segments

segments.ad_format_type

Field descriptionAd Format type.
CategorySEGMENT
Data Type
Type URLgoogle.ads.searchads360.v0.enums.AdFormatTypeEnum.AdFormatType
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.ad_network_type

Field descriptionAd network type.
CategorySEGMENT
Data Type
Type URLgoogle.ads.searchads360.v0.enums.AdNetworkTypeEnum.AdNetworkType
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.asset_interaction_target.asset

Field descriptionThe asset resource name.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.asset_interaction_target.interaction_on_this_asset

Field descriptionOnly used with CustomerAsset, CampaignAsset and AdGroupAsset metrics. Indicates whether the interaction metrics occurred on the asset itself or a different asset or ad unit.
CategorySEGMENT
Data TypeBOOLEAN
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.conversion_action

Field descriptionResource name of the conversion action.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.conversion_action_category

Field descriptionConversion action category.
CategorySEGMENT
Data Type
Type URLgoogle.ads.searchads360.v0.enums.ConversionActionCategoryEnum.ConversionActionCategory
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.conversion_action_name

Field descriptionConversion action name.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.date

Field descriptionDate to which metrics apply. yyyy-MM-dd format, for example, 2018-04-17.
CategorySEGMENT
Data TypeDATE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.day_of_week

Field descriptionDay of the week, for example, MONDAY.
CategorySEGMENT
Data Type
Type URLgoogle.ads.searchads360.v0.enums.DayOfWeekEnum.DayOfWeek
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.device

Field descriptionDevice to which metrics apply.
CategorySEGMENT
Data Type
Type URLgoogle.ads.searchads360.v0.enums.DeviceEnum.Device
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.geo_target_city

Field descriptionResource name of the geo target constant that represents a city.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.geo_target_country

Field descriptionResource name of the geo target constant that represents a country.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.geo_target_metro

Field descriptionResource name of the geo target constant that represents a metro.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.geo_target_postal_code

Field descriptionResource name of the geo target constant that represents a postal code.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.geo_target_region

Field descriptionResource name of the geo target constant that represents a region.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.hour

Field descriptionHour of day as a number between 0 and 23, inclusive.
CategorySEGMENT
Data TypeINT32
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.keyword.ad_group_criterion

Field descriptionThe AdGroupCriterion resource name.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse
Selectable With

segments.keyword.info.match_type

Field descriptionThe match type of the keyword.
CategorySEGMENT
Data Type
Type URLgoogle.ads.searchads360.v0.enums.KeywordMatchTypeEnum.KeywordMatchType
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.keyword.info.text

Field descriptionThe text of the keyword (at most 80 characters and 10 words).
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.month

Field descriptionMonth as represented by the date of the first day of a month. Formatted as yyyy-MM-dd.
CategorySEGMENT
Data TypeDATE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_bidding_category_level1

Field descriptionBidding category (level 1) of the product.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse
Selectable With

segments.product_bidding_category_level2

Field descriptionBidding category (level 2) of the product.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse
Selectable With

segments.product_bidding_category_level3

Field descriptionBidding category (level 3) of the product.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse
Selectable With

segments.product_bidding_category_level4

Field descriptionBidding category (level 4) of the product.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse
Selectable With

segments.product_bidding_category_level5

Field descriptionBidding category (level 5) of the product.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse
Selectable With

segments.product_brand

Field descriptionBrand of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_channel

Field descriptionChannel of the product.
CategorySEGMENT
Data Type
Type URLgoogle.ads.searchads360.v0.enums.ProductChannelEnum.ProductChannel
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_channel_exclusivity

Field descriptionChannel exclusivity of the product.
CategorySEGMENT
Data Type
Type URLgoogle.ads.searchads360.v0.enums.ProductChannelExclusivityEnum.ProductChannelExclusivity
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_condition

Field descriptionCondition of the product.
CategorySEGMENT
Data Type
Type URLgoogle.ads.searchads360.v0.enums.ProductConditionEnum.ProductCondition
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_country

Field descriptionResource name of the geo target constant for the country of sale of the product.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_custom_attribute0

Field descriptionCustom attribute 0 of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_custom_attribute1

Field descriptionCustom attribute 1 of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_custom_attribute2

Field descriptionCustom attribute 2 of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_custom_attribute3

Field descriptionCustom attribute 3 of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_custom_attribute4

Field descriptionCustom attribute 4 of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_item_id

Field descriptionItem ID of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_language

Field descriptionResource name of the language constant for the language of the product.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_bidding_category_level1

Field descriptionBidding category (level 1) of the product sold.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse
Selectable With

segments.product_sold_bidding_category_level2

Field descriptionBidding category (level 2) of the product sold.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse
Selectable With

segments.product_sold_bidding_category_level3

Field descriptionBidding category (level 3) of the product sold.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse
Selectable With

segments.product_sold_bidding_category_level4

Field descriptionBidding category (level 4) of the product sold.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse
Selectable With

segments.product_sold_bidding_category_level5

Field descriptionBidding category (level 5) of the product sold.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse
Selectable With

segments.product_sold_brand

Field descriptionBrand of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_condition

Field descriptionCondition of the product sold.
CategorySEGMENT
Data Type
Type URLgoogle.ads.searchads360.v0.enums.ProductConditionEnum.ProductCondition
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_custom_attribute0

Field descriptionCustom attribute 0 of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_custom_attribute1

Field descriptionCustom attribute 1 of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_custom_attribute2

Field descriptionCustom attribute 2 of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_custom_attribute3

Field descriptionCustom attribute 3 of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_custom_attribute4

Field descriptionCustom attribute 4 of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_item_id

Field descriptionItem ID of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_title

Field descriptionTitle of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_type_l1

Field descriptionType (level 1) of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_type_l2

Field descriptionType (level 2) of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_type_l3

Field descriptionType (level 3) of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_type_l4

Field descriptionType (level 4) of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_sold_type_l5

Field descriptionType (level 5) of the product sold.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_store_id

Field descriptionStore ID of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_title

Field descriptionTitle of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_type_l1

Field descriptionType (level 1) of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_type_l2

Field descriptionType (level 2) of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_type_l3

Field descriptionType (level 3) of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_type_l4

Field descriptionType (level 4) of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.product_type_l5

Field descriptionType (level 5) of the product.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.quarter

Field descriptionQuarter as represented by the date of the first day of a quarter. Uses the calendar year for quarters, for example, the second quarter of 2018 starts on 2018-04-01. Formatted as yyyy-MM-dd.
CategorySEGMENT
Data TypeDATE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.vertical_ads_event_participant_display_names

Field descriptionThe display names of participants in an event listing, like performers, speakers, or teams.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.vertical_ads_hotel_class

Field descriptionThe class of the hotel. Generally in the range of 1 to 5 stars, but fully customizable in the hotel feed.
CategorySEGMENT
Data TypeINT64
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.vertical_ads_listing

Field descriptionThe listing associated with a listing impression, click or conversion.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.vertical_ads_listing_brand

Field descriptionThe brand associated with a specific listing within a Vertical Ads context, for example, the brand of a car rental, a vacation home, or an event.
CategorySEGMENT
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.vertical_ads_listing_city

Field descriptionThe city where the vertical ads listing is located.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.vertical_ads_listing_country

Field descriptionThe country where the vertical ads listing is located.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.vertical_ads_listing_region

Field descriptionThe region where the vertical ads listing is located.
CategorySEGMENT
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.vertical_ads_partner_account

Field descriptionA specific partner account within a Partner Center (for example, Hotel Center) that supplies inventory feed data for Vertical Ads.
CategorySEGMENT
Data TypeINT64
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.vertical_ads_vertical

Field descriptionType of vertical ad, such as Vacation Rentals, Car Rentals, or Events, used to categorize and segment data in the context of Vertical Ads.
CategorySEGMENT
Data Type
Type URLgoogle.ads.searchads360.v0.enums.VerticalAdsItemVerticalTypeEnum.VerticalAdsItemVerticalType
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.week

Field descriptionWeek as defined as Monday through Sunday, and represented by the date of Monday. Formatted as yyyy-MM-dd.
CategorySEGMENT
Data TypeDATE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With

segments.year

Field descriptionYear, formatted as yyyy.
CategorySEGMENT
Data TypeINT32
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse
Selectable With