動態再行銷功能可讓廣告活動放送根據使用者過往需求量身打造的廣告
行為當使用者加入動態再行銷名單時,
圖示。清單上的使用者看見
廣告的內容則會從
AssetSet
。
本文件說明動態再行銷廣告活動的管理程序 搭配動態內容的素材資源
建立要在動態再行銷廣告活動中放送的素材資源
您可以使用這個 API 管理包含自訂內容的資產
廣告。Asset
包含可在
追蹤像素,以及要在廣告中放送的自訂內容。
Java
// Creates a DynamicEducationAsset. // See https://support.google.com/google-ads/answer/6053288?#zippy=%2Ceducation for a // detailed explanation of the field format. DynamicEducationAsset educationAsset = DynamicEducationAsset.newBuilder() // Defines meta-information about the school and program. .setSchoolName("The University of Unknown") .setAddress("Building 1, New York, 12345, USA") .setProgramName("BSc. Computer Science") .setSubject("Computer Science") .setProgramDescription("Slinging code for fun and profit!") // Sets up the program ID which is the ID that should be specified in the tracking // pixel. .setProgramId("bsc-cs-uofu") // Sets up the location ID which may additionally be specified in the tracking pixel. .setLocationId("nyc") .setImageUrl("https://gaagl.page.link/Eit5") .setAndroidAppLink("android-app://com.example.android/http/example.com/gizmos?1234") .setIosAppLink("exampleApp://content/page") .setIosAppStoreId(123L) .build(); Asset asset = Asset.newBuilder() .setDynamicEducationAsset(educationAsset) .addFinalUrls("https://www.example.com") .build(); // Creates an operation to add the asset. AssetOperation operation = AssetOperation.newBuilder().setCreate(asset).build(); // Connects to the API. try (AssetServiceClient client = googleAdsClient.getLatestVersion().createAssetServiceClient()) { // Sends the mutate request. MutateAssetsResponse response = client.mutateAssets(String.valueOf(params.customerId), ImmutableList.of(operation)); // Prints some information about the response. String resourceName = response.getResults(0).getResourceName(); System.out.printf("Created a dynamic education asset with resource name %s.%n", resourceName); return resourceName; }
C#
/// <summary> /// Creates an Asset to use in dynamic remarketing. /// </summary> /// <param name="client">The Google Ads client.</param> /// <param name="customerId">The Google Ads customer ID.</param> /// <returns>The resource name of the newly created asset.</returns> private string CreateAsset(GoogleAdsClient client, long customerId) { AssetServiceClient assetService = client.GetService(Services.V17.AssetService); // Creates a DynamicEducationAsset. // See https://support.google.com/google-ads/answer/6053288?#zippy=%2Ceducation for a // detailed explanation of the field format. DynamicEducationAsset educationAsset = new DynamicEducationAsset() { // Defines meta-information about the school and program. SchoolName = "The University of Unknown", Address = "Building 1, New York, 12345, USA", ProgramName = "BSc. Computer Science", Subject = "Computer Science", ProgramDescription = "Slinging code for fun and profit!", // Sets up the program ID which is the ID that should be specified in // the tracking pixel. ProgramId = "bsc-cs-uofu", // Sets up the location ID which may additionally be specified in the // tracking pixel. LocationId = "nyc", ImageUrl = "https://gaagl.page.link/Eit5", AndroidAppLink = "android-app://com.example.android/http/example.com/gizmos?1234", IosAppLink = "exampleApp://content/page", IosAppStoreId = 123L }; Asset asset = new Asset() { DynamicEducationAsset = educationAsset, // The final_urls list must not be empty FinalUrls = { "https://www.example.com" } }; // Creates an operation to add the asset. AssetOperation operation = new AssetOperation() { Create = asset }; // Sends the mutate request. MutateAssetsResponse response = assetService.MutateAssets(customerId.ToString(), new[] { operation }); // Prints some information about the response. string resourceName = response.Results[0].ResourceName; Console.Write($"Created a dynamic education asset with resource name {resourceName}."); return resourceName; }
PHP
// Creates a dynamic education asset. // See https://support.google.com/google-ads/answer/6053288?#zippy=%2Ceducation for a // detailed explanation of the field format. $dynamicEducationAsset = new DynamicEducationAsset([ // Defines meta-information about the school and program. 'school_name' => 'The University of Unknown', 'address' => 'Building 1, New York, 12345, USA', 'program_name' => 'BSc. Computer Science', 'subject' => 'Computer Science', 'program_description' => 'Slinging code for fun and profit!', // Sets up the program ID which is the ID that should be specified in the tracking // pixel. 'program_id' => 'bsc-cs-uofu', // Sets up the location ID which may additionally be specified in the tracking pixel. 'location_id' => 'nyc', 'image_url' => 'https://gaagl.page.link/Eit5', 'android_app_link' => 'android-app://com.example.android/http/example.com/gizmos?1234', 'ios_app_link' => 'exampleApp://content/page', 'ios_app_store_id' => 123 ]); // Wraps the dynamic education asset in an asset. $asset = new Asset([ 'dynamic_education_asset' => $dynamicEducationAsset, 'final_urls' => ['https://www.example.com'] ]); // Creates an asset operation. $assetOperation = new AssetOperation(); $assetOperation->setCreate($asset); // Issues a mutate request to add the asset and prints its information. $assetServiceClient = $googleAdsClient->getAssetServiceClient(); $response = $assetServiceClient->mutateAssets( MutateAssetsRequest::build($customerId, [$assetOperation]) ); $assetResourceName = $response->getResults()[0]->getResourceName(); printf( "Created a dynamic education asset with resource name: '%s'.%s", $assetResourceName, PHP_EOL ); return $assetResourceName;
Python
def create_asset(client, customer_id): """Creates a DynamicEducationAsset. See https://support.google.com/google-ads/answer/6053288?#zippy=%2Ceducation for a detailed explanation of the field format. Args: client: an initialized GoogleAdsClient instance. customer_id: a client customer ID. Returns: The resource name for an asset. """ # Creates an operation to add the asset. operation = client.get_type("AssetOperation") asset = operation.create # The final_urls list must not be empty asset.final_urls.append("https://www.example.com") education_asset = asset.dynamic_education_asset # Defines meta-information about the school and program. education_asset.school_name = "The University of Unknown" education_asset.address = "Building 1, New York, 12345, USA" education_asset.program_name = "BSc. Computer Science" education_asset.subject = "Computer Science" education_asset.program_description = "Slinging code for fun and profit!" # Sets up the program ID which is the ID that should be specified in the # tracking pixel. education_asset.program_id = "bsc-cs-uofu" # Sets up the location ID which may additionally be specified in the # tracking pixel. education_asset.location_id = "nyc" education_asset.image_url = "https://gaagl.page.link/Eit5" education_asset.android_app_link = ( "android-app://com.example.android/http/example.com/gizmos?1234" ) education_asset.ios_app_link = "exampleApp://content/page" education_asset.ios_app_store_id = 123 asset_service = client.get_service("AssetService") response = asset_service.mutate_assets( customer_id=customer_id, operations=[operation] ) resource_name = response.results[0].resource_name print( f"Created a dynamic education asset with resource name '{resource_name}'" ) return resource_name
小茹
def create_asset(client, customer_id) # Creates a DynamicEducationAsset. # See https://support.google.com/google-ads/answer/6053288?#zippy=%2Ceducation for a # detailed explanation of the field format. # Creates an operation to add the asset. operation = client.operation.create_resource.asset do |asset| asset.final_urls << 'https://www.example.com' asset.dynamic_education_asset = client.resource.dynamic_education_asset do |dea| # Defines meta-information about the school and program. dea.school_name = 'The University of Unknown' dea.address = 'Building 1, New York, 12345, USA' dea.program_name = 'BSc. Computer Science' dea.subject = 'Computer Science' dea.program_description = 'Slinging code for fun and profit!' # Sets up the program ID which is the ID that should be specified in the # tracking pixel. dea.program_id = 'bsc-cs-uofu' # Sets up the location ID which may additionally be specified in the # tracking pixel. dea.location_id = 'nyc' dea.image_url = 'https://gaagl.page.link/Eit5' dea.android_app_link = 'android-app://com.example.android/http/example.com/gizmos?1234' dea.ios_app_link = 'exampleApp://content/page' dea.ios_app_store_id = 123 end end # Sends the mutate request. response = client.service.asset.mutate_assets( customer_id: customer_id, operations: [operation], ) resource_name = response.results.first.resource_name puts "Created a dynamic education asset with resource name '#{resource_name}'" resource_name end
Perl
# Create a DynamicEducationAsset. # See https://support.google.com/google-ads/answer/6053288?#zippy=%2Ceducation # for a detailed explanation of the field format. my $education_asset = Google::Ads::GoogleAds::V17::Common::DynamicEducationAsset->new({ # Define meta-information about the school and program. schoolName => "The University of Unknown", address => "Building 1, New York, 12345, USA", programName => "BSc. Computer Science", subject => "Computer Science", programDescription => "Slinging code for fun and profit!", # Set up the program ID which is the ID that should be specified in the # tracking pixel. programId => "bsc-cs-uofu", # Set up the location ID which may additionally be specified in the tracking pixel. locationId => "nyc", imageUrl => "https://gaagl.page.link/Eit5", androidAppLink => "android-app://com.example.android/http/example.com/gizmos?1234", iosAppLink => "exampleApp://content/page", iosAppStoreId => 123 }); my $asset = Google::Ads::GoogleAds::V17::Resources::Asset->new({ dynamicEducationAsset => $education_asset, finalUrls => ["https://www.example.com"]}); # Create an operation to add the asset. my $operation = Google::Ads::GoogleAds::V17::Services::AssetService::AssetOperation->new({ create => $asset }); # Send the mutate request. my $response = $api_client->AssetService()->mutate({ customerId => $customer_id, operations => [$operation]}); # Print some information about the response. my $resource_name = $response->{results}[0]{resourceName}; printf "Created a dynamic education asset with resource name '%s'.\n", $resource_name; return $resource_name;
將素材資源一起封裝至 AssetSet
AssetSet
代表
可用於動態再行銷的 Asset
物件
特定廣告活動中一個AssetSet
可以與多個廣告活動建立關聯
就能依據需求重複使用同一組素材資源這類似於
Google Ads 使用者介面可讓你設定動態再行銷廣告活動
首先請建立新的 AssetSet
來存放資產。
Java
// Creates an AssetSet which will be used to link the dynamic remarketing assets to a campaign. AssetSet assetSet = AssetSet.newBuilder() .setName("My dynamic remarketing assets " + CodeSampleHelper.getPrintableDateTime()) .setType(AssetSetType.DYNAMIC_EDUCATION) .build(); // Creates an operation to add the link. AssetSetOperation operation = AssetSetOperation.newBuilder().setCreate(assetSet).build(); try (AssetSetServiceClient serviceClient = googleAdsClient.getLatestVersion().createAssetSetServiceClient()) { // Sends the mutate request. MutateAssetSetsResponse response = serviceClient.mutateAssetSets( String.valueOf(params.customerId), ImmutableList.of(operation)); // Prints some information about the response. String resourceName = response.getResults(0).getResourceName(); System.out.printf("Created asset set with resource name %s.%n", resourceName); return resourceName; }
C#
/// <summary> /// Creates the asset set. /// </summary> /// <param name="client">The Google Ads client.</param> /// <param name="customerId">The Google Ads customer ID.</param> /// <returns>The resource name of the asset set.</returns> private string CreateAssetSet(GoogleAdsClient client, long customerId) { AssetSetServiceClient assetSetService = client.GetService( Services.V17.AssetSetService); // Creates an AssetSet which will be used to link the dynamic remarketing assets // to a campaign. AssetSet assetSet = new AssetSet() { Name = "My dynamic remarketing assets " + ExampleUtilities.GetRandomString(), Type = AssetSetType.DynamicEducation }; // Creates an operation to add the link. AssetSetOperation operation = new AssetSetOperation() { Create = assetSet }; // Sends the mutate request. MutateAssetSetsResponse response = assetSetService.MutateAssetSets( customerId.ToString(), new[] { operation }); // Prints some information about the response. string resourceName = response.Results[0].ResourceName; Console.WriteLine($"Created asset set with resource name {resourceName}."); return resourceName; }
PHP
// Creates an asset set which will be used to link the dynamic remarketing assets to a // campaign. $assetSet = new AssetSet([ 'name' => 'My dynamic remarketing assets ' . Helper::getPrintableDatetime(), 'type' => AssetSetType::DYNAMIC_EDUCATION ]); // Creates an asset set operation. $assetSetOperation = new AssetSetOperation(); $assetSetOperation->setCreate($assetSet); // Issues a mutate request to add the asset set and prints its information. $assetSetServiceClient = $googleAdsClient->getAssetSetServiceClient(); $response = $assetSetServiceClient->mutateAssetSets( MutateAssetSetsRequest::build($customerId, [$assetSetOperation]) ); $assetSetResourceName = $response->getResults()[0]->getResourceName(); printf( "Created an asset set with resource name: '%s'.%s", $assetSetResourceName, PHP_EOL ); return $assetSetResourceName;
Python
def create_asset_set(client, customer_id): """Creates an AssetSet. The AssetSet will be used to link the dynamic remarketing assets to a campaign. Args: client: an initialized GoogleAdsClient instance. customer_id: a client customer ID. Returns: The resource name for an asset set. """ # Creates an operation to create the asset set. operation = client.get_type("AssetSetOperation") asset_set = operation.create asset_set.name = f"My dynamic remarketing assets {datetime.now()}" asset_set.type_ = client.enums.AssetSetTypeEnum.DYNAMIC_EDUCATION asset_set_service = client.get_service("AssetSetService") response = asset_set_service.mutate_asset_sets( customer_id=customer_id, operations=[operation] ) resource_name = response.results[0].resource_name print(f"Created asset set with resource name '{resource_name}'") return resource_name
小茹
def create_asset_set(client, customer_id) # Creates an AssetSet which will be used to link the dynamic remarketing assets to a campaign. # Creates an operation to add the asset set. operation = client.operation.create_resource.asset_set do |asset_set| asset_set.name = "My dynamic remarketing assets #{Time.now}" asset_set.type = :DYNAMIC_EDUCATION end # Sends the mutate request. response = client.service.asset_set.mutate_asset_sets( customer_id: customer_id, operations: [operation], ) resource_name = response.results.first.resource_name puts "Created asset set with resource name '#{resource_name}'" resource_name end
Perl
# Create an AssetSet which will be used to link the dynamic remarketing assets # to a campaign. my $asset_set = Google::Ads::GoogleAds::V17::Resources::AssetSet->new({ name => "My dynamic remarketing assets #" . uniqid(), type => DYNAMIC_EDUCATION }); # Create an operation to add the AssetSet. my $operation = Google::Ads::GoogleAds::V17::Services::AssetSetService::AssetSetOperation-> new({ create => $asset_set }); # Send the mutate request. my $response = $api_client->AssetSetService()->mutate({ customerId => $customer_id, operations => [$operation]}); # Print some information about the response. my $resource_name = $response->{results}[0]{resourceName}; printf "Created asset set with resource name '%s'.\n", $resource_name; return $resource_name;
接著,將資產與 AssetSet
建立關聯,
AssetSetAsset
。
Java
AssetSetAsset assetSetAsset = AssetSetAsset.newBuilder() .setAsset(assetResourceName) .setAssetSet(assetSetResourceName) .build(); // Creates an operation to add the link. AssetSetAssetOperation operation = AssetSetAssetOperation.newBuilder().setCreate(assetSetAsset).build(); try (AssetSetAssetServiceClient client = googleAdsClient.getLatestVersion().createAssetSetAssetServiceClient()) { // Sends the mutate request. // Note this is the point that the API will enforce uniqueness of the // DynamicEducationAsset.product_id field. You can have any number of assets with the same // product_id, however, only one Asset is allowed per AssetSet with the same product ID. MutateAssetSetAssetsResponse response = client.mutateAssetSetAssets( String.valueOf(params.customerId), ImmutableList.of(operation)); // Prints some information about the response. String resourceName = response.getResults(0).getResourceName(); System.out.printf("Created AssetSetAsset link with resource name %s.%n", resourceName); }
C#
/// <summary> /// Adds an Asset to an AssetSet by creating an AssetSetAsset link. /// </summary> /// <param name="client">The Google Ads client.</param> /// <param name="customerId">The Google Ads customer ID.</param> /// <param name="assetResourceName">Name of the asset resource.</param> /// <param name="assetSetResourceName">Name of the asset set resource.</param> private void AddAssetsToAssetSet(GoogleAdsClient client, long customerId, string assetResourceName, string assetSetResourceName) { AssetSetAssetServiceClient assetSetAssetService = client.GetService( Services.V17.AssetSetAssetService); AssetSetAsset assetSetAsset = new AssetSetAsset() { Asset = assetResourceName, AssetSet = assetSetResourceName }; // Creates an operation to add the link. AssetSetAssetOperation operation = new AssetSetAssetOperation() { Create = assetSetAsset }; // Sends the mutate request. // Note this is the point that the API will enforce uniqueness of the // DynamicEducationAsset.program_id field. You can have any number of // assets with the same program_id, however, only one Asset is allowed // per AssetSet with the same program ID. MutateAssetSetAssetsResponse response = assetSetAssetService.MutateAssetSetAssets( customerId.ToString(), new[] { operation }); // Prints some information about the response. string resourceName = response.Results[0].ResourceName; Console.WriteLine($"Created AssetSetAsset link with resource name {resourceName}."); }
PHP
// Creates an asset set asset. $assetSetAsset = new AssetSetAsset([ 'asset' => $assetResourceName, 'asset_set' => $assetSetResourceName ]); // Creates an asset set asset operation. $assetSetAssetOperation = new AssetSetAssetOperation(); $assetSetAssetOperation->setCreate($assetSetAsset); // Issues a mutate request to add the asset set asset and prints its information. // Note this is the point that the API will enforce uniqueness of the // DynamicEducationAsset::program_id field. You can have any number of assets with the same // program_id, however, only one asset is allowed per asset set with the same product ID. $assetSetAssetServiceClient = $googleAdsClient->getAssetSetAssetServiceClient(); $response = $assetSetAssetServiceClient->mutateAssetSetAssets( MutateAssetSetAssetsRequest::build($customerId, [$assetSetAssetOperation]) ); printf( "Created asset set asset link with resource name: '%s'.%s", $response->getResults()[0]->getResourceName(), PHP_EOL );
Python
def add_assets_to_asset_set( client, asset_resource_name, asset_set_resource_name, customer_id ): """Adds an Asset to an AssetSet by creating an AssetSetAsset link. Args: client: an initialized GoogleAdsClient instance. asset_set_resource_name; the resource name for an asset set. asset_resource_name; the resource name for an asset. customer_id: a client customer ID. """ # Creates an operation to add the asset set asset. operation = client.get_type("AssetSetAssetOperation") asset_set_asset = operation.create asset_set_asset.asset = asset_resource_name asset_set_asset.asset_set = asset_set_resource_name asset_set_asset_service = client.get_service("AssetSetAssetService") # Note this is the point that the API will enforce uniqueness of the # DynamicEducationAsset.program_id field. You can have any number of assets # with the same program ID, however, only one asset is allowed per asset set # with the same program ID. response = asset_set_asset_service.mutate_asset_set_assets( customer_id=customer_id, operations=[operation] ) resource_name = response.results[0].resource_name print(f"Created asset set asset link with resource name '{resource_name}'")
小茹
def add_assets_to_asset_set(client, asset_resource_name, asset_set_resource_name, customer_id) # Creates an operation to add the asset set asset. operation = client.operation.create_resource.asset_set_asset do |asa| asa.asset = asset_resource_name asa.asset_set = asset_set_resource_name end # Sends the mutate request. # # Note this is the point that the API will enforce uniqueness of the # DynamicEducationAsset.program_id field. You can have any number of assets # with the same program ID, however, only one asset is allowed per asset set # with the same program ID. response = client.service.asset_set_asset.mutate_asset_set_assets( customer_id: customer_id, operations: [operation], ) resource_name = response.results.first.resource_name puts "Created asset set asset link with resource name '#{resource_name}'" end
Perl
my $asset_set_asset = Google::Ads::GoogleAds::V17::Resources::AssetSetAsset->new({ asset => $asset_resource_name, assetSet => $asset_set_resource_name }); # Create an operation to add the link. my $operation = Google::Ads::GoogleAds::V17::Services::AssetSetAssetService::AssetSetAssetOperation ->new({ create => $asset_set_asset }); # Send the mutate request. # Note this is the point that the API will enforce uniqueness of the # DynamicEducationAsset.programId field. You can have any number of assets # with the same programId, however, only one Asset is allowed per AssetSet # with the same program ID. my $response = $api_client->AssetSetAssetService()->mutate({ customerId => $customer_id, operations => [$operation]}); # Print some information about the response. my $resource_name = $response->{results}[0]{resourceName}; printf "Created AssetSetAsset link with resource name '%s'.\n", $resource_name;
使用 CampaignAssetSet 將 AssetSet 連結至廣告活動
現在,您已擁有包含 AssetSet
準備將動態內容連結至廣告活動後
再開始放送廣告方法是建立
CampaignAssetSet
。
Java
// Creates a CampaignAssetSet representing the link between an AssetSet and a Campaign. CampaignAssetSet campaignAssetSet = CampaignAssetSet.newBuilder() .setCampaign(ResourceNames.campaign(params.customerId, params.campaignId)) .setAssetSet(assetSetResourceName) .build(); // Creates an operation to add the CampaignAssetSet. CampaignAssetSetOperation operation = CampaignAssetSetOperation.newBuilder().setCreate(campaignAssetSet).build(); // Creates an API connection. try (CampaignAssetSetServiceClient client = googleAdsClient.getLatestVersion().createCampaignAssetSetServiceClient()) { // Issues the mutate request. MutateCampaignAssetSetsResponse response = client.mutateCampaignAssetSets( String.valueOf(params.customerId), ImmutableList.of(operation)); String resourceName = response.getResults(0).getResourceName(); System.out.printf("Created a CampaignAssetSet with resource name %s.%n", resourceName); }
C#
/// <summary> /// Links an AssetSet to Campaign by creating a CampaignAssetSet. /// </summary> /// <param name="client">The Google Ads client.</param> /// <param name="customerId">The Google Ads customer ID.</param> /// <param name="campaignId">ID of the campaign to which the asset is linked. Specify a /// campaign type which supports dynamic remarketing, such as Display.</param> /// <param name="assetSetResourceName">Name of the asset set resource.</param> private void LinkAssetSetToCampaign(GoogleAdsClient client, long customerId, long campaignId, string assetSetResourceName) { CampaignAssetSetServiceClient campaignAssetSetService = client.GetService( Services.V17.CampaignAssetSetService); // Creates a CampaignAssetSet representing the link between an AssetSet and a Campaign. CampaignAssetSet campaignAssetSet = new CampaignAssetSet() { Campaign = ResourceNames.Campaign(customerId, campaignId), AssetSet = assetSetResourceName }; // Creates an operation to add the CampaignAssetSet. CampaignAssetSetOperation operation = new CampaignAssetSetOperation() { Create = campaignAssetSet }; // Issues the mutate request. MutateCampaignAssetSetsResponse response = campaignAssetSetService.MutateCampaignAssetSets( customerId.ToString(), new[] { operation }); string resourceName = response.Results[0].ResourceName; Console.WriteLine($"Created a CampaignAssetSet with resource name {resourceName}."); }
PHP
// Creates a campaign asset set representing the link between an asset set and a campaign. $campaignAssetSet = new CampaignAssetSet([ 'asset_set' => $assetSetResourceName, 'campaign' => ResourceNames::forCampaign($customerId, $campaignId) ]); // Creates a campaign asset set operation. $campaignAssetSetOperation = new CampaignAssetSetOperation(); $campaignAssetSetOperation->setCreate($campaignAssetSet); // Issues a mutate request to add the campaign asset set and prints its information. $campaignAssetSetServiceClient = $googleAdsClient->getCampaignAssetSetServiceClient(); $response = $campaignAssetSetServiceClient->mutateCampaignAssetSets( MutateCampaignAssetSetsRequest::build($customerId, [$campaignAssetSetOperation]) ); printf( "Created a campaign asset set with resource name: '%s'.%s", $response->getResults()[0]->getResourceName(), PHP_EOL );
Python
def link_asset_set_to_campaign( client, asset_set_resource_name, customer_id, campaign_id ): """Creates a CampaignAssetSet. The CampaignAssetSet represents the link between an AssetSet and a Campaign. Args: client: an initialized GoogleAdsClient instance. asset_set_resource_name; the resource name for an asset set. customer_id: a client customer ID. campaign_id: the ID for a campaign of a type that supports dynamic remarketing, such as Display. """ googleads_service = client.get_service("GoogleAdsService") # Creates an operation to add the campaign asset set. operation = client.get_type("CampaignAssetSetOperation") campaign_asset_set = operation.create campaign_asset_set.campaign = googleads_service.campaign_path( customer_id, campaign_id ) campaign_asset_set.asset_set = asset_set_resource_name campaign_asset_set_service = client.get_service("CampaignAssetSetService") response = campaign_asset_set_service.mutate_campaign_asset_sets( customer_id=customer_id, operations=[operation] ) resource_name = response.results[0].resource_name print(f"Created a campaign asset set with resource name '{resource_name}'")
小茹
def link_asset_set_to_campaign(client, asset_set_resource_name, customer_id, campaign_id) # Creates a CampaignAssetSet representing the link between an AssetSet and a Campaign. # Creates an operation to add the campaign asset set. operation = client.operation.create_resource.campaign_asset_set do |cas| cas.campaign = client.path.campaign(customer_id, campaign_id) cas.asset_set = asset_set_resource_name end # Issues the mutate request. response = client.service.campaign_asset_set.mutate_campaign_asset_sets( customer_id: customer_id, operations: [operation], ) resource_name = response.results.first.resource_name puts "Created a campaign asset set with resource name '#{resource_name}'" end
Perl
# Create a CampaignAssetSet representing the link between an AssetSet and a Campaign. my $campaign_asset_set = Google::Ads::GoogleAds::V17::Resources::CampaignAssetSet->new({ campaign => Google::Ads::GoogleAds::V17::Utils::ResourceNames::campaign( $customer_id, $campaign_id ), assetSet => $asset_set_resource_name }); # Create an operation to add the CampaignAssetSet. my $operation = Google::Ads::GoogleAds::V17::Services::CampaignAssetSetService::CampaignAssetSetOperation ->new({ create => $campaign_asset_set }); # Issue the mutate request. my $response = $api_client->CampaignAssetSetService()->mutate({ customerId => $customer_id, operations => [$operation]}); # Print some information about the response. my $resource_name = $response->{results}[0]{resourceName}; printf "Created a CampaignAssetSet with resource name '%s'.\n", $resource_name;
指定使用者名單
設定廣告活動並加入動態再行銷動態饋給後,您可以
使用 UserList
來加以指定。這份使用者名單
是以已在追蹤像素中填入的動態 ID 建立而成。
Java
private void attachUserList( GoogleAdsClient googleAdsClient, long customerId, String adGroupResourceName, long userListId) { String userListResourceName = ResourceNames.userList(customerId, userListId); // Creates the ad group criterion that targets the user list. AdGroupCriterion adGroupCriterion = AdGroupCriterion.newBuilder() .setAdGroup(adGroupResourceName) .setUserList(UserListInfo.newBuilder().setUserList(userListResourceName).build()) .build(); // Creates the ad group criterion operation. AdGroupCriterionOperation operation = AdGroupCriterionOperation.newBuilder().setCreate(adGroupCriterion).build(); // Creates the ad group criterion service client. try (AdGroupCriterionServiceClient adGroupCriterionServiceClient = googleAdsClient.getLatestVersion().createAdGroupCriterionServiceClient()) { // Adds the ad group criterion. MutateAdGroupCriteriaResponse response = adGroupCriterionServiceClient.mutateAdGroupCriteria( Long.toString(customerId), ImmutableList.of(operation)); System.out.printf( "Created ad group criterion with resource name '%s'.%n", response.getResults(0).getResourceName()); } }
C#
private void AttachUserList(GoogleAdsClient client, long customerId, string adGroupResourceName, long userListId) { // Creates the ad group criterion service client. AdGroupCriterionServiceClient adGroupCriterionServiceClient = client.GetService (Services.V17.AdGroupCriterionService); string userListResourceName = ResourceNames.UserList(customerId, userListId); // Creates the ad group criterion that targets the user list. AdGroupCriterion adGroupCriterion = new AdGroupCriterion() { AdGroup = adGroupResourceName, UserList = new UserListInfo() { UserList = userListResourceName } }; // Creates the ad group criterion operation. AdGroupCriterionOperation operation = new AdGroupCriterionOperation() { Create = adGroupCriterion }; // Adds the ad group criterion. MutateAdGroupCriteriaResponse response = adGroupCriterionServiceClient .MutateAdGroupCriteria(customerId.ToString(), new[] { operation }); Console.WriteLine("Created ad group criterion with resource name " + $"'{response.Results.First().ResourceName}'."); }
PHP
private static function attachUserList( GoogleAdsClient $googleAdsClient, int $customerId, string $adGroupResourceName, int $userListId ) { // Creates the ad group criterion that targets the user list. $adGroupCriterion = new AdGroupCriterion([ 'ad_group' => $adGroupResourceName, 'user_list' => new UserListInfo([ 'user_list' => ResourceNames::forUserList($customerId, $userListId) ]) ]); // Creates an ad group criterion operation. $adGroupCriterionOperation = new AdGroupCriterionOperation(); $adGroupCriterionOperation->setCreate($adGroupCriterion); // Issues a mutate request to add the ad group criterion. $adGroupCriterionServiceClient = $googleAdsClient->getAdGroupCriterionServiceClient(); $response = $adGroupCriterionServiceClient->mutateAdGroupCriteria( MutateAdGroupCriteriaRequest::build($customerId, [$adGroupCriterionOperation]) ); /** @var AdGroupCriterion $addedAdGroupCriterion */ $addedAdGroupCriterion = $response->getResults()[0]; printf( "Created ad group criterion with resource name '%s'.%s", $addedAdGroupCriterion->getResourceName(), PHP_EOL ); }
Python
def attach_user_list(client, customer_id, ad_group_resource_name, user_list_id): """Targets a user list with an ad group. Args: client: An initialized GoogleAds client. customer_id: The Google Ads customer ID. ad_group_resource_name: The resource name of the target ad group. user_list_id: The ID of the user list to target for remarketing. """ # Get the AdGroupCriterionService client. ad_group_criterion_service = client.get_service("AdGroupCriterionService") # Create an ad group criterion operation and set the ad group criterion # values. ad_group_criterion_operation = client.get_type("AdGroupCriterionOperation") ad_group_criterion = ad_group_criterion_operation.create ad_group_criterion.ad_group = ad_group_resource_name ad_group_criterion.user_list.user_list = client.get_service( "UserListService" ).user_list_path(customer_id, user_list_id) # Issue a mutate request to add the ad group criterion. ad_group_criterion_response = ( ad_group_criterion_service.mutate_ad_group_criteria( customer_id=customer_id, operations=[ad_group_criterion_operation] ) ) print( "Created ad group criterion with resource name " f"'{ad_group_criterion_response.results[0].resource_name}'." )
小茹
def attach_user_list(client, customer_id, ad_group_resource_name, user_list_id) user_list_resource_name = client.path.user_list(customer_id, user_list_id) # Creates the ad group criterion that targets the user list. ad_group_criterion = client.resource.ad_group_criterion do |agc| agc.ad_group = ad_group_resource_name agc.user_list = client.resource.user_list_info do |ul| ul.user_list = user_list_resource_name end end # Creates the ad group criterion operation. op = client.operation.create_resource.ad_group_criterion(ad_group_criterion) response = client.service.ad_group_criterion.mutate_ad_group_criteria( customer_id: customer_id, operations: [op] ) puts "Created ad group criterion: #{response.results.first.resource_name}" end
Perl
sub attach_user_list { my ($api_client, $customer_id, $ad_group_resource_name, $user_list_id) = @_; # Create the ad group criterion that targets the user list. my $ad_group_criterion = Google::Ads::GoogleAds::V17::Resources::AdGroupCriterion->new({ adGroup => $ad_group_resource_name, userList => Google::Ads::GoogleAds::V17::Common::UserListInfo->new({ userList => Google::Ads::GoogleAds::V17::Utils::ResourceNames::user_list( $customer_id, $user_list_id )})}); # Create an ad group criterion operation. my $ad_group_criterion_operation = Google::Ads::GoogleAds::V17::Services::AdGroupCriterionService::AdGroupCriterionOperation ->new({create => $ad_group_criterion}); # Issue a mutate request to add the ad group criterion. my $ad_group_criteria_response = $api_client->AdGroupCriterionService()->mutate({ customerId => $customer_id, operations => [$ad_group_criterion_operation]}); printf "Created ad group criterion with resource name '%s'.\n", $ad_group_criteria_response->{results}[0]{resourceName}; }
下載動態再行銷廣告活動報表
動態再行銷中無法提供素材資源的報表 為了保持功能與舊版動態饋給式設定保持一致 沒有 FeedItem 層級的統計資料。動態再行銷素材資源報表 都能在日後推出的版本中加入
指定資產追蹤 ID
每個動態再行銷素材資源都包含至少兩個 ID。每項 動態再行銷素材資源類型會定義其專屬 ID。
舉例來說,如果是 DynamicEducationAsset
,您應該指定
dynamic_education_asset.program_id
(選用)
dynamic_education_asset.location_id
。
請勿在追蹤像素中指定 asset.id
,因為這在外部沒有任何意義
Google Ads API 摘要