Join us live on Discord on the Google Advertising and Measurement Community server and on YouTube on March 26th at 11:00 AM EST! We will discuss the new features added in v23.2 of the Google Ads API.
Required. Advertiser defined event to be used for remarketing. The accepted values are "Viewed", "Cart", "Purchased" and "Recommended".
event_date_time
string
Required. Timestamp at which the event happened. The format is YYYY-MM-DD HH:MM:SS[+/-HH:MM], where [+/-HH:MM] is an optional timezone offset from UTC. If the offset is absent, the API will use the account's timezone as default.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2026-02-23 UTC."],[],[]]
