AdGroupType

  • The provided content is an enum listing the possible types of an ad group.

  • The enum includes standard types for Search and Display campaigns, as well as types specific to Shopping, Hotel, and various video ad formats.

  • Several ad group types are listed for specific campaign types such as Smart Campaigns, Travel, and YouTube Audio.

Enum listing the possible types of an ad group.

Proto definition

Enums

DISPLAY_STANDARD

 The default ad group type for Display campaigns.

HOTEL_ADS

 The default ad group type for Hotel campaigns.
The ad group type for Promoted Hotel ad groups.

SEARCH_DYNAMIC_ADS

 Ad group type for Dynamic Search Ads ad groups.

SEARCH_STANDARD

 The default ad group type for Search campaigns.

SHOPPING_COMPARISON_LISTING_ADS

 The type for ad groups in Shopping Comparison Listing campaigns.

SHOPPING_PRODUCT_ADS

 The ad group type for Shopping campaigns serving standard product ads.

SHOPPING_SMART_ADS

 The type for ad groups in Smart Shopping campaigns.

SMART_CAMPAIGN_ADS

 Ad group type for Smart campaigns.

TRAVEL_ADS

 Ad group type for Travel campaigns.

UNKNOWN

The received value is not known in this version.

This is a response-only value.

UNSPECIFIED

 The type has not been specified.

VIDEO_BUMPER

 Short unskippable in-stream video ads.

VIDEO_EFFICIENT_REACH

 Video efficient reach ad groups.

VIDEO_NON_SKIPPABLE_IN_STREAM

 Unskippable in-stream video ads.

VIDEO_RESPONSIVE

 Video responsive ad groups.

VIDEO_TRUE_VIEW_IN_DISPLAY

 TrueView in-display video ads.

VIDEO_TRUE_VIEW_IN_STREAM

 TrueView (skippable) in-stream video ads.

YOUTUBE_AUDIO

 Ad group type for YouTube Audio campaigns.