Google uses AI technology to translate content into your preferred language. AI translations can contain errors.

管理已敲定交易的投放

您可以使用以下方法开始投放、暂停和恢复买家账号以及任何客户的交易。

手动投放交易

默认情况下，最终确定的交易在双方接受后会自动变为可投放状态。

如果您想手动将有保证的程序化交易设置为“可投放”，请与您的技术客户经理联系。在技术客户经理为您启用此功能后，您可以使用 buyers.finalizedDeals.setReadyToServe 方法手动发出信号，表明最终确定的有保证的程序化交易已准备就绪，可以投放广告了。此调用会在配置的广告期内开始投放最终确定的交易。

建议您使用 Real-time Bidding API 的 buyers.creatives 资源，为要针对相应交易投放的每个广告素材请求审核。广告素材获得批准后，您就可以将这些广告素材添加到交易中。

在您要投放的所有广告素材都获得批准并添加到交易中后，请调用 buyers.finalizedDeals.setReadyToServe 以表明您已准备好响应针对相应交易的入站出价请求。

此方法不会影响已在投放的交易。

以下示例演示了如何使用 setReadyToServe 方法手动开始投放特惠广告。

REST

请求

POST https://authorizedbuyersmarketplace.googleapis.com/v1/buyers/12345678/finalizedDeals/1840860:setReadyToServe?alt=json
Authorization: Bearer ACCESS_TOKEN
Content-Type: application/json

响应

{
 "name": "buyers/12345678/finalizedDeals/1840860",
 "deal": {
   "name": "buyers/12345678/proposals/MP8642048/deals/1840860",
   "createTime": "2031-03-26T05:53:33.053Z",
   "updateTime": "2031-03-28T05:54:33.442Z",
   "displayName": "test-pg-deal-4",
   "buyer": "buyers/12345678",
   "publisherProfile": "buyers/12345678/publisherProfiles/PP12345",
   "flightStartTime": "2032-03-31T16:00:00Z",
   "flightEndTime": "2032-03-31T18:59:00Z",
   "targeting": {
     "inventorySizeTargeting": {
       "targetedInventorySizes": [
         {
           "width": "200",
           "height": "200",
           "type": "PIXEL"
         },
         {
           "width": "234",
           "height": "60",
           "type": "PIXEL"
         },
         {
           "width": "240",
           "height": "400",
           "type": "PIXEL"
         },
         {
           "width": "300",
           "height": "250",
           "type": "PIXEL"
         },
         {
           "width": "300",
           "height": "600",
           "type": "PIXEL"
         },
         {
           "width": "300",
           "height": "1050",
           "type": "PIXEL"
         }
       ]
     }
   },
   "creativeRequirements": {
     "creativePreApprovalPolicy": "SELLER_PRE_APPROVAL_NOT_REQUIRED",
     "creativeSafeFrameCompatibility": "COMPATIBLE",
     "programmaticCreativeSource": "ADVERTISER",
     "creativeFormat": "DISPLAY"
   },
   "deliveryControl": {
     "deliveryRateType": "EVENLY"
   },
   "billedBuyer": "buyers/12345678",
   "dealType": "PROGRAMMATIC_GUARANTEED",
   "programmaticGuaranteedTerms": {
     "guaranteedLooks": "1",
     "fixedPrice": {
       "type": "CPM",
       "amount": {
         "currencyCode": "USD",
         "nanos": 10000000
       }
     },
     "reservationType": "STANDARD"
   },
   "sellerTimeZone": {
     "id": "Asia/Shanghai"
   }
 },
 "dealServingStatus": "ENDED",
 "dealPausingInfo": {
   "pausingConsented": true
 },
 "rtbMetrics": {},
 "readyToServe": true
}

Java

/*
 * Copyright 2022 Google LLC
 *
 * Licensed under the Apache License, Version 2.0 (the "License");
 * you may not use this file except in compliance with the License.
 * You may obtain a copy of the License at
 *
 *    https://www.apache.org/licenses/LICENSE-2.0
 *
 * Unless required by applicable law or agreed to in writing, software
 * distributed under the License is distributed on an "AS IS" BASIS,
 * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
 * See the License for the specific language governing permissions and
 * limitations under the License.
 */

package com.google.api.services.samples.authorizedbuyers.marketplace.v1.buyers.finalizedDeals;

import com.google.api.services.authorizedbuyersmarketplace.v1.AuthorizedBuyersMarketplace;
import com.google.api.services.authorizedbuyersmarketplace.v1.model.FinalizedDeal;
import com.google.api.services.authorizedbuyersmarketplace.v1.model.SetReadyToServeRequest;
import com.google.api.services.samples.authorizedbuyers.marketplace.v1.Utils;
import java.io.IOException;
import java.security.GeneralSecurityException;
import net.sourceforge.argparse4j.ArgumentParsers;
import net.sourceforge.argparse4j.inf.ArgumentParser;
import net.sourceforge.argparse4j.inf.ArgumentParserException;
import net.sourceforge.argparse4j.inf.Namespace;

/**
 * This sample illustrates how to signal that the given finalized deal is ready to serve.
 *
 * <p>By default, deals are set ready to serve as soon as they're finalized. For programmatic
 * guaranteed deals, bidders can opt out of this feature by asking their account manager. This is
 * recommended for programmatic guaranteed deals in order to ensure that bidders have creatives
 * prepared to be used in placing bids once the deal is serving. Use finalizedDeals.addCreative to
 * associate creatives with a programmatic guaranteed deal.
 */
public class SetReadyToServeFinalizedDeals {

  public static void execute(AuthorizedBuyersMarketplace marketplaceClient, Namespace parsedArgs) {
    Long accountId = parsedArgs.getLong("account_id");
    Long dealId = parsedArgs.getLong("deal_id");
    String name = String.format("buyers/%d/finalizedDeals/%d", accountId, dealId);

    FinalizedDeal finalizedDeal = null;

    try {
      finalizedDeal =
          marketplaceClient
              .buyers()
              .finalizedDeals()
              .setReadyToServe(name, new SetReadyToServeRequest())
              .execute();
    } catch (IOException ex) {
      System.out.printf("Marketplace API returned error response:%n%s", ex);
      System.exit(1);
    }

    System.out.printf("Signaling that finalized deal with name \"%s\" is ready to serve:%n", name);
    Utils.printFinalizedDeal(finalizedDeal);
  }

  public static void main(String[] args) {
    ArgumentParser parser =
        ArgumentParsers.newFor("SetReadyToServeFinalizedDeals")
            .build()
            .defaultHelp(true)
            .description(("Signals that the given finalized deal is ready to serve."));
    parser
        .addArgument("-a", "--account_id")
        .help(
            "The resource ID of the buyers resource under which the finalized was created. "
                + "This will be used to construct the parent used as a path parameter for the "
                + "finalizedDeals.setReadyToServe request.")
        .required(true)
        .type(Long.class);
    parser
        .addArgument("-d", "--deal_id")
        .help(
            "The resource ID of the buyers.finalizedDeals resource that you intend to signal is"
                + " ready to serve. This will be used to construct the name used as a path"
                + " parameter for the finalizedDeals.setReadyToServe request.")
        .required(true)
        .type(Long.class);

    Namespace parsedArgs = null;
    try {
      parsedArgs = parser.parseArgs(args);
    } catch (ArgumentParserException ex) {
      parser.handleError(ex);
      System.exit(1);
    }

    AuthorizedBuyersMarketplace client = null;
    try {
      client = Utils.getMarketplaceClient();
    } catch (IOException ex) {
      System.out.printf("Unable to create Marketplace API service:%n%s", ex);
      System.out.println("Did you specify a valid path to a service account key file?");
      System.exit(1);
    } catch (GeneralSecurityException ex) {
      System.out.printf("Unable to establish secure HttpTransport:%n%s", ex);
      System.exit(1);
    }

    execute(client, parsedArgs);
  }
}

暂停投放

您可以使用 buyers.finalizedDeals.pause 方法暂停已敲定的交易。如果您暂停交易，则会停止接收该交易的出价请求。

买方无法暂停私下竞价交易。

以下示例演示了如何使用 pause 方法暂停已最终确定的交易。

REST

请求

POST https://authorizedbuyersmarketplace.googleapis.com/v1/buyers/12345678/finalizedDeals/1840860:pause?alt=json
Authorization: Bearer ACCESS_TOKEN
Content-Type: application/json

响应

{
 "name": "buyers/12345678/finalizedDeals/1840860",
 "deal": {
   "name": "buyers/12345678/proposals/MP8642048/deals/1840860",
   "createTime": "2031-03-26T05:53:33.053Z",
   "updateTime": "2032-03-31T16:30:21.351Z",
   "displayName": "test-pg-deal-4",
   "buyer": "buyers/12345678",
   "publisherProfile": "buyers/12345678/publisherProfiles/PP12345",
   "flightStartTime": "2032-03-31T16:00:00Z",
   "flightEndTime": "2032-03-31T18:59:00Z",
   "targeting": {
     "inventorySizeTargeting": {
       "targetedInventorySizes": [
         {
           "width": "200",
           "height": "200",
           "type": "PIXEL"
         },
         {
           "width": "234",
           "height": "60",
           "type": "PIXEL"
         },
         {
           "width": "240",
           "height": "400",
           "type": "PIXEL"
         },
         {
           "width": "300",
           "height": "250",
           "type": "PIXEL"
         },
         {
           "width": "300",
           "height": "600",
           "type": "PIXEL"
         },
         {
           "width": "300",
           "height": "1050",
           "type": "PIXEL"
         }
       ]
     }
   },
   "creativeRequirements": {
     "creativePreApprovalPolicy": "SELLER_PRE_APPROVAL_NOT_REQUIRED",
     "creativeSafeFrameCompatibility": "COMPATIBLE",
     "programmaticCreativeSource": "ADVERTISER",
     "creativeFormat": "DISPLAY"
   },
   "deliveryControl": {
     "deliveryRateType": "EVENLY"
   },
   "billedBuyer": "buyers/12345678",
   "dealType": "PROGRAMMATIC_GUARANTEED",
   "programmaticGuaranteedTerms": {
     "guaranteedLooks": "1",
     "fixedPrice": {
       "type": "CPM",
       "amount": {
         "currencyCode": "USD",
         "nanos": 10000000
       }
     },
     "reservationType": "STANDARD"
   },
   "sellerTimeZone": {
     "id": "Asia/Shanghai"
   }
 },
 "dealServingStatus": "ENDED",
 "dealPausingInfo": {
   "pausingConsented": true
 },
 "rtbMetrics": {},
 "readyToServe": true
}

Java

/*
 * Copyright 2022 Google LLC
 *
 * Licensed under the Apache License, Version 2.0 (the "License");
 * you may not use this file except in compliance with the License.
 * You may obtain a copy of the License at
 *
 *    https://www.apache.org/licenses/LICENSE-2.0
 *
 * Unless required by applicable law or agreed to in writing, software
 * distributed under the License is distributed on an "AS IS" BASIS,
 * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
 * See the License for the specific language governing permissions and
 * limitations under the License.
 */

package com.google.api.services.samples.authorizedbuyers.marketplace.v1.buyers.finalizedDeals;

import com.google.api.services.authorizedbuyersmarketplace.v1.AuthorizedBuyersMarketplace;
import com.google.api.services.authorizedbuyersmarketplace.v1.model.FinalizedDeal;
import com.google.api.services.authorizedbuyersmarketplace.v1.model.PauseFinalizedDealRequest;
import com.google.api.services.samples.authorizedbuyers.marketplace.v1.Utils;
import java.io.IOException;
import java.security.GeneralSecurityException;
import net.sourceforge.argparse4j.ArgumentParsers;
import net.sourceforge.argparse4j.inf.ArgumentParser;
import net.sourceforge.argparse4j.inf.ArgumentParserException;
import net.sourceforge.argparse4j.inf.Namespace;

/**
 * This sample illustrates how to pause serving of a finalized deal.
 *
 * <p>Note that only programmatic guaranteed deals can be paused by buyers at this time.
 */
public class PauseFinalizedDeals {

  public static void execute(AuthorizedBuyersMarketplace marketplaceClient, Namespace parsedArgs) {
    Long accountId = parsedArgs.getLong("account_id");
    Long dealId = parsedArgs.getLong("deal_id");
    String name = String.format("buyers/%d/finalizedDeals/%d", accountId, dealId);

    FinalizedDeal finalizedDeal = null;

    try {
      finalizedDeal =
          marketplaceClient
              .buyers()
              .finalizedDeals()
              .pause(name, new PauseFinalizedDealRequest())
              .execute();
    } catch (IOException ex) {
      System.out.printf("Marketplace API returned error response:%n%s", ex);
      System.exit(1);
    }

    System.out.printf(
        "Paused finalized deal with ID \"%d\" for buyer account ID \"%d\":%n", dealId, accountId);
    Utils.printFinalizedDeal(finalizedDeal);
  }

  public static void main(String[] args) {
    ArgumentParser parser =
        ArgumentParsers.newFor("PauseFinalizedDeals")
            .build()
            .defaultHelp(true)
            .description(("Pause a finalized deal for the given buyer account ID and deal ID."));
    parser
        .addArgument("-a", "--account_id")
        .help(
            "The resource ID of the buyers resource under which the finalized was created. "
                + "This will be used to construct the parent used as a path parameter for the "
                + "finalizedDeals.pause request.")
        .required(true)
        .type(Long.class);
    parser
        .addArgument("-d", "--deal_id")
        .help(
            "The resource ID of the buyers.finalizedDeals resource that is being paused. This "
                + "will be used to construct the name used as a path parameter for the "
                + "finalizedDeals.pause request.")
        .required(true)
        .type(Long.class);

    Namespace parsedArgs = null;
    try {
      parsedArgs = parser.parseArgs(args);
    } catch (ArgumentParserException ex) {
      parser.handleError(ex);
      System.exit(1);
    }

    AuthorizedBuyersMarketplace client = null;
    try {
      client = Utils.getMarketplaceClient();
    } catch (IOException ex) {
      System.out.printf("Unable to create Marketplace API service:%n%s", ex);
      System.out.println("Did you specify a valid path to a service account key file?");
      System.exit(1);
    } catch (GeneralSecurityException ex) {
      System.out.printf("Unable to establish secure HttpTransport:%n%s", ex);
      System.exit(1);
    }

    execute(client, parsedArgs);
  }
}

恢复投放

您可以使用 buyers.finalizedDeals.resume 方法恢复投放已暂停的已最终确定的交易。恢复交易后，您的端点将开始接收该交易的出价请求。尝试恢复投放发布商暂停的交易不会产生任何效果。

买方无法恢复已暂停的私下竞价交易。

以下示例演示了如何使用 resume 方法恢复已最终确定的交易。

REST

请求

POST https://authorizedbuyersmarketplace.googleapis.com/v1/buyers/12345678/finalizedDeals/1840860:resume?alt=json
Authorization: Bearer ACCESS_TOKEN
Content-Type: application/json

响应

{
 "name": "buyers/12345678/finalizedDeals/1840860",
 "deal": {
   "name": "buyers/12345678/proposals/MP8642048/deals/1840860",
   "createTime": "2031-03-26T05:53:33.053Z",
   "updateTime": "2032-03-31T16:35:12.413Z",
   "displayName": "test-pg-deal-4",
   "buyer": "buyers/12345678",
   "publisherProfile": "buyers/12345678/publisherProfiles/PP12345",
   "flightStartTime": "2032-03-31T16:00:00Z",
   "flightEndTime": "2032-03-31T18:59:00Z",
   "targeting": {
     "inventorySizeTargeting": {
       "targetedInventorySizes": [
         {
           "width": "200",
           "height": "200",
           "type": "PIXEL"
         },
         {
           "width": "234",
           "height": "60",
           "type": "PIXEL"
         },
         {
           "width": "240",
           "height": "400",
           "type": "PIXEL"
         },
         {
           "width": "300",
           "height": "250",
           "type": "PIXEL"
         },
         {
           "width": "300",
           "height": "600",
           "type": "PIXEL"
         },
         {
           "width": "300",
           "height": "1050",
           "type": "PIXEL"
         }
       ]
     }
   },
   "creativeRequirements": {
     "creativePreApprovalPolicy": "SELLER_PRE_APPROVAL_NOT_REQUIRED",
     "creativeSafeFrameCompatibility": "COMPATIBLE",
     "programmaticCreativeSource": "ADVERTISER",
     "creativeFormat": "DISPLAY"
   },
   "deliveryControl": {
     "deliveryRateType": "EVENLY"
   },
   "billedBuyer": "buyers/12345678",
   "dealType": "PROGRAMMATIC_GUARANTEED",
   "programmaticGuaranteedTerms": {
     "guaranteedLooks": "1",
     "fixedPrice": {
       "type": "CPM",
       "amount": {
         "currencyCode": "USD",
         "nanos": 10000000
       }
     },
     "reservationType": "STANDARD"
   },
   "sellerTimeZone": {
     "id": "Asia/Shanghai"
   }
 },
 "dealServingStatus": "ENDED",
 "dealPausingInfo": {
   "pausingConsented": true
 },
 "rtbMetrics": {},
 "readyToServe": true
}

Java

/*
 * Copyright 2022 Google LLC
 *
 * Licensed under the Apache License, Version 2.0 (the "License");
 * you may not use this file except in compliance with the License.
 * You may obtain a copy of the License at
 *
 *    https://www.apache.org/licenses/LICENSE-2.0
 *
 * Unless required by applicable law or agreed to in writing, software
 * distributed under the License is distributed on an "AS IS" BASIS,
 * WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
 * See the License for the specific language governing permissions and
 * limitations under the License.
 */

package com.google.api.services.samples.authorizedbuyers.marketplace.v1.buyers.finalizedDeals;

import com.google.api.services.authorizedbuyersmarketplace.v1.AuthorizedBuyersMarketplace;
import com.google.api.services.authorizedbuyersmarketplace.v1.model.FinalizedDeal;
import com.google.api.services.authorizedbuyersmarketplace.v1.model.ResumeFinalizedDealRequest;
import com.google.api.services.samples.authorizedbuyers.marketplace.v1.Utils;
import java.io.IOException;
import java.security.GeneralSecurityException;
import net.sourceforge.argparse4j.ArgumentParsers;
import net.sourceforge.argparse4j.inf.ArgumentParser;
import net.sourceforge.argparse4j.inf.ArgumentParserException;
import net.sourceforge.argparse4j.inf.Namespace;

/**
 * This sample illustrates how to resume serving of a finalized deal.
 *
 * <p>Note that only programmatic guaranteed deals can be resumed by buyers at this time.
 */
public class ResumeFinalizedDeals {

  public static void execute(AuthorizedBuyersMarketplace marketplaceClient, Namespace parsedArgs) {
    Long accountId = parsedArgs.getLong("account_id");
    Long dealId = parsedArgs.getLong("deal_id");
    String name = String.format("buyers/%d/finalizedDeals/%d", accountId, dealId);

    FinalizedDeal finalizedDeal = null;

    try {
      finalizedDeal =
          marketplaceClient
              .buyers()
              .finalizedDeals()
              .resume(name, new ResumeFinalizedDealRequest())
              .execute();
    } catch (IOException ex) {
      System.out.printf("Marketplace API returned error response:%n%s", ex);
      System.exit(1);
    }

    System.out.printf(
        "Resumed finalized deal with ID \"%s\" for buyer account ID \"%d\":%n", dealId, accountId);
    Utils.printFinalizedDeal(finalizedDeal);
  }

  public static void main(String[] args) {
    ArgumentParser parser =
        ArgumentParsers.newFor("ResumeFinalizedDeals")
            .build()
            .defaultHelp(true)
            .description(("Resume a finalized deal for the given buyer account ID and deal ID."));
    parser
        .addArgument("-a", "--account_id")
        .help(
            "The resource ID of the buyers resource under which the finalized was created. "
                + "This will be used to construct the parent used as a path parameter for the "
                + "finalizedDeals.resume request.")
        .required(true)
        .type(Long.class);
    parser
        .addArgument("-d", "--deal_id")
        .help(
            "The resource ID of the buyers.finalizedDeals resource that is being resumed. This "
                + "will be used to construct the name used as a path parameter for the "
                + "finalizedDeals.resume request.")
        .required(true)
        .type(Long.class);

    Namespace parsedArgs = null;
    try {
      parsedArgs = parser.parseArgs(args);
    } catch (ArgumentParserException ex) {
      parser.handleError(ex);
      System.exit(1);
    }

    AuthorizedBuyersMarketplace client = null;
    try {
      client = Utils.getMarketplaceClient();
    } catch (IOException ex) {
      System.out.printf("Unable to create Marketplace API service:%n%s", ex);
      System.out.println("Did you specify a valid path to a service account key file?");
      System.exit(1);
    } catch (GeneralSecurityException ex) {
      System.out.printf("Unable to establish secure HttpTransport:%n%s", ex);
      System.exit(1);
    }

    execute(client, parsedArgs);
  }
}

添加广告素材

管理已敲定交易的投放 使用集合让一切井井有条 根据您的偏好保存内容并对其进行分类。

手动投放交易

REST

请求

响应

Java

暂停投放

REST

请求

响应

Java

恢复投放

REST

请求

响应

Java

管理已敲定交易的投放