UserData

  • The content describes user data, including identifiers and attributes.

  • Key fields include user_identifiers, transaction_attribute, user_attribute, and consent.

  • user_identifiers are required and contain user identification information.

  • transaction_attribute is required for updating store sales data and holds additional transaction/attribute data.

  • user_attribute is required for updating customer match attributes, contains additional user attributes, and expires in 540 days.

User data holding user identifiers and attributes.

Fields

user_identifiers[]

UserIdentifier

User identification info. Required.

transaction_attribute

TransactionAttribute

Additional transactions/attributes associated with the user. Required when updating store sales data.

user_attribute

UserAttribute

Additional attributes associated with the user. Required when updating customer match attributes. These have an expiration of 540 days.

Consent

The consent setting for the user. If set, will override the job level consent for this user.