No se permite publicar historias web que infrinjan derechos de autor. Las historias web están pensadas para que muestren contenido original, por lo que están prohibidas aquellas que incluyen material protegido por los derechos de autor de otra persona, salvo que se tenga el permiso adecuado. Google no asume ninguna obligación ni responsabilidad en lo que respecta a obtener los derechos necesarios para que tus historias web aparezcan en Google. Si tu historia web infringe los derechos de autor de otra persona, podríamos impedir que se muestre. Para obtener más información, consulta nuestros procedimientos relacionados con los derechos de autor.
Historias web con demasiado texto
No se permite publicar historias web que contengan demasiado texto; en particular, no mostraremos historias web en las que la mayoría de las páginas tengan más de 180 caracteres. También se recomienda usar vídeos cortos (de menos de 60 segundos por página) siempre que sea posible.
Recursos de baja calidad
No se permite publicar historias web que contengan recursos de imagen y vídeo que estén extendidos o pixelados hasta el punto de que se vea afectada la experiencia de los usuarios.
Falta de narrativa
No se permiten las historias web en las que no haya un hilo conductor o una estructura narrativa que dé cohesión a las páginas.
Historias incompletas
No se permiten las historias web incompletas o en las que los usuarios tengan que hacer clic en enlaces a otros sitios web o aplicaciones para obtener una parte esencial de la información.
Fines exclusivamente comerciales
No se permiten las historias web cuyo único objetivo sea promocionar un servicio o un producto, sobre todo si el hecho de que los usuarios vean tu historia web puede reportarte beneficios directos. Se puede incluir enlaces de marketing de afiliación, siempre y cuando sean una parte menor de la historia web. Se pueden colocar anuncios de display siguiendo las directrices de anuncios de carrusel.
Los programas buenos de afiliados están admitidos, de acuerdo con las políticas de spam de la Búsqueda web de Google.
[[["Es fácil de entender","easyToUnderstand","thumb-up"],["Me ofreció una solución al problema","solvedMyProblem","thumb-up"],["Otro","otherUp","thumb-up"]],[["Me falta la información que necesito","missingTheInformationINeed","thumb-down"],["Es demasiado complicado o hay demasiados pasos","tooComplicatedTooManySteps","thumb-down"],["Está obsoleto","outOfDate","thumb-down"],["Problema de traducción","translationIssue","thumb-down"],["Problema de muestras o código","samplesCodeIssue","thumb-down"],["Otro","otherDown","thumb-down"]],["Última actualización: 2025-08-04 (UTC)."],[[["\u003cp\u003eTo be eligible for Google Search and Discover, Web Stories must adhere to Discover policies, Google Search Essentials, and Search's overall policies.\u003c/p\u003e\n"],["\u003cp\u003eWeb Stories need to have original content and avoid copyright infringement, with potential blocking for violations.\u003c/p\u003e\n"],["\u003cp\u003eThey should be visually engaging, avoiding excessive text (under 180 characters per page is recommended) and prioritizing quality images and videos.\u003c/p\u003e\n"],["\u003cp\u003eA clear narrative structure is essential, providing a cohesive story without requiring external links for key information.\u003c/p\u003e\n"],["\u003cp\u003eWhile affiliate marketing is allowed in moderation, Web Stories shouldn't be solely focused on commercial promotion or personal gain.\u003c/p\u003e\n"]]],["Web Stories must comply with Google's existing policies to appear on Discover and Search. Additional content policies specify that Web Stories must be original, not infringe copyrights, and avoid being text-heavy (over 180 characters per page). They should use high-quality assets, have a clear narrative, and be complete without requiring external links. Overly commercial content is prohibited, but limited affiliate marketing is allowed, adhering to spam policies. Egregious violations may result in removal from richer Google Search experiences.\n"],null,["# Google Web Story Content Policies | Google Search Central\n\nWeb Story Content Policies on Google\n====================================\n\n\nFor your [Web Stories](/search/docs/guides/enable-web-stories) to be eligible to appear on\nGoogle Discover and Search as single results, they must\ncomply with [Discover policies](https://support.google.com/websearch/answer/9982767),\n[Google Search Essentials](/search/docs/essentials), and [Google Search's overall policies](https://support.google.com/websearch/answer/10622781).\nIn addition, for Web Stories to be eligible to appear on richer experiences on Google Search (for example, the carousel view),\nWeb Stories must comply with the [Search Feature content policies](https://support.google.com/websearch/answer/10622781)\nand the following additional content policies. In cases of egregious\nviolations of the Web Stories Content Policies, a site may stop permanently appearing on the\nricher experiences on Google Search.\n\n### Copyrighted content\n\n\nWe don't allow Web Stories that infringe anyone's copyright. Web Stories are meant to reflect\noriginal works, so we don't allow Web Stories that include someone else's copyrighted work\nunless you have received permission. Google does not assume any obligation or responsibility\nwith respect to obtaining rights for your Web Stories to appear across Google. If your Web\nStory infringes on someone else's copyright, we may block it from appearing. For more\ninformation, review\n[our copyright procedures](https://support.google.com/legal/troubleshooter/1114905).\n\n### Text-heavy Web Stories\n\n\nWe don't allow Web Stories that are text heavy. Web Stories may not be eligible if the\nmajority of\n[pages](https://amp.dev/documentation/components/amp-story-page/?format=stories)\nhave more than 180 characters of text. Usage of bite-sized video (less than 60 seconds per\npage) wherever possible is encouraged.\n\n### Low quality assets\n\n\nWe don't allow Web Stories that contain images and video assets that are stretched out or\npixelated to the point that the viewer's experience is negatively impacted.\n\n### Lack of narrative\n\n\nWe don't allow Web Stories that are missing a binding theme or narrative structure from\npage to page.\n\n### Incomplete stories\n\n\nWe don't allow Web Stories that are incomplete or that require users to click links to other\nwebsites or apps to get essential information.\n\n### Overly commercial\n\n\nWe don't allow Web Stories in which the sole goal is to advertise a service or a product,\nand especially if you may directly benefit from users consuming your Web Story. Affiliate\nmarketing links are permissible as long as they are restricted to a minor part of the Web\nStory. Display ads may be placed following the\n[Story Ad Guidelines](https://amp.dev/documentation/guides-and-tutorials/develop/advertise_amp_stories/?format=websites).\n[Good affiliate programs](/search/docs/essentials/spam-policies#thin-affiliate-pages) are\nsupported based on [spam policies for Google web search](/search/docs/essentials/spam-policies)."]]