Structured Data เป็นวิธีที่เป็นประโยชน์สำหรับเจ้าของเว็บไซต์ในการอธิบายเนื้อหาและเปิดใช้ฟีเจอร์ที่มีประโยชน์ของ Search แม้ว่าเราจะเลิกใช้งานการแสดงผลบางรายการที่มีการใช้งานน้อย แต่เราจะยังคงรองรับ Structured Data หลากหลายประเภทที่ผู้ใช้พบว่ามีประโยชน์เมื่อประเมินเนื้อหาที่จะเข้าชม
SELECTdata_date,SUM(clicks)FROM`myproject.searchconsole.searchdata_url_impressions`WHEREdata_date>DATE('2025-09-01')ANDNOTis_learning_videos-- skips rows where is_learning_videos is NULLGROUPBY1;
เราขอแนะนำให้ใช้โอเปอเรเตอร์ IS แทน เพื่อเขียนคําค้นหาที่ใช้ได้ในอนาคต ซึ่งจะทํางานต่อไปได้แม้ว่าลักษณะที่ปรากฏจะกลายเป็น NULL ก็ตาม
SELECTdata_date,SUM(clicks)FROM`myproject.searchconsole.searchdata_url_impressions`WHEREdata_date>DATE('2025-09-01')ANDis_learning_videosISNOTTRUE-- works whether is_learning_videos is false or NULLGROUPBY1;
[[["เข้าใจง่าย","easyToUnderstand","thumb-up"],["แก้ปัญหาของฉันได้","solvedMyProblem","thumb-up"],["อื่นๆ","otherUp","thumb-up"]],[["ไม่มีข้อมูลที่ฉันต้องการ","missingTheInformationINeed","thumb-down"],["ซับซ้อนเกินไป/มีหลายขั้นตอนมากเกินไป","tooComplicatedTooManySteps","thumb-down"],["ล้าสมัย","outOfDate","thumb-down"],["ปัญหาเกี่ยวกับการแปล","translationIssue","thumb-down"],["ตัวอย่าง/ปัญหาเกี่ยวกับโค้ด","samplesCodeIssue","thumb-down"],["อื่นๆ","otherDown","thumb-down"]],[],[],[],null,["June 12, 2025\n\n\nAs part of our [ongoing efforts](/search/blog/2025/01/simplifying-breadcrumbs) to\nsimplify the Google Search results page, we will be phasing out support for a few\n[structured data](/search/docs/appearance/structured-data/search-gallery) features in\nSearch. We regularly evaluate the usefulness of Search features, both for users and website owners.\n\n\nWe're phasing out these specific structured data types because our analysis shows that they're\nnot commonly used in Search, and we found that these specific displays are no longer providing\nsignificant additional value for users. Removing them will help streamline the results page and\nfocus on other experiences that are more useful and widely used.\n\n\nThis update won't affect how pages are ranked. This simplification means that for some results,\nthe specific visual enhancements powered by these lesser-used markups will no longer appear,\nleading to a more streamlined presentation. The use of these structured data types outside of\nGoogle Search (and dependent features) is not affected.\n\n\nThe following structured data types will no longer be supported in Google Search results and will\nbe phased out over the coming weeks and months:\n\n- [Book Actions](/search/docs/appearance/structured-data/book)\n- [Course Info](/search/docs/appearance/structured-data/course-info)\n- [Claim Review](/search/docs/appearance/structured-data/factcheck)\n- [Estimated Salary](/search/docs/appearance/structured-data/estimated-salary)\n- [Learning Video](/search/docs/appearance/structured-data/learning-video)\n- [Special Announcement](/search/docs/appearance/structured-data/special-announcements)\n- [Vehicle Listing](/search/docs/appearance/structured-data/vehicle-listing)\n\n\nStructured data can be a valuable way for website owners to describe their content and enable\nhelpful Search features. While we're retiring some lesser-used displays, we'll continue to\nactively support a range of structured data types that users find helpful when evaluating\ncontent to visit.\n\n\nWe believe this change contributes to a cleaner, more focused Search results page for everyone.\nWe'll keep looking for ways to simplify the Search results page to provide the best experience for\nusers and website owners, and we'll share updates as we continue this work. If you have any\nquestions or concerns, please reach out to us in the\n[Google Search Central Community](https://support.google.com/webmasters/threads?thread_filter=(category%3Astructured_data))\nor on [LinkedIn](https://www.linkedin.com/showcase/googlesearchcentral/).\n\n\nPosted by Henry Hsu, Product Manager, Google Search\n\n*** ** * ** ***\n\nUpdates\n\nUpdate on September 8, 2025\n\n:\n We are removing support in Search Console for the\n following structured data types, as these types have been phased out from Search results:\n Course Info, Claim Review, Estimated Salary, Learning Video, Special Announcement, and Vehicle\n Listing. Starting on September 9, these types will be removed from Search Console rich result\n reporting, the Rich Result Test, and the [list of Search appearance filters](https://support.google.com/webmasters/answer/7576553#by_search_appearance&zippy=%2Csearch-appearance)\n (if applicable for the type). The [Search Console API](/webmaster-tools)\n will continue to support these types through December 2025.\n\n\n For [bulk data export users](https://support.google.com/webmasters/answer/12918484),\n keep in mind that the deprecated [search appearance fields](https://support.google.com/webmasters/answer/7576553#by_search_appearance&zippy=%2Csearch-appearance)\n will be reported as `NULL` by October 1, 2025. If your queries have conditions, you may need\n to update them.\n\n\n For example, the following query should be updated, as it doesn't account for the possibility of\n a deprecated search appearance: \n\n ```sql\n SELECT data_date, SUM(clicks) FROM `myproject.searchconsole.searchdata_url_impressions`\n\n WHERE data_date \u003e DATE('2025-09-01') AND NOT is_learning_videos -- skips rows where is_learning_videos is NULL\n\n GROUP BY 1;\n ```\n\n\n Instead, we recommend using the `IS` operator to write future-proof queries that will\n continue to work even if an appearance becomes `NULL`. \n\n ```sql\n SELECT data_date, SUM(clicks) FROM `myproject.searchconsole.searchdata_url_impressions`\n\n WHERE data_date \u003e DATE('2025-09-01') AND is_learning_videos IS NOT TRUE -- works whether is_learning_videos is false or NULL\n\n GROUP BY 1;\n ```\n\n For more information, refer to Google Cloud's\n [BigQuery documentation on the `IS` operator](https://cloud.google.com/bigquery/docs/reference/standard-sql/operators#is_operators)."]]
