Veri hariç tutmaları, Akıllı Teklif'e bir hesabın dönüşüm izlemesiyle ilgili olarak sorun yaşanan tarihlere ait tüm verileri göz ardı etmesini bildirmek için kullanılabilecek gelişmiş bir araçtır. Veri hariç tutmalarının işleyiş şekli hakkında daha fazla bilgi için veri hariç tutmaları yardım sayfasına bakın.
BiddingDataExclusions
kullanarak programlı olarak veri hariç tutmaları oluşturun.
Kapsam
BiddingDataExclusions
, aşağıdaki değerlere ayarlanabilen zorunlu bir scope
değerine sahiptir. Kapsamaya özgü ek yapılandırma seçenekleri, kullanılan kapsama göre ayarlanır.
CAMPAIGN
: Hariç tutma belirli kampanyalara uygulanır.campaigns
alanını, bu hariç tutma işleminin uygulanacağı kampanya kaynağı adlarının listesine ayarlayın.BiddingDataExclusion
başına maksimum kampanya sayısı 2.000'dir.
CHANNEL
: Hariç tutma, belirli kanal türlerine ait kampanyalara uygulanır.advertising_channel_types
alanını, bu hariç tutma işleminin uygulanacağıAdvertisingChannelTypes
öğelerinin listesine ayarlayın.
Cihazlar
Veri hariç tutmaları, kapsamlarına ek olarak hariç tutma işleminin uygulanacağı isteğe bağlı bir cihaz türü listesi ile yapılandırılabilir. devices
ayarlanırsa yalnızca belirtilen cihaz türlerinden gelen dönüşüm verileri hariç tutulur. Belirtilmemişse tüm cihaz türlerinden gelen dönüşüm verileri hariç tutulur.
Tarihler ve saatler
Kapsam ve isteğe bağlı cihazlar dışında, her veri hariç tutma işleminin bir başlangıç ve bitiş tarihi ile saati olmalıdır. Veri hariç tutma işlemi geçmişe yöneliktir ve geçmişte start_date_time
ve geçmişte veya gelecekte end_date_time
olan etkinlikler için kullanılmalıdır. Saatler, hesabın saat dilimine göredir.
Örnek
Aşağıdaki örnekte, CHANNEL
kapsamıyla veri hariç tutma işleminin nasıl oluşturulacağı gösterilmektedir.
Yorum satırı eklenmiş bölümlerde, bunun yerine CAMPAIGN
kapsamı ayarlarsanız kampanyaların nasıl belirtileceği gösterilmektedir.
Java
BiddingDataExclusion DataExclusion = BiddingDataExclusion.newBuilder() // A unique name is required for every data exclusion. .setName("Data exclusion #" + getPrintableDateTime()) // The CHANNEL scope applies the data exclusion to all campaigns of specific // advertising channel types. In this example, the exclusion will only apply to // Search campaigns. Use the CAMPAIGN scope to instead limit the scope to specific // campaigns. .setScope(SeasonalityEventScope.CHANNEL) .addAdvertisingChannelTypes(AdvertisingChannelType.SEARCH) // If setting scope CAMPAIGN, add individual campaign resource name(s) according to // the commented out line below. // .addCampaigns("INSERT_CAMPAIGN_RESOURCE_NAME_HERE") .setStartDateTime(startDateTime) .setEndDateTime(endDateTime) .build(); BiddingDataExclusionOperation operation = BiddingDataExclusionOperation.newBuilder().setCreate(DataExclusion).build(); MutateBiddingDataExclusionsResponse response = DataExclusionServiceClient.mutateBiddingDataExclusions( customerId.toString(), ImmutableList.of(operation)); System.out.printf( "Added data exclusion with resource name: %s%n", response.getResults(0).getResourceName());
C#
BiddingDataExclusion dataExclusion = new BiddingDataExclusion() { // A unique name is required for every data exclusion. Name = "Data exclusion #" + ExampleUtilities.GetRandomString(), // The CHANNEL scope applies the data exclusion to all campaigns of specific // advertising channel types. In this example, the the exclusion will only apply to // Search campaigns. Use the CAMPAIGN scope to instead limit the scope to specific // campaigns. Scope = SeasonalityEventScope.Channel, AdvertisingChannelTypes = { AdvertisingChannelType.Search }, // The date range should be less than 14 days. StartDateTime = startDateTime, EndDateTime = endDateTime, }; BiddingDataExclusionOperation operation = new BiddingDataExclusionOperation() { Create = dataExclusion }; try { MutateBiddingDataExclusionsResponse response = biddingDataExclusionService.MutateBiddingDataExclusions( customerId.ToString(), new[] { operation }); Console.WriteLine($"Added data exclusion with resource name: " + $"{response.Results[0].ResourceName}"); } catch (GoogleAdsException e) { Console.WriteLine("Failure:"); Console.WriteLine($"Message: {e.Message}"); Console.WriteLine($"Failure: {e.Failure}"); Console.WriteLine($"Request ID: {e.RequestId}"); throw; }
PHP
// Creates a bidding data exclusion. $dataExclusion = new BiddingDataExclusion([ // A unique name is required for every data exclusion. 'name' => 'Data exclusion #' . Helper::getPrintableDatetime(), // The CHANNEL scope applies the data exclusion to all campaigns of specific // advertising channel types. In this example, the exclusion will only apply to // Search campaigns. Use the CAMPAIGN scope to instead limit the scope to specific // campaigns. 'scope' => SeasonalityEventScope::CHANNEL, 'advertising_channel_types' => [AdvertisingChannelType::SEARCH], // If setting scope CAMPAIGN, add individual campaign resource name(s) according to // the commented out line below. // 'campaigns' => ['INSERT_CAMPAIGN_RESOURCE_NAME_HERE'], 'start_date_time' => $startDateTime, 'end_date_time' => $endDateTime ]); // Creates a bidding data exclusion operation. $biddingDataExclusionOperation = new BiddingDataExclusionOperation(); $biddingDataExclusionOperation->setCreate($dataExclusion); // Submits the bidding data exclusion operation to add the bidding data exclusion. $biddingDataExclusionServiceClient = $googleAdsClient->getBiddingDataExclusionServiceClient(); $response = $biddingDataExclusionServiceClient->mutateBiddingDataExclusions( MutateBiddingDataExclusionsRequest::build($customerId, [$biddingDataExclusionOperation]) ); printf( "Added bidding data exclusion with resource name: '%s'.%s", $response->getResults()[0]->getResourceName(), PHP_EOL );
Python
bidding_data_exclusion_service = client.get_service( "BiddingDataExclusionService" ) operation = client.get_type("BiddingDataExclusionOperation") bidding_data_exclusion = operation.create # A unique name is required for every data exclusion bidding_data_exclusion.name = f"Data exclusion #{uuid4()}" # The CHANNEL scope applies the data exclusion to all campaigns of specific # advertising channel types. In this example, the exclusion will only # apply to Search campaigns. Use the CAMPAIGN scope to instead limit the # scope to specific campaigns. bidding_data_exclusion.scope = ( client.enums.SeasonalityEventScopeEnum.CHANNEL ) bidding_data_exclusion.advertising_channel_types.append( client.enums.AdvertisingChannelTypeEnum.SEARCH ) # If setting scope CAMPAIGN, add individual campaign resource name(s) # according to the commented out line below. # # bidding_data_exclusion.campaigns.append( # "INSERT_CAMPAIGN_RESOURCE_NAME_HERE" # ) bidding_data_exclusion.start_date_time = start_date_time bidding_data_exclusion.end_date_time = end_date_time response = bidding_data_exclusion_service.mutate_bidding_data_exclusions( customer_id=customer_id, operations=[operation] ) resource_name = response.results[0].resource_name print(f"Added data exclusion with resource name: '{resource_name}'")
Ruby
client = Google::Ads::GoogleAds::GoogleAdsClient.new operation = client.operation.create_resource.bidding_data_exclusion do |bda| # A unique name is required for every data excluseion. bda.name = "Seasonality Adjustment #{(Time.new.to_f * 1000).to_i}" # The CHANNEL scope applies the data exclusion to all campaigns of specific # advertising channel types. In this example, the conversion_rate_modifier # will only apply to Search campaigns. Use the CAMPAIGN scope to instead # limit the scope to specific campaigns. bda.scope = :CHANNEL bda.advertising_channel_types << :SEARCH # If setting scope CAMPAIGN, add individual campaign resource name(s) # according to the commented out line below. # # bda.campaigns << "INSERT_CAMPAIGN_RESOURCE_NAME_HERE" bda.start_date_time = start_date_time bda.end_date_time = end_date_time end response = client.service.bidding_data_exclusion.mutate_bidding_data_exclusions( customer_id: customer_id, operations: [operation], ) puts "Added data exclusion with resource name #{response.results.first.resource_name}."
Perl
my $data_exclusion = Google::Ads::GoogleAds::V18::Resources::BiddingDataExclusion->new({ # A unique name is required for every data exclusion. name => "Data exclusion #" . uniqid(), # The CHANNEL scope applies the data exclusion to all campaigns of specific # advertising channel types. In this example, the exclusion will only apply # to Search campaigns. Use the CAMPAIGN scope to instead limit the scope to # specific campaigns. scope => CHANNEL, advertisingChannelTypes => [SEARCH], # If setting scope CAMPAIGN, add individual campaign resource name(s) # according to the commented out line below. # campaigns => ["INSERT_CAMPAIGN_RESOURCE_NAME_HERE"], startDateTime => $start_date_time, endDateTime => $end_date_time }); my $operation = Google::Ads::GoogleAds::V18::Services::BiddingDataExclusionService::BiddingDataExclusionOperation ->new({ create => $data_exclusion }); my $response = $api_client->BiddingDataExclusionService()->mutate({ customerId => $customer_id, operations => [$operation]}); printf "Added data exclusion with resource name: '%s'.\n", $response->{results}[0]{resourceName};