type TargetSpendBiddingScheme (v201809)

Service

AdGroupCriterionService AdGroupService BiddingStrategyService CampaignService

Inheritance

BiddingScheme

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ManualCpcBiddingScheme ManualCpmBiddingScheme MaximizeConversionValueBidd... MaximizeConversionsBiddingS... PageOnePromotedBiddingScheme TargetCpaBiddingScheme TargetOutrankShareBiddingSc... TargetRoasBiddingScheme TargetSpendBiddingScheme

Target Spend is an automated bid strategy that sets your bids to help get as many clicks as possible within your budget.

Field
`BiddingScheme` (inherited)
`BiddingScheme.Type`	`xsd:string` Indicates that this instance is a subtype of BiddingScheme. Although this field is returned in the response, it is ignored on input and cannot be selected. Specify xsi:type instead.
`TargetSpendBiddingScheme`
`bidCeiling`	`Money` The largest max CPC bid that can be set by the TargetSpend bidder. This field can be selected using the value "TargetSpendBidCeiling". This field must be greater than or equal to 0.
`spendTarget`	`Money` A spend target under which to maximize clicks. The TargetSpend bidder will attempt to spend the smaller of this value or the natural throttling spend amount. If not specified, the budget is used as the spend target. This field can be selected using the value "TargetSpendSpendTarget". This field must be greater than or equal to 0.

Field