Stay organized with collections Save and categorize content based on your preferences.

Overview of mobile topics

The following topics describe how you can optimize your site for mobile devices.

Get started with mobile-friendliness Learn why mobile-friendliness is important and how to make your website mobile-friendly.
Mobile viewing on feature phones To ensure that the highest quality and most useable web page is displayed on a user's mobile phone or device, Google may resize, adjust, or convert images, text formatting and/or certain aspects of web page functionality. If you don't want Google to transcode your web page on feature phones, you may request that Google redirect the user to an alternate page.
Web Light: Faster and lighter mobile pages from search Web Light pages preserve a majority of the relevant content and provide a link for users to view the original page.
Ad network support for Web Light pages in Google Search If you're an ad network and interested in being included in Web Light pages, learn how you can participate.