Para lances:
SDK dos anúncios para dispositivos móveis do Google 7.53.1
ou mais recente.
Inicializar o SDK dos anúncios para dispositivos móveis do Google
O guia de início rápido mostra como inicializar o SDK dos anúncios para dispositivos móveis do Google.
Durante essa chamada de inicialização, os adaptadores de mediação também são inicializados. É importante aguardar a conclusão da inicialização antes de carregar anúncios para verificar a participação total de todas as redes de publicidade na primeira solicitação de anúncio.
O exemplo de código a seguir mostra como verificar o status de inicialização de cada adaptador antes de fazer uma solicitação de anúncio.
Cada classe de formato de anúncio tem uma propriedade GADResponseInfo que contém
adNetworkClassName, que retorna o nome da classe da rede de publicidade para o
anúncio atual. adNetworkClassName só tem um valor quando um anúncio é carregado
com sucesso. O código a seguir mostra como conseguir essas informações para anúncios de banner.
Swift
funcadViewDidReceiveAd(_bannerView:AdManagerBannerView){print("Banner adapter class name: \(bannerView.responseInfo.adNetworkClassName)")}
Objective-C
-(void)adViewDidReceiveAd:(GAMBannerView*)bannerView{NSLog(@"Banner adapter class name: %@",bannerView.responseInfo.adNetworkClassName);}
Desative a atualização em todas as interfaces de origem de anúncios de terceiros para blocos de anúncios de banner usados na mediação. Isso evita uma atualização dupla, já que o Ad Manager também aciona uma atualização com base na taxa de atualização do bloco de anúncios de banner.
Usar anúncios nativos com mediação
Confira algumas práticas recomendadas ao implementar a mediação
nativa.
Política de apresentação de anúncios nativos
Cada rede de publicidade tem políticas próprias. Ao usar a mediação, é importante lembrar que seu app ainda precisa obedecer às políticas da rede mediada que forneceu o anúncio.
Evite usar a classe GADMultipleAdsAdLoaderOptions ao fazer solicitações
As solicitações de vários anúncios nativos só veiculam anúncios do Google. O recurso de vários anúncios nativos não é compatível com a mediação.
[[["Fácil de entender","easyToUnderstand","thumb-up"],["Meu problema foi resolvido","solvedMyProblem","thumb-up"],["Outro","otherUp","thumb-up"]],[["Não contém as informações de que eu preciso","missingTheInformationINeed","thumb-down"],["Muito complicado / etapas demais","tooComplicatedTooManySteps","thumb-down"],["Desatualizado","outOfDate","thumb-down"],["Problema na tradução","translationIssue","thumb-down"],["Problema com as amostras / o código","samplesCodeIssue","thumb-down"],["Outro","otherDown","thumb-down"]],["Última atualização 2025-09-06 UTC."],[[["\u003cp\u003eThis guide explains how to integrate a mediation adapter with your iOS app to maximize ad revenue by utilizing multiple ad networks.\u003c/p\u003e\n"],["\u003cp\u003eBefore integrating mediation, ensure you've integrated the desired ad formats (banner, interstitial, native, rewarded, rewarded interstitial) into your app.\u003c/p\u003e\n"],["\u003cp\u003eInitialize the Mobile Ads SDK to enable mediation adapters and check each adapter's initialization status before loading ads for optimal performance.\u003c/p\u003e\n"],["\u003cp\u003eIdentify the ad network serving the ad by accessing the \u003ccode\u003eadNetworkClassName\u003c/code\u003e property within the \u003ccode\u003eGADResponseInfo\u003c/code\u003e of the ad format class.\u003c/p\u003e\n"],["\u003cp\u003eFor banner ads used in mediation, disable refresh in third-party ad source UIs to avoid double refreshing, and consider native ad presentation policies and privacy laws when implementing native mediation.\u003c/p\u003e\n"]]],[],null,["\u003cbr /\u003e\n\nThis guide shows you how to integrate a mediation adapter with your\niOS app.\n\nPrerequisites\n\nBefore you can integrate mediation for an ad format, you need to integrate that\nad format into your app:\n\n- [Banner Ads](/ad-manager/mobile-ads-sdk/ios/banner)\n- [Interstitial Ads](/ad-manager/mobile-ads-sdk/ios/interstitial)\n- [Native Ads](/ad-manager/mobile-ads-sdk/ios/native)\n- [Rewarded Ads](/ad-manager/mobile-ads-sdk/ios/rewarded)\n- [Rewarded Interstitial\n Ads](/ad-manager/mobile-ads-sdk/ios/rewarded-interstitial)\n\nNew to mediation? Read\n\n[Introduction to mediation](//support.google.com/admanager/answer/6272813).\n\nFor bidding:\n\nGoogle Mobile Ads SDK 7.53.1\nor higher.\n\nInitialize Google Mobile Ads SDK\n\nThe quick start guide shows you how to [initialize the Google Mobile Ads SDK](/ad-manager/mobile-ads-sdk/ios/quick-start#initialize_the_mobile_ads_sdk).\nDuring that initialization call, mediation adapters also\nget initialized. It is important to wait for initialization to complete before\nyou load ads in order to verify full participation from every ad network on the\nfirst ad request.\n| **Important:** Bidding adapters require you to explicitly initialize Google Mobile Ads SDK.\n\nThe following sample code shows how you can check each adapter's initialization\nstatus prior to making an ad request. \n\nSwift \n\n import GoogleMobileAds\n\n @UIApplicationMain\n class AppDelegate: UIResponder, UIApplicationDelegate {\n\n func application(_ application: UIApplication,\n didFinishLaunchingWithOptions launchOptions: [UIApplicationLaunchOptionsKey: Any]?) -\u003e Bool {\n\n MobileAds.shared.start { status in\n // Optional: Log each adapter's initialization latency.\n let adapterStatuses = status.adapterStatusesByClassName\n for adapter in adapterStatuses {\n let adapterStatus = adapter.value\n NSLog(\"Adapter Name: %@, Description: %@, Latency: %f\", adapter.key,\n adapterStatus.description, adapterStatus.latency)\n }\n // Start loading ads here...\n }\n\n return true\n }\n\n }\n\nObjective-C \n\n @import GoogleMobileAds;\n\n @implementation AppDelegate\n\n - (BOOL)application:(UIApplication *)application\n didFinishLaunchingWithOptions:(NSDictionary *)launchOptions {\n\n GADMobileAds \\*ads = \\[GADMobileAds sharedInstance\\];\n \\[ads startWithCompletionHandler:\\^(GADInitializationStatus \\*status) {\n // Optional: Log each adapter's initialization latency.\n NSDictionary \\*adapterStatuses = \\[status adapterStatusesByClassName\\];\n for (NSString \\*adapter in adapterStatuses) {\n GADAdapterStatus \\*adapterStatus = adapterStatuses\\[adapter\\];\n NSLog(@\"Adapter Name: %@, Description: %@, Latency: %f\", adapter,\n adapterStatus.description, adapterStatus.latency);\n }\n // Start loading ads here...\n }\\];\n return YES;\n }\n\n @end\n\nKnow which ad network wins\n\nEach ad format class has a `GADResponseInfo` property that contains\n`adNetworkClassName` which returns the class name of the ad network for the\ncurrent ad. `adNetworkClassName` only has a value once an ad successfully\nloads. The following code shows you how to get that information for banner ads. \n\nSwift \n\n func adViewDidReceiveAd(_ bannerView: AdManagerBannerView) {\n print(\"Banner adapter class name: \\(bannerView.responseInfo.adNetworkClassName)\")\n }\n\nObjective-C \n\n - (void)adViewDidReceiveAd:(GAMBannerView *)bannerView {\n NSLog(@\"Banner adapter class name: %@\", bannerView.responseInfo.adNetworkClassName);\n }\n\nRefer to [Retrieving Information about the Ad Response](/ad-manager/mobile-ads-sdk/ios/response-info)\nfor details.\n\n\u003cbr /\u003e\n\nUse banner ads with mediation\n\nMake sure to disable refresh in all third-party ad source UIs for banner ad\nunits used in mediation. This prevents a\ndouble refresh since Ad Manager also triggers a refresh\nbased on your banner ad unit's refresh rate.\n\nUse native ads with mediation\n\nThe following are some best practices to consider when implementing native\nmediation.\n\nNative ad presentation policy\n: Each ad network has its own policies. When using mediation, it's important to\n remember that your app still needs to abide by the policies of the mediated\n network that provided the ad.\n\nAvoid using the `GADMultipleAdsAdLoaderOptions` class when making requests\n: Requests for multiple native ads only serve Google ads. The multiple native\n ads feature does not support mediation.\n\nUS states privacy laws and GDPR\n\nIf you need to comply with the [U.S. states privacy\nlaws](//support.google.com/admanager/answer/9561023) or [General Data Protection\nRegulation (GDPR)](//support.google.com/admanager/answer/7666366), follow the\nsteps in [US state regulations\nsettings](//support.google.com/admanager/answer/10115735) or [GDPR\nsettings](//support.google.com/admanager/answer/10113006#adding_ad_partners_to_published_gdpr_messages) to add your\nmediation partners in Ad Manager Privacy \\& messaging's\nUS states or GDPR ad partners list. Failure to do so can lead to partners\nfailing to serve ads on your app.\n\nLearn more about enabling [restricted data processing\n(RDP)](/ad-manager/mobile-ads-sdk/ios/privacy/us-states) and obtaining GDPR consent with the\n[Google User Messaging Platform (UMP) SDK](/ad-manager/mobile-ads-sdk/ios/privacy)."]]