Integrating Vungle with Mediation

This guide shows you how to use the Google Mobile Ads SDK to load and display ads from Vungle through mediation.

It covers how to add Vungle to an ad unit's mediation configuration, how to set up Automatic data collection, and how to integrate the Vungle SDK and adapter into an Android app.

Supported integrations and ad formats

The Ad Manager mediation adapter for Vungle has the following capabilities:

Requirements

• Android API level 21 or higher

• Latest Google Mobile Ads SDK

Limitations

• Vungle does not support loading multiple ads using the same Placement Reference ID.
  • The Vungle adapter gracefully fails the 2nd request if another request for that placement is loading or waiting to be shown.
• Vungle only supports loading 1 banner ad at a time.
  • The Vungle adapter gracefully fails subsequent banner requests if a banner ad is already loaded.

Step 1: Set up Vungle

Sign up or log in to your Vungle account.

Add your app to the Vungle Applications dashboard by clicking the Add Application button.

Fill out the form, entering all the necessary details, then click the Continue button at the bottom of the page to add your app to Vungle.

Once your app is created, select your app from the Vungle Applications dashboard.

Take note of the App ID.

Adding new placements

To create a new placement to be used with Ad Manager mediation, navigate to the Vungle Placements dashboard, click on the Add Placement button and select your app from the drop-down list.

Details for adding new placements are included below:

In addition to the App ID and the Reference ID, you'll also need your Vungle Reporting API Key to set up your Ad Manager ad unit ID. Navigate to the Vungle Reports dashboard and click on the Reporting API Key button to view your Reporting API Key.

Step 2: Configure mediation settings for your Ad Manager ad unit

Sign in to your Ad Manager account. Navigate to Delivery > Yield groups and click the New yield group button.

Enter a unique Name for your yield group, set the Status to Active, select your Ad Format, and set the Inventory type to Mobile App. Under the Targeting > Inventory section, select the Ad Unit ID to which you want to add mediation.

Next, click the Add yield partner button.

If you already have a Yield partner for Vungle, you can simply select it. Otherwise, select Create a new yield partner.

Select Vungle as the Ad network and enter a unique Name. Enable Mediation and turn on Automatic data collection, and enter the Reporting API Key obtained in the previous section for the Reporting API Key. You don't need to enter a Username and Password. Click Save when done.

Once the Yield partner is selected, choose Mobile SDK mediation as the Integration type, Android as the Platform, and Active as the Status. Enter the Application ID and the Placement Reference ID obtained in the previous section and a Default CPM value.

Click Save at the bottom of the page when done.

Using rewarded ads

In the settings for your rewarded ad unit, provide values for the reward amount and reward type. Then, to ensure you provide the same reward to the user no matter which ad network is served, check the Override reward settings from third-party ad networks when using mediation box.

If you don't apply this setting, the Vungle adapter defaults to a reward of type vungle with a value of 1. The Vungle SDK does not provide specific reward values for its rewarded ads.

Step 3: Import the Vungle SDK and adapter

Android Studio integration (recommended)

Add the following implementation dependency with the latest version of the Vungle SDK and adapter in the app-level build.gradle file:

repositories {
    google()
    mavenCentral()
}

...
dependencies {
    implementation 'com.google.android.gms:play-services-ads:21.1.0'
    implementation 'com.google.ads.mediation:vungle:6.11.0.3'
}
...

Manual integration

1. Download the latest Vungle Android SDK and extract the .jar files under the libs folder and add it to your project.

2. Navigate to the Vungle adapter artifacts on Google's Maven Repository. Select the latest version, download the Vungle adapter's .aar file, and add it to your project.

Step 4: Add required code

No additional code required for Vungle integration.

Step 5: Test your implementation

To enable test ads, go to your Vungle dashboard and navigate to Applications.

Select your app for which you would like to enable test ads under the Placement Reference ID section of your app. Test ads can be enabled by selecting Test Mode to Show test ads only under the Status section.

That's it! You now have a working mediation integration with Vungle.

Optional steps

EU consent and GDPR

Under the Google EU User Consent Policy, you must ensure that certain disclosures are given to, and consents obtained from, users in the European Economic Area (EEA) regarding the use of device identifiers and personal data. This policy reflects the requirements of the EU ePrivacy Directive and the General Data Protection Regulation (GDPR). When seeking consent, you must identify each ad network in your mediation chain that may collect, receive, or use personal data and provide information about each network's use. Google currently is unable to pass the user's consent choice to such networks automatically.

In SDK version 6.2.5, Vungle added an API that lets you pass consent to the Vungle SDK. The following sample code shows how to pass this consent information to the Vungle SDK. If you choose to call this method, it is recommended that you do so prior to requesting ads through the Google Mobile Ads SDK.

import com.vungle.warren.Vungle;
// ...

Vungle.updateConsentStatus(Vungle.Consent.OPTED_IN, "1.0.0");

import com.vungle.warren.Vungle
// ...

Vungle.updateConsentStatus(Vungle.Consent.OPTED_IN, "1.0.0")

See GDPR recommended implementation instructions for more details and the values that can be provided in the method.

Add Vungle to GDPR ad partners list

Follow the steps in GDPR settings to add Vungle to the GDPR ad partners list in the Ad Manager UI.

CCPA

The California Consumer Privacy Act (CCPA) requires giving California state residents the right to opt out of the "sale" of their "personal information" (as the law defines those terms), with the opt-out offered via a prominent "Do Not Sell My Personal Information" link on the "selling" party's homepage. The CCPA preparation guide offers the ability to enable restricted data processing for Google ad serving, but Google is unable to apply this setting to each ad network in your mediation chain. Therefore, you must identify each ad network in your mediation chain that may participate in the sale of personal information and follow guidance from each of those networks to ensure compliance with CCPA.

In SDK version 6.7.0, Vungle added an API that lets you pass consent to the Vungle SDK. The following sample code shows how to pass this consent information to the Vungle SDK. If you choose to call this method, it is recommended that you do so prior to requesting ads through the Google Mobile Ads SDK.

import com.vungle.warren.Vungle;
// ...

Vungle.updateCCPAStatus(Vungle.Consent.OPTED_IN);

import com.vungle.warren.Vungle
// ...

Vungle.updateCCPAStatus(Vungle.Consent.OPTED_IN)

See CCPA recommended implementation instructions for more details and the values that can be provided in the method.

Add Vungle to CCPA ad partners list

Follow the steps in CCPA settings to add Vungle to the CCPA ad partners list in the Ad Manager UI.

Network-specific parameters

The Vungle adapter supports an additional request parameter which can be passed to the adapter using the VungleExtrasBuilder class. This class includes the following methods:

setSoundEnabled(bool)

Sets whether or not to enable sound when playing video ads.

setUserId(String)

A string representing Vungle's Incentivized User ID.

Here's a code example of how to create an ad request that sets these parameters:

Bundle extras = new VungleExtrasBuilder(placements)
     .setSoundEnabled(false)
     .setUserId("test_user")
     .build();
AdManagerAdRequest request = new AdManagerAdRequest.Builder()
     .addNetworkExtrasBundle(VungleAdapter.class, extras)             // Rewarded.
     .addNetworkExtrasBundle(VungleInterstitialAdapter.class, extras) // Interstitial.
     .build();

val extras = VungleExtrasBuilder(placements)
     .setSoundEnabled(false)
     .setUserId("test_user")
     .build()
val request = AdManagerAdRequest.Builder()
     .addNetworkExtrasBundle(VungleAdapter::class.java, extras)       // Rewarded.
     .addNetworkExtrasBundle(VungleInterstitialAdapter.class, extras) // Interstitial.
     .build()

Error codes

If the adapter fails to receive an ad from Vungle, publishers can check the underlying error from the ad response using ResponseInfo.getAdapterResponse() under the following classes:

Here are the codes and accompanying messages thrown by the Vungle adapter when an ad fails to load:

Vungle Android Mediation Adapter Changelog

Version 6.11.0.3

• Added support for waterfall mediation native ads.
• Updated the minimum required Google Mobile Ads SDK version to 21.1.0.

Built and tested with:

• Google Mobile Ads SDK version 21.1.0.
• Vungle SDK version 6.11.0.

Version 6.11.0.2

• Added support for loading multiple ads for the same placement ID in rewarded bidding ads.

Built and tested with:

• Google Mobile Ads SDK version 21.0.0.
• Vungle SDK version 6.11.0.

Version 6.11.0.1

• Updated compileSdkVersion and targetSdkVersion to API 31.
• Updated the minimum required Google Mobile Ads SDK version to 21.0.0.
• Updated the minimum required Android API level to 19.

Built and tested with:

• Google Mobile Ads SDK version 21.0.0.
• Vungle SDK version 6.11.0.

Version 6.11.0.0

• Verified compatibility with Vungle SDK 6.11.0.

Built and tested with:

• Google Mobile Ads SDK version 20.6.0.
• Vungle SDK version 6.11.0.

Version 6.10.5.0

• Verified compatibility with Vungle SDK 6.10.5.
• Updated the minimum required Google Mobile Ads SDK version to 20.6.0.

Built and tested with:

• Google Mobile Ads SDK version 20.6.0.
• Vungle SDK version 6.10.5.

Version 6.10.4.0

• Verified compatibility with Vungle SDK 6.10.4.

Built and tested with:

• Google Mobile Ads SDK version 20.5.0.
• Vungle SDK version 6.10.4.

Version 6.10.3.0

• Verified compatibility with Vungle SDK 6.10.3.

Built and tested with:

• Google Mobile Ads SDK version 20.5.0.
• Vungle SDK version 6.10.3.

Version 6.10.2.1

• Verified compatibility with Vungle SDK 6.10.2.
• Added bidding support for interstitial and rewarded ad formats.
• Updated the minimum required Google Mobile Ads SDK version to 20.5.0.

Built and tested with:

• Google Mobile Ads SDK version 20.5.0.
• Vungle SDK version 6.10.2.

Version 6.10.2.0

• Verified compatibility with Vungle SDK 6.10.2.
• Fixed an adapter issue by replacing parameter serverParameters, with mediationExtras to obtain Vungle network-specific parameters, when requesting Banner and Interstitial ads.

Built and tested with:

• Google Mobile Ads SDK version 20.3.0.
• Vungle SDK version 6.10.2.

Version 6.10.1.0

• Verified compatibility with Vungle SDK 6.10.1.
• Updated the minimum required Google Mobile Ads SDK version to 20.3.0.
• MREC Ads are now supported with Vungle's banner API.
• Updated standardized error codes and messages.

Built and tested with:

• Google Mobile Ads SDK version 20.3.0.
• Vungle SDK version 6.10.1.

Version 6.9.1.1

• Updated the minimum required Google Mobile Ads SDK version to 20.0.0.

Built and tested with:

• Google Mobile Ads SDK version 20.0.0.
• Vungle SDK version 6.9.1.

Version 6.9.1.0

• Verified compatibility with Vungle SDK 6.9.1.
• Added support for OMSDK.
• Various bug fixes.
• Rewarded Ad Support for Vungle onAdViewed callback.
• Updated the minimum required Google Mobile Ads SDK version to 19.7.0.

Built and tested with:

• Google Mobile Ads SDK version 19.7.0.
• Vungle SDK version 6.9.1.

Version 6.8.1.1

• Updated the minimum required Google Mobile Ads SDK version to 19.6.0.

Built and tested with:

• Google Mobile Ads SDK version 19.6.0.
• Vungle SDK version 6.8.1.

Version 6.8.1.0

• Verified compatibility with Vungle SDK 6.8.1.
• Updated the minimum required Google Mobile Ads SDK version to 19.5.0.

Built and tested with:

• Google Mobile Ads SDK version 19.5.0.
• Vungle SDK version 6.8.1.

Version 6.8.0.0

• Verified compatibility with Vungle SDK 6.8.0.
• Updated the adapter to not forward onAdClosed() when banner ads are refreshed or destroyed.
• Remove FlexFeed and FlexView (deprecated in Vungle 6.8.0).
• Updated the minimum required Google Mobile Ads SDK version to 19.4.0.

Built and tested with:

• Google Mobile Ads SDK version 19.4.0.
• Vungle SDK version 6.8.0.

Version 6.7.1.0

• Verified compatibility with Vungle SDK 6.7.1.
• Fixed a bug where ads wouldn't load if an ad was loaded using an application context.
• Updated targetSdkVersion to API 29.
• Updated the minimum required Google Mobile Ads SDK version to 19.3.0.

Built and tested with:

• Google Mobile Ads SDK version 19.3.0.
• Vungle SDK version 6.7.1.

Version 6.7.0.0

• Verified compatibility with Vungle SDK 6.7.0.
• Updated the adapter to support inline adaptive banner requests.
• Interstitial and rewarded ads are now unmuted by default.
• Interstitial ads now forward the onAdLeftApplication() callback when clicked.
• Updated the minimum required Google Mobile Ads SDK version to 19.2.0.

Built and tested with:

• Google Mobile Ads SDK version 19.2.0.
• Vungle SDK version 6.7.0.

Version 6.5.3.0

• Verified compatibility with Vungle SDK 6.5.3.
• Add support for the newly-introduced Vungle's Banner format.
• Updated the minimum required Google Mobile Ads SDK version to 19.0.1.

Built and tested with:

• Google Mobile Ads SDK version 19.0.1.
• Vungle SDK version 6.5.3.

Version 6.4.11.1

• Fixed an issue where banner ads failed to refresh.

Version 6.4.11.0

• Verified compatibility with Vungle SDK 6.4.11.
• Added support for banner ads.
• Migrated the adapter to AndroidX.
• Updated the minimum required Google Mobile Ads SDK version to 18.2.0.

Version 6.3.24.1

• Updated adapter to support new open-beta Rewarded API.
• Updated the minimum required Google Mobile Ads SDK version to 17.2.0.

Version 6.3.24.0

• Verified compatibility with Vungle SDK 6.3.24.

Version 6.3.17.0

• Verified compatibility with Vungle SDK 6.3.17.

Version 6.3.12.0

• Verified compatibility with Vungle SDK 6.3.12.

Version 6.2.5.1

• Updated the adapter to invoke the onRewardedVideoComplete() ad event.

Version 6.2.5.0

• Verified compatibility with Vungle SDK 6.2.5.

Version 5.3.2.1

• Updated adapter to correctly report clicks to the Google Mobile Ads SDK.

Version 5.3.2.0

• Verified compatibility with Vungle SDK 5.3.2.
• Updated the Adpater project for Android Studio 3.0.
• Added the following methods to Bundle builder class.
  • setOrdinalViewCount : This field is used to pass the mediation ordinal, whenever Publisher receives the ordinal data reports from Vungle.
  • setFlexViewCloseTimeInSec : This option is used to make flex view ads dismiss on their own after the specified number of seconds.

Version 5.3.0.0

• Verified compatibility with Vungle SDK 5.3.0.

Version 5.1.0.0

• Updated the adapter to make it compatible with Vungle SDK 5.1.0.
• Changed the version naming system to [Vungle SDK version].[adapter patch version].

Earlier versions

• Added support for interstitial and rewarded video ad formats.