This guide shows you how to use the Google Mobile Ads SDK to load and display ads from AppLovin using mediation, covering both bidding and waterfall integrations. It covers how to add AppLovin to an ad unit's mediation configuration, and how to integrate the AppLovin SDK and adapter into a Unity app.
Supported integrations and ad formats
The AdMob mediation adapter for AppLovin has the following capabilities:
Integration | |
---|---|
Bidding | |
Waterfall | |
Formats | |
Banner | 1 |
Interstitial | |
Rewarded |
Banner ads (excluding MREC banners) are supported only in mediation. Bidding does not support any type of banner ads.
Requirements
- Latest Google Mobile Ads SDK
- Unity 5.6 or higher
- [For bidding]: Google Mobile Ads mediation plugin for AppLovin 4.2.0 or higher (latest version recommended)
- To deploy on Android
- Android API level 21 or higher
- To deploy on iOS
- iOS deployment target of 12.0 or higher
- A working Unity project configured with Google Mobile Ads SDK. See Get Started for details.
- Complete the mediation Get started guide
Step 1: Set up configurations in AppLovin UI
Inscreva-se ou faça login na sua conta da AppLovin.
Para configurar seu AdMob bloco de anúncios, você vai precisar da chave do SDK e da chave de relatório do AppLovin. Para encontrá-las, acesse a interface do AppLovin > Conta > Chaves para ver os dois valores.
Se você pretende apenas integrar os lances, defina as configurações de mediação.
Selecione o app para mediação
Lances
Esta etapa não é necessária para integrações de lances.
Cascata
Na interface do AppLovin, selecione Aplicativos na seção Monetização para acessar seus apps registrados. Selecione o aplicativo que você quer usar com a mediação na lista de aplicativos disponíveis.
Criar uma zona
Lances
Esta etapa não é necessária para integrações de lances.
Cascata
Na interface do AppLovin, selecione Zonas na seção Monetização para acessar os IDs de zonas registrados. Se você já tiver criado as zonas necessárias para o app, avance para a Etapa 2. Para criar um novo ID de zona, clique em Criar zona.
Insira o nome do ID da zona, selecione Android como a Plataforma e escolha o Tipo de anúncio.
Configure Preços para a zona selecionando CPM fixo ou Otimizado pelo AppLovin. Os CPMs podem ser configurados por país para a opção CPM fixo. Em seguida, clique em Salvar.
Android
iOS
Após a criação da zona, você encontra o ID dela na coluna ID da zona.
Android
iOS
Ativar modo de teste
Siga as instruções no guia Modo de teste MAX sobre como ativar anúncios de teste da AppLovin.
Step 2: Set up AppLovin demand in AdMob UI
Definir as configurações de mediação para seu bloco de anúncios
Android
Para conferir instruções, consulte a etapa 2 no guia para Android.
iOS
Para instruções, consulte a etapa 2 no guia para iOS.
Add AppLovin Corp. to GDPR and US state regulations ad partners list
Siga as etapas em Configurações do GDPR e Configurações das regulamentações estaduais dos EUA para adicionar AppLovin Corp. à lista de parceiros de anúncios do GDPR e das regulamentações estaduais dos EUA na AdMob IU.
Step 3: Import the AppLovin SDK and adapter
Download the latest version of Google Mobile Ads mediation plugin for AppLovin
from the download link in the
Changelog and extract the
GoogleMobileAdsAppLovinMediation.unitypackage
from the zip file.
In your Unity project editor, select Assets > Import Package > Custom
Package and find the GoogleMobileAdsAppLovinMediation.unitypackage
file you
downloaded. Make sure that all the files are selected and click Import.
Then, select Assets > Play Services Resolver > Android Resolver > Force
Resolve. The Unity Play Services Resolver library will perform dependency
resolution from scratch and copy the declared dependencies into the
Assets/Plugins/Android
directory of your Unity app.
Step 4: Implement privacy settings on AppLovin SDK
EU consent and GDPR
Under the Google EU User Consent Policy, you must ensure that certain disclosures are given to, and consents obtained from, users in the European Economic Area (EEA) regarding the use of device identifiers and personal data. This policy reflects the requirements of the EU ePrivacy Directive and the General Data Protection Regulation (GDPR). When seeking consent, you must identify each ad network in your mediation chain that may collect, receive, or use personal data and provide information about each network's use. Google currently is unable to pass the user's consent choice to such networks automatically.
Since Google Mobile Ads mediation plugin version 7.0.0, AppLovin supports reading the consent string from shared preferences and setting the consent status accordingly.If you are
not using Google Mobile Ads mediation plugin for Applovin
version 7.0.0+ or
not using a CMP that writes the consent string into the shared
preferences, you can use
AppLovin.SetHasUserConsent()
and
AppLovin.SetIsAgeRestrictedUser()
methods. The following sample code shows how
to pass consent information to the AppLovin SDK. These options must be set
before you initialize the Google Mobile Ads SDK
to ensure they get forwarded properly to the AppLovin SDK.
using GoogleMobileAds.Api.Mediation.AppLovin;
// ...
AppLovin.SetHasUserConsent(true);
Additionally, if the user is known to be in an age-restricted category, you can
also set the below flag to true
.
AppLovin.SetIsAgeRestrictedUser(true);
See AppLovin's privacy settings for more information.
US states privacy laws
U.S. states privacy laws require giving users the right to opt out of the "sale" of their "personal information" (as the law defines those terms), with the opt-out offered via a prominent "Do Not Sell My Personal Information" link on the "selling" party's homepage. The U.S. states privacy laws compliance guide offers the ability to enable restricted data processing for Google ad serving, but Google is unable to apply this setting to each ad network in your mediation chain. Therefore, you must identify each ad network in your mediation chain that may participate in the sale of personal information and follow guidance from each of those networks to ensure compliance.
The Google Mobile Ads mediation plugin for AppLovin
version 6.3.1
includes the
AppLovin.SetDoNotSell()
method. The following sample code shows how to pass
consent information to the AppLovin SDK. These options must be set before you
initialize the Google Mobile Ads
SDK
to ensure they get forwarded properly to the AppLovin SDK.
using GoogleMobileAds.Api.Mediation.AppLovin;
// ...
AppLovin.SetDoNotSell(true);
See AppLovin's Privacy documentation for more information.
Step 5: Add required code
Android
No additional code is required for AppLovin integration.
iOS
SKAdNetwork integration
Follow AppLovin's documentation to add the SKAdNetwork identifiers to your project's Info.plist` file.
Step 6: Test your implementation
Ativar anúncios de teste
Registre seu dispositivo de teste em AdMob e ative o modo de teste na AppLovin interface.
Verificar anúncios de teste
Para verificar se você está recebendo anúncios de teste do AppLovin, ative os testes de uma única origem no Ad Inspector usando as AppLovin (Bidding) and AppLovin (Waterfall) origens de anúncios.
Optional steps
Optimizations
Adding a call to
AppLovin.Initialize()
to your launch activity provides
AppLovin the ability to track events as soon as the app starts.
Error codes
If the adapter fails to receive an ad from AppLovin,
publishers can check the underlying error from the ad response using
ResponseInfo
under the
following classes:
Android
com.google.ads.mediation.applovin.mediation.ApplovinAdapter
com.google.ads.mediation.applovin.AppLovinMediationAdapter
iOS
GADMAdapterAppLovin
GADMAdapterAppLovinRewardBasedVideoAd
GADMediationAdapterAppLovin
Here are the codes and accompanying messages thrown by the AppLovin adapter when an ad fails to load:
Android
Error code | Reason |
---|---|
-1009 to -1, 204 | AppLovin SDK returned an error. See AppLovin's documentation for more details. |
101 | The requested ad size does not match an AppLovin supported banner size. |
103 | Context is null. |
104 | AppLovin bid token is empty. |
105 | Requested multiple ads for the same zone. AppLovin can only load 1 ad at a time per zone. |
106 | Ad is not ready to display. |
108 | AppLovin Adapter does not support the ad format being requested. |
iOS
Error code | Reason |
---|---|
-1009 to -1, 204 | AppLovin SDK returned an error. See AppLovin's documentation for more details. |
101 | The requested ad size does not match an AppLovin supported banner size. |
102 | AppLovin server parameters configured in the AdMob UI are missing/invalid. |
103 | Failed to show AppLovin ad. |
104 | Requested multiple ads for the same zone. AppLovin can only load 1 ad at a time per zone. |
105 | AppLovin SDK key not found. |
107 | Bid token is empty. |
108 | AppLovin Adapter does not support the ad format being requested. |
110 | AppLovin sent a successful load callback but loaded zero ads. |
AppLovin Unity Mediation Plugin Changelog
Version 7.3.1
- Supports AppLovin Android adapter version 12.5.0.1.
- Supports AppLovin iOS adapter version 12.5.0.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 9.1.0.
Version 7.3.0
- Supports AppLovin Android adapter version 12.5.0.0.
- Supports AppLovin iOS adapter version 12.5.0.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 9.1.0.
Version 7.2.2
- Supports AppLovin Android adapter version 12.4.3.0.
- Supports AppLovin iOS adapter version 12.4.2.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 9.1.0.
Version 7.2.1
- Supports AppLovin Android adapter version 12.4.2.0.
- Supports AppLovin iOS adapter version 12.4.1.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 9.0.0.
Version 7.2.0
- Supports AppLovin Android adapter version 12.4.0.0.
- Supports AppLovin iOS adapter version 12.4.0.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 9.0.0.
Version 7.1.0
- Supports AppLovin Android adapter version 12.3.0.0.
- Supports AppLovin iOS adapter version 12.2.1.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 9.0.0.
Version 7.0.1
- Plugin no longer checks for the AppLovin SDK key from the
Info.plist
and theAndroidManifest.xml
file. - Supports AppLovin Android adapter version 12.1.0.1.
- Supports AppLovin iOS adapter version 12.1.0.1.
- Built and tested with the Google Mobile Ads Unity Plugin version 8.7.0.
Version 7.0.0
- Plugin no longer checks for the AppLovin SDK key from the
Info.plist
and theAndroidManifest.xml
file. - Supports AppLovin Android adapter version 12.1.0.0.
- Supports AppLovin iOS adapter version 12.1.0.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 8.6.0.
Version 6.9.1
- Supports AppLovin Android adapter version 11.11.3.0.
- Supports AppLovin iOS adapter version 11.11.3.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 8.5.2.
Version 6.9.0
- Supports AppLovin Android adapter version 11.11.2.0.
- Supports AppLovin iOS adapter version 11.11.2.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 8.5.2.
Version 6.8.0
- Supports AppLovin Android adapter version 11.10.1.0.
- Supports AppLovin iOS adapter version 11.10.1.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 8.3.0.
Version 6.7.0
- Supports AppLovin Android adapter version 11.9.0.0.
- Supports AppLovin iOS adapter version 11.9.0.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 8.1.0.
- Moved adapter content to
GoogleMobileAds/Mediation/AppLovin/
. - Refactored adapter namespace to use
GoogleMobileAds.Mediation.AppLovin
.
Version 6.6.0
- Supports AppLovin Android adapter version 11.7.1.0.
- Supports AppLovin iOS adapter version 11.7.1.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 7.4.1.
Version 6.5.1
- Supports AppLovin Android adapter version 11.6.1.0.
- Supports AppLovin iOS adapter version 11.6.1.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 7.3.1.
Version 6.5.0
- Supports AppLovin Android adapter version 11.6.0.0.
- Supports AppLovin iOS adapter version 11.6.0.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 7.3.1.
Version 6.4.3
- Supports AppLovin Android adapter version 11.5.5.0.
- Supports AppLovin iOS adapter version 11.5.5.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 7.3.1.
Version 6.4.2
- Supports AppLovin Android adapter version 11.5.4.0.
- Supports AppLovin iOS adapter version 11.5.4.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 7.3.0.
Version 6.4.1
- Supports AppLovin Android adapter version 11.5.3.1.
- Supports AppLovin iOS adapter version 11.5.3.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 7.3.0.
Version 6.4.0
- Supports AppLovin Android adapter version 11.5.2.0.
- Supports AppLovin iOS adapter version 11.5.1.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 7.2.0.
Version 6.3.1
- Added the
AppLovin.SetDoNotSell(bool)
method to support CCPA requirements. - Supports AppLovin Android adapter version 11.4.4.0.
- Supports AppLovin iOS adapter version 11.4.3.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 7.1.0.
Version 6.3.0
- Supports AppLovin Android adapter version 11.4.3.0.
- Supports AppLovin iOS adapter version 11.4.2.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 7.0.2.
Version 6.2.1
- Supports AppLovin Android adapter version 11.3.3.0.
- Supports AppLovin iOS adapter version 11.3.3.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 7.0.0.
Version 6.2.0
- Supports AppLovin Android adapter version 11.3.1.0.
- Supports AppLovin iOS adapter version 11.3.1.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 7.0.0.
Version 6.1.0
- Supports AppLovin Android adapter version 11.2.1.0.
- Supports AppLovin iOS adapter version 11.2.1.0.
- Built and tested with the Google Mobile Ads Unity Plugin version 7.0.0.
Version 6.0.0
- Supports AppLovin Android adapter version 11.0.0.0.
- Supports AppLovin iOS adapter version 11.0.0.0.
Version 5.1.3
- Supports AppLovin Android adapter version 10.3.5.0.
- Supports AppLovin iOS adapter version 10.3.7.0.
Version 5.1.2
- Supports AppLovin Android adapter version 10.3.4.0.
- Supports AppLovin iOS adapter version 10.3.6.0.
Version 5.1.1
- Supports AppLovin Android adapter version 10.3.2.0.
- Supports AppLovin iOS adapter version 10.3.4.0.
Version 5.1.0
- Supports AppLovin Android adapter version 10.3.1.0.
- Supports AppLovin iOS adapter version 10.3.2.0.
Version 5.0.0
- Supports AppLovin Android adapter version 10.1.2.0.
- Supports AppLovin iOS adapter version 10.2.1.0.
Version 4.8.1
- Supports AppLovin Android adapter version 9.14.6.0.
- Supports AppLovin iOS adapter version 6.14.6.0.
Version 4.8.0
- Supports AppLovin Android adapter version 9.14.5.0.
- Supports AppLovin iOS adapter version 6.14.5.0.
Version 4.7.0
- Supports AppLovin Android adapter version 9.14.4.0.
- Supports AppLovin iOS adapter version 6.14.4.0.
Version 4.6.2
- Supports AppLovin Android adapter version 9.13.4.0.
- Supports AppLovin iOS adapter version 6.13.4.1.
Version 4.6.1
- Supports AppLovin Android adapter version 9.13.1.0.
- Supports AppLovin iOS adapter version 6.13.1.0.
Version 4.6.0
- Supports AppLovin Android adapter version 9.13.0.0.
- Supports AppLovin iOS adapter version 6.13.0.0.
Version 4.5.8
- Supports AppLovin Android adapter version 9.12.8.0.
- Supports AppLovin iOS adapter version 6.12.8.0.
Version 4.5.7
- Supports AppLovin Android adapter version 9.12.7.0.
- Supports AppLovin iOS adapter version 6.12.7.0.
Version 4.5.6
- Supports AppLovin Android adapter version 9.12.6.1.
- Supports AppLovin iOS adapter version 6.12.6.0.
Version 4.5.5
- Supports AppLovin Android adapter version 9.12.5.0.
- Supports AppLovin iOS adapter version 6.12.5.0.
Version 4.5.4
- Supports AppLovin Android adapter version 9.12.4.0.
- Supports AppLovin iOS adapter version 6.12.4.0.
Version 4.5.3
- Supports AppLovin Android adapter version 9.12.3.0.
- Supports AppLovin iOS adapter version 6.12.3.0.
Version 4.5.2
- Supports AppLovin Android adapter version 9.12.2.0.
- Supports AppLovin iOS adapter version 6.12.2.0.
Version 4.5.1
- Supports AppLovin Android adapter version 9.12.1.0.
- Supports AppLovin iOS adapter version 6.12.1.0.
Version 4.5.0
- Supports AppLovin Android adapter version 9.12.0.0.
- Supports AppLovin iOS adapter version 6.12.0.0.
Version 4.4.1
- Supports AppLovin Android adapter version 9.11.4.0.
- Supports AppLovin iOS adapter version 6.11.4.0.
Version 4.4.0
- Supports AppLovin Android adapter version 9.11.1.0.
- Supports AppLovin iOS adapter version 6.11.1.0.
Version 4.3.0
- Supports AppLovin Android adapter version 9.9.1.0.
- Supports AppLovin iOS adapter version 6.9.5.0.
Version 4.2.0
- Supports AppLovin Android adapter version 9.4.2.0.
- Supports AppLovin iOS adapter version 6.6.1.0.
Version 4.1.0
- Updated the plugin to support the new open-beta Rewarded API.
- Supports AppLovin Android adapter version 9.2.1.1.
- Supports AppLovin iOS adapter version 6.3.0.0.
Version 4.0.0
- Supports AppLovin Android adapter version 9.2.1.0.
- Supports AppLovin iOS adapter version 6.2.0.0.
Version 3.1.2
- Supports AppLovin Android adapter version 8.1.4.0.
- Supports AppLovin iOS adapter version 5.1.2.0.
Version 3.1.1
- Supports AppLovin Android adapter version 8.1.0.0.
- Supports AppLovin iOS adapter version 5.1.1.0.
Version 3.1.0
- Supports AppLovin Android adapter version 8.1.0.0.
- Supports AppLovin iOS adapter version 5.1.0.0.
Version 3.0.3
- Supports AppLovin Android adapter version 8.0.2.1.
- Supports AppLovin iOS adapter version 5.0.2.0.
Version 3.0.2
- Supports AppLovin Android SDK version 8.0.1.
- Supports AppLovin iOS SDK version 5.0.1.
Version 3.0.1
- Supports AppLovin Android SDK version 8.0.0.
- Supports AppLovin iOS SDK version 5.0.1.
- Added
AppLovin.SetIsAgeRestrictedUser()
method to indicate if the user is known to be in an age-restricted category.
Version 3.0.0
- Supports AppLovin Android SDK version 8.0.0.
- Supports AppLovin iOS SDK version 5.0.1.
- Added
AppLovin.SetHasUserConsent()
method to forward user consent flag to the AppLovin SDK.
Version 2.0.0
- Supports AppLovin Android SDK version 7.8.6.
- Supports AppLovin iOS SDK version 5.0.1.
Version 1.2.1
- Supports AppLovin Android SDK version 7.8.6.
- Supports AppLovin iOS SDK version 4.8.3.
Version 1.2.0
- Supports AppLovin Android SDK version 7.8.5.
- Supports AppLovin iOS SDK version 4.8.3.
Version 1.1.0
- Supports AppLovin Android SDK version 7.7.0.
- Supports AppLovin iOS SDK version 4.7.0.
Version 1.0.0
- First release!
- Supports AppLovin Android SDK version 7.4.1.
- Supports AppLovin iOS SDK version 4.4.1.