با مجموعهها، منظم بمانید
ذخیره و طبقهبندی محتوا براساس اولویتهای شما.
مروری بر دو نوع کلیدی استراتژی قیمتگذاری هوشمند، MaximizeConversions و MaximizeConversionValue، و روشهای مختلفی که میتوان آنها را در کمپینها اعمال کرد.
تاریخ آخرین بهروزرسانی 2025-08-21 بهوقت ساعت هماهنگ جهانی.
[[["درک آسان","easyToUnderstand","thumb-up"],["مشکلم را برطرف کرد","solvedMyProblem","thumb-up"],["غیره","otherUp","thumb-up"]],[["اطلاعاتی که نیاز دارم وجود ندارد","missingTheInformationINeed","thumb-down"],["بیشازحد پیچیده/ مراحل بسیار زیاد","tooComplicatedTooManySteps","thumb-down"],["قدیمی","outOfDate","thumb-down"],["مشکل ترجمه","translationIssue","thumb-down"],["مشکل کد / نمونهها","samplesCodeIssue","thumb-down"],["غیره","otherDown","thumb-down"]],["تاریخ آخرین بهروزرسانی 2025-08-21 بهوقت ساعت هماهنگ جهانی."],[[["\u003cp\u003eSmart Bidding utilizes machine learning to optimize bids in real-time, based on a variety of signals to help you achieve your specific goals.\u003c/p\u003e\n"],["\u003cp\u003eMaximize Conversions is an automated bidding strategy that automatically sets bids to help you get the most conversions for your campaign while spending your budget.\u003c/p\u003e\n"],["\u003cp\u003eMaximize Conversion Value focuses on getting you the most conversion value possible within your set budget by automatically finding an optimal CPC bid for each auction.\u003c/p\u003e\n"],["\u003cp\u003eTarget CPA (tCPA) lets you set an average amount you're willing to pay for a conversion and helps you get more conversions at or below that target.\u003c/p\u003e\n"],["\u003cp\u003eTarget ROAS (tROAS) lets you set a target return on ad spend and helps you get more conversion value while trying to achieve your target.\u003c/p\u003e\n"]]],[],null,["# MaximizeConversions & MaximizeConversionValue\n\nAn overview of two key Smart Bidding Strategy types, MaximizeConversions and MaximizeConversionValue, and the different ways that they can be applied to campaigns.\n\nSee [slide deck](https://services.google.com/fh/files/misc/smart_bidding_episode_2.pdf).\n\n\u003cbr /\u003e\n\n\u003cbr /\u003e"]]