Help your readers find your site through preferred sources in Google Search

If you're a website owner, you can help your audience find your publication as a preferred source in Google Search. When a user selects your site as a preferred source, your content is more likely to appear in "Top Stories", highlighted with a "preferred" badge. In AI Mode and AI Overviews, your content can be highlighted with a "preferred" badge for users who have selected your site as a preferred source.

Preferred sources in AI Mode Preferred sources in Top Stories

Feature availability

The preferred sources feature is available globally for the "Top Stories" feature in all languages where Google Search is available. Preferred sources can also appear in AI Mode and AI Overviews in all languages and locales where those features are available.

Only domain-level and subdomain-level sites are eligible to appear in the source preferences tool. For example, https://www.example.com/ and https://code.example.com/ are eligible for preferred sources, but the subdirectory https://www.example.com/blog isn't eligible.

How to help users find your site as a preferred source

If your site appears in the source preferences tool (to check, enter your site in the tool's search box), you can use the following methods to guide your readers to select your site as a preferred source: