TargetingSuggestionMetrics

  • Suggested audiences are based on the requested audience and can include location, age, gender, parental status, and user interests.

  • The coverage field indicates the fraction of the requested audience reachable with suggested targeting.

  • The index field represents the ratio of coverage to the baseline audience coverage.

  • potential_youtube_reach provides an estimated number of people reachable on YouTube with the suggested targeting.

A suggested targetable audience relevant to the requested audience.

Fields

locations[]

AudienceInsightsAttributeMetadata

Suggested location targeting. These attributes all have dimension GEO_TARGET_COUNTRY or SUB_COUNTRY_LOCATION

age_ranges[]

AgeRangeInfo

Suggested age targeting; may be empty indicating no age targeting.

gender

GenderInfo

Suggested gender targeting. If present, this attribute has dimension GENDER.

parental_status

ParentalStatusInfo

A Parental Status value (parent, or not a parent).

user_interests[]

AudienceInsightsAttributeMetadata

Suggested audience segments to target. These attributes all have dimension AFFINITY_USER_INTEREST or IN_MARKET_USER_INTEREST

coverage

double

The fraction (from 0 to 1 inclusive) of the requested audience that can be reached using the suggested targeting.

index

double

The ratio of coverage to the coverage of the baseline audience or zero if this ratio is undefined or is not meaningful.

potential_youtube_reach

int64

The approximate estimated number of people that can be reached on YouTube using this targeting.