CustomerAcquisitionGoalSettings

  • Customer acquisition goals for a campaign are defined by optimization_mode and value_settings.

  • The optimization_mode indicates how the campaign is optimized for customer acquisition.

  • The value_settings define campaign-specific values for the customer acquisition goal.

The customer acquisition goal settings for the campaign.

Fields

optimization_mode

CustomerAcquisitionOptimizationMode

Output only. Customer acquisition optimization mode of this campaign.

value_settings

LifecycleGoalValueSettings

Output only. Campaign specific values for the customer acquisition goal.