Mit freigegebenen Sätzen können Sie einen einzelnen Satz von Kriterien für mehrere Ressourcen verwalten und freigeben. Je nach Art des freigegebenen Satzes können Kriterien auf Kampagnen-, Anzeigengruppen- oder Kontoebene angewendet werden.
Die SharedSetType Enum gibt die Arten von freigegebenen Sätzen an, die Sie in
der Google Ads API verwenden können. In dieser Anleitung erfahren Sie, wie Sie mit einem freigegebenen Satz eine freigegebene Liste mit auszuschließenden Keywords erstellen und auf eine Kampagne anwenden. Sie können auf dieselbe Weise auch andere Arten von freigegebenen Sätzen zu Kampagnen hinzufügen.
SharedSet erstellen
Erstellen Sie zuerst ein SharedSet, das als Container für Ihre freigegebenen Kriterien dient.
Geben Sie beim Erstellen des SharedSet den SharedSetType an. Verwenden Sie für eine
Liste mit auszuschließenden Keywords auf Kampagnenebene NEGATIVE_KEYWORDS.
Weitere Typen sind:
NEGATIVE_PLACEMENTS: Eine Liste mit Placements (z. B. Websites oder Apps), die ausgeschlossen werden sollen. Diese Art von Liste kann mitCampaignSharedSetan Kampagnen oder mitCustomerNegativeCriterionan ein Konto angehängt werden.ACCOUNT_LEVEL_NEGATIVE_KEYWORDS: Eine Liste mit auszuschließenden Keywords, die vom Targeting ausgeschlossen werden sollen. Diese Art von Liste muss mitCustomerNegativeCriterionan ein Konto angehängt werden.BRANDS: Eine Liste mit Marken, die in Markeneinschränkungen für Suchkampagnen verwendet oder vom Targeting ausgeschlossen werden sollen.
Der Erstellungsprozess für SharedSet umfasst die folgenden Schritte:
SharedSetinstanziierenSharedSetTypeaufNEGATIVE_KEYWORDSfestlegen- Einen
nameangeben, um die spätere Ressourcenidentifizierung zu erleichtern - Verwenden Sie das
SharedSetService, um dasSharedSetzu erstellen
Die Antwort enthält den Ressourcennamen des neu erstellten SharedSet. Sie verwenden diesen Namen in den nächsten Schritten.
SharedCriterion-Ressourcen erstellen
Erstellen Sie als Nächstes SharedCriterion-Ressourcen für jedes Element, das Sie
Ihrem SharedSet hinzufügen möchten. Bei einer Liste mit auszuschließenden Keywords sind das die auszuschließenden Keywords.
Jedes SharedCriterion enthält:
- Ein unterstütztes
Criterion-Objekt - Den Ressourcennamen des
SharedSet, das Sie im vorherigen Schritt erstellt haben
So fügen Sie die auszuschließenden Keywords Ihrem SharedSet hinzu:
- Erstellen Sie für jedes auszuschließende Keyword ein
SharedCriterion-Objekt. - Erstellen Sie in jedem
SharedCriterioneinKeywordInfo-Objekt und legen Sie den Keyword-Text und die Keyword-Option fest. - Legen Sie das Feld
shared_setdesSharedCriterionauf den Ressourcennamen IhresSharedSetfest. - Verwenden Sie das
SharedCriterionService, um jedesSharedCriteriondemSharedSethinzuzufügen.
SharedSet anhängen
Sobald ein SharedSet mit SharedCriterion-Ressourcen gefüllt ist, können Sie es mit anderen Ressourcen in Ihrem Konto verknüpfen. Die Ressource, mit der Sie ein SharedSet anhängen, hängt vom Typ des freigegebenen Satzes und der Ebene ab, auf der Sie die Kriterien anwenden möchten.
AssetSet ist ein anderer Ressourcentyp als SharedSet und sollte nicht verwechselt werden. Wenn Sie Assets wie Bilder oder Videos gruppieren oder
Funktionen wie Standortgruppen mit Performance Max-Kampagnen verwenden möchten, lesen Sie den Hilfeartikel
Asset-Gruppen.
Kampagnenebene
Sie können freigegebene Sätze auf Kampagnenebene mit CampaignSharedSet oder CampaignCriterion anhängen, je nach Typ des freigegebenen Satzes.
CampaignSharedSet
Freigegebene Sätze vom Typ NEGATIVE_KEYWORDS oder NEGATIVE_PLACEMENTS müssen
mit der Ressource CampaignSharedSet an Kampagnen angehängt werden. Auszuschließende Kriterien, die auf Kampagnenebene angehängt werden, werden automatisch auf alle Anzeigengruppen in dieser Kampagne angewendet.
So verknüpfen Sie ein SharedSet als auszuschließendes Kriterium mit einer Kampagne:
- Erstellen Sie ein
CampaignSharedSet-Objekt. - Legen Sie das Feld
campaignauf den Ressourcennamen der Kampagne fest, der Sie dasSharedSethinzufügen möchten. - Legen Sie das Feld
shared_setauf den Ressourcennamen des erstelltenSharedSetfest. - Verwenden Sie die
CampaignSharedSetService, um dieCampaignSharedSetzu erstellen. Dadurch wird die Verknüpfung zwischen der Kampagne und demSharedSethergestellt.
CampaignCriterion
Freigegebene Sätze vom Typ BRANDS können mit einem
CampaignCriterion an Kampagnen angehängt werden.
So hängen Sie ein BRANDS-`SharedSet` an eine Kampagne an:
- Erstellen Sie ein
CampaignCriterion. - Legen Sie das
brand_listFeld auf einBrandListInfoObjekt fest. - Legen Sie
BrandListInfo.shared_setauf den Ressourcennamen desBRANDS-SharedSetfest. - Verwenden Sie
CampaignCriterionService, um dasCampaignCriterionzu erstellen.
Anzeigengruppenebene
Freigegebene Sätze vom Typ BRANDS oder VERTICAL_ADS_ITEM_GROUP_RULE_LIST können
auf Anzeigengruppenebene mit einem AdGroupCriterion angehängt werden.
So hängen Sie ein BRANDS-`SharedSet` an eine Anzeigengruppe an:
- Erstellen Sie ein
AdGroupCriterion. - Legen Sie das
brand_listFeld auf einBrandListInfoObjekt fest. - Legen Sie
BrandListInfo.shared_setauf den Ressourcennamen desBRANDS-SharedSetfest. - Verwenden Sie
AdGroupCriterionService, um dasAdGroupCriterionzu erstellen.
So hängen Sie ein VERTICAL_ADS_ITEM_GROUP_RULE_LIST-`SharedSet` an eine Anzeigengruppe an:
- Erstellen Sie ein
AdGroupCriterion. - Legen Sie das Feld
vertical_ads_item_group_rule_listauf einVerticalAdsItemGroupRuleListInfo-Objekt fest. - Legen Sie
VerticalAdsItemGroupRuleListInfo.shared_setauf den Ressourcennamen desVERTICAL_ADS_ITEM_GROUP_RULE_LIST-SharedSetfest. - Verwenden Sie
AdGroupCriterionService, um dasAdGroupCriterionzu erstellen.
Kontoebene
Wenn Sie ein Verwaltungskonto verwenden, können Sie SharedSet Ressourcen
erstellen und für Kundenkonten freigeben, die Teil Ihrer Kontohierarchie sind.
Wenn Sie beispielsweise ein NEGATIVE_PLACEMENTS-SharedSet in Ihrem
Verwaltungskonto an ein Kundenkonto anhängen möchten, verwenden Sie ein CustomerNegativeCriterion:
- Erstellen Sie im Kundenkonto ein
CustomerNegativeCriterion-Objekt. - Legen Sie das Feld
placement_listauf einPlacementListInfo-Objekt fest, wobeiPlacementListInfo.shared_setauf den Ressourcennamen desSharedSetaus dem Verwaltungskonto festgelegt ist. - Verwenden Sie die
CustomerNegativeCriterionService, um dieCustomerNegativeCriterionzu erstellen.
Ebenso können Sie ein ACCOUNT_LEVEL_NEGATIVE_KEYWORDS
SharedSet in Ihrem Verwaltungskonto an ein Kundenkonto anhängen:
- Erstellen Sie im Kundenkonto ein
CustomerNegativeCriterion-Objekt. - Legen Sie das Feld
negative_keyword_listauf einNegativeKeywordListInfoObjekt fest, wobeiNegativeKeywordListInfo.shared_setauf den Ressourcen namen desSharedSetaus dem Verwaltungskonto festgelegt ist. - Verwenden Sie die
CustomerNegativeCriterionService, um dieCustomerNegativeCriterionzu erstellen.
Codebeispiel für freigegebenen Satz von Keywords
Java
// Copyright 2018 Google LLC // // Licensed under the Apache License, Version 2.0 (the "License"); // you may not use this file except in compliance with the License. // You may obtain a copy of the License at // // https://www.apache.org/licenses/LICENSE-2.0 // // Unless required by applicable law or agreed to in writing, software // distributed under the License is distributed on an "AS IS" BASIS, // WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. // See the License for the specific language governing permissions and // limitations under the License. package com.google.ads.googleads.examples.advancedoperations; import static com.google.ads.googleads.examples.utils.CodeSampleHelper.getPrintableDateTime; import com.beust.jcommander.Parameter; import com.google.ads.googleads.examples.utils.ArgumentNames; import com.google.ads.googleads.examples.utils.CodeSampleParams; import com.google.ads.googleads.lib.GoogleAdsClient; import com.google.ads.googleads.v24.common.KeywordInfo; import com.google.ads.googleads.v24.enums.KeywordMatchTypeEnum.KeywordMatchType; import com.google.ads.googleads.v24.enums.SharedSetTypeEnum.SharedSetType; import com.google.ads.googleads.v24.errors.GoogleAdsError; import com.google.ads.googleads.v24.errors.GoogleAdsException; import com.google.ads.googleads.v24.resources.CampaignSharedSet; import com.google.ads.googleads.v24.resources.SharedCriterion; import com.google.ads.googleads.v24.resources.SharedSet; import com.google.ads.googleads.v24.services.CampaignSharedSetOperation; import com.google.ads.googleads.v24.services.CampaignSharedSetServiceClient; import com.google.ads.googleads.v24.services.MutateCampaignSharedSetsResponse; import com.google.ads.googleads.v24.services.MutateSharedCriteriaResponse; import com.google.ads.googleads.v24.services.MutateSharedCriterionResult; import com.google.ads.googleads.v24.services.MutateSharedSetsResponse; import com.google.ads.googleads.v24.services.SharedCriterionOperation; import com.google.ads.googleads.v24.services.SharedCriterionServiceClient; import com.google.ads.googleads.v24.services.SharedSetOperation; import com.google.ads.googleads.v24.services.SharedSetServiceClient; import com.google.ads.googleads.v24.utils.ResourceNames; import com.google.common.collect.ImmutableList; import java.io.FileNotFoundException; import java.io.IOException; import java.util.ArrayList; import java.util.Arrays; import java.util.List; /** Creates a shared list of negative broad match keywords. It then attaches them to a campaign. */ public class CreateAndAttachSharedKeywordSet { private static class CreateAndAttachSharedKeywordSetParams extends CodeSampleParams { @Parameter(names = ArgumentNames.CUSTOMER_ID, required = true) private Long customerId; @Parameter(names = ArgumentNames.CAMPAIGN_ID, required = true) private Long campaignId; } public static void main(String[] args) throws IOException { CreateAndAttachSharedKeywordSetParams params = new CreateAndAttachSharedKeywordSetParams(); if (!params.parseArguments(args)) { // Either pass the required parameters for this example on the command line, or insert them // into the code here. See the parameter class definition above for descriptions. params.customerId = Long.parseLong("INSERT_CUSTOMER_ID_HERE"); params.campaignId = Long.parseLong("INSERT_CAMPAIGN_ID_HERE"); } GoogleAdsClient googleAdsClient = null; try { googleAdsClient = GoogleAdsClient.newBuilder().fromPropertiesFile().build(); } catch (FileNotFoundException fnfe) { System.err.printf( "Failed to load GoogleAdsClient configuration from file. Exception: %s%n", fnfe); System.exit(1); } catch (IOException ioe) { System.err.printf("Failed to create GoogleAdsClient. Exception: %s%n", ioe); System.exit(1); } try { new CreateAndAttachSharedKeywordSet() .runExample(googleAdsClient, params.customerId, params.campaignId); } catch (GoogleAdsException gae) { // GoogleAdsException is the base class for most exceptions thrown by an API request. // Instances of this exception have a message and a GoogleAdsFailure that contains a // collection of GoogleAdsErrors that indicate the underlying causes of the // GoogleAdsException. System.err.printf( "Request ID %s failed due to GoogleAdsException. Underlying errors:%n", gae.getRequestId()); int i = 0; for (GoogleAdsError googleAdsError : gae.getGoogleAdsFailure().getErrorsList()) { System.err.printf(" Error %d: %s%n", i++, googleAdsError); } System.exit(1); } } /** * Runs the example. * * @param googleAdsClient the Google Ads API client. * @param customerId the client customer ID. * @param campaignId the campaign ID. * @throws GoogleAdsException if an API request failed with one or more service errors. */ private void runExample(GoogleAdsClient googleAdsClient, long customerId, long campaignId) { // Creates a keywords list to create a shared set of. List<String> keywords = Arrays.asList("mars cruise", "mars hotels"); // Creates shared negative keyword set. SharedSet sharedSet = SharedSet.newBuilder() .setName("API Negative keyword list - " + getPrintableDateTime()) .setType(SharedSetType.NEGATIVE_KEYWORDS) .build(); SharedSetOperation operation = SharedSetOperation.newBuilder().setCreate(sharedSet).build(); String sharedSetResourceName; try (SharedSetServiceClient sharedSetServiceClient = googleAdsClient.getLatestVersion().createSharedSetServiceClient()) { MutateSharedSetsResponse response = sharedSetServiceClient.mutateSharedSets( Long.toString(customerId), ImmutableList.of(operation)); sharedSetResourceName = response.getResults(0).getResourceName(); System.out.printf("Created shared set %s%n", sharedSetResourceName); } List<SharedCriterionOperation> sharedCriterionOperations = new ArrayList<>(); for (String keyword : keywords) { SharedCriterion sharedCriterion = SharedCriterion.newBuilder() .setKeyword( KeywordInfo.newBuilder() .setText(keyword) .setMatchType(KeywordMatchType.BROAD) .build()) .setSharedSet(sharedSetResourceName) .build(); SharedCriterionOperation sharedCriterionOperation = SharedCriterionOperation.newBuilder().setCreate(sharedCriterion).build(); sharedCriterionOperations.add(sharedCriterionOperation); } try (SharedCriterionServiceClient sharedCriterionServiceClient = googleAdsClient.getLatestVersion().createSharedCriterionServiceClient()) { MutateSharedCriteriaResponse response = sharedCriterionServiceClient.mutateSharedCriteria( Long.toString(customerId), sharedCriterionOperations); System.out.printf("Added %d shared criteria:%n", response.getResultsCount()); for (MutateSharedCriterionResult result : response.getResultsList()) { System.out.printf("\t%s%n", result.getResourceName()); } } String campaignResourceName = ResourceNames.campaign(customerId, campaignId); CampaignSharedSet campaignSharedSet = CampaignSharedSet.newBuilder() .setCampaign(campaignResourceName) .setSharedSet(sharedSetResourceName) .build(); CampaignSharedSetOperation campaignSharedSetOperation = CampaignSharedSetOperation.newBuilder().setCreate(campaignSharedSet).build(); try (CampaignSharedSetServiceClient campaignSharedSetServiceClient = googleAdsClient.getLatestVersion().createCampaignSharedSetServiceClient()) { MutateCampaignSharedSetsResponse response = campaignSharedSetServiceClient.mutateCampaignSharedSets( Long.toString(customerId), ImmutableList.of(campaignSharedSetOperation)); String campaignSharedSetResourceName = response.getResults(0).getResourceName(); System.out.printf("Created campaign shared set %s%n", campaignSharedSetResourceName); } } }
C#
// Copyright 2019 Google LLC // // Licensed under the Apache License, Version 2.0 (the "License"); // you may not use this file except in compliance with the License. // You may obtain a copy of the License at // // http://www.apache.org/licenses/LICENSE-2.0 // // Unless required by applicable law or agreed to in writing, software // distributed under the License is distributed on an "AS IS" BASIS, // WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. // See the License for the specific language governing permissions and // limitations under the License. using CommandLine; using Google.Ads.Gax.Examples; using Google.Ads.GoogleAds.Lib; using Google.Ads.GoogleAds.V24.Common; using Google.Ads.GoogleAds.V24.Errors; using Google.Ads.GoogleAds.V24.Resources; using Google.Ads.GoogleAds.V24.Services; using System; using System.Collections.Generic; using static Google.Ads.GoogleAds.V24.Enums.KeywordMatchTypeEnum.Types; using static Google.Ads.GoogleAds.V24.Enums.SharedSetTypeEnum.Types; namespace Google.Ads.GoogleAds.Examples.V24 { /// <summary> /// This code example creates a shared list of negative broad match keywords. It then /// attaches them to a campaign. /// </summary> public class CreateAndAttachSharedKeywordSet : ExampleBase { /// <summary> /// Command line options for running the <see cref="CreateAndAttachSharedKeywordSet"/> /// example. /// </summary> public class Options : OptionsBase { /// <summary> /// The Google Ads customer ID for which the call is made. /// </summary> [Option("customerId", Required = true, HelpText = "The Google Ads customer ID for which the call is made.")] public long CustomerId { get; set; } /// <summary> /// The ID of the campaign for which shared criterion is updated. /// </summary> [Option("campaignId", Required = true, HelpText = "The ID of the campaign for which shared criterion is updated.")] public long CampaignId { get; set; } } /// <summary> /// Main method, to run this code example as a standalone application. /// </summary> /// <param name="args">The command line arguments.</param> public static void Main(string[] args) { Options options = ExampleUtilities.ParseCommandLine<Options>(args); CreateAndAttachSharedKeywordSet codeExample = new CreateAndAttachSharedKeywordSet(); Console.WriteLine(codeExample.Description); codeExample.Run(new GoogleAdsClient(), options.CustomerId, options.CampaignId); } /// <summary> /// Returns a description about the code example. /// </summary> public override string Description => "This code example creates a shared list of negative broad match keywords. It then " + "attaches them to a campaign."; /// <summary> /// Runs the code example. /// </summary> /// <param name="client">The Google Ads client.</param> /// <param name="customerId">The Google Ads customer ID for which the call is made.</param> /// <param name="campaignId">The ID of the campaign for which shared criterion is updated. /// </param> public void Run(GoogleAdsClient client, long customerId, long campaignId) { SharedSetServiceClient sharedSetService = client.GetService( Services.V24.SharedSetService); SharedCriterionServiceClient sharedCriterionService = client.GetService(Services.V24.SharedCriterionService); CampaignSharedSetServiceClient campaignSharedSetService = client.GetService(Services.V24.CampaignSharedSetService); try { // Keywords to create a shared set of. string[] keywords = new string[] { "mars cruise", "mars hotels" }; // Create shared negative keyword set. SharedSet sharedSet = new SharedSet() { Name = "API Negative keyword list - " + ExampleUtilities.GetRandomString(), Type = SharedSetType.NegativeKeywords, }; SharedSetOperation operation = new SharedSetOperation() { Create = sharedSet }; MutateSharedSetsResponse sharedSetResponse = sharedSetService.MutateSharedSets( customerId.ToString(), new SharedSetOperation[] { operation }); string sharedSetResourceName = sharedSetResponse.Results[0].ResourceName; Console.WriteLine($"Created shared set {sharedSetResourceName}."); // Create negative keywords in the shared set. List<SharedCriterionOperation> criterionOperations = new List<SharedCriterionOperation>(); foreach (string keyword in keywords) { SharedCriterion sharedCriterion = new SharedCriterion() { Keyword = new KeywordInfo() { Text = keyword, MatchType = KeywordMatchType.Broad }, SharedSet = sharedSetResourceName }; criterionOperations.Add(new SharedCriterionOperation() { Create = sharedCriterion }); } MutateSharedCriteriaResponse criteriaResponse = sharedCriterionService.MutateSharedCriteria( customerId.ToString(), criterionOperations); foreach (MutateSharedCriterionResult result in criteriaResponse.Results) { Console.WriteLine($"Created shared criterion {result.ResourceName}."); } // Attach shared set to campaign. CampaignSharedSet campaignSet = new CampaignSharedSet() { Campaign = ResourceNames.Campaign(customerId, campaignId), SharedSet = sharedSetResourceName }; CampaignSharedSetOperation sharedSetoperation = new CampaignSharedSetOperation() { Create = campaignSet }; MutateCampaignSharedSetsResponse response = campaignSharedSetService.MutateCampaignSharedSets(customerId.ToString(), new CampaignSharedSetOperation[] { sharedSetoperation }); Console.WriteLine("Created campaign shared set {0}.", response.Results[0].ResourceName); } catch (GoogleAdsException e) { Console.WriteLine("Failure:"); Console.WriteLine($"Message: {e.Message}"); Console.WriteLine($"Failure: {e.Failure}"); Console.WriteLine($"Request ID: {e.RequestId}"); throw; } } } }
PHP
<?php /** * Copyright 2018 Google LLC * * Licensed under the Apache License, Version 2.0 (the "License"); * you may not use this file except in compliance with the License. * You may obtain a copy of the License at * * https://www.apache.org/licenses/LICENSE-2.0 * * Unless required by applicable law or agreed to in writing, software * distributed under the License is distributed on an "AS IS" BASIS, * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. * See the License for the specific language governing permissions and * limitations under the License. */ namespace Google\Ads\GoogleAds\Examples\AdvancedOperations; require __DIR__ . '/../../vendor/autoload.php'; use GetOpt\GetOpt; use Google\Ads\GoogleAds\Examples\Utils\ArgumentNames; use Google\Ads\GoogleAds\Examples\Utils\ArgumentParser; use Google\Ads\GoogleAds\Examples\Utils\Helper; use Google\Ads\GoogleAds\Lib\V24\GoogleAdsClient; use Google\Ads\GoogleAds\Lib\V24\GoogleAdsClientBuilder; use Google\Ads\GoogleAds\Lib\V24\GoogleAdsException; use Google\Ads\GoogleAds\Lib\OAuth2TokenBuilder; use Google\Ads\GoogleAds\Util\V24\ResourceNames; use Google\Ads\GoogleAds\V24\Common\KeywordInfo; use Google\Ads\GoogleAds\V24\Enums\KeywordMatchTypeEnum\KeywordMatchType; use Google\Ads\GoogleAds\V24\Enums\SharedSetTypeEnum\SharedSetType; use Google\Ads\GoogleAds\V24\Errors\GoogleAdsError; use Google\Ads\GoogleAds\V24\Resources\CampaignSharedSet; use Google\Ads\GoogleAds\V24\Resources\SharedCriterion; use Google\Ads\GoogleAds\V24\Resources\SharedSet; use Google\Ads\GoogleAds\V24\Services\CampaignSharedSetOperation; use Google\Ads\GoogleAds\V24\Services\MutateCampaignSharedSetsRequest; use Google\Ads\GoogleAds\V24\Services\MutateSharedCriteriaRequest; use Google\Ads\GoogleAds\V24\Services\MutateSharedSetsRequest; use Google\Ads\GoogleAds\V24\Services\SharedCriterionOperation; use Google\Ads\GoogleAds\V24\Services\SharedSetOperation; use Google\ApiCore\ApiException; /** * This example creates a shared list of negative broad match keywords. It then attaches them to a * campaign. */ class CreateAndAttachSharedKeywordSet { private const CUSTOMER_ID = 'INSERT_CUSTOMER_ID_HERE'; private const CAMPAIGN_ID = 'INSERT_CAMPAIGN_ID_HERE'; public static function main() { // Either pass the required parameters for this example on the command line, or insert them // into the constants above. $options = (new ArgumentParser())->parseCommandArguments([ ArgumentNames::CUSTOMER_ID => GetOpt::REQUIRED_ARGUMENT, ArgumentNames::CAMPAIGN_ID => GetOpt::REQUIRED_ARGUMENT ]); // Generate a refreshable OAuth2 credential for authentication. $oAuth2Credential = (new OAuth2TokenBuilder())->fromFile()->build(); // Construct a Google Ads client configured from a properties file and the // OAuth2 credentials above. $googleAdsClient = (new GoogleAdsClientBuilder())->fromFile() ->withOAuth2Credential($oAuth2Credential) ->build(); try { self::runExample( $googleAdsClient, $options[ArgumentNames::CUSTOMER_ID] ?: self::CUSTOMER_ID, $options[ArgumentNames::CAMPAIGN_ID] ?: self::CAMPAIGN_ID ); } catch (GoogleAdsException $googleAdsException) { printf( "Request with ID '%s' has failed.%sGoogle Ads failure details:%s", $googleAdsException->getRequestId(), PHP_EOL, PHP_EOL ); foreach ($googleAdsException->getGoogleAdsFailure()->getErrors() as $error) { /** @var GoogleAdsError $error */ printf( "\t%s: %s%s", $error->getErrorCode()->getErrorCode(), $error->getMessage(), PHP_EOL ); } exit(1); } catch (ApiException $apiException) { printf( "ApiException was thrown with message '%s'.%s", $apiException->getMessage(), PHP_EOL ); exit(1); } } /** * Runs the example. * * @param GoogleAdsClient $googleAdsClient the Google Ads API client * @param int $customerId the customer ID * @param int $campaignId the ID of the campaign */ public static function runExample( GoogleAdsClient $googleAdsClient, int $customerId, int $campaignId ) { // Create shared negative keyword set. $sharedSet = new SharedSet([ 'name' => 'API Negative keyword list - ' . Helper::getPrintableDatetime(), 'type' => SharedSetType::NEGATIVE_KEYWORDS, ]); $sharedSetOperation = new SharedSetOperation(); $sharedSetOperation->setCreate($sharedSet); $sharedSetServiceClient = $googleAdsClient->getSharedSetServiceClient(); $response = $sharedSetServiceClient->mutateSharedSets(MutateSharedSetsRequest::build( $customerId, [$sharedSetOperation] )); $sharedSetResourceName = $response->getResults()[0]->getResourceName(); print 'Created shared set ' . $sharedSetResourceName . PHP_EOL; // Creates shared set criteria. $sharedCriterionOperations = []; // Keywords to create a shared set of. $keywords = ['mars cruise', 'mars hotels']; foreach ($keywords as $keyword) { $sharedCriterion = new SharedCriterion([ 'keyword' => new KeywordInfo([ 'text' => $keyword, 'match_type' => KeywordMatchType::BROAD ]), 'shared_set' => $sharedSetResourceName ]); $sharedCriterionOperation = new SharedCriterionOperation(); $sharedCriterionOperation->setCreate($sharedCriterion); $sharedCriterionOperations[] = $sharedCriterionOperation; } $sharedCriterionServiceClient = $googleAdsClient->getSharedCriterionServiceClient(); $response = $sharedCriterionServiceClient->mutateSharedCriteria( MutateSharedCriteriaRequest::build($customerId, $sharedCriterionOperations) ); printf("Added %d shared criteria:%s", $response->getResults()->count(), PHP_EOL); foreach ($response->getResults() as $addedSharedCriterion) { /** @var SharedCriterion $addedSharedCriterion */ print "\t" . $addedSharedCriterion->getResourceName() . PHP_EOL; } // Creates campaign shared set. $campaignSharedSet = new CampaignSharedSet([ 'campaign' => ResourceNames::forCampaign($customerId, $campaignId), 'shared_set' => $sharedSetResourceName ]); $campaignSharedSetOperation = new CampaignSharedSetOperation(); $campaignSharedSetOperation->setCreate($campaignSharedSet); $campaignSharedSetServiceClient = $googleAdsClient->getCampaignSharedSetServiceClient(); $response = $campaignSharedSetServiceClient->mutateCampaignSharedSets( MutateCampaignSharedSetsRequest::build($customerId, [$campaignSharedSetOperation]) ); print 'Created campaign shared set: ' . $response->getResults()[0]->getResourceName() . PHP_EOL; } } CreateAndAttachSharedKeywordSet::main();
Python
#!/usr/bin/env python # Copyright 2018 Google LLC # # Licensed under the Apache License, Version 2.0 (the "License"); # you may not use this file except in compliance with the License. # You may obtain a copy of the License at # # https://www.apache.org/licenses/LICENSE-2.0 # # Unless required by applicable law or agreed to in writing, software # distributed under the License is distributed on an "AS IS" BASIS, # WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. # See the License for the specific language governing permissions and # limitations under the License. """Demonstrates how to create a shared list of negative broad match keywords. Note that the keywords will be attached to the specified campaign. """ import argparse import sys from typing import List import uuid from google.ads.googleads.client import GoogleAdsClient from google.ads.googleads.errors import GoogleAdsException from google.ads.googleads.v24.errors.types.errors import GoogleAdsError from google.ads.googleads.v24.resources.types.campaign_shared_set import ( CampaignSharedSet, ) from google.ads.googleads.v24.resources.types.shared_criterion import ( SharedCriterion, ) from google.ads.googleads.v24.resources.types.shared_set import SharedSet from google.ads.googleads.v24.services.services.campaign_service import ( CampaignServiceClient, ) from google.ads.googleads.v24.services.services.campaign_shared_set_service import ( CampaignSharedSetServiceClient, ) from google.ads.googleads.v24.services.types.campaign_shared_set_service import ( CampaignSharedSetOperation, MutateCampaignSharedSetsResponse, ) from google.ads.googleads.v24.services.services.shared_criterion_service import ( SharedCriterionServiceClient, ) from google.ads.googleads.v24.services.services.shared_set_service import ( SharedSetServiceClient, ) from google.ads.googleads.v24.services.types.shared_criterion_service import ( MutateSharedCriteriaResponse, MutateSharedCriterionResult, SharedCriterionOperation, ) from google.ads.googleads.v24.services.types.shared_set_service import ( MutateSharedSetsResponse, SharedSetOperation, ) def main(client: GoogleAdsClient, customer_id: str, campaign_id: str) -> None: campaign_service: CampaignServiceClient = client.get_service( "CampaignService" ) shared_set_service: SharedSetServiceClient = client.get_service( "SharedSetService" ) shared_criterion_service: SharedCriterionServiceClient = client.get_service( "SharedCriterionService" ) campaign_shared_set_service: CampaignSharedSetServiceClient = ( client.get_service("CampaignSharedSetService") ) # Create shared negative keyword set. shared_set_operation: SharedSetOperation = client.get_type( "SharedSetOperation" ) shared_set: SharedSet = shared_set_operation.create shared_set.name = f"API Negative keyword list - {uuid.uuid4()}" shared_set.type_ = client.enums.SharedSetTypeEnum.NEGATIVE_KEYWORDS try: shared_set_response: MutateSharedSetsResponse = ( shared_set_service.mutate_shared_sets( customer_id=customer_id, operations=[shared_set_operation] ) ) shared_set_resource_name: str = shared_set_response.results[ 0 ].resource_name print(f'Created shared set "{shared_set_resource_name}".') except GoogleAdsException as ex: handle_googleads_exception(ex) # Keywords to create a shared set of. keywords: List[str] = ["mars cruise", "mars hotels"] shared_criteria_operations: List[SharedCriterionOperation] = [] for keyword in keywords: shared_criterion_operation: SharedCriterionOperation = client.get_type( "SharedCriterionOperation" ) shared_criterion: SharedCriterion = shared_criterion_operation.create shared_criterion.keyword.text = keyword shared_criterion.keyword.match_type = ( client.enums.KeywordMatchTypeEnum.BROAD ) shared_criterion.shared_set = shared_set_resource_name shared_criteria_operations.append(shared_criterion_operation) try: response: MutateSharedCriteriaResponse = ( shared_criterion_service.mutate_shared_criteria( customer_id=customer_id, operations=shared_criteria_operations ) ) shared_criterion_result: MutateSharedCriterionResult for shared_criterion_result in response.results: print( "Created shared criterion " f'"{shared_criterion_result.resource_name}".' ) except GoogleAdsException as ex: handle_googleads_exception(ex) campaign_set_operation: CampaignSharedSetOperation = client.get_type( "CampaignSharedSetOperation" ) campaign_set: CampaignSharedSet = campaign_set_operation.create campaign_set.campaign = campaign_service.campaign_path( customer_id, campaign_id ) campaign_set.shared_set = shared_set_resource_name try: campaign_shared_set_response: MutateCampaignSharedSetsResponse = ( campaign_shared_set_service.mutate_campaign_shared_sets( customer_id=customer_id, operations=[campaign_set_operation] ) ) print( "Created campaign shared set " f'"{campaign_shared_set_response.results[0].resource_name}".' ) except GoogleAdsException as ex: handle_googleads_exception(ex) def handle_googleads_exception(exception: GoogleAdsException) -> None: print( f'Request with ID "{exception.request_id}" failed with status ' f'"{exception.error.code().name}" and includes the following errors:' ) error: GoogleAdsError for error in exception.failure.errors: print(f'\tError with message "{error.message}".') if error.location: for field_path_element in error.location.field_path_elements: print(f"\t\tOn field: {field_path_element.field_name}") sys.exit(1) if __name__ == "__main__": parser = argparse.ArgumentParser( description=( "Adds a list of negative broad match keywords to the " "provided campaign, for the specified customer." ) ) # The following argument(s) should be provided to run the example. parser.add_argument( "-c", "--customer_id", type=str, required=True, help="The Google Ads customer ID.", ) parser.add_argument( "-i", "--campaign_id", type=str, required=True, help="The campaign ID." ) args = parser.parse_args() # GoogleAdsClient will read the google-ads.yaml configuration file in the # home directory if none is specified. googleads_client: GoogleAdsClient = GoogleAdsClient.load_from_storage( version="v24" ) main(googleads_client, args.customer_id, args.campaign_id)
Ruby
#!/usr/bin/env ruby # Encoding: utf-8 # # Copyright 2018 Google LLC # # Licensed under the Apache License, Version 2.0 (the "License"); # you may not use this file except in compliance with the License. # You may obtain a copy of the License at # # https://www.apache.org/licenses/LICENSE-2.0 # # Unless required by applicable law or agreed to in writing, software # distributed under the License is distributed on an "AS IS" BASIS, # WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. # See the License for the specific language governing permissions and # limitations under the License. # # This example creates a shared list of negative broad match keywords. It then # attaches them to a campaign. require "optparse" require "google/ads/google_ads" require "date" def create_and_attach_shared_keyword_set(customer_id, campaign_id) # GoogleAdsClient will read a config file from # ENV['HOME']/google_ads_config.rb when called without parameters client = Google::Ads::GoogleAds::GoogleAdsClient.new # Keywords to create a shared set of. keywords = ["mars cruise", "mars hotels"] # Create shared negative keyword set. shared_set = client.resource.shared_set do |ss| ss.name = "API Negative keyword list - #{(Time.new.to_f * 1000).to_i}" ss.type = :NEGATIVE_KEYWORDS end operation = client.operation.create_resource.shared_set(shared_set) response = client.service.shared_set.mutate_shared_sets( customer_id: customer_id, operations: [operation], ) shared_set_resource_name = response.results.first.resource_name puts "Created shared set #{shared_set_resource_name}" shared_criteria = keywords.map do |keyword| client.resource.shared_criterion do |sc| sc.keyword = client.resource.keyword_info do |kw| kw.text = keyword kw.match_type = :BROAD end sc.shared_set = shared_set_resource_name end end operations = shared_criteria.map do |criterion| client.operation.create_resource.shared_criterion(criterion) end response = client.service.shared_criterion.mutate_shared_criteria( customer_id: customer_id, operations: operations, ) response.results.each do |result| puts "Created shared criterion #{result.resource_name}" end campaign_set = client.resource.campaign_shared_set do |css| css.campaign = client.path.campaign(customer_id, campaign_id) css.shared_set = shared_set_resource_name end operation = client.operation.create_resource.campaign_shared_set(campaign_set) response = client.service.campaign_shared_set.mutate_campaign_shared_sets( customer_id: customer_id, operations: [operation], ) puts "Created campaign shared set #{response.results.first.resource_name}" end if __FILE__ == $PROGRAM_NAME options = {} # The following parameter(s) should be provided to run the example. You can # either specify these by changing the INSERT_XXX_ID_HERE values below, or on # the command line. # # Parameters passed on the command line will override any parameters set in # code. # # Running the example with -h will print the command line usage. options[:customer_id] = 'INSERT_CUSTOMER_ID_HERE' options[:campaign_id] = 'INSERT_CAMPAIGN_ID_HERE' OptionParser.new do |opts| opts.banner = sprintf('Usage: ruby %s [options]', File.basename(__FILE__)) opts.separator '' opts.separator 'Options:' opts.on('-C', '--customer-id CUSTOMER-ID', String, 'Customer ID') do |v| options[:customer_id] = v end opts.on('-c', '--campaign-id CAMPAIGN-ID', String, 'Campaign ID') do |v| options[:campaign_id] = v end opts.separator '' opts.separator 'Help:' opts.on_tail('-h', '--help', 'Show this message') do puts opts exit end end.parse! begin create_and_attach_shared_keyword_set(options.fetch(:customer_id).tr("-", ""), options[:campaign_id]) rescue Google::Ads::GoogleAds::Errors::GoogleAdsError => e e.failure.errors.each do |error| STDERR.printf("Error with message: %s\n", error.message) if error.location error.location.field_path_elements.each do |field_path_element| STDERR.printf("\tOn field: %s\n", field_path_element.field_name) end end error.error_code.to_h.each do |k, v| next if v == :UNSPECIFIED STDERR.printf("\tType: %s\n\tCode: %s\n", k, v) end end raise end end
Perl
#!/usr/bin/perl -w # # Copyright 2019, Google LLC # # Licensed under the Apache License, Version 2.0 (the "License"); # you may not use this file except in compliance with the License. # You may obtain a copy of the License at # # http://www.apache.org/licenses/LICENSE-2.0 # # Unless required by applicable law or agreed to in writing, software # distributed under the License is distributed on an "AS IS" BASIS, # WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. # See the License for the specific language governing permissions and # limitations under the License. # # This example creates a shared list of negative broad match keywords. It then # attaches them to a campaign. use strict; use warnings; use utf8; use FindBin qw($Bin); use lib "$Bin/../../lib"; use Google::Ads::GoogleAds::Client; use Google::Ads::GoogleAds::Utils::GoogleAdsHelper; use Google::Ads::GoogleAds::V25::Resources::SharedSet; use Google::Ads::GoogleAds::V25::Resources::SharedCriterion; use Google::Ads::GoogleAds::V25::Resources::CampaignSharedSet; use Google::Ads::GoogleAds::V25::Common::KeywordInfo; use Google::Ads::GoogleAds::V25::Enums::SharedSetTypeEnum qw(NEGATIVE_KEYWORDS); use Google::Ads::GoogleAds::V25::Enums::KeywordMatchTypeEnum qw(BROAD); use Google::Ads::GoogleAds::V25::Services::SharedSetService::SharedSetOperation; use Google::Ads::GoogleAds::V25::Services::SharedCriterionService::SharedCriterionOperation; use Google::Ads::GoogleAds::V25::Services::CampaignSharedSetService::CampaignSharedSetOperation; use Google::Ads::GoogleAds::V25::Utils::ResourceNames; use Getopt::Long qw(:config auto_help); use Pod::Usage; use Cwd qw(abs_path); use Data::Uniqid qw(uniqid); # The following parameter(s) should be provided to run the example. You can # either specify these by changing the INSERT_XXX_ID_HERE values below, or on # the command line. # # Parameters passed on the command line will override any parameters set in # code. # # Running the example with -h will print the command line usage. my $customer_id = "INSERT_CUSTOMER_ID_HERE"; my $campaign_id = "INSERT_CAMPAIGN_ID_HERE"; sub create_and_attach_shared_keyword_set { my ($api_client, $customer_id, $campaign_id) = @_; # Create shared negative keyword set. my $shared_set = Google::Ads::GoogleAds::V25::Resources::SharedSet->new({ name => "API Negative keyword list - " . uniqid(), type => NEGATIVE_KEYWORDS }); my $shared_set_operation = Google::Ads::GoogleAds::V25::Services::SharedSetService::SharedSetOperation ->new({ create => $shared_set }); my $shared_sets_response = $api_client->SharedSetService()->mutate({ customerId => $customer_id, operations => [$shared_set_operation]}); my $shared_set_resource_name = $shared_sets_response->{results}[0]{resourceName}; printf "Created shared set: '%s'.\n", $shared_set_resource_name; # Create shared set criterion. my $shared_criterion_operations = []; # Keywords to create a shared set of. my $keywords = ['mars cruise', 'mars hotels']; foreach my $keyword (@$keywords) { my $shared_criterion = Google::Ads::GoogleAds::V25::Resources::SharedCriterion->new({ keyword => Google::Ads::GoogleAds::V25::Common::KeywordInfo->new({ text => $keyword, matchType => BROAD } ), sharedSet => $shared_set_resource_name }); my $shared_criterion_operation = Google::Ads::GoogleAds::V25::Services::SharedCriterionService::SharedCriterionOperation ->new({ create => $shared_criterion }); push @$shared_criterion_operations, $shared_criterion_operation; } my $shared_criteria_response = $api_client->SharedCriterionService()->mutate({ customerId => $customer_id, operations => $shared_criterion_operations }); my $shared_criterion_results = $shared_criteria_response->{results}; printf "Added %d shared criterion:\n", scalar @$shared_criterion_results; foreach my $shared_criterion_result (@$shared_criterion_results) { printf "\t%s\n", $shared_criterion_result->{resourceName}; } # Create campaign shared set. my $campaign_shared_set = Google::Ads::GoogleAds::V25::Resources::CampaignSharedSet->new({ campaign => Google::Ads::GoogleAds::V25::Utils::ResourceNames::campaign( $customer_id, $campaign_id ), sharedSet => $shared_set_resource_name }); my $campaign_shared_set_operation = Google::Ads::GoogleAds::V25::Services::CampaignSharedSetService::CampaignSharedSetOperation ->new({ create => $campaign_shared_set }); my $campaign_shared_sets_response = $api_client->CampaignSharedSetService()->mutate({ customerId => $customer_id, operations => [$campaign_shared_set_operation]}); printf "Created campaign shared set: '%s'.\n", $campaign_shared_sets_response->{results}[0]{resourceName}; return 1; } # Don't run the example if the file is being included. if (abs_path($0) ne abs_path(__FILE__)) { return 1; } # Get Google Ads Client, credentials will be read from ~/googleads.properties. my $api_client = Google::Ads::GoogleAds::Client->new(); # By default examples are set to die on any server returned fault. $api_client->set_die_on_faults(1); # Parameters passed on the command line will override any parameters set in code. GetOptions("customer_id=s" => \$customer_id, "campaign_id=i" => \$campaign_id); # Print the help message if the parameters are not initialized in the code nor # in the command line. pod2usage(2) if not check_params($customer_id, $campaign_id); # Call the example. create_and_attach_shared_keyword_set($api_client, $customer_id =~ s/-//gr, $campaign_id); =pod =head1 NAME create_and_attach_shared_keyword_set =head1 DESCRIPTION This example creates a shared list of negative broad match keywords. It then attaches them to a campaign. =head1 SYNOPSIS create_and_attach_shared_keyword_set.pl [options] -help Show the help message. -customer_id The Google Ads customer ID. -campaign_id The campaign ID. =cut