TargetCpaOptInRecommendationOption

  • The Target CPA opt-in option includes fields for the goal, impact estimate, average CPA target, and required minimum campaign budget.

  • The goal field indicates the objective achieved by selecting this option.

  • The impact field provides an estimate of the results if this option is chosen.

  • The target_cpa_micros field shows the average target cost per acquisition in micros.

  • The required_campaign_budget_amount_micros field specifies the minimum budget needed to reach the target CPA, also in micros.

The Target CPA opt-in option with impact estimate.

Fields

goal

TargetCpaOptInRecommendationGoal

Output only. The goal achieved by this option.

impact

RecommendationImpact

Output only. The impact estimate if this option is selected.

target_cpa_micros

int64

Output only. Average CPA target.

required_campaign_budget_amount_micros

int64

Output only. The minimum campaign budget, in local currency for the account, required to achieve the target CPA. Amount is specified in micros, where one million is equivalent to one currency unit.