De forma predeterminada, los anuncios dinámicos de búsqueda (DSA) segmentan sus anuncios para mostrarse en sitios web completos o en partes de ellos sin enfocarse en URLs de páginas específicas. Si necesitas un mayor control sobre las URLs, puedes usar los feeds de páginas de las campañas de DSA para especificar qué URLs usar con tus campañas de DSA. Si proporcionas un feed de páginas de tus productos y sus páginas de destino, Google Ads podrá determinar cuándo mostrar tus anuncios y a qué parte de tu sitio web dirigir a los usuarios.
En esta guía, se muestra cómo crear feeds de páginas de DSA basados en recursos. En las campañas de máximo rendimiento, los feeds de páginas también se conocen como inclusiones de URLs.
Crea recursos para cada página de tu sitio web
Primero, crea un objeto Asset con un objeto PageFeedAsset (page_feed_asset.page_url y labels opcional) para cada URL de tu sitio web:
Java
List<String> urls = ImmutableList.of( "http://www.example.com/discounts/rental-cars", "http://www.example.com/discounts/hotel-deals", "http://www.example.com/discounts/flight-deals"); // Creates one operation per URL. List<AssetOperation> assetOperations = new ArrayList<>(); for (String url : urls) { PageFeedAsset pageFeedAsset = PageFeedAsset.newBuilder() // Sets the URL of the page to include. .setPageUrl(url) // Recommended: adds labels to the asset. These labels can be used later in ad group // targeting to restrict the set of pages that can serve. .addLabels(dsaPageUrlLabel) .build(); Asset asset = Asset.newBuilder().setPageFeedAsset(pageFeedAsset).build(); assetOperations.add(AssetOperation.newBuilder().setCreate(asset).build()); } // Creates the service client. try (AssetServiceClient assetServiceClient = googleAdsClient.getLatestVersion().createAssetServiceClient()) { // Adds the assets. MutateAssetsResponse response = assetServiceClient.mutateAssets(String.valueOf(customerId), assetOperations); // Prints some information about the result. List<String> resourceNames = response.getResultsList().stream() .map(MutateAssetResult::getResourceName) .collect(Collectors.toList()); resourceNames.forEach(r -> System.out.printf("Created asset with resource name %s.%n", r)); return resourceNames; }
C#
/// <summary> /// Creates Assets to be used in a DSA page feed. /// </summary> /// <param name="client">The Google Ads client.</param> /// <param name="customerId">The Google Ads customer ID for which the call is made.</param> /// <param name="dsaPageUrlLabel">The DSA page URL label.</param> /// <returns>The list of asset resource names.</returns> private static List<string> CreateAssets(GoogleAdsClient client, long customerId, string dsaPageUrlLabel) { AssetServiceClient assetService = client.GetService(Services.V25.AssetService); string[] urls = new[] { "http://www.example.com/discounts/rental-cars", "http://www.example.com/discounts/hotel-deals", "http://www.example.com/discounts/flight-deals" }; // Creates one operation per URL. List<AssetOperation> assetOperations = new List<AssetOperation>(); foreach (string url in urls) { PageFeedAsset pageFeedAsset = new PageFeedAsset() { // Sets the URL of the page to include. PageUrl = url, // Recommended: adds labels to the asset. These labels can be used later in // ad group targeting to restrict the set of pages that can serve. Labels = { dsaPageUrlLabel } }; assetOperations.Add( new AssetOperation() { Create = new Asset() { PageFeedAsset = pageFeedAsset } }); } // Adds the assets. MutateAssetsResponse response = assetService.MutateAssets(customerId.ToString(), assetOperations); // Prints some information about the result. List<string> resourceNames = response.Results.Select( assetResult => assetResult.ResourceName).ToList(); foreach (string resourceName in resourceNames) { Console.Write($"Created asset with resource name {resourceName}."); } return resourceNames; }
PHP
$urls = [ 'http://www.example.com/discounts/rental-cars', 'http://www.example.com/discounts/hotel-deals', 'http://www.example.com/discounts/flight-deals' ]; $operations = []; // Creates one asset per URL. foreach ($urls as $url) { $pageFeedAsset = new PageFeedAsset( [ 'page_url' => $url, // Recommended: adds labels to the asset. These labels can be used later in ad group // targeting to restrict the set of pages that can serve. 'labels' => [$dsaPageUrlLabel] ] ); // Wraps the page feed asset in an asset. $asset = new Asset(['page_feed_asset' => $pageFeedAsset]); // Creates an asset operation and adds it to the list of operations. $assetOperation = new AssetOperation(); $assetOperation->setCreate($asset); $operations[] = $assetOperation; } // Issues a mutate request to add the assets and prints its information. $assetServiceClient = $googleAdsClient->getAssetServiceClient(); $response = $assetServiceClient->mutateAssets( MutateAssetsRequest::build( $customerId, $operations ) ); $assetResourceNames = []; printf("Added %d assets:%s", $response->getResults()->count(), PHP_EOL); foreach ($response->getResults() as $addedAsset) { /** * @var Asset $addedAsset */ $assetResourceName = $addedAsset->getResourceName(); printf( "Created an asset with resource name: '%s'.%s", $assetResourceName, PHP_EOL ); $assetResourceNames[] = $assetResourceName; } return $assetResourceNames;
Python
def create_assets( client: GoogleAdsClient, customer_id: str, dsa_page_url_label: str ) -> List[str]: """Creates assets to be used in a DSA page feed. Args: client: an initialized GoogleAdsClient instance. customer_id: a client customer ID. dsa_page_url_label: the label for the DSA page URLs. Returns: a list of the created assets' resource names. """ urls: List[str] = [ "http://www.example.com/discounts/rental-cars", "http://www.example.com/discounts/hotel-deals", "http://www.example.com/discounts/flight-deals", ] operations: List[AssetOperation] = [] # Creates one asset per URL. for url in urls: # Creates an asset operation and adds it to the list of operations. operation: AssetOperation = client.get_type("AssetOperation") asset: Asset = operation.create page_feed_asset: PageFeedAsset = asset.page_feed_asset page_feed_asset.page_url = url # Recommended: adds labels to the asset. These labels can be used later # in ad group targeting to restrict the set of pages that can serve. page_feed_asset.labels.append(dsa_page_url_label) operations.append(operation) # Issues a mutate request to add the assets and prints its information. asset_service: AssetServiceClient = client.get_service("AssetService") response: MutateAssetsResponse = asset_service.mutate_assets( customer_id=customer_id, operations=operations ) print(f"Added {len(response.results)} assets:") resource_names: List[str] = [] result: MutateAssetResult for result in response.results: resource_name: str = result.resource_name print(f"\tCreated an asset with resource name: '{resource_name}'") resource_names.append(resource_name) return resource_names
Ruby
def create_assets(client, dsa_page_url_label, customer_id) urls = [ 'http://www.example.com/discounts/rental-cars', 'http://www.example.com/discounts/hotel-deals', 'http://www.example.com/discounts/flight-deals', ] operations = urls.map do |url| client.operation.create_resource.asset do |asset| asset.page_feed_asset = client.resource.page_feed_asset do |pfa| # Sets the URL of the page to include. pfa.page_url = url # Recommended: adds labels to the asset. These labels can be used later # in ad group targeting to restrict the set of pages that can serve. pfa.labels << dsa_page_url_label end end end response = client.service.asset.mutate_assets( customer_id: customer_id, operations: operations, ) resource_names = [] response.results.each do |result| resource_name = result.resource_name puts "Created asset with resource name '#{resource_name}'" resource_names << resource_name end resource_names end
Perl
my $urls = [ "http://www.example.com/discounts/rental-cars", "http://www.example.com/discounts/hotel-deals", "http://www.example.com/discounts/flight-deals" ]; # Create one operation per URL. my $asset_operations = []; foreach my $url (@$urls) { my $page_feed_asset = Google::Ads::GoogleAds::V25::Common::PageFeedAsset->new({ # Set the URL of the page to include. pageUrl => $url, # Recommended: add labels to the asset. These labels can be used later in # ad group targeting to restrict the set of pages that can serve. labels => [$dsa_page_url_label]}); my $asset = Google::Ads::GoogleAds::V25::Resources::Asset->new({ pageFeedAsset => $page_feed_asset }); push @$asset_operations, Google::Ads::GoogleAds::V25::Services::AssetService::AssetOperation->new({ create => $asset }); } # Add the assets. my $response = $api_client->AssetService()->mutate({ customerId => $customer_id, operations => $asset_operations }); # Print some information about the response. my $resource_names = []; foreach my $result (@{$response->{results}}) { push @$resource_names, $result->{resourceName}; printf "Created asset with resource name '%s'.\n", $result->{resourceName}; } return $resource_names;
curl
Incluye URLs de páginas de paquetes en un AssetSet
A continuación, crea una colección de estos recursos (que representan las inclusiones de URL) con un AssetSet con type establecido en PAGE_FEED. Esta agrupación representa todas las URLs que se deben tener en cuenta para una campaña en particular. Un objeto Asset puede pertenecer a varios objetos AssetSet.
Primero, crea un nuevo AssetSet:
Java
// Creates an AssetSet which will be used to link the dynamic page feed assets to a campaign. AssetSet assetSet = AssetSet.newBuilder() .setName("My dynamic page feed " + CodeSampleHelper.getPrintableDateTime()) .setType(AssetSetType.PAGE_FEED) .build(); // Creates an operation to add the AssetSet. AssetSetOperation operation = AssetSetOperation.newBuilder().setCreate(assetSet).build(); try (AssetSetServiceClient serviceClient = googleAdsClient.getLatestVersion().createAssetSetServiceClient()) { // Sends the mutate request. MutateAssetSetsResponse response = serviceClient.mutateAssetSets( String.valueOf(params.customerId), ImmutableList.of(operation)); // Prints some information about the response. String resourceName = response.getResults(0).getResourceName(); System.out.printf("Created asset set with resource name %s.%n", resourceName); return resourceName; }
C#
/// <summary> /// Creates an AssetSet. /// </summary> /// <param name="client">The Google Ads client.</param> /// <param name="customerId">The Google Ads customer ID for which the call is made.</param> /// <returns>The resource name of the asset set.</returns> private string CreateAssetSet(GoogleAdsClient client, long customerId) { AssetSetServiceClient assetSetService = client.GetService( Services.V25.AssetSetService); // Creates an AssetSet which will be used to link the dynamic page feed assets // to a campaign. AssetSet assetSet = new AssetSet() { Name = "My dynamic page feed " + ExampleUtilities.GetRandomString(), Type = AssetSetType.PageFeed }; // Creates an operation to add the AssetSet. AssetSetOperation operation = new AssetSetOperation() { Create = assetSet }; // Sends the mutate request. MutateAssetSetsResponse response = assetSetService.MutateAssetSets( customerId.ToString(), new[] { operation }); // Prints some information about the response. string resourceName = response.Results[0].ResourceName; Console.WriteLine($"Created asset set with resource name {resourceName}."); return resourceName; }
PHP
// Creates an asset set which will be used to link the dynamic page feed assets to a // campaign. $assetSet = new AssetSet( [ 'name' => 'My dynamic page feed ' . Helper::getPrintableDatetime(), 'type' => AssetSetType::PAGE_FEED ] ); // Creates an asset set operation. $assetSetOperation = new AssetSetOperation(); $assetSetOperation->setCreate($assetSet); // Issues a mutate request to add the asset set and prints its information. $assetSetServiceClient = $googleAdsClient->getAssetSetServiceClient(); $response = $assetSetServiceClient->mutateAssetSets( MutateAssetSetsRequest::build( $customerId, [$assetSetOperation] ) ); $assetSetResourceName = $response->getResults()[0]->getResourceName(); printf( "Created an asset set with resource name: '%s'.%s", $assetSetResourceName, PHP_EOL ); return $assetSetResourceName;
Python
def create_asset_set(client: GoogleAdsClient, customer_id: str) -> str: """Creates an asset set. Args: client: an initialized GoogleAdsClient instance. customer_id: a client customer ID. Returns: the created asset set's resource name. """ operation: AssetSetOperation = client.get_type("AssetSetOperation") # Creates an asset set which will be used to link the dynamic page feed # assets to a campaign. asset_set: AssetSet = operation.create asset_set.name = f"My dynamic page feed {get_printable_datetime()}" asset_set.type_ = client.enums.AssetSetTypeEnum.PAGE_FEED # Issues a mutate request to add the asset set and prints its information. asset_set_service: AssetSetServiceClient = client.get_service( "AssetSetService" ) response: MutateAssetSetsResponse = asset_set_service.mutate_asset_sets( customer_id=customer_id, operations=[operation] ) resource_name: str = response.results[0].resource_name print(f"Created an asset set with resource name: '{resource_name}'") return resource_name
Ruby
def create_asset_set(client, customer_id) # Creates an AssetSet which will be used to link the dynamic page feed assets to a campaign. # Creates an operation to add the AssetSet. operation = client.operation.create_resource.asset_set do |asset_set| asset_set.name = "My dynamic page feed #{Time.now}" asset_set.type = :PAGE_FEED end # Sends the mutate request. response = client.service.asset_set.mutate_asset_sets( customer_id: customer_id, operations: [operation], ) # Prints some information about the response. resource_name = response.results.first.resource_name puts "Created asset set with resource name '#{resource_name}'" resource_name end
Perl
# Create an AssetSet which will be used to link the dynamic page feed assets to # a campaign. my $asset_set = Google::Ads::GoogleAds::V25::Resources::AssetSet->new({ name => "My dynamic page feed #" . uniqid(), type => PAGE_FEED }); # Create an operation to add the AssetSet. my $operation = Google::Ads::GoogleAds::V25::Services::AssetSetService::AssetSetOperation-> new({ create => $asset_set }); # Send the mutate request. my $response = $api_client->AssetSetService()->mutate({ customerId => $customer_id, operations => [$operation]}); # Print some information about the response. my $resource_name = $response->{results}[0]{resourceName}; printf "Created asset set with resource name '%s'.\n", $resource_name; return $resource_name;
curl
Luego, vincula tus recursos del feed de páginas a AssetSet con un AssetSetAsset:
Java
List<AssetSetAssetOperation> operations = new ArrayList<>(); for (String assetResourceName : assetResourceNames) { AssetSetAsset assetSetAsset = AssetSetAsset.newBuilder() .setAsset(assetResourceName) .setAssetSet(assetSetResourceName) .build(); // Creates an operation to add the link. AssetSetAssetOperation operation = AssetSetAssetOperation.newBuilder().setCreate(assetSetAsset).build(); operations.add(operation); } try (AssetSetAssetServiceClient client = googleAdsClient.getLatestVersion().createAssetSetAssetServiceClient()) { // Sends the mutate request. MutateAssetSetAssetsResponse response = client.mutateAssetSetAssets(String.valueOf(params.customerId), operations); // Prints some information about the response. String resourceName = response.getResults(0).getResourceName(); System.out.printf("Created AssetSetAsset link with resource name %s.%n", resourceName); }
C#
/// <summary> /// Adds an Asset to an AssetSet by creating an AssetSetAsset link. /// </summary> /// <param name="client">The Google Ads client.</param> /// <param name="customerId">The Google Ads customer ID for which the call is made.</param> /// <param name="assetResourceNames">The asset resource names.</param> /// <param name="assetSetResourceName">Resource name of the asset set.</param> private void AddAssetsToAssetSet(GoogleAdsClient client, long customerId, List<string> assetResourceNames, string assetSetResourceName) { AssetSetAssetServiceClient assetSetAssetService = client.GetService( Services.V25.AssetSetAssetService); List<AssetSetAssetOperation> operations = new List<AssetSetAssetOperation>(); foreach (string assetResourceName in assetResourceNames) { AssetSetAsset assetSetAsset = new AssetSetAsset() { Asset = assetResourceName, AssetSet = assetSetResourceName }; // Creates an operation to add the link. AssetSetAssetOperation operation = new AssetSetAssetOperation() { Create = assetSetAsset }; operations.Add(operation); } // Sends the mutate request. MutateAssetSetAssetsResponse response = assetSetAssetService.MutateAssetSetAssets(customerId.ToString(), operations); // Prints some information about the response. string resourceName = response.Results[0].ResourceName; Console.WriteLine($"Created AssetSetAsset link with resource name {resourceName}."); }
PHP
$operations = []; foreach ($assetResourceNames as $assetResourceName) { // Creates an asset set asset. $assetSetAsset = new AssetSetAsset( [ 'asset' => $assetResourceName, 'asset_set' => $assetSetResourceName ] ); // Creates an asset set asset operation and adds it to the list of operations. $assetSetAssetOperation = new AssetSetAssetOperation(); $assetSetAssetOperation->setCreate($assetSetAsset); $operations[] = $assetSetAssetOperation; } // Issues a mutate request to add the asset set assets and prints its information. $assetSetAssetServiceClient = $googleAdsClient->getAssetSetAssetServiceClient(); $response = $assetSetAssetServiceClient->mutateAssetSetAssets( MutateAssetSetAssetsRequest::build($customerId, $operations) ); printf("Added %d asset set assets:%s", $response->getResults()->count(), PHP_EOL); foreach ($response->getResults() as $addedAssetSetAsset) { /** * @var AssetSetAsset $addedAssetSetAsset */ printf( "Created an asset set asset link with resource name: '%s'.%s", $addedAssetSetAsset->getResourceName(), PHP_EOL ); }
Python
def add_assets_to_asset_set( client: GoogleAdsClient, customer_id: str, asset_resource_names: List[str], asset_set_resource_name: str, ) -> None: """Adds assets to an asset set by creating an asset set asset link. Args: client: an initialized GoogleAdsClient instance. customer_id: a client customer ID. asset_resource_names: a list of asset resource names. asset_set_resource_name: a resource name for an asset set. """ operations: List[AssetSetAssetOperation] = [] for resource_name in asset_resource_names: # Creates an asset set asset operation and adds it to the list of # operations. operation: AssetSetAssetOperation = client.get_type( "AssetSetAssetOperation" ) asset_set_asset: AssetSetAsset = operation.create asset_set_asset.asset = resource_name asset_set_asset.asset_set = asset_set_resource_name operations.append(operation) # Issues a mutate request to add the asset set assets and prints its # information. asset_set_asset_service: AssetSetAssetServiceClient = client.get_service( "AssetSetAssetService" ) response: MutateAssetSetAssetsResponse = ( asset_set_asset_service.mutate_asset_set_assets( customer_id=customer_id, operations=operations ) ) print(f"Added {len(response.results)} asset set assets:") result: MutateAssetSetAssetResult for result in response.results: print( "\tCreated an asset set asset link with resource name " f"'{result.resource_name}'" )
Ruby
def add_assets_to_asset_set(client, asset_resource_names, asset_set_resource_name, customer_id) operations = asset_resource_names.map do |asset_resource_name| client.operation.create_resource.asset_set_asset do |asa| asa.asset = asset_resource_name asa.asset_set = asset_set_resource_name end end response = client.service.asset_set_asset.mutate_asset_set_assets( customer_id: customer_id, operations: operations, ) resource_name = response.results.first.resource_name puts "Created asset set asset with resource name '#{resource_name}'" end
Perl
my $operations = []; foreach my $asset_resource_name (@$asset_resource_names) { my $asset_set_asset = Google::Ads::GoogleAds::V25::Resources::AssetSetAsset->new({ asset => $asset_resource_name, assetSet => $asset_set_resource_name }); # Create an operation to add the link. my $operation = Google::Ads::GoogleAds::V25::Services::AssetSetAssetService::AssetSetAssetOperation ->new({ create => $asset_set_asset }); push @$operations, $operation; } # Send the mutate request. my $response = $api_client->AssetSetAssetService()->mutate({ customerId => $customer_id, operations => $operations }); # Print some information about the response. my $resource_name = $response->{results}[0]{resourceName}; printf "Created AssetSetAsset link with resource name '%s'.\n", $resource_name;
curl
Asocia el AssetSet a una campaña
Una vez que se recopilan los recursos en un AssetSet, vincula el AssetSet a una campaña con un CampaignAssetSet. Para controlar cómo la campaña usa las URLs de tu feed de páginas, configura DynamicSearchAdsSetting.use_supplied_urls_only en Campaign (use_supplied_urls_only = true restringe la segmentación solo a las URLs del feed de páginas; false usa tanto el índice de Google de tu dominio como las URLs del feed de páginas):
Java
// Creates a CampaignAssetSet representing the link between an AssetSet and a Campaign. CampaignAssetSet campaignAssetSet = CampaignAssetSet.newBuilder() .setCampaign(ResourceNames.campaign(params.customerId, params.campaignId)) .setAssetSet(assetSetResourceName) .build(); // Creates an operation to add the CampaignAssetSet. CampaignAssetSetOperation operation = CampaignAssetSetOperation.newBuilder().setCreate(campaignAssetSet).build(); // Creates the service client. try (CampaignAssetSetServiceClient client = googleAdsClient.getLatestVersion().createCampaignAssetSetServiceClient()) { // Issues the mutate request. MutateCampaignAssetSetsResponse response = client.mutateCampaignAssetSets( String.valueOf(params.customerId), ImmutableList.of(operation)); String resourceName = response.getResults(0).getResourceName(); System.out.printf("Created a CampaignAssetSet with resource name %s.%n", resourceName); }
C#
/// <summary> /// Links an AssetSet to a Campaign by creating a CampaignAssetSet. /// </summary> /// <param name="client">The Google Ads client.</param> /// <param name="customerId">The Google Ads customer ID for which the call is made.</param> /// <param name="campaignId">ID of the campaign to which the asset is linked.</param> /// <param name="assetSetResourceName">Resource name of the asset set.</param> private void LinkAssetSetToCampaign(GoogleAdsClient client, long customerId, long campaignId, string assetSetResourceName) { CampaignAssetSetServiceClient campaignAssetSetService = client.GetService( Services.V25.CampaignAssetSetService); // Creates a CampaignAssetSet representing the link between an AssetSet and a Campaign. CampaignAssetSet campaignAssetSet = new CampaignAssetSet() { Campaign = ResourceNames.Campaign(customerId, campaignId), AssetSet = assetSetResourceName, }; // Creates an operation to add the CampaignAssetSet. CampaignAssetSetOperation operation = new CampaignAssetSetOperation() { Create = campaignAssetSet }; // Issues the mutate request. MutateCampaignAssetSetsResponse response = campaignAssetSetService.MutateCampaignAssetSets( customerId.ToString(), new[] { operation }); string resourceName = response.Results[0].ResourceName; Console.WriteLine($"Created a CampaignAssetSet with resource name {resourceName}."); }
PHP
// Creates a campaign asset set representing the link between an asset set and a campaign. $campaignAssetSet = new CampaignAssetSet( [ 'asset_set' => $assetSetResourceName, 'campaign' => ResourceNames::forCampaign($customerId, $campaignId) ] ); // Creates a campaign asset set operation. $campaignAssetSetOperation = new CampaignAssetSetOperation(); $campaignAssetSetOperation->setCreate($campaignAssetSet); // Issues a mutate request to add the campaign asset set and prints its information. $campaignAssetSetServiceClient = $googleAdsClient->getCampaignAssetSetServiceClient(); $response = $campaignAssetSetServiceClient->mutateCampaignAssetSets( MutateCampaignAssetSetsRequest::build($customerId, [$campaignAssetSetOperation]) ); printf( "Created a campaign asset set with resource name: '%s'.%s", $response->getResults()[0]->getResourceName(), PHP_EOL );
Python
def link_asset_set_to_campaign( client: GoogleAdsClient, customer_id: str, campaign_id: str, asset_set_resource_name: str, ) -> None: """Links the asset set to the campaign by creating a campaign asset set. Args: client: an initialized GoogleAdsClient instance. customer_id: a client customer ID. campaign_id: the ID for a Campaign. asset_set_resource_name: a resource name for an asset set. """ googleads_service: GoogleAdsServiceClient = client.get_service( "GoogleAdsService" ) # Creates a campaign asset set representing the link between an asset set # and a campaign. operation: CampaignAssetSetOperation = client.get_type( "CampaignAssetSetOperation" ) campaign_asset_set: CampaignAssetSet = operation.create campaign_asset_set.asset_set = asset_set_resource_name campaign_asset_set.campaign = googleads_service.campaign_path( customer_id, campaign_id ) campaign_asset_set_service: CampaignAssetSetServiceClient = ( client.get_service("CampaignAssetSetService") ) response: MutateCampaignAssetSetsResponse = ( campaign_asset_set_service.mutate_campaign_asset_sets( customer_id=customer_id, operations=[operation] ) ) resource_name: str = response.results[0].resource_name print(f"Created a campaign asset set with resource name: '{resource_name}'")
Ruby
def link_asset_set_to_campaign(client, asset_set_resource_name, customer_id, campaign_id) # Creates a CampaignAssetSet representing the link between an AssetSet and a Campaign. # Creates an operation to add the CampaignAssetSet. operation = client.operation.create_resource.campaign_asset_set do |cas| cas.campaign = client.path.campaign(customer_id, campaign_id) cas.asset_set = asset_set_resource_name end # Issues the mutate request. response = client.service.campaign_asset_set.mutate_campaign_asset_sets( customer_id: customer_id, operations: [operation], ) resource_name = response.results.first.resource_name puts "Created a campaign asset set with resource name '#{resource_name}'" end
Perl
# Create a CampaignAssetSet representing the link between an AssetSet and a Campaign. my $campaign_asset_set = Google::Ads::GoogleAds::V25::Resources::CampaignAssetSet->new({ campaign => Google::Ads::GoogleAds::V25::Utils::ResourceNames::campaign( $customer_id, $campaign_id ), assetSet => $asset_set_resource_name }); # Create an operation to add the CampaignAssetSet. my $operation = Google::Ads::GoogleAds::V25::Services::CampaignAssetSetService::CampaignAssetSetOperation ->new({ create => $campaign_asset_set }); # Issue the mutate request. my $response = $api_client->CampaignAssetSetService()->mutate({ customerId => $customer_id, operations => [$operation]}); # Print some information about the response. my $resource_name = $response->{results}[0]{resourceName}; printf "Created a CampaignAssetSet with resource name '%s'.\n", $resource_name;
curl
Recomendación: Incluye URLs de destino con etiquetas personalizadas
De manera opcional, puedes usar etiquetas personalizadas (page_feed_asset.labels) para segmentar tus anuncios y establecer ofertas en subconjuntos específicos de tus inclusiones de URL. Crea un objeto AdGroupCriterion con un objeto WebpageInfo (establece un objeto criterion_name obligatorio) que filtre con una condición cuyo objeto operand esté establecido en WebpageConditionOperand.CUSTOM_LABEL y cuyo objeto argument esté establecido en la cadena de la etiqueta de destino:
Java
String adGroupResourceName = ResourceNames.adGroup(params.customerId, params.adGroupId); // Creates the webpage condition info that targets an advertiser's webpages based on the // custom label specified by the dsaPageUrlLabel (e.g. "discounts"). WebpageConditionInfo webpageConditionInfo = WebpageConditionInfo.newBuilder() .setOperand(WebpageConditionOperand.CUSTOM_LABEL) .setArgument(dsaPageUrlLabel) .build(); // Creates the webpage info, or criterion for targeting webpages of an advertiser's website. WebpageInfo webpageInfo = WebpageInfo.newBuilder() .setCriterionName("Test Criterion") .addAllConditions(ImmutableList.of(webpageConditionInfo)) .build(); // Creates the ad group criterion. AdGroupCriterion adGroupCriterion = AdGroupCriterion.newBuilder() .setAdGroup(adGroupResourceName) .setWebpage(webpageInfo) .setCpcBidMicros(1_500_000) .build(); // Creates the operation. AdGroupCriterionOperation operation = AdGroupCriterionOperation.newBuilder().setCreate(adGroupCriterion).build(); // Creates the service client. try (AdGroupCriterionServiceClient adGroupCriterionServiceClient = googleAdsClient.getLatestVersion().createAdGroupCriterionServiceClient()) { // Adds the ad group criterion. MutateAdGroupCriteriaResponse response = adGroupCriterionServiceClient.mutateAdGroupCriteria( Long.toString(params.customerId), ImmutableList.of(operation)); // Displays the results. System.out.printf( "Created ad group criterion with resource name '%s'.%n", response.getResults(0).getResourceName()); }
C#
/// <summary> /// Adds the DSA target. /// </summary> /// <param name="client">The Google Ads client.</param> /// <param name="customerId">The Google Ads customer ID for which the call is made.</param> /// <param name="adGroupId">The ad group to which DSA label targeting is added.</param> /// <param name="dsaPageUrlLabel">The DSA page URL label.</param> private static void AddDsaTarget( GoogleAdsClient client, long customerId, long adGroupId, string dsaPageUrlLabel) { AdGroupCriterionServiceClient adGroupCriterionService = client.GetService( Services.V25.AdGroupCriterionService); string adGroupResourceName = ResourceNames.AdGroup(customerId, adGroupId); // Creates the webpage condition info that targets an advertiser's webpages // based on the custom label specified by the dsaPageUrlLabel (e.g. "discounts"). WebpageConditionInfo webpageConditionInfo = new WebpageConditionInfo() { Operand = WebpageConditionOperand.CustomLabel, Argument = dsaPageUrlLabel }; // Creates the webpage info, or criterion for targeting webpages of an // advertiser's website. WebpageInfo webpageInfo = new WebpageInfo() { CriterionName = "Test Criterion", Conditions = { webpageConditionInfo } }; // Creates the ad group criterion. AdGroupCriterion adGroupCriterion = new AdGroupCriterion() { AdGroup = adGroupResourceName, Webpage = webpageInfo, CpcBidMicros = 1_500_000 }; // Creates the operation. AdGroupCriterionOperation operation = new AdGroupCriterionOperation() { Create = adGroupCriterion }; // Adds the ad group criterion. MutateAdGroupCriteriaResponse response = adGroupCriterionService.MutateAdGroupCriteria( customerId.ToString(), new[] { operation }); string resourceName = response.Results[0].ResourceName; // Displays the results. Console.WriteLine($"Created ad group criterion with resource " + $"name '{resourceName}'."); }
PHP
// Creates the webpage condition info that targets an advertiser's webpages based on the // custom label specified by the DSA page URL label (e.g. "discounts"). $webpageConditionInfo = new WebpageConditionInfo( [ 'operand' => WebpageConditionOperand::CUSTOM_LABEL, 'argument' => $dsaPageUrlLabel ] ); // Creates the webpage info, or criterion for targeting webpages of an advertiser's website. $webpageInfo = new WebpageInfo( [ 'criterion_name' => 'Test Criterion', 'conditions' => [$webpageConditionInfo] ] ); // Creates the ad group criterion. $adGroupCriterion = new AdGroupCriterion( [ 'ad_group' => ResourceNames::forAdGroup($customerId, $adGroupId), 'webpage' => $webpageInfo, 'cpc_bid_micros' => 1_500_000 ] ); // Creates the ad group criterion operation. $adGroupCriterionOperation = new AdGroupCriterionOperation(); $adGroupCriterionOperation->setCreate($adGroupCriterion); // Issues a mutate request to add the ad group criterion and prints its information. $adGroupCriterionServiceClient = $googleAdsClient->getAdGroupCriterionServiceClient(); $response = $adGroupCriterionServiceClient->mutateAdGroupCriteria( MutateAdGroupCriteriaRequest::build($customerId, [$adGroupCriterionOperation]) ); printf( "Created ad group criterion with resource name '%s'.%s", $response->getResults()[0]->getResourceName(), PHP_EOL );
Python
def add_dsa_target( client: GoogleAdsClient, customer_id: str, ad_group_id: str, dsa_page_url_label: str, ) -> None: """Creates an ad group criterion targeting the DSA label. Args: client: an initialized GoogleAdsClient instance. customer_id: a client customer ID. ad_group_id: the ID for an Ad Group. dsa_page_url_label: the label for the DSA page URLs. """ googleads_service: GoogleAdsServiceClient = client.get_service( "GoogleAdsService" ) # Creates the ad group criterion. operation: AdGroupCriterionOperation = client.get_type( "AdGroupCriterionOperation" ) criterion: AdGroupCriterion = operation.create criterion.ad_group = googleads_service.ad_group_path( customer_id, ad_group_id ) criterion.cpc_bid_micros = 1500000 # Creates the webpage info, or criterion for targeting webpages of an # advertiser's website. criterion.webpage.criterion_name = "Test Criterion" # Creates the webpage condition info that targets an advertiser's webpages # based on the custom label specified by the DSA page URL label # (e.g. "discounts"). webpage_condition: WebpageConditionInfo = client.get_type( "WebpageConditionInfo" ) webpage_condition.operand = ( client.enums.WebpageConditionOperandEnum.CUSTOM_LABEL ) webpage_condition.argument = dsa_page_url_label criterion.webpage.conditions.append(webpage_condition) # Issues a mutate request to add the ad group criterion and prints its # information. ad_group_criterion_service: AdGroupCriterionServiceClient = ( client.get_service("AdGroupCriterionService") ) response: MutateAdGroupCriteriaResponse = ( ad_group_criterion_service.mutate_ad_group_criteria( customer_id=customer_id, operations=[operation] ) ) print( "Created ad group criterion with resource name: " f"'{response.results[0].resource_name}'" )
Ruby
def add_dsa_target(client, dsa_page_url_label, customer_id, ad_group_id) operation = client.operation.create_resource.ad_group_criterion do |agc| agc.ad_group = client.path.ad_group(customer_id, ad_group_id) agc.cpc_bid_micros = 1_500_000 # Creates the webpage info, or criterion for targeting webpages of an # advertiser's website. agc.webpage = client.resource.webpage_info do |webpage| webpage.criterion_name = "Test Criterion" # Creates the webpage condition info that targets an advertiser's webpages # based on the custom label specified by the dsaPageUrlLabel # (e.g. "discounts"). webpage.conditions << client.resource.webpage_condition_info do |wci| wci.operand = :CUSTOM_LABEL wci.argument = dsa_page_url_label end end end response = client.service.ad_group_criterion.mutate_ad_group_criteria( customer_id: customer_id, operations: [operation], ) resource_name = response.results.first.resource_name puts "Created ad group criterion with resource name '#{resource_name}'" end
Perl
my $ad_group_resource_name = Google::Ads::GoogleAds::V25::Utils::ResourceNames::ad_group($customer_id, $ad_group_id); # Create the webpage condition info that targets an advertiser's webpages based # on the custom label specified by the $dsa_page_url_label (e.g. "discounts"). my $webpage_condition_info = Google::Ads::GoogleAds::V25::Common::WebpageConditionInfo->new({ operand => CUSTOM_LABEL, argument => $dsa_page_url_label }); # Create the webpage info, or criterion for targeting webpages of an advertiser's website. my $webpage_info = Google::Ads::GoogleAds::V25::Common::WebpageInfo->new({ criterionName => "Test Criterion", conditions => [$webpage_condition_info]}); # Create the ad group criterion. my $ad_group_criterion = Google::Ads::GoogleAds::V25::Resources::AdGroupCriterion->new({ adGroup => $ad_group_resource_name, webpage => $webpage_info, cpcBidMicros => 1_500_000 }); # Create the operation. my $operation = Google::Ads::GoogleAds::V25::Services::AdGroupCriterionService::AdGroupCriterionOperation ->new({ create => $ad_group_criterion }); # Add the ad group criterion. my $response = $api_client->AdGroupCriterionService()->mutate({ customerId => $customer_id, operations => [$operation]}); # Display the results. printf "Created ad group criterion with resource name '%s'.\n", $response->{results}[0]{resourceName};