Google 検索では以前から商品の価格を表示可能でしたが、この度、米国では Google 検索に商品の配送と返品に関する情報を表示できるようになりました。この機能は近い将来、その他の多くの国でもご利用いただけるようになる予定です。
配送と返品に関する情報を Google に提供する方法
商品の検索結果に配送と返品に関する情報を表示するには、商品をマークしたのと同様の方法で構造化データのマークアップを使用してこれらの情報を追加します。すでに Merchant Center で商品情報を Google に送信していただいた場合、Google は同じ方法で配送と返品に関する Merchant Center の情報を利用します。
[[["わかりやすい","easyToUnderstand","thumb-up"],["問題の解決に役立った","solvedMyProblem","thumb-up"],["その他","otherUp","thumb-up"]],[["必要な情報がない","missingTheInformationINeed","thumb-down"],["複雑すぎる / 手順が多すぎる","tooComplicatedTooManySteps","thumb-down"],["最新ではない","outOfDate","thumb-down"],["翻訳に関する問題","translationIssue","thumb-down"],["サンプル / コードに問題がある","samplesCodeIssue","thumb-down"],["その他","otherDown","thumb-down"]],[],[[["\u003cp\u003eGoogle Search is expanding to display shipping and return information directly in search results for US merchants, with more countries coming soon.\u003c/p\u003e\n"],["\u003cp\u003eThis enhanced display aims to improve the shopping experience by providing upfront clarity on total costs and policies, key factors in purchase decisions.\u003c/p\u003e\n"],["\u003cp\u003eMerchants can provide this information using structured data markup or through their Google Merchant Center account if they already submit product data there.\u003c/p\u003e\n"],["\u003cp\u003eSearch Console offers monitoring tools and alerts to help merchants ensure their shipping and return data is complete and accurate, improving search performance.\u003c/p\u003e\n"]]],["Google Search is now displaying expanded shipping and return information for merchant sites in search results. Merchants can add this information using structured data markup or through Google Merchant Center. The Search Console now offers tools to monitor and fix issues with shipping and return data, sending warnings via the Merchant Listings report and email. Providing clear shipping and return details is crucial for online sales success, influencing consumer purchase decisions. The feature is live in the US with plans to expand to more countries.\n"],null,[]]
