Korean Blog: Vodafone: A 31% improvement in LCP increased sales by 8%
Friday, April 23, 2021
We published a case study in Korean about how Vodafone optimized Web Vitals and found that a 31%
improvement in LCP led to 8% more sales, a 15% improvement in their lead to visit rate, and a 11%
improvement in their cart to visit rate. The case study was originally published in
English on web.dev.