Inline adaptive banners

Page Summary

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• Inline adaptive banners allow you to specify a width to determine the optimal ad size and maximize performance by optimizing for each device.

• Compared to anchored adaptive banners, inline adaptive banners are larger, taller, have variable heights, and are placed in scrolling content.

• To implement inline adaptive banners, you obtain the device width (or set a custom width) and use a static method on the ad size class to create an inline adaptive ad size object.

• You can limit the height of inline adaptive banners by using the AdSize.getInlineAdaptiveBannerAdSize(int width, int maxHeight) method.

Adaptive banners let you specify the width of an ad to determine the optimal ad size. Adaptive banners also maximize performance by optimizing the ad size for each device. This approach results in opportunities for improved performance.

Compared to anchored adaptive banners, inline adaptive banners are larger, taller, and use variable instead of fixed heights. Inline adaptive banners are of variable height, and might encompass the entire screen or a maximum height that you specify.

You place inline adaptive banners in scrolling content, for example:

Before you begin

Before continuing, make sure you have completed the getting started guide, Banner ads.

Implement adaptive banners

Unlike anchored adaptive banners, inline adapter banners load using an inline adaptive banner size. To create an inline adaptive ad size, complete the following:

1. Get the width of the device in use, or set your own width if you don't want to use the full width of the screen.

   Kotlin

   private val adWidth: Int
     get() {
       val displayMetrics = resources.displayMetrics
       val adWidthPixels =
         if (Build.VERSION.SDK_INT >= Build.VERSION_CODES.R) {
           val windowMetrics: WindowMetrics = this.windowManager.currentWindowMetrics
           windowMetrics.bounds.width()
         } else {
           displayMetrics.widthPixels
         }
       val density = displayMetrics.density
       return (adWidthPixels / density).toInt()
     }
   MainActivity.kt

   Java

   public int getAdWidth() {
     DisplayMetrics displayMetrics = getResources().getDisplayMetrics();
     int adWidthPixels = displayMetrics.widthPixels;
   
     if (VERSION.SDK_INT >= VERSION_CODES.R) {
       WindowMetrics windowMetrics = this.getWindowManager().getCurrentWindowMetrics();
       adWidthPixels = windowMetrics.getBounds().width();
     }
   
     float density = displayMetrics.density;
     return (int) (adWidthPixels / density);
   }
   MainActivity.java