Stay organized with collections
Save and categorize content based on your preferences.
The guides in this series provide an overview of the objects, methods, and
services available in the Google Ads API. After reading these guides, you will
understand the following key concepts:
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-08-25 UTC."],[[["\u003cp\u003eThis guide is for users already familiar with Google Ads and provides an overview of the objects, methods, and services in the Google Ads API.\u003c/p\u003e\n"],["\u003cp\u003eAfter reading these guides, users will understand the structure of the Google Ads API, its versioning process, and how to use various API services to modify, retrieve, and analyze data.\u003c/p\u003e\n"],["\u003cp\u003eThe guides also explain how to structure API calls and mutate resources for efficient interaction with the Google Ads platform.\u003c/p\u003e\n"],["\u003cp\u003eBeginners unfamiliar with Google Ads should first consult the Help Center and Google Ads basics series for foundational knowledge before diving into this guide.\u003c/p\u003e\n"]]],[],null,["# API Overview\n\n| **Note:** This guide is for users who are already familiar with Google Ads. Others may want to check out [the Help Center article on account organization](//support.google.com/google-ads/answer/1704396) first to understand the key components of an account and how they are organized. For more detailed information, the [Google Ads basics series](//support.google.com/google-ads/topic/3119115) is a great resource as well.\n\nThe guides in this series provide an overview of the objects, methods, and\nservices available in the Google Ads API. After reading these guides, you will\nunderstand the following key concepts:\n\n1. [How the Google Ads API is structured](/google-ads/api/docs/concepts/api-structure).\n2. [How Google Ads API versioning works](/google-ads/api/docs/concepts/versioning).\n3. [Which API service to use to modify an object](/google-ads/api/docs/concepts/changing-objects).\n4. [Which API service to use to retrieve an object and its performance statistics](/google-ads/api/docs/concepts/retrieving-objects).\n5. [Which API service to use to retrieve API metadata](/google-ads/api/docs/concepts/field-service).\n6. [How to structure API calls](/google-ads/api/docs/concepts/call-structure).\n7. [How to mutate resources](/google-ads/api/docs/mutating/overview)."]]
