添加灵活规则用户名单
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Java
// Copyright 2020 Google LLC
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
// https://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
// See the License for the specific language governing permissions and
// limitations under the License.
package com.google.ads.googleads.examples.remarketing;
import static com.google.ads.googleads.examples.utils.CodeSampleHelper.getPrintableDateTime;
import com.beust.jcommander.Parameter;
import com.google.ads.googleads.examples.utils.ArgumentNames;
import com.google.ads.googleads.examples.utils.CodeSampleParams;
import com.google.ads.googleads.lib.GoogleAdsClient;
import com.google.ads.googleads.v17.common.FlexibleRuleOperandInfo;
import com.google.ads.googleads.v17.common.FlexibleRuleUserListInfo;
import com.google.ads.googleads.v17.common.RuleBasedUserListInfo;
import com.google.ads.googleads.v17.common.UserListRuleInfo;
import com.google.ads.googleads.v17.common.UserListRuleItemGroupInfo;
import com.google.ads.googleads.v17.common.UserListRuleItemInfo;
import com.google.ads.googleads.v17.common.UserListStringRuleItemInfo;
import com.google.ads.googleads.v17.enums.UserListFlexibleRuleOperatorEnum.UserListFlexibleRuleOperator;
import com.google.ads.googleads.v17.enums.UserListMembershipStatusEnum.UserListMembershipStatus;
import com.google.ads.googleads.v17.enums.UserListPrepopulationStatusEnum.UserListPrepopulationStatus;
import com.google.ads.googleads.v17.enums.UserListStringRuleItemOperatorEnum.UserListStringRuleItemOperator;
import com.google.ads.googleads.v17.errors.GoogleAdsError;
import com.google.ads.googleads.v17.errors.GoogleAdsException;
import com.google.ads.googleads.v17.resources.UserList;
import com.google.ads.googleads.v17.services.MutateUserListsResponse;
import com.google.ads.googleads.v17.services.UserListOperation;
import com.google.ads.googleads.v17.services.UserListServiceClient;
import com.google.common.collect.ImmutableList;
import java.io.FileNotFoundException;
import java.io.IOException;
/**
* Creates a rule-based user list defined by a combination of rules for users who have visited two
* different pages of a website.
*/
public class AddFlexibleRuleUserList {
private static final String URL_STRING = "url__";
private static class AddFlexibleRuleUserListParams extends CodeSampleParams {
@Parameter(names = ArgumentNames.CUSTOMER_ID, required = true)
private Long customerId;
}
public static void main(String[] args) {
AddFlexibleRuleUserListParams params = new AddFlexibleRuleUserListParams();
if (!params.parseArguments(args)) {
// Either pass the required parameters for this example on the command line, or insert them
// into the code here. See the parameter class definition above for descriptions.
params.customerId = Long.parseLong("INSERT_CUSTOMER_ID_HERE");
}
GoogleAdsClient googleAdsClient = null;
try {
googleAdsClient = GoogleAdsClient.newBuilder().fromPropertiesFile().build();
} catch (FileNotFoundException fnfe) {
System.err.printf(
"Failed to load GoogleAdsClient configuration from file. Exception: %s%n", fnfe);
System.exit(1);
} catch (IOException ioe) {
System.err.printf("Failed to create GoogleAdsClient. Exception: %s%n", ioe);
System.exit(1);
}
try {
new AddFlexibleRuleUserList().runExample(googleAdsClient, params.customerId);
} catch (GoogleAdsException gae) {
// GoogleAdsException is the base class for most exceptions thrown by an API request.
// Instances of this exception have a message and a GoogleAdsFailure that contains a
// collection of GoogleAdsErrors that indicate the underlying causes of the
// GoogleAdsException.
System.err.printf(
"Request ID %s failed due to GoogleAdsException. Underlying errors:%n",
gae.getRequestId());
int i = 0;
for (GoogleAdsError googleAdsError : gae.getGoogleAdsFailure().getErrorsList()) {
System.err.printf(" Error %d: %s%n", i++, googleAdsError);
}
System.exit(1);
}
}
/**
* Runs the example.
*
* @param googleAdsClient the Google Ads API client.
* @param customerId the client customer ID.
* @throws GoogleAdsException if an API request failed with one or more service errors.
*/
private void runExample(GoogleAdsClient googleAdsClient, long customerId) {
// Creates a UserListRuleInfo object containing the first rule.
UserListRuleInfo userVisitedSite1Rule =
createUserListRuleInfoFromUrl("http://example.com/example1");
// Creates a UserListRuleInfo object containing the second rule.
UserListRuleInfo userVisitedSite2Rule =
createUserListRuleInfoFromUrl("http://example.com/example2");
// Creates a UserListRuleInfo object containing the third rule.
UserListRuleInfo userVisitedSite3Rule =
createUserListRuleInfoFromUrl("http://example.com/example3");
// Create the user list "Visitors of page 1 AND page 2, but not page 3". To create the user list
// "Visitors of page 1 *OR* page 2, but not page 3", change the UserListFlexibleRuleOperator
// from AND to OR.
FlexibleRuleUserListInfo flexibleRuleUserListInfo =
FlexibleRuleUserListInfo.newBuilder()
.setInclusiveRuleOperator(UserListFlexibleRuleOperator.AND)
// Inclusive operands are joined together with the specified inclusiveRuleOperator. This
// represents the set of users that should be included in the user list.
.addInclusiveOperands(
FlexibleRuleOperandInfo.newBuilder()
.setRule(userVisitedSite1Rule)
// Optional: adds a lookback window for this rule, in days.
.setLookbackWindowDays(7L))
.addInclusiveOperands(
FlexibleRuleOperandInfo.newBuilder()
.setRule(userVisitedSite2Rule)
// Optional: adds a lookback window for this rule, in days.
.setLookbackWindowDays(7L))
.addExclusiveOperands(
// Exclusive operands are joined together with OR. This represents the set of users
// to be excluded from the user list.
FlexibleRuleOperandInfo.newBuilder().setRule(userVisitedSite3Rule))
.build();
// Defines a representation of a user list that is generated by a rule.
RuleBasedUserListInfo ruleBasedUserListInfo =
RuleBasedUserListInfo.newBuilder()
// Optional: To include past users in the user list, set the prepopulation_status to
// REQUESTED.
.setPrepopulationStatus(UserListPrepopulationStatus.REQUESTED)
.setFlexibleRuleUserList(flexibleRuleUserListInfo)
.build();
// Creates a user list.
UserList userList =
UserList.newBuilder()
.setName("Flexible rule user list for example.com #" + getPrintableDateTime())
.setDescription(
"Visitors of both http://example.com/example1 AND http://example.com/example2 but"
+ " NOT http://example.com/example3")
.setMembershipStatus(UserListMembershipStatus.OPEN)
.setRuleBasedUserList(ruleBasedUserListInfo)
.build();
// Creates the operation.
UserListOperation operation = UserListOperation.newBuilder().setCreate(userList).build();
// Creates the user list service client.
try (UserListServiceClient userListServiceClient =
googleAdsClient.getLatestVersion().createUserListServiceClient()) {
// Adds the user list.
MutateUserListsResponse response =
userListServiceClient.mutateUserLists(
Long.toString(customerId), ImmutableList.of(operation));
String userListResourceName = response.getResults(0).getResourceName();
// Prints the result.
System.out.printf("Created user list with resource name '%s'.%n", userListResourceName);
}
}
/**
* Creates a UserListRuleInfo object containing a rule targeting any user that visited the
* provided URL.
*/
private UserListRuleInfo createUserListRuleInfoFromUrl(String urlString) {
// Creates a rule targeting any user that visited a URL that equals the given urlString.
UserListRuleItemInfo userVisitedSiteRule =
UserListRuleItemInfo.newBuilder()
// Uses a built-in parameter to create a domain URL rule.
.setName(URL_STRING)
.setStringRuleItem(
UserListStringRuleItemInfo.newBuilder()
.setOperator(UserListStringRuleItemOperator.EQUALS)
.setValue(urlString))
.build();
// Returns a UserListRuleInfo object containing the rule.
return UserListRuleInfo.newBuilder()
.addRuleItemGroups(UserListRuleItemGroupInfo.newBuilder().addRuleItems(userVisitedSiteRule))
.build();
}
}
C#
// Copyright 2023 Google LLC
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
// http://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
// See the License for the specific language governing permissions and
// limitations under the License.
using CommandLine;
using Google.Ads.Gax.Examples;
using Google.Ads.GoogleAds.Lib;
using Google.Ads.GoogleAds.V17.Common;
using Google.Ads.GoogleAds.V17.Errors;
using Google.Ads.GoogleAds.V17.Resources;
using Google.Ads.GoogleAds.V17.Services;
using System;
using static Google.Ads.GoogleAds.V17.Enums.UserListFlexibleRuleOperatorEnum.Types;
using static Google.Ads.GoogleAds.V17.Enums.UserListMembershipStatusEnum.Types;
using static Google.Ads.GoogleAds.V17.Enums.UserListPrepopulationStatusEnum.Types;
using static Google.Ads.GoogleAds.V17.Enums.UserListStringRuleItemOperatorEnum.Types;
namespace Google.Ads.GoogleAds.Examples.V17
{
/// <summary>
/// Creates a rule-based user list defined by a combination of rules for users who have visited
/// two different pages of a website.
/// </summary>
public class AddFlexibleRuleUserList : ExampleBase
{
/// <summary>
/// Command line options for running the <see cref="AddFlexibleRuleUserList"/> example.
/// </summary>
public class Options : OptionsBase
{
/// <summary>
/// The Google Ads customer ID for which the user list is added.
/// </summary>
[Option("customerId", Required = true, HelpText =
"The Google Ads customer ID for which the user list is added.")]
public long CustomerId { get; set; }
}
/// <summary>
/// Main method, to run this code example as a standalone application.
/// </summary>
/// <param name="args">The command line arguments.</param>
public static void Main(string[] args)
{
Options options = ExampleUtilities.ParseCommandLine<Options>(args);
AddFlexibleRuleUserList codeExample = new AddFlexibleRuleUserList();
Console.WriteLine(codeExample.Description);
codeExample.Run(new GoogleAdsClient(), options.CustomerId);
}
private const string URL_STRING = "url__";
/// <summary>
/// Returns a description about the code example.
/// </summary>
public override string Description =>
"This code example creates a rule-based user list defined by a combination of rules " +
"for users who have visited two different pages of a website.";
/// <summary>
/// Runs the code example.
/// </summary>
/// <param name="client">The Google Ads client.</param>
/// <param name="customerId">The Google Ads customer ID for which the user list is
/// added.</param>
public void Run(GoogleAdsClient client, long customerId)
{
// Creates a UserListRuleInfo object containing the first rule.
UserListRuleInfo userVisitedSite1Rule =
CreateUserListRuleInfoFromUrl("http://example.com/example1");
// Creates a UserListRuleInfo object containing the second rule.
UserListRuleInfo userVisitedSite2Rule =
CreateUserListRuleInfoFromUrl("http://example.com/example2");
// Creates a UserListRuleInfo object containing the third rule.
UserListRuleInfo userVisitedSite3Rule =
CreateUserListRuleInfoFromUrl("http://example.com/example3");
// Create the user list "Visitors of page 1 AND page 2, but not page 3". To create the
// user list "Visitors of page 1 *OR* page 2, but not page 3", change the
// UserListFlexibleRuleOperator from And to Or.
FlexibleRuleUserListInfo flexibleRuleUserListInfo = new FlexibleRuleUserListInfo
{
InclusiveRuleOperator = UserListFlexibleRuleOperator.And
};
// Inclusive operands are joined together with the specified inclusiveRuleOperator. This
// represents the set of users that should be included in the user list.
flexibleRuleUserListInfo.InclusiveOperands.Add(new FlexibleRuleOperandInfo
{
Rule = userVisitedSite1Rule,
// Optional: adds a lookback window for this rule, in days.
LookbackWindowDays = 7
});
flexibleRuleUserListInfo.InclusiveOperands.Add(new FlexibleRuleOperandInfo
{
Rule = userVisitedSite2Rule,
// Optional: adds a lookback window for this rule, in days.
LookbackWindowDays = 7
});
// Exclusive operands are joined together with OR. This represents the set of users
// to be excluded from the user list.
flexibleRuleUserListInfo.InclusiveOperands.Add(new FlexibleRuleOperandInfo
{
Rule = userVisitedSite3Rule
});
// Defines a representation of a user list that is generated by a rule.
RuleBasedUserListInfo ruleBasedUserListInfo = new RuleBasedUserListInfo
{
// Optional: To include past users in the user list, set the prepopulation_status to
// REQUESTED.
PrepopulationStatus = UserListPrepopulationStatus.Requested,
FlexibleRuleUserList = flexibleRuleUserListInfo
};
// Creates a user list.
UserList userList = new UserList
{
Name = $"Flexible rule user list example.com #{ExampleUtilities.GetRandomString()}",
Description = "Visitors of both https://example.com/example1 AND " +
"https://example.com/example2 but NOT https://example.com/example3",
MembershipStatus = UserListMembershipStatus.Open,
RuleBasedUserList = ruleBasedUserListInfo
};
// Creates the operation.
UserListOperation operation = new UserListOperation
{
Create = userList
};
try
{
UserListServiceClient userListServiceClient =
client.GetService(Services.V17.UserListService);
MutateUserListsResponse response =
userListServiceClient.MutateUserLists(customerId.ToString(),
new[] { operation });
string userListResourceName = response.Results[0].ResourceName;
Console.WriteLine($"Created user list with resource name '{userListResourceName}'.");
}
catch (GoogleAdsException e)
{
Console.WriteLine("Failure:");
Console.WriteLine($"Message: {e.Message}");
Console.WriteLine($"Failure: {e.Failure}");
Console.WriteLine($"Request ID: {e.RequestId}");
throw;
}
}
/// <summary>
/// Creates a UserListRuleInfo object containing a rule targeting any user that visited the
/// provided URL.
/// </summary>
private UserListRuleInfo CreateUserListRuleInfoFromUrl(string urlString)
{
// Creates a rule targeting any user that visited a URL that equals the given urlString.
UserListRuleItemInfo userVisitedSiteRule = new UserListRuleItemInfo
{
Name = URL_STRING,
StringRuleItem = new UserListStringRuleItemInfo
{
Operator = UserListStringRuleItemOperator.Equals,
Value = urlString
}
};
// Returns a UserListRuleInfo object containing the rule.
UserListRuleInfo userListRuleInfo = new UserListRuleInfo();
UserListRuleItemGroupInfo userListRuleItemGroupInfo = new UserListRuleItemGroupInfo();
userListRuleItemGroupInfo.RuleItems.Add(userVisitedSiteRule);
userListRuleInfo.RuleItemGroups.Add(userListRuleItemGroupInfo);
return userListRuleInfo;
}
}
}
PHP
<?php
/**
* Copyright 2020 Google LLC
*
* Licensed under the Apache License, Version 2.0 (the "License");
* you may not use this file except in compliance with the License.
* You may obtain a copy of the License at
*
* https://www.apache.org/licenses/LICENSE-2.0
*
* Unless required by applicable law or agreed to in writing, software
* distributed under the License is distributed on an "AS IS" BASIS,
* WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
* See the License for the specific language governing permissions and
* limitations under the License.
*/
namespace Google\Ads\GoogleAds\Examples\Remarketing;
require __DIR__ . '/../../vendor/autoload.php';
use GetOpt\GetOpt;
use Google\Ads\GoogleAds\Examples\Utils\ArgumentNames;
use Google\Ads\GoogleAds\Examples\Utils\ArgumentParser;
use Google\Ads\GoogleAds\Examples\Utils\Helper;
use Google\Ads\GoogleAds\Lib\OAuth2TokenBuilder;
use Google\Ads\GoogleAds\Lib\V17\GoogleAdsClient;
use Google\Ads\GoogleAds\Lib\V17\GoogleAdsClientBuilder;
use Google\Ads\GoogleAds\Lib\V17\GoogleAdsException;
use Google\Ads\GoogleAds\V17\Common\FlexibleRuleOperandInfo;
use Google\Ads\GoogleAds\V17\Common\FlexibleRuleUserListInfo;
use Google\Ads\GoogleAds\V17\Common\RuleBasedUserListInfo;
use Google\Ads\GoogleAds\V17\Common\UserListRuleInfo;
use Google\Ads\GoogleAds\V17\Common\UserListRuleItemGroupInfo;
use Google\Ads\GoogleAds\V17\Common\UserListRuleItemInfo;
use Google\Ads\GoogleAds\V17\Common\UserListStringRuleItemInfo;
use Google\Ads\GoogleAds\V17\Enums\UserListFlexibleRuleOperatorEnum\UserListFlexibleRuleOperator;
use Google\Ads\GoogleAds\V17\Enums\UserListMembershipStatusEnum\UserListMembershipStatus;
use Google\Ads\GoogleAds\V17\Enums\UserListPrepopulationStatusEnum\UserListPrepopulationStatus;
use Google\Ads\GoogleAds\V17\Enums\UserListStringRuleItemOperatorEnum\UserListStringRuleItemOperator;
use Google\Ads\GoogleAds\V17\Errors\GoogleAdsError;
use Google\Ads\GoogleAds\V17\Resources\UserList;
use Google\Ads\GoogleAds\V17\Services\MutateUserListsRequest;
use Google\Ads\GoogleAds\V17\Services\UserListOperation;
use Google\ApiCore\ApiException;
/**
* Creates a rule-based user list defined by a combination of rules for users who have visited two
* different pages of a website.
*/
class AddFlexibleRuleUserList
{
private const CUSTOMER_ID = 'INSERT_CUSTOMER_ID_HERE';
private const URL_STRING = 'url__';
public static function main()
{
// Either pass the required parameters for this example on the command line, or insert them
// into the constants above.
$options = (new ArgumentParser())->parseCommandArguments([
ArgumentNames::CUSTOMER_ID => GetOpt::REQUIRED_ARGUMENT
]);
// Generate a refreshable OAuth2 credential for authentication.
$oAuth2Credential = (new OAuth2TokenBuilder())->fromFile()->build();
// Construct a Google Ads client configured from a properties file and the
// OAuth2 credentials above.
$googleAdsClient = (new GoogleAdsClientBuilder())
->fromFile()
->withOAuth2Credential($oAuth2Credential)
// We set this value to true to show how to use GAPIC v2 source code. You can remove the
// below line if you wish to use the old-style source code. Note that in that case, you
// probably need to modify some parts of the code below to make it work.
// For more information, see
// https://developers.devsite.corp.google.com/google-ads/api/docs/client-libs/php/gapic.
->usingGapicV2Source(true)
->build();
try {
self::runExample(
$googleAdsClient,
$options[ArgumentNames::CUSTOMER_ID] ?: self::CUSTOMER_ID
);
} catch (GoogleAdsException $googleAdsException) {
printf(
"Request with ID '%s' has failed.%sGoogle Ads failure details:%s",
$googleAdsException->getRequestId(),
PHP_EOL,
PHP_EOL
);
foreach ($googleAdsException->getGoogleAdsFailure()->getErrors() as $error) {
/** @var GoogleAdsError $error */
printf(
"\t%s: %s%s",
$error->getErrorCode()->getErrorCode(),
$error->getMessage(),
PHP_EOL
);
}
exit(1);
} catch (ApiException $apiException) {
printf(
"ApiException was thrown with message '%s'.%s",
$apiException->getMessage(),
PHP_EOL
);
exit(1);
}
}
/**
* Runs the example.
*
* @param GoogleAdsClient $googleAdsClient the Google Ads API client
* @param int $customerId the customer ID
*/
public static function runExample(
GoogleAdsClient $googleAdsClient,
int $customerId
) {
// Creates a rule targeting any user that visited a url that equals
// http://example.com/example1'.
$userVisitedSite1RuleInfo = self::createUserListRuleFromUrl('http://example.com/example1');
// Creates a rule targeting any user that visited a url that equals
// http://example.com/example2'.
$userVisitedSite2RuleInfo = self::createUserListRuleFromUrl('http://example.com/example2');
// Creates a rule targeting any user that visited a url that equals
// http://example.com/example3'.
$userVisitedSite3RuleInfo = self::createUserListRuleFromUrl('http://example.com/example3');
// Create the user list "Visitors of page 1 AND page 2, but not page 3".
// To create the user list "Visitors of page 1 *OR* page 2, but not page 3",
// change the UserListFlexibleRuleOperator from PBAND to OR.
$flexibleRuleUserListInfo = new FlexibleRuleUserListInfo([
'inclusive_rule_operator' => UserListFlexibleRuleOperator::PBAND,
'inclusive_operands' => [
new FlexibleRuleOperandInfo([
'rule' => $userVisitedSite1RuleInfo,
// Optionally add a lookback window for this rule, in days.
'lookback_window_days' => 7
]),
new FlexibleRuleOperandInfo([
'rule' => $userVisitedSite2RuleInfo,
// Optionally add a lookback window for this rule, in days.
'lookback_window_days' => 7
])
],
// Exclusive operands are joined together with OR. This represents the set of users to
// be excluded from the user list.
'exclusive_operands' => [
new FlexibleRuleOperandInfo(['rule' => $userVisitedSite3RuleInfo])
]
]);
// Defines a representation of a user list that is generated by a rule.
$ruleBasedUserListInfo = new RuleBasedUserListInfo([
// Optional: To include past users in the user list, set the prepopulation_status to
// REQUESTED.
'prepopulation_status' => UserListPrepopulationStatus::REQUESTED,
'flexible_rule_user_list' => $flexibleRuleUserListInfo
]);
// Creates a user list.
$userList = new UserList([
'name' => 'All visitors to http://example.com/example1 AND ' .
'http://example.com/example2 but NOT http://example.com/example3 #'
. Helper::getPrintableDatetime(),
'description' => 'Visitors of both http://example.com/example1 AND ' .
'http://example.com/example2 but NOT http://example.com/example3',
'membership_status' => UserListMembershipStatus::OPEN,
'rule_based_user_list' => $ruleBasedUserListInfo
]);
// Creates the operation.
$operation = new UserListOperation();
$operation->setCreate($userList);
// Issues a mutate request to add the user list and prints some information.
$userListServiceClient = $googleAdsClient->getUserListServiceClient();
$response = $userListServiceClient->mutateUserLists(
MutateUserListsRequest::build($customerId, [$operation])
);
printf(
"Created user list with resource name '%s'.%s",
$response->getResults()[0]->getResourceName(),
PHP_EOL
);
}
/**
* Creates a UserListRuleInfo object containing a rule targeting any user that visited the
* provided URL.
*
* @param string $url the URL to create a UserListStringRuleItemInfo
* @return UserListRuleInfo the created UserListRuleInfo
*/
private static function createUserListRuleFromUrl(string $url): UserListRuleInfo
{
// Create a rule targeting any user that visited a URL that equals the given URL.
$userVisitedSiteRule = new UserListRuleItemInfo([
// Uses a built-in parameter to create a domain URL rule.
'name' => self::URL_STRING,
'string_rule_item' => new UserListStringRuleItemInfo([
'operator' => UserListStringRuleItemOperator::EQUALS,
'value' => $url
])
]);
// Returns a UserListRuleInfo object containing the rule.
return new UserListRuleInfo([
'rule_item_groups' => [
new UserListRuleItemGroupInfo([
'rule_items' => [$userVisitedSiteRule]
])
]
]);
}
}
AddFlexibleRuleUserList::main();
Python
#!/usr/bin/env python
# Copyright 2020 Google LLC
#
# Licensed under the Apache License, Version 2.0 (the "License");
# you may not use this file except in compliance with the License.
# You may obtain a copy of the License at
#
# https://www.apache.org/licenses/LICENSE-2.0
#
# Unless required by applicable law or agreed to in writing, software
# distributed under the License is distributed on an "AS IS" BASIS,
# WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
# See the License for the specific language governing permissions and
# limitations under the License.
"""Creates a rule-based user list.
The list will be defined by a combination of rules for users who have visited
two different pages of a website.
"""
import argparse
import sys
from uuid import uuid4
from google.ads.googleads.client import GoogleAdsClient
from google.ads.googleads.errors import GoogleAdsException
def main(client, customer_id):
"""Creates a rule-based user list.
The list will be defined by a combination of rules for users who have
visited two different pages of a website.
Args:
client: The Google Ads client.
customer_id: The customer ID for which to add the user list.
"""
# Create a UserListRuleInfo object containing the first rule.
user_visited_site1_rule_info = create_user_list_rule_info_from_url(
client, "http://example.com/example1"
)
# Create a UserListRuleInfo object containing the second rule.
user_visited_site2_rule_info = create_user_list_rule_info_from_url(
client, "http://example.com/example2"
)
# Create a UserListRuleInfo object containing the third rule.
user_visited_site3_rule_info = create_user_list_rule_info_from_url(
client, "http://example.com/example3"
)
# Create the user list "Visitors of page 1 AND page 2, but not page 3".
# To create the user list "Visitors of page 1 *OR* page 2, but not page 3",
# change the UserListFlexibleRuleOperator from AND to OR.
flexible_rule_user_list_info = client.get_type("FlexibleRuleUserListInfo")
flexible_rule_user_list_info.inclusive_rule_operator = (
client.enums.UserListFlexibleRuleOperatorEnum.AND
)
# Inclusive operands are joined together with the specified
# inclusive_rule_operator. This represents the set of users that should be
# included in the user list.
operand_1 = client.get_type("FlexibleRuleOperandInfo")
operand_1.rule = user_visited_site1_rule_info
# Optionally add a lookback window for this rule, in days.
operand_1.lookback_window_days = 7
flexible_rule_user_list_info.inclusive_operands.append(operand_1)
operand_2 = client.get_type("FlexibleRuleOperandInfo")
operand_2.rule = user_visited_site2_rule_info
# Optionally add a lookback window for this rule, in days.
operand_2.lookback_window_days = 7
flexible_rule_user_list_info.inclusive_operands.append(operand_2)
# Exclusive operands are joined together with OR.
# This represents the set of users to be excluded from the user list.
operand_3 = client.get_type("FlexibleRuleOperandInfo")
operand_3.rule = user_visited_site3_rule_info
flexible_rule_user_list_info.exclusive_operands.append(operand_3)
# Define a representation of a user list that is generated by a rule.
rule_based_user_list_info = client.get_type("RuleBasedUserListInfo")
# Optional: To include past users in the user list, set the
# prepopulation_status to REQUESTED.
rule_based_user_list_info.prepopulation_status = (
client.enums.UserListPrepopulationStatusEnum.REQUESTED
)
rule_based_user_list_info.flexible_rule_user_list = (
flexible_rule_user_list_info
)
# Create a user list.
user_list_operation = client.get_type("UserListOperation")
user_list = user_list_operation.create
user_list.name = (
"All visitors to http://example.com/example1 AND "
"http://example.com/example2 but NOT "
f"http://example.com/example3 #{uuid4()}"
)
user_list.description = (
"Visitors of both http://example.com/example1 AND "
"http://example.com/example2 but NOT"
"http://example.com/example3"
)
user_list.membership_status = client.enums.UserListMembershipStatusEnum.OPEN
user_list.rule_based_user_list = rule_based_user_list_info
# Issue a mutate request to add the user list, then print the results.
user_list_service = client.get_service("UserListService")
response = user_list_service.mutate_user_lists(
customer_id=customer_id, operations=[user_list_operation]
)
print(
"Created user list with resource name: "
f"'{response.results[0].resource_name}.'"
)
def create_user_list_rule_info_from_url(client, url):
"""Create a UserListRuleInfo targeting any user that visited the given URL.
Args:
client: The Google Ads client.
url: a URL string.
Returns:
A UserListRuleInfo instance.
"""
# Create a rule targeting any user that visited a URL that equals
# the given url_string.
user_visited_site_rule = client.get_type("UserListRuleItemInfo")
# Use a built-in parameter to create a domain URL rule.
user_visited_site_rule.name = "url__"
user_visited_site_rule.string_rule_item.operator = (
client.enums.UserListStringRuleItemOperatorEnum.EQUALS
)
user_visited_site_rule.string_rule_item.value = url
group_info = client.get_type("UserListRuleItemGroupInfo")
group_info.rule_items.append(user_visited_site_rule)
# Return a UserListRuleInfo object containing the rule.
info = client.get_type("UserListRuleInfo")
info.rule_item_groups.append(group_info)
return info
if __name__ == "__main__":
parser = argparse.ArgumentParser(
description="Creates a combination user list containing users that are "
"present on any one of the provided user lists."
)
# The following argument(s) should be provided to run the example.
parser.add_argument(
"-c",
"--customer_id",
type=str,
required=True,
help="The Google Ads customer ID.",
)
args = parser.parse_args()
# GoogleAdsClient will read the google-ads.yaml configuration file in the
# home directory if none is specified.
googleads_client = GoogleAdsClient.load_from_storage(version="v17")
try:
main(googleads_client, args.customer_id)
except GoogleAdsException as ex:
print(
f'Request with ID "{ex.request_id}" failed with status '
f'"{ex.error.code().name}" and includes the following errors:'
)
for error in ex.failure.errors:
print(f'\tError with message "{error.message}".')
if error.location:
for field_path_element in error.location.field_path_elements:
print(f"\t\tOn field: {field_path_element.field_name}")
sys.exit(1)
Ruby
#!/usr/bin/env ruby
# Encoding: utf-8
#
# Copyright 2020 Google LLC
#
# Licensed under the Apache License, Version 2.0 (the "License");
# you may not use this file except in compliance with the License.
# You may obtain a copy of the License at
#
# https://www.apache.org/licenses/LICENSE-2.0
#
# Unless required by applicable law or agreed to in writing, software
# distributed under the License is distributed on an "AS IS" BASIS,
# WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
# See the License for the specific language governing permissions and
# limitations under the License.
#
# Creates a rule-based user list defined by a combination of rules for users who
# have visited two different pages of a website.
require 'optparse'
require 'google/ads/google_ads'
require 'date'
def add_combined_rule_user_list(customer_id)
# GoogleAdsClient will read a config file from
# ENV['HOME']/google_ads_config.rb when called without parameters
client = Google::Ads::GoogleAds::GoogleAdsClient.new
user_visited_site1_rule_info = create_user_list_rule_info_from_url(
client,
'http://example.com/example1',
)
user_visited_site2_rule_info = create_user_list_rule_info_from_url(
client,
'http://example.com/example2',
)
user_visited_site3_rule_info = create_user_list_rule_info_from_url(
client,
'http://example.com/example3',
)
# Creates a user list.
operation = client.operation.create_resource.user_list do |u|
u.name = "Flexible rule user list for example.com ##{(Time.new.to_f * 1000).to_i}"
u.description = "Visitors of both http://example.com/example1 AND " \
"http://example.com/example2 but NOT http://example.com/example3"
u.membership_status = :OPEN
# Defines a representation of a user list that is generated by a rule.
u.rule_based_user_list = client.resource.rule_based_user_list_info do |r|
# Optional: To include past users in the user list, set the
# prepopulation_status to REQUESTED.
r.prepopulation_status = :REQUESTED
r.flexible_rule_user_list = client.resource.flexible_rule_user_list_info do |frul|
frul.inclusive_rule_operator = :AND
frul.inclusive_operands += [
client.resource.flexible_rule_operand_info do |froi|
froi.rule = user_visited_site1_rule_info
# Optionally add a lookback window for this rule, in days.
froi.lookback_window_days = 7
end,
client.resource.flexible_rule_operand_info do |froi|
froi.rule = user_visited_site2_rule_info
# Optionally add a lookback window for this rule, in days.
froi.lookback_window_days = 7
end,
]
frul.exclusive_operands << client.resource.flexible_rule_operand_info do |froi|
froi.rule = user_visited_site3_rule_info
end
end
end
end
# Issues a mutate request to add the user list and prints some information.
response = client.service.user_list.mutate_user_lists(
customer_id: customer_id,
operations: [operation],
)
puts "Created user list with resource name " \
"#{response.results.first.resource_name}"
end
def create_user_list_rule_info_from_url(client, url)
client.resource.user_list_rule_info do |rule|
rule.rule_item_groups << client.resource.user_list_rule_item_group_info do |group|
group.rule_items << client.resource.user_list_rule_item_info do |item|
item.name = URL_STRING
item.string_rule_item = client.resource.user_list_string_rule_item_info do |string|
string.operator = :EQUALS
string.value = url
end
end
end
end
end
if __FILE__ == $0
URL_STRING = "url__"
options = {}
# Running the example with -h will print the command line usage.
OptionParser.new do |opts|
opts.banner = sprintf('Usage: %s [options]', File.basename(__FILE__))
opts.separator ''
opts.separator 'Options:'
opts.on('-C', '--customer-id CUSTOMER-ID', String, 'Customer ID') do |v|
options[:customer_id] = v
end
opts.separator ''
opts.separator 'Help:'
opts.on_tail('-h', '--help', 'Show this message') do
puts opts
exit
end
end.parse!
begin
add_combined_rule_user_list(options.fetch(:customer_id).tr("-", ""))
rescue Google::Ads::GoogleAds::Errors::GoogleAdsError => e
e.failure.errors.each do |error|
STDERR.printf("Error with message: %s\n", error.message)
if error.location
error.location.field_path_elements.each do |field_path_element|
STDERR.printf("\tOn field: %s\n", field_path_element.field_name)
end
end
error.error_code.to_h.each do |k, v|
next if v == :UNSPECIFIED
STDERR.printf("\tType: %s\n\tCode: %s\n", k, v)
end
end
raise
end
end
Perl
#!/usr/bin/perl -w
#
# Copyright 2020, Google LLC
#
# Licensed under the Apache License, Version 2.0 (the "License");
# you may not use this file except in compliance with the License.
# You may obtain a copy of the License at
#
# http://www.apache.org/licenses/LICENSE-2.0
#
# Unless required by applicable law or agreed to in writing, software
# distributed under the License is distributed on an "AS IS" BASIS,
# WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
# See the License for the specific language governing permissions and
# limitations under the License.
#
# Creates a rule-based user list defined by a combination of rules for users who
# have visited two different pages of a website.
use strict;
use warnings;
use utf8;
use FindBin qw($Bin);
use lib "$Bin/../../lib";
use Google::Ads::GoogleAds::Client;
use Google::Ads::GoogleAds::Utils::GoogleAdsHelper;
use Google::Ads::GoogleAds::V17::Resources::UserList;
use Google::Ads::GoogleAds::V17::Common::UserListRuleItemInfo;
use Google::Ads::GoogleAds::V17::Common::UserListStringRuleItemInfo;
use Google::Ads::GoogleAds::V17::Common::UserListRuleInfo;
use Google::Ads::GoogleAds::V17::Common::UserListRuleItemGroupInfo;
use Google::Ads::GoogleAds::V17::Common::FlexibleRuleUserListInfo;
use Google::Ads::GoogleAds::V17::Common::FlexibleRuleOperandInfo;
use Google::Ads::GoogleAds::V17::Common::RuleBasedUserListInfo;
use Google::Ads::GoogleAds::V17::Enums::UserListFlexibleRuleOperatorEnum
qw(AND);
use Google::Ads::GoogleAds::V17::Enums::UserListStringRuleItemOperatorEnum
qw(EQUALS);
use Google::Ads::GoogleAds::V17::Enums::UserListPrepopulationStatusEnum
qw(REQUESTED);
use Google::Ads::GoogleAds::V17::Enums::UserListMembershipStatusEnum qw(OPEN);
use Google::Ads::GoogleAds::V17::Services::UserListService::UserListOperation;
use Getopt::Long qw(:config auto_help);
use Pod::Usage;
use Cwd qw(abs_path);
use Data::Uniqid qw(uniqid);
use constant URL_STRING => "url__";
sub add_combined_rule_user_list {
my ($api_client, $customer_id) = @_;
# Create a UserListRuleInfo object containing the first rule.
my $user_visited_site1_rule_info =
create_user_list_rule_info_from_url("http://example.com/example1");
# Create a UserListRuleInfo object containing the second rule.
my $user_visited_site2_rule_info =
create_user_list_rule_info_from_url("http://example.com/example2");
# Create a UserListRuleInfo object containing the third rule.
my $user_visited_site3_rule_info =
create_user_list_rule_info_from_url("http://example.com/example3");
# Create the user list "Visitors of page 1 AND page 2, but not page 3".
# To create the user list "Visitors of page 1 *OR* page 2, but not page 3",
# change the UserListFlexibleRuleOperator from AND to OR.
my $flexible_rule_user_list_info =
Google::Ads::GoogleAds::V17::Common::FlexibleRuleUserListInfo->new({
inclusiveRuleOperator => AND,
# Inclusive operands are joined together with the specified inclusiveRuleOperator.
# This represents the set of users that should be included in the user list.
inclusiveOperands => [
Google::Ads::GoogleAds::V17::Common::FlexibleRuleOperandInfo->new({
rule => $user_visited_site1_rule_info,
# Optionally add a lookback window for this rule, in days.
lookbackWindowDays => 7
}
),
Google::Ads::GoogleAds::V17::Common::FlexibleRuleOperandInfo->new({
rule => $user_visited_site2_rule_info,
# Optionally add a lookback window for this rule, in days.
lookbackWindowDays => 7
})
],
# Exclusive operands are joined together with OR.
# This represents the set of users to be excluded from the user list.
exclusiveOperands => [
Google::Ads::GoogleAds::V17::Common::FlexibleRuleOperandInfo->new({
rule => $user_visited_site3_rule_info
})
],
});
# Define a representation of a user list that is generated by a rule.
my $rule_based_user_list_info =
Google::Ads::GoogleAds::V17::Common::RuleBasedUserListInfo->new({
# Optional: To include past users in the user list, set the prepopulationStatus
# to REQUESTED.
prepopulationStatus => REQUESTED,
flexibleRuleUserList => $flexible_rule_user_list_info
});
# Create a user list.
my $user_list = Google::Ads::GoogleAds::V17::Resources::UserList->new({
name => "Flexible rule user list for example.com #" . uniqid(),
description => "Visitors of both http://example.com/example1 AND " .
"http://example.com/example2 but NOT http://example.com/example3",
membershipStatus => OPEN,
ruleBasedUserList => $rule_based_user_list_info
});
# Create the operation.
my $user_list_operation =
Google::Ads::GoogleAds::V17::Services::UserListService::UserListOperation->
new({
create => $user_list
});
# Issue a mutate request to add the user list and print some information.
my $user_lists_response = $api_client->UserListService()->mutate({
customerId => $customer_id,
operations => [$user_list_operation]});
printf "Created user list with resource name '%s'.\n",
$user_lists_response->{results}[0]{resourceName};
return 1;
}
# Create a UserListRuleInfo object containing a rule targeting any user
# that visited the provided URL.
sub create_user_list_rule_info_from_url {
my ($url_string) = @_;
# Create a rule targeting any user that visited a URL that equals
# the given url_string.
my $user_visited_site_rule =
Google::Ads::GoogleAds::V17::Common::UserListRuleItemInfo->new({
# Use a built-in parameter to create a domain URL rule.
name => URL_STRING,
stringRuleItem =>
Google::Ads::GoogleAds::V17::Common::UserListStringRuleItemInfo->new({
operator => EQUALS,
value => $url_string
})});
# Return a UserListRuleInfo object containing the rule.
return Google::Ads::GoogleAds::V17::Common::UserListRuleInfo->new({
ruleItemGroups =>
Google::Ads::GoogleAds::V17::Common::UserListRuleItemGroupInfo->new({
ruleItems => [$user_visited_site_rule]})});
}
# Don't run the example if the file is being included.
if (abs_path($0) ne abs_path(__FILE__)) {
return 1;
}
# Get Google Ads Client, credentials will be read from ~/googleads.properties.
my $api_client = Google::Ads::GoogleAds::Client->new();
# By default examples are set to die on any server returned fault.
$api_client->set_die_on_faults(1);
my $customer_id = undef;
# Parameters passed on the command line will override any parameters set in code.
GetOptions("customer_id=s" => \$customer_id);
# Print the help message if the parameters are not initialized in the code nor
# in the command line.
pod2usage(2) if not check_params($customer_id);
# Call the example.
add_combined_rule_user_list($api_client, $customer_id =~ s/-//gr);
=pod
=head1 NAME
add_combined_rule_user_list
=head1 DESCRIPTION
Creates a rule-based user list defined by a combination of rules for users who
have visited two different pages of a website.
=head1 SYNOPSIS
add_combined_rule_user_list.pl [options]
-help Show the help message.
-customer_id The Google Ads customer ID.
=cut
如未另行说明，那么本页面中的内容已根据知识共享署名 4.0 许可获得了许可，并且代码示例已根据 Apache 2.0 许可获得了许可。有关详情，请参阅 Google 开发者网站政策。Java 是 Oracle 和/或其关联公司的注册商标。
最后更新时间 (UTC)：2024-08-22。
[[["易于理解","easyToUnderstand","thumb-up"],["解决了我的问题","solvedMyProblem","thumb-up"],["其他","otherUp","thumb-up"]],[["没有我需要的信息","missingTheInformationINeed","thumb-down"],["太复杂/步骤太多","tooComplicatedTooManySteps","thumb-down"],["内容需要更新","outOfDate","thumb-down"],["翻译问题","translationIssue","thumb-down"],["示例/代码问题","samplesCodeIssue","thumb-down"],["其他","otherDown","thumb-down"]],["最后更新时间 (UTC)：2024-08-22。"],[[["The code creates rule-based user lists in Google Ads to segment users based on website page visits."],["It utilizes inclusion and exclusion rules, allowing for targeting users who visited specific page combinations while excluding others."],["User lists are dynamically updated based on real-time user behavior, ensuring ongoing accuracy."],["The code leverages the Google Ads API for user list creation and management, offering automation and flexibility."],["Examples are provided in multiple programming languages (Java, C#, PHP, Perl, Python, Ruby), demonstrating cross-platform applicability."]]],[]]
