Put the most valuable parts of email
right at peoples' fingertips*
Gmail automatically groups and highlights emails in the Promotions tab that people are most likely to engage with.**
Tell a story and showcase your products with rich image annotations. You can feature a single image or a collection of products. This creates an immersive and inspiring experience, encouraging users to discover what you have to offer.
Add a promotional badge directly to your email in the inbox. This annotation highlights key information, such as discount codes or offer details, next to your subject line.
Enable Gmail to automatically generate a visually distinct Deal Card based on the information you provide. This card pulls offer details, discount code, and promotion landing page into an engaging format that drives high-intent actions.

Success Stories

Hundreds of brands are annotating, including

* Only consumers see the new Gmail promotions tab. The experience does not impact Google Workspace users.
** These are not ads and happen automatically based on a number of factors.