Track budget performance

  • Campaign budget performance statistics can be retrieved by selecting metric fields of campaign_budget in a GAQL query.

  • By default, performance statistics are aggregated at the budget level, providing one row per budget.

  • Using segment fields in a GAQL query can result in more than one row per campaign budget.

  • A GAQL query can be used to retrieve conversion performance of a single budget by filtering on its ID.

You can retrieve the performance statistics for your campaign budgets by selecting metric fields of campaign_budget in a GAQL query. By default, all statistics are aggregated at the budget level, one row per budget. If segment fields are used, you may get more than one row per budget. See segmentation for details.

Query budget metrics

The following GAQL query retrieves conversion performance of a single budget, filtering on its ID:

SELECT
  segments.conversion_action,
  metrics.value_per_conversion
FROM campaign_budget
WHERE campaign_budget.id = campaign_budget_id
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