Move to Production

  • After the Sandbox Review milestone, your Production SFTP dropboxes will be activated, requiring you to upload your Production data feeds to these dropboxes following the Google team's enabling of your integration.

  • Ensure your Production feeds maintain a 24-hour upload cadence and adhere to Google's policies, mirroring the data uploaded in the Sandbox or containing Production-quality data.

  • Implement conversion tracking by regularly sending conversion events to the Production endpoint as instructed in the Conversion Tracking guide, a crucial step for the Production Review.

  • Upon completing all Production steps outlined in your Onboarding Plan, request a Production Review, after which, upon successful completion, you'll receive a notification regarding your integration's launch schedule from the Google team.

Upon successful completion of the Sandbox Review milestone, you should be receiving a notification from the Google team confirming that your Production SFTP servers are active.

Once your SFTP servers are active, proceed with the following in Production:

Upload Feeds to Production SFTP Servers

Once you are eligible to begin working in Production, upload your data using feeds to the Production environment.

Your Production SFTP username can be found in the Partner Portal

If you have been uploading Production data in Sandbox, upload the same feeds to the Production servers. Otherwise, send Production-quality data in your feeds that adhere to our policies.

Production feeds must be uploaded on a 24 hour cadence, even after you launch.

Implement Conversion Tracking in Production

Follow the steps outlined in the Conversion Tracking guide to send at least three conversion events to the Production endpoint every week until you have passed the Production Review.

Request Review in Production

Once all the Production steps have been completed in your Onboarding Plan, request a review for your integration in Production. On successful completion of the Production Review milestone, you should be receiving a notification from the Google team with details on scheduling the launch of your integration.