AdsApp.​NegativeKeywordSelector

Fetches negative keywords (except from shared libraries).

Typical usage:

var adGroup = AdsApp.adGroups().get().next();
var negativeKeywordSelector = adGroup.negativeKeywords();

var negativeKeywordIterator = negativeKeywordSelector.get();
while (negativeKeywordIterator.hasNext()) {
  var negativeKeyword = negativeKeywordIterator.next();
}

Related:

• NegativeKeywordIterator
• NegativeKeyword

Methods:

Member	Type	Description
get	AdsApp.NegativeKeywordIterator	Fetches the requested negative keywords and returns an iterator.
orderBy	AdsApp.NegativeKeywordSelector	Specifies the ordering of the resulting entities.
withCondition	AdsApp.NegativeKeywordSelector	Adds the specified condition to the selector in order to narrow down the results.
withLimit	AdsApp.NegativeKeywordSelector	Specifies limit for the selector to use.

get()

Fetches the requested negative keywords and returns an iterator.

Return values:

Type	Description
AdsApp.NegativeKeywordIterator	Iterator of the requested negative keywords.

orderBy(orderBy)

Specifies the ordering of the resulting entities. orderBy parameter can have one of the following forms:

• orderBy("ad_group_criterion.keyword.text") - orders results by text, in ascending order.
• orderBy("ad_group_criterion.keyword.text ASC") - orders results by text, in ascending order.
• orderBy("ad_group_criterion.keyword.text DESC") - orders results by text, in descending order.

See NegativeKeywordSelector.withCondition(String) for enumeration of columns that can be used.

orderBy() may be called multiple times. Consider the following example:

selector = selector.
    .orderBy("ad_group_criterion.keyword.text")
    .orderBy("ad_group_criterion.keyword.match_type");

The results will be ordered by text in ascending order. Results with equal text value will be ordered by match type in ascending order.

Arguments:

Name	Type	Description
orderBy	String	Ordering to apply.

Return values:

Type	Description
AdsApp.NegativeKeywordSelector	The selector with ordering applied.

withCondition(condition)

Adds the specified condition to the selector in order to narrow down the results.

Multiple conditions may be added to the same selector:

selector = selector
    .withCondition("ad_group_criterion.keyword.text REGEXP_MATCH 'a.*'")
    .withCondition("ad_group_criterion.keyword.match_type = BROAD");

All specified conditions are AND-ed together. The above example will retrieve negative keywords that start with the letter 'a' and are of broad match type.

The parameter to be passed into this method must be of the following form:

"COLUMN_NAME OPERATOR VALUE"

Operators

The operator that can be used in a condition depends on the type of column.

• For String columns (e.g. ad_group_criterion.keyword.text):

  =  !=  (NOT) (LIKE | CONTAINS | REGEXP_MATCH)

• For Enumeration columns (ones that can only take one value from a pre-defined list, such as ad_group_criterion.keyword.match_type):

  =  !=  IN () NOT IN ()

Conditions using IN, NOT IN, CONTAINS ALL, CONTAINS ANY and CONTAINS NONE operators look as follows:

withCondition("ad_group_criterion.keyword.match_type IN (Value1, Value2)")

Columns

All column names are case-sensitive, and so are all values of enumerated columns (such as KeywordMatchType)

Column	Type	Example
Negative keyword attributes
ad_group_criterion.keyword.text	String	withCondition("ad_group_criterion.keyword.text REGEXP_MATCH 'leather.*'")
ad_group_criterion.keyword.match_type	Enumeration: BROAD, EXACT, PHRASE	withCondition("ad_group_criterion.keyword.match_type = PHRASE")
ad_group.name	String	withCondition("ad_group.name REGEXP_MATCH '.*shoes.*'")
ad_group.status	Enumeration: ENABLED, PAUSED, REMOVED	withCondition("ad_group.status = ENABLED"). Use to fetch negative keywords from only ENABLED ad groups.
campaign.name	String	withCondition("campaign.name REGEXP_MATCH '.*promotion.*'")
campaign.status	Enumeration: ENABLED, PAUSED, REMOVED	withCondition("campaign.status = ENABLED"). Use to fetch negative keywords from only ENABLED campaigns.

Arguments:

Name	Type	Description
condition	String	Condition to add to the selector.

Return values:

Type	Description
AdsApp.NegativeKeywordSelector	The selector with the condition applied.

withLimit(limit)

Specifies limit for the selector to use. For instance, withLimit(50) returns only the first 50 entities.

Arguments:

Name	Type	Description
limit	int	How many entities to return.

Return values:

Type	Description
AdsApp.NegativeKeywordSelector	The selector with limit applied.