Page Summary
-
This content outlines the different digital content label rating tiers available.
-
Rating tiers range from unrated to suitable only for mature audiences.
-
Some tiers are specifically for general, parental guidance, teen, or family audiences.
-
A specific "Families" tier is a subset of "General" and applicable only to certain line items.
Possible digital content label rating tiers.
| Enums | |
|---|---|
CONTENT_RATING_TIER_UNSPECIFIED |
Content label is not specified in this version. This enum is a place holder for a default value and does not represent a real content rating. Starting on October 1, 2026, this value will be deprecated and no longer be accepted as a valid value when assigning targeting. |
CONTENT_RATING_TIER_UNRATED |
Content that has not been labeled. |
CONTENT_RATING_TIER_GENERAL |
Content suitable for general audiences. Starting on October 1, 2026, this value will be deprecated and no longer be accepted as a valid value when assigning targeting. |
CONTENT_RATING_TIER_PARENTAL_GUIDANCE |
Content suitable for most audiences with parental guidance. Starting on October 1, 2026, this value will be deprecated and no longer be accepted as a valid value when assigning targeting. |
CONTENT_RATING_TIER_TEENS |
Content suitable for teen and older audiences. Starting on October 1, 2026, this value will be deprecated and no longer be accepted as a valid value when assigning targeting. |
CONTENT_RATING_TIER_MATURE |
Content suitable only for mature audiences. Starting on October 1, 2026, this value will be deprecated and no longer be accepted as a valid value when assigning targeting. |
CONTENT_RATING_TIER_FAMILIES |
Content suitable for family audiences. It is a subset of CONTENT_RATING_TIER_GENERAL. Only applicable to YouTube and Partners line items. Starting on October 1, 2026, this value will be deprecated and no longer be accepted as a valid value when assigning targeting. |