Usage limits

How to request a quota increase

Google Business Profile APIs have default quota limits which are documented below. When you reach the quota limit, you can request a Quota Increase. Quota Increase Requests should now be made via our GBP API contact form. Select 'Quota Increase Request' from the drop-down and provide the requested information.

When you submit the form, you will be asked to provide the following information:
  • Company name and contact email
  • Your project number
  • Justification for the quota increase request

After you submit the form, the Google Business Profile team will review your request and determine whether the quota increase is appropriate. If the request is approved, the quota will be increased. If the request is denied, the Google Business Profile team will provide a reason for the denial.

The following sections outline quota limits specific to various GBP APIs.

My Business Business Information API

  • Default Requests per min - 300 QPM.
  • Additionally, we will enforce a limit of 10 edits per min per Google Business Profile. This limit cannot be increased.

My Business Account Management API

  • Default Requests per min - 300 QPM.

Business Profile Performance API

  • Default Requests per min - 300 QPM.

My Business Verifications API

  • Default Requests per min - 300 QPM.

My Business Q&A API

  • Default Requests per min - 300 QPM.

My Business Lodging API

  • Default Requests per min - 300 QPM.

My Business Place Actions API

  • Default Requests per min - 300 QPM.

My Business Notifications API

  • Default Requests per min - 300 QPM.

Best Practices

To avoid quota issues, we recommend the following best practices:

  • Avoid sending requests in quick succession. Spread out your requests over time.
  • Use exponential backoff when retrying requests.
  • Use a caching layer to reduce the number of requests you send.
  • Use Batch methods where applicable.