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FixedCpm
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Fixed CPM (cost per thousand impression) bidding strategy. A manual bidding strategy with a fixed CPM.
| Fields |
goal
|
FixedCpmGoal
Fixed CPM bidding goal. Determines the exact bidding optimization parameters.
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Union field goal_info
goal_info. Additional information related to bidding goal. goal_info can be only one of the following: |
target_frequency_info
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FixedCpmTargetFrequencyGoalInfo
Target frequency bidding goal details.
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Last updated 2024-10-12 UTC.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2024-10-12 UTC."],[[["Fixed CPM bidding is a manual strategy where you set a fixed cost for every thousand impressions your ad receives."],["This strategy is primarily focused on brand awareness and reach, allowing you to control cost and impression volume."],["You can further refine the strategy by setting target frequency goals, controlling how often your ads are shown to the same user within a given timeframe."]]],["Fixed CPM is a manual bidding strategy where the cost per thousand impressions is fixed. The `goal` field, `FixedCpmGoal`, defines specific bidding optimization parameters. Additional information about the bidding goal is found within the `goal_info` field, which can contain details like `target_frequency_info`, found in `FixedCpmTargetFrequencyGoalInfo`, which specifies target frequency bidding details. These fields work together to establish and specify the parameters for the fixed CPM.\n"]]
