在 Google Ads API 中,部分訊息欄位用於指出Campaign的出價策略選項。
可能的形式包括:
- 完全空白的訊息:舉例來說,
campaign.manual_cpm沒有定義的子欄位。 - 含有選填欄位的訊息:例如,
campaign.manual_cpc具有選填的子欄位enhanced_cpc_enabled。
請注意,Campaign上的出價策略欄位屬於 � � 群組。bidding_strategy oneof設定新的出價策略 (例如manual_cpm或manual_cpc) 時,系統會一併清除該oneof群組中先前設定的任何出價策略。
如要更新原始欄位 (例如 campaign.name),請直接設定:
campaign.name = "Test campaign value"
如要使用可設定的子欄位更新巢狀訊息 (例如啟用「成本效益管理系統」時的 campaign.manual_cpc),請按照下列步驟操作:
campaign.manual_cpc.enhanced_cpc_enabled = True
設定真正空白的訊息
如要使用「manual_cpm」等出價策略,請傳送空白訊息:
- 取得訊息類型的空白例項 (
ManualCpm)。 - 使用
client.copy_from將這個空白例項指派給廣告活動的欄位。 - 手動將欄位名稱 (
manual_cpm) 新增至CampaignOperation的update_mask。欄位遮罩輔助程式無法自動偵測到已明確設定的空白訊息。
from google.ads.googleads import util
from google.ads.googleads.client import GoogleAdsClient
from google.api_core.protobuf_helpers import field_mask
client = GoogleAdsClient.load_from_storage()
# Assume 'campaign' is an existing Campaign object you are updating.
# 1. Get an empty ManualCpm type.
empty_cpm = client.get_type("ManualCpm")
# 2. Copy it to the campaign's manual_cpm field.
client.copy_from(campaign.manual_cpm, empty_cpm)
# 3. Create the operation and manually add "manual_cpm" to the update_mask.
campaign_operation = client.get_type("CampaignOperation")
client.copy_from(campaign_operation.update, campaign)
client.copy_from(
campaign_operation.update_mask,
field_mask(None, util.convert_proto_plus_to_protobuf(campaign)),
)
campaign_operation.update_mask.paths.append("manual_cpm")
# The resulting proto sent to the API will include:
# manual_cpm {
# }
設定含有選用子欄位的訊息
如要使用 manual_cpc 做為出價策略,但不想啟用 enhanced_cpc_enabled,可以嘗試類似 ManualCpm 的做法。不過,由於 ManualCpc 含有子欄位,因此將 manual_cpc 新增至 update_mask 會導致 FieldMaskError.FIELD_HAS_SUBFIELDS 錯誤。如果遮罩中的訊息有子欄位,API 就需要更具體的資訊。
如要正確設定 campaign.manual_cpc,同時確保 enhanced_cpc_enabled 保持未設定狀態,請按照下列步驟操作:
- 例項化空白
ManualCpc物件,並使用client.copy_from將其複製到campaign.manual_cpc。 - 手動將路徑新增至
ManualCpc的每個可變動子欄位,然後新增至update_mask的CampaignOperation。在本例中,相關子欄位為enhanced_cpc_enabled。
from google.ads.googleads import util
from google.ads.googleads.client import GoogleAdsClient
from google.api_core.protobuf_helpers import field_mask
client = GoogleAdsClient.load_from_storage()
# Assume 'campaign' is an existing Campaign object you are updating.
# 1. Copy an empty ManualCpc object into campaign.manual_cpc.
client.copy_from(campaign.manual_cpc, client.get_type("ManualCpc"))
# 2. Manually add the subfield path to the update_mask.
campaign_operation = client.get_type("CampaignOperation")
client.copy_from(campaign_operation.update, campaign)
client.copy_from(
campaign_operation.update_mask,
field_mask(None, util.convert_proto_plus_to_protobuf(campaign)),
)
# For ManualCpc, because it has subfields, you must specify the subfield
# path in the update_mask. This tells the API you are updating something
# within manual_cpc. By not setting enhanced_cpc_enabled on the campaign
# object, it defaults to false.
campaign_operation.update_mask.paths.append("manual_cpc.enhanced_cpc_enabled")
# The update_mask paths will include: ['manual_cpc.enhanced_cpc_enabled']
# This correctly signals to the API that ManualCpc is the chosen strategy,
# with enhanced_cpc_enabled in its default state.
使用這些模式傳送要求時,您可以啟用記錄並檢查要求,藉此驗證酬載。