Search Central Live Tokyo dan Jakarta: acaranya sudah selesai
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Kamis, 27 Juli 2023
Sudah sekitar sebulan sejak Search Central Live (SCL) Tokyo dan sekitar 2 minggu sejak SCL Jakarta berakhir. Senang rasanya jika kita mengingat kembali acara tersebut; senang rasanya bisa kembali dan bertemu orang-orang secara langsung. Namun, mari renungkan apa yang telah kita pelajari.
Search Central Live Tokyo 2023
Acara pertama kami tahun ini berlangsung pada 16 Juni 2023 di Tokyo. Ada sekitar 150 orang yang hadir di kantor kami di Shibuya. Di sini, kami berkesempatan mencoba ruangan acara baru yang disebut Froyo (nama ruangan yang keren bukan?!). Berdasarkan surveinya, orang-orang sangat senang dengan acara ini, khususnya dengan sesi networking dan lightning talk. Sesi lightning talk adalah acara yang sangat disukai peserta. Hal ini tidak mengejutkan karena susunan pembicaranya memang cukup epik:
Judul diskusi (Diadaptasi dari versi asli bahasa Jepang)
Terima kasih banyak kepada para presenter karena telah bersedia menjadi bagian penting dalam acara ini.
Kami juga mendapat masukan konstruktif mengenai struktur acara ini. Sebagian peserta menginginkan lebih banyak sesi networking, sedangkan sebagian lainnya lebih mengutamakan isi acara. Selain itu, ada masukan tentang sesi diskusi, dan sebagian peserta juga ingin mengurangi fokus terhadap AI (kita semua juga begitu bukan?).
Search Central Live Jakarta 2023
Acara berikutnya adalah SCL Jakarta pada 12 Juli 2023. Audiens di sana adalah yang paling energik dan antusias yang kami temui sejauh ini. Terima kasih: sambutan seperti ini membuat kami tetap bersemangat sepanjang 8 jam acara berlangsung.
Ada sekitar 330 orang yang antusias hadir di Soehanna Hall, Jakarta. Di sana ada banyak waktu dan tempat untuk sesi networking, dan inilah yang sangat dinantikan oleh para tamu yang hadir. Sesi SEO Mythbusting sukses besar dan menghadirkan banyak tawa berkat beberapa mitos yang menghantui kita sejak awal tahun 2000-an (halo tag meta kata kunci!).
Masukan konstruktif dari acara di Jakarta ini cukup sederhana: peserta menginginkan acara yang lebih lama. Sayangnya, ini berarti acara harus diselenggarakan selama beberapa hari, dan itu sepertinya tidak mungkin. Tapi, apa benar begitu?
[[["Mudah dipahami","easyToUnderstand","thumb-up"],["Memecahkan masalah saya","solvedMyProblem","thumb-up"],["Lainnya","otherUp","thumb-up"]],[["Informasi yang saya butuhkan tidak ada","missingTheInformationINeed","thumb-down"],["Terlalu rumit/langkahnya terlalu banyak","tooComplicatedTooManySteps","thumb-down"],["Sudah usang","outOfDate","thumb-down"],["Masalah terjemahan","translationIssue","thumb-down"],["Masalah kode / contoh","samplesCodeIssue","thumb-down"],["Lainnya","otherDown","thumb-down"]],[],[[["\u003cp\u003eGoogle Search Central Live events have returned with successful events in Tokyo and Jakarta, focusing on SEO topics and networking opportunities.\u003c/p\u003e\n"],["\u003cp\u003eThe Tokyo event highlighted lightning talks on diverse SEO subjects such as AI, GA4, and obtaining project buy-in.\u003c/p\u003e\n"],["\u003cp\u003eJakarta's Search Central Live featured a popular mythbusting session and strong audience engagement, with attendees expressing a desire for longer events.\u003c/p\u003e\n"],["\u003cp\u003eGoogle plans to continue hosting Search Central Live events; stay updated through the official website and Twitter.\u003c/p\u003e\n"]]],["Search Central Live (SCL) held events in Tokyo on June 16th and Jakarta on July 12th, 2023. The Tokyo event hosted 150 attendees and featured lightning talks from SEO experts on topics such as SEO elements, project buy-in, and GA4 traffic evaluation. Jakarta's SCL had 330 attendees and emphasized networking, along with a popular mythbusting session. Feedback from Tokyo asked for more networking or more content, while Jakarta attendees requested longer events. Future events are planned.\n"],null,["# Search Central Live Tokyo and Jakarta: it's a wrap\n\nThursday, July 27, 2023\n\n\nIt's been about a month since Search Central Live Tokyo concluded and about 2 weeks since SCL Jakarta! Looking back at the events makes us happy; it's really great to be back and meet people in person! But let's ponder what we learned.\n\nSearch Central Live Tokyo 2023\n------------------------------\n\nOur first event this year happened on June 16, 2023 in Tokyo. We hosted about 150 people in our office in Shibuya, where we got to try out our brand new events space, called Froyo (how cool is that name for a room?!). Based on the event survey, people were very happy with the event, specifically calling out the networking and lightning talks, the latter which they particularly enjoyed. It's not surprising, the lineup was pretty epic:\n\n| Talk title (Adapted from the original Japanese version) | Speaker |\n|--------------------------------------------------------------------------------------------------------|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| Elements of SEO | [Takano](https://twitter.com/takano_seo) (Google Search Central [Product Expert](https://support.google.com/profile/2140157)) |\n| How to become a strong SEO | [Keita Takeuchi](https://twitter.com/take_404) ([株式会社LANY](https://lany.co.jp/)) |\n| How to get buy-in for your SEO project | [Tomoko Miyazaki](https://twitter.com/miyazaki_tmk) ([CyberAgent, Inc.](https://www.cyberagent.co.jp/)) |\n| What I have learned as an SEO expert by expanding the area of domain management | Akihiro Miyata ([Rakuten Group, Inc.](https://global.rakuten.com/corp/)) |\n| How to evaluate organic search traffic in GA4 | [Ryo Koriyama](https://twitter.com/rk_prv) ([JADE K.K.](https://ja.dev/)) |\n| \"SEO is over!\" Say what? The future user Search behavior | [Kenji Shikida](https://twitter.com/kshikida) ([サーチサポーター](https://s-supporter.jp/)) |\n| Don't use AI chat as a search engine; A study shows that 40% of Japanese use ChatGPT in the wrong way. | [Kenichi Suzuki](https://twitter.com/suzukik) (Google Search Central [Product Expert](https://support.google.com/profile/12896) and [海外SEO情報ブログ](https://www.suzukikenichi.com/blog/)) |\n| Think about how to be liked and disliked by Googlebot | [Satoshi Kimura](https://twitter.com/kimuyan) ([CyberAgent, Inc.](https://www.cyberagent.co.jp/)) |\n\nHuge thanks to the presenters for volunteering to be an essential part of the event!\n\nWe also got constructive feedback about the event structure -- some folks want more networking, others more content --, as well as about the talks -- some wanted less focus on AI (don't we all?).\n\nSearch Central Live Jakarta 2023\n--------------------------------\n\nNext up was SCL Jakarta on July 12, 2023, where we were met with the most energetic and enthusiastic audience thus far! Thank you for that: it kept us energized throughout the 8 hours!\n\nWe hosted about 330 happy people at Soehanna Hall, Jakarta with lots of space and time for networking, something that attendees were very excited about. The mythbusting session was a big hit with lots of laughter involved thanks to some of the myths that have been haunting us since the early 2000s (hello keywords meta tag!).\n\nThe constructive feedback from the Jakarta event is pretty simple: folks want longer events. Unfortunately that would mean a multi-day event, which is unlikely to happen. Or is it?\n\nWhat's next? More events! Stay updated on the [Search Central Live main page](/search/events/search-central-live) or on [Twitter](https://twitter.com/googlesearchc). See you around!\n\n\nPosted by [Aldrich Christopher](/search/blog/authors/aldrich-christopher), [Anna Ogawa](/search/blog/authors/anna-ogawa), [Cherry Prommawin](/search/blog/authors/cherry-prommawin) and [Gary Illyes](/search/blog/authors/gary-illyes)"]]
