Performans verilerinin raporlanması, Google Ads API uygulamalarının ayrılmaz bir parçasıdır. Bu API'nin esnek raporlama seçenekleriyle tüm kaynakların performans verilerini elde edebilirsiniz. Bu, bir kampanyanın tamamından reklamınızı tetikleyen bir anahtar kelime grubuna kadar her şeyi içerir.
Bu kılavuzda, veri almak için Google Ads API'ye sorgu oluşturup göndermek üzere gereken adımlar açıklanmaktadır. Raporlama hakkında daha ayrıntılı bilgi için Raporlar referans belgelerinde, GoogleAdsService.SearchStream veya GoogleAdsService.Search kullanılarak Google Ads API'de sorgulanabilecek kaynaklar açıklanmaktadır.
Bu kılavuzda kullanım alanınıza en uygun bölüme gidin:
[[["Anlaması kolay","easyToUnderstand","thumb-up"],["Sorunumu çözdü","solvedMyProblem","thumb-up"],["Diğer","otherUp","thumb-up"]],[["İhtiyacım olan bilgiler yok","missingTheInformationINeed","thumb-down"],["Çok karmaşık / çok fazla adım var","tooComplicatedTooManySteps","thumb-down"],["Güncel değil","outOfDate","thumb-down"],["Çeviri sorunu","translationIssue","thumb-down"],["Örnek veya kod sorunu","samplesCodeIssue","thumb-down"],["Diğer","otherDown","thumb-down"]],["Son güncelleme tarihi: 2025-09-05 UTC."],[[["\u003cp\u003eThe Google Ads API offers flexible reporting options to retrieve performance data for all resources, from campaigns to keywords.\u003c/p\u003e\n"],["\u003cp\u003eThis guide provides steps to create and submit queries for data retrieval, covering various aspects like segmentation, zero metrics handling, and streaming.\u003c/p\u003e\n"],["\u003cp\u003eDevelopers can leverage the Google Ads Query Language to define their queries and manage data efficiently using the API.\u003c/p\u003e\n"],["\u003cp\u003eResources are available to learn by example, understand criteria performance metrics, use labels for reporting, and map UI reports to API usage.\u003c/p\u003e\n"]]],[],null,["# Reporting\n\nondemand_video\n[Video: Check out the reporting talk from the 2019 workshop](https://www.youtube.com/watch?v=2GWx6jI7Ib4&list=None&start=795)\n\nReporting of performance data is an integral part of Google Ads API applications. With\nthe flexible reporting options for this API, you can obtain performance data for\nall [resources](/google-ads/api/reference/rpc/v21/overview#resources). This includes everything from\nan entire campaign to a set of keywords that triggered your ad.\n\n\u003cbr /\u003e\n\n\u003cbr /\u003e\n\nThis guide describes the steps necessary to create and submit a query to the\nGoogle Ads API to get back data. For more detailed information about reporting, the\n[Reports reference documentation](/google-ads/api/fields/v21/overview) describes the\nresources that can be queried in the Google Ads API using\n`GoogleAdsService.SearchStream` or `GoogleAdsService.Search`.\n\nJump to the section of this guide that best fits your use case:\n\n- [Try a quick example](/google-ads/api/docs/reporting/example)\n- [Retrieve criteria performance metrics](/google-ads/api/docs/reporting/criteria-metrics)\n- [Learn about segmentation](/google-ads/api/docs/reporting/segmentation)\n- [Find out how to handle zero metrics](/google-ads/api/docs/reporting/zero-metrics)\n- [Learn about using labels to report on your data](/google-ads/api/docs/reporting/labels)\n- [Learn about streaming your reporting data](/google-ads/api/docs/reporting/streaming)\n- [Learn about paging your data](/google-ads/api/docs/reporting/paging)\n- [Learn about mapping UI reports to API usage](/google-ads/api/docs/reporting/uireports)\n- [Learn the syntax of the Google Ads Query Language](/google-ads/api/docs/query/overview)\n- [Learn about managing data efficiently](/google-ads/api/docs/productionize/manage-data-efficiently)"]]