Antes de crear un anuncio de hotel, asegúrate de tener una campaña de hoteles existente y un grupo de anuncios con su type establecido en HOTEL_ADS.
Si adjuntas un objeto HotelAdInfo a un objeto AdGroup que no está configurado para las campañas de hoteles, se activará un error de mutación de la API.
La creación de un anuncio de hotel implica dos pasos:
- Crea un
Ady configura su campohotel_aden una nueva instancia deHotelAdInfo. - Crea un
AdGroupAdpara asociar elAdcon tu grupo de anuncios de hotel.
Si bien puedes crear varios anuncios del grupo de anuncios en un solo grupo de anuncios de hotel, la distribución de las impresiones entre ellos es arbitraria. Para simplificar los informes y la atribución de métricas, crea solo un anuncio del grupo de anuncios por grupo de anuncios.
Ejemplo de código
En el siguiente ejemplo de código, se muestra cómo crear y asociar un anuncio de hotel con un grupo de anuncios existente:
Java
private String addHotelAdGroupAd( GoogleAdsClient googleAdsClient, long customerId, String adGroupResourceName) { // Creates a new hotel ad. Ad ad = Ad.newBuilder().setHotelAd(HotelAdInfo.newBuilder().build()).build(); // Creates a new ad group ad and sets the hotel ad to it. AdGroupAd adGroupAd = AdGroupAd.newBuilder() // Sets the ad to the ad created above. .setAd(ad) // Set the ad group ad to enabled. Setting this to paused will cause an error // for hotel campaigns. For hotels pausing should happen at either the ad group or // campaign level. .setStatus(AdGroupAdStatus.ENABLED) // Sets the ad group. .setAdGroup(adGroupResourceName) .build(); // Creates an ad group ad operation. AdGroupAdOperation operation = AdGroupAdOperation.newBuilder().setCreate(adGroupAd).build(); // Issues a mutate request to add an ad group ad. try (AdGroupAdServiceClient adGroupAdServiceClient = googleAdsClient.getLatestVersion().createAdGroupAdServiceClient()) { MutateAdGroupAdResult mutateAdGroupAdResult = adGroupAdServiceClient .mutateAdGroupAds(Long.toString(customerId), Collections.singletonList(operation)) .getResults(0); System.out.printf( "Added a hotel ad group ad with resource name: '%s'%n", mutateAdGroupAdResult.getResourceName()); return mutateAdGroupAdResult.getResourceName(); } }
C#
private static void AddHotelAdGroupAd(GoogleAdsClient client, long customerId, string adGroupResourceName) { // Get the AdGroupAdService. AdGroupAdServiceClient service = client.GetService(Services.V25.AdGroupAdService); // Create a new ad group ad and sets the hotel ad to it. AdGroupAd adGroupAd = new AdGroupAd() { // Create a new hotel ad. Ad = new Ad() { HotelAd = new HotelAdInfo(), }, // Set the ad group. AdGroup = adGroupResourceName, // Set the ad group ad to enabled. Setting this to paused will cause an error // for hotel campaigns. For hotels pausing should happen at either the ad group or // campaign level. Status = AdGroupAdStatus.Enabled }; // Create an ad group ad operation. AdGroupAdOperation adGroupAdOperation = new AdGroupAdOperation() { Create = adGroupAd }; // Issue a mutate request to add an ad group ad. MutateAdGroupAdsResponse response = service.MutateAdGroupAds(customerId.ToString(), new AdGroupAdOperation[] { adGroupAdOperation }); MutateAdGroupAdResult addedAdGroupAd = response.Results[0]; Console.WriteLine($"Added a hotel ad group ad with resource name " + $"{addedAdGroupAd.ResourceName}."); }
PHP
private static function addHotelAdGroupAd( GoogleAdsClient $googleAdsClient, int $customerId, string $adGroupResourceName ) { // Creates a new hotel ad. $ad = new Ad( [ 'hotel_ad' => new HotelAdInfo(), ] ); // Creates a new ad group ad and sets the hotel ad to it. $adGroupAd = new AdGroupAd( [ 'ad' => $ad, // Set the ad group ad to enabled. Setting this to paused will cause an error // for hotel campaigns. For hotels pausing should happen at either the ad group or // campaign level. 'status' => AdGroupAdStatus::ENABLED, // Sets the ad group. 'ad_group' => $adGroupResourceName ] ); // Creates an ad group ad operation. $adGroupAdOperation = new AdGroupAdOperation(); $adGroupAdOperation->setCreate($adGroupAd); // Issues a mutate request to add an ad group ad. $adGroupAdServiceClient = $googleAdsClient->getAdGroupAdServiceClient(); $response = $adGroupAdServiceClient->mutateAdGroupAds( MutateAdGroupAdsRequest::build($customerId, [$adGroupAdOperation]) ); /** * @var AdGroupAd $addedAdGroupAd */ $addedAdGroupAd = $response->getResults()[0]; printf( "Added a hotel ad group ad with resource name '%s'.%s", $addedAdGroupAd->getResourceName(), PHP_EOL ); }
Python
def add_hotel_ad( client: GoogleAdsClient, customer_id: str, ad_group_resource_name: str ) -> str: ad_group_ad_service: AdGroupAdServiceClient = client.get_service( "AdGroupAdService" ) # Creates a new ad group ad and sets the hotel ad to it. ad_group_ad_operation: AdGroupAdOperation = client.get_type( "AdGroupAdOperation" ) ad_group_ad: AdGroupAd = ad_group_ad_operation.create ad_group_ad.ad_group = ad_group_resource_name # Set the ad group ad to enabled. Setting this to paused will cause an error # for hotel campaigns. For hotels pausing should happen at either the ad group or # campaign level. ad_group_ad.status = client.enums.AdGroupAdStatusEnum.ENABLED client.copy_from(ad_group_ad.ad.hotel_ad, client.get_type("HotelAdInfo")) # Add the ad group ad. ad_group_ad_response: MutateAdGroupAdsResponse = ( ad_group_ad_service.mutate_ad_group_ads( customer_id=customer_id, operations=[ad_group_ad_operation] ) ) ad_group_ad_resource_name: str = ad_group_ad_response.results[ 0 ].resource_name print(f"Created hotel ad with resource name '{ad_group_ad_resource_name}'.") return ad_group_resource_name
Ruby
def add_hotel_ad_group_ad(client, customer_id, ad_group_resource) # Create a new hotel ad. ad_group_ad_operation = client.operation.create_resource.ad_group_ad do |aga| # Create a new ad group ad and sets the hotel ad to it. aga.ad = client.resource.ad do |ad| ad.hotel_ad = client.resource.hotel_ad_info end # Set the ad group ad to enabled. Setting this to paused will cause an error # for hotel campaigns. For hotels pausing should happen at either the ad group or # campaign level. aga.status = :ENABLED # Set the ad group. aga.ad_group = ad_group_resource end # Issue a mutate request to add the ad group ad. ad_group_ad_service = client.service.ad_group_ad response = ad_group_ad_service.mutate_ad_group_ads( customer_id: customer_id, operations: [ad_group_ad_operation], ) # Fetch the new ad group ad's resource name. ad_group_ad_resource = response.results.first.resource_name puts "Added hotel ad group ad with resource name '#{ad_group_ad_resource}'." end
Perl
sub add_hotel_ad_group_ad { my ($api_client, $customer_id, $ad_group_resource_name) = @_; # Create an ad group ad and set a hotel ad to it. my $ad_group_ad = Google::Ads::GoogleAds::V25::Resources::AdGroupAd->new({ # Set the ad group. adGroup => $ad_group_resource_name, # Set the ad to a new shopping product ad. ad => Google::Ads::GoogleAds::V25::Resources::Ad->new({ hotelAd => Google::Ads::GoogleAds::V25::Common::HotelAdInfo->new()} ), status => Google::Ads::GoogleAds::V25::Enums::AdGroupAdStatusEnum::ENABLED }); # Create an ad group ad operation. my $ad_group_ad_operation = Google::Ads::GoogleAds::V25::Services::AdGroupAdService::AdGroupAdOperation ->new({create => $ad_group_ad}); # Add the ad group ad. my $ad_group_ad_resource_name = $api_client->AdGroupAdService()->mutate({ customerId => $customer_id, operations => [$ad_group_ad_operation]})->{results}[0]{resourceName}; printf "Added a hotel ad group ad with resource name: '%s'.\n", $ad_group_ad_resource_name; return $ad_group_ad_resource_name; }
curl
¿Qué sigue?
- Obtén más información para administrar los grupos de fichas de hotel.
- Revisa las estrategias de ofertas de hoteles.