이메일은 업무를 처리하는 데 중요한 역할을 합니다. 친구와 이벤트를 계획하거나 파리 출장을 준비할 때 이메일을 사용하여 작업을 지원할 것입니다. 사용자에게 보내는 이메일에 schema.org 마크업을 추가하면 Google 환경 전반에서 해당 정보를 사용할 수 있으며 사용자가 항공편 체크인과 같은 빠른 작업을 쉽게 실행할 수 있습니다. Gmail, Google Calendar, Google 검색, Google 앱은 이미 이 구조화된 데이터를 사용하고 있습니다.
Schema.org는 Google 및 기타 회사의 공동작업으로 표준화되고 관리되는 마크업 어휘입니다. schema.org와 협력하여 Google은 삽입된 마크업을 수신하는 모든 이메일 제품에서 사용할 수 있도록 개방형 표준을 만들고 있습니다.
앱에 이메일 마크업을 고려해야 하는 이유에 관한 동영상에서 동기 부여를 얻고 유사한 예를 확인하세요.
Gmail 작업
Gmail은 schema.org 마크업을 사용하여 사용자 작업을 가속화하고 사용자가 이메일에서 필요로 하는 가장 중요한 정보를 강조합니다.
[[["이해하기 쉬움","easyToUnderstand","thumb-up"],["문제가 해결됨","solvedMyProblem","thumb-up"],["기타","otherUp","thumb-up"]],[["필요한 정보가 없음","missingTheInformationINeed","thumb-down"],["너무 복잡함/단계 수가 너무 많음","tooComplicatedTooManySteps","thumb-down"],["오래됨","outOfDate","thumb-down"],["번역 문제","translationIssue","thumb-down"],["샘플/코드 문제","samplesCodeIssue","thumb-down"],["기타","otherDown","thumb-down"]],["최종 업데이트: 2025-08-29(UTC)"],[],[],null,["# Overview\n\nUnlock the power of your emails with schema.org\n-----------------------------------------------\n\nEmail is an important part of how we get things done. Whether you want to\nplan an event with friends or organize a business trip to Paris, you are\nprobably using email to assist with the task. By adding\n[schema.org](http://schema.org) markup to the emails you send your\nusers, you can make that information available across their Google experience,\nand make it easy for users to take quick actions, such as\nchecking in for a flight. Gmail, Google Calendar, Google Search,\nand the Google app all already use this structured data.\n\n[Schema.org](http://schema.org/) is a markup vocabulary that is standardized\nand managed as a collaboration of Google and other companies. By working with\nschema.org, we are creating an open standard, so that the markup you embed can\nbe used by any email product that receives them.\n\nSee the video for more motivation and similar examples of why you should\nconsider email markup for your app.\n| **Note:** Some of the schemas used by Google are still going through the standardization process of [schema.org](http://schema.org), and therefore, may change in the future. [Learn More](/workspace/gmail/markup/reference/schema-org-proposals).\n\nGmail Actions\n-------------\n\nGmail uses schema.org markup to accelerate user actions and to\nhighlight the most important information users need from an email.\n\nGmail supports the following types of actions and interactive\ncards:\n\n- [One-click Action](/workspace/gmail/markup/reference/one-click-action) for just about anything that can be performed with a single click\n- [Go-to Action](/workspace/gmail/markup/reference/go-to-action) for more complex interactions\n- [Flight interactive cards](/workspace/gmail/markup/reference/flight-reservation)\n\nGmail Highlights\n----------------\n\nGmail uses the same schema.org markup to highlight the most\nimportant information within an email, and allow user to act on it.\n\n- [Bus Highlight](/workspace/gmail/markup/reference/bus-reservation)\n- [Car Rental Highlight](/workspace/gmail/markup/reference/rental-car)\n- [Flight Highlight](/workspace/gmail/markup/reference/flight-reservation)\n- [Event Highlight](/workspace/gmail/markup/reference/event-reservation) for events with tickets\n- [Order](/workspace/gmail/markup/reference/order) and [parcel delivery](/workspace/gmail/markup/reference/parcel-delivery) Highlights for shopping\n- [Hotel Highlight](/workspace/gmail/markup/reference/hotel-reservation) for hotel reservations\n- [Invoice Highlight](/workspace/gmail/markup/reference/invoice)\n- [Restaurant Highlight](/workspace/gmail/markup/reference/restaurant-reservation) for restaurant reservations\n- [Train Highlight](/workspace/gmail/markup/reference/train-reservation)\n\nGmail Promotions tab\n--------------------\n\nThe Promotions tab puts the most valuable parts of email right at users'\nfingertips. Here are some highlights:\n\n- The most valuable email is pulled to the top using machine learning.\n- *Bundles* help organize top deals and topics.\n- *Image previews* showcase the most vibrant part of the message.\n- *Deal badges* highlight expiring and valuable deals.\n\nRich email previews can lead to more engaged customers. Control what\nis richly previewed by annotating your images, expiration dates, and\ndeals within email.\n\nFor more information, refer to\n[Gmail Promotions tab](/workspace/gmail/promotab).\n\nGoogle Calendar\n---------------\n\nWith \"Events from Gmail\", Google Calendar extracts events from\nbooking confirmation emails such as Flight, Concert, Restaurant reservation or\nany other ticketed events and adds them to Calendar\nautomatically.\n\nGoogle Calendar supports following 4 types of mark-up types:\n\n- [Flight Reservation](/workspace/gmail/markup/reference/flight-reservation)\n- [Event](/workspace/gmail/markup/reference/event-reservation) for events with tickets\n- [Hotel Reservation](/workspace/gmail/markup/reference/hotel-reservation) for hotel reservations\n- [Restaurant Reservation](/workspace/gmail/markup/reference/restaurant-reservation) for restaurant reservations\n\nBy adding markup to your emails, you get your events automatically added to\nuser's Calendar with all the important information.\n\nFor more information, refer to\n[Auto added Events in Google Calendar](/workspace/gmail/markup/google-calendar)."]]
