CustomerMetrics

Metrics representing the customer’s Ad performance.

Proto definition GitHub

Fields

aggregate_metrics

AggregateMetrics

Metrics calculated by aggregating values of a single metric for the customer.

average_rate_metrics

RateMetrics

Average rate metrics calculated by dividing one metric by another.

percentile_metrics

PercentileMetrics

Metrics representing the customer’s competitive standing among advertisers scoped by the analysis. Percentile metrics are only returned when:

  1. all_advertisers is used as the benchmarks_source. Note that the request category_filter must be set when using all_advertisers.
  2. PERCENTILE_DATA is requested as supplemental_data.

share_metrics

ShareMetrics

Metrics calculated by dividing the metric of the customer by that of the selected benchmarks source. These metrics are only returned when:

  1. all_advertisers is used as the benchmarks_source. Note that the request category_filter must be set when using all_advertisers.
  2. The request date_range is a subset of supported_dates_for_all_metrics returned by BenchmarksService.ListBenchmarksAvailableDates.