Google 能透過多種方式瞭解哪些內容可能對搜尋者有幫助,連結就是其中一種方式;只要是以正當方式獲得連結,就能為連結的網站帶來正面影響。最佳做法是避免採用任何違反連結配置的連結方式,尤其是連結到其他網站時,請務必說明這些連出連結的性質。以下提供一些具體規範,能協助網站擁有者管理付費連結、贊助商連結或其他屬於商業性質的連結。
我們持續致力於改善產品相關搜尋的排名,並獎勵優質內容,一旦發現網站無法適當說明聯盟連結的性質,就可能會採取專人介入處理,藉此防範這些連結影響搜尋結果,且系統也可能會透過演算法進行處置。無論是專人介入處理和演算法處置,都可能對網站在 Google 搜尋中的排名產生影響,因此請盡量避免可能導致網站遭到處置的做法。
[[["容易理解","easyToUnderstand","thumb-up"],["確實解決了我的問題","solvedMyProblem","thumb-up"],["其他","otherUp","thumb-up"]],[["缺少我需要的資訊","missingTheInformationINeed","thumb-down"],["過於複雜/步驟過多","tooComplicatedTooManySteps","thumb-down"],["過時","outOfDate","thumb-down"],["翻譯問題","translationIssue","thumb-down"],["示例/程式碼問題","samplesCodeIssue","thumb-down"],["其他","otherDown","thumb-down"]],[],[[["\u003cp\u003eWebsite owners should appropriately qualify affiliate, sponsored, and guest post links with \u003ccode\u003erel="sponsored"\u003c/code\u003e to avoid negatively impacting search rankings.\u003c/p\u003e\n"],["\u003cp\u003eGoogle is launching a "link spam update" to identify and nullify link spam across multiple languages, further reducing its effectiveness.\u003c/p\u003e\n"],["\u003cp\u003eGoogle's ranking systems now better reward high-quality content and prioritize good user experience over manipulative link-building practices.\u003c/p\u003e\n"],["\u003cp\u003eManual and algorithmic actions may be taken against websites that participate in link schemes or fail to properly tag commercial links.\u003c/p\u003e\n"],["\u003cp\u003eDespite improvements, Google continues to refine its systems to combat evolving link spam techniques and maintain search result quality.\u003c/p\u003e\n"]]],["Web creators monetizing through affiliate, sponsored, or guest posts must properly tag outbound links. Affiliate links should use `rel=\"sponsored\"`. Failure to qualify these links can result in manual or algorithmic penalties, impacting search visibility. Google launched a \"link spam update\" to identify and nullify link spam, reassessing sites with manipulative links. The focus should be on high-quality content and user experience rather than link manipulation. Website owners should follow link best practices, including tagging.\n"],null,[]]