InsightsAudienceDescription

  • This document describes the audience of interest for which insights are being requested in AudienceInsightsService.

  • The definition includes required fields for country locations and an English language text description of the audience.

  • An optional marketing objective can be included to influence the type of suggestions produced.

A text description of the audience of interest for which insights are being requested in AudienceInsightsService.

Proto definition GitHub

Fields

audience_description

string

Required. An English language text description of an audience to get suggestions for. Maximum length is 2000 characters. For example, "Women in their 30s who love to travel".

country_locations[]

LocationInfo

Required. The countries for the audience.

marketing_objective

AudienceInsightsMarketingObjective

Optional. An optional marketing objective which will influence the type of suggestions produced. AWARENESS will provide affinity audience segments, while CONSIDERATION will provide in-market audience segments. Leaving it unset will provide both.