type AdSpot (v202411)

A AdSpot is a targetable entity used in the creation of AdRule objects.

A ad spot contains a variable number of ads and has constraints (ad duration, reservation type, etc) on the ads that can appear in it.


Namespace
https://www.google.com/apis/ads/publisher/v202411

Field

id

xsd:long

The unique ID of the AdSpot. This value is readonly and is assigned by Google.

name

xsd:string

Name of the AdSpot. The name is case insenstive and can be referenced in ad tags. This value is required if customSpot is true, and cannot be set otherwise.

You can use alphanumeric characters and symbols other than the following: ", ', =, !, +, #, *, ~, ;, ^, (, ), <, >, [, ], the white space character.

displayName

xsd:string

Descriptive name for the AdSpot.This value is optional if customSpot is true, and cannot be set otherwise.

customSpot

xsd:boolean

Whether this ad spot is a custom spot. This field is optional and defaults to false.

Custom spots can be reused and targeted in the targeting picker.

flexible

xsd:boolean

Whether this ad spot is a flexible spot. This field is optional and defaults to false.

Flexible spots are allowed to have no max number of ads.

maxDurationMillis

xsd:long

The maximum total duration for this AdSpot. This field is optional, defaults to 0, and supports precision to the nearest second.

maxNumberOfAds

xsd:int

The maximum number of ads allowed in the AdSpot. This field is optional and defaults to O.

A maxNumberOfAds of 0 means that there is no maximum for the number of ads in the ad spot. No max ads is only supported for ad spots that have flexible set to true.

targetingType

AdSpotTargetingType

The SubpodTargetingType determines how this ad spot can be targeted. This field is required.


Enumerations
NOT_REQUIRED
Line items not targeting this ad spot explicitly may serve in it.
EXPLICITLY_TARGETED
Only line items targeting this ad spots explicitly may serve in it
EXPLICITLY_TARGETED_EXCEPT_HOUSE
If house ads are an allowed reservation type, they may serve in the ad spot regardless of whether they explicitly target it. Ads of other reservation types (whose type is allowed in the ad spot), may serve in the ad spot only if explicitly targeted.
UNKNOWN
The value returned if the actual value is not exposed by the requested API version.

backfillBlocked

xsd:boolean

Whether backfill is blocked in this ad spot. This field is optional and defaults to false.

allowedLineItemTypes

LineItemType[]

The set of line item types that may appear in the ad spot. This field is optional and defaults to an empty set, which means that all types are allowed.

Note, backfill reservation types are controlled via the backfillBlocked field.


Enumerations
SPONSORSHIP
The type of LineItem for which a percentage of all the impressions that are being sold are reserved.
STANDARD
The type of LineItem for which a fixed quantity of impressions or clicks are reserved.
NETWORK
The type of LineItem most commonly used to fill a site's unsold inventory if not contractually obligated to deliver a requested number of impressions. Users specify the daily percentage of unsold impressions or clicks when creating this line item.
BULK
The type of LineItem for which a fixed quantity of impressions or clicks will be delivered at a priority lower than the LineItemType.STANDARD type.
PRICE_PRIORITY
The type of LineItem most commonly used to fill a site's unsold inventory if not contractually obligated to deliver a requested number of impressions. Users specify the fixed quantity of unsold impressions or clicks when creating this line item.
HOUSE
The type of LineItem typically used for ads that promote products and services chosen by the publisher. These usually do not generate revenue and have the lowest delivery priority.
LEGACY_DFP
Represents a legacy LineItem that has been migrated from the DFP system. Such line items cannot be created any more. Also, these line items cannot be activated or resumed.
CLICK_TRACKING
The type of LineItem used for ads that track ads being served externally of Ad Manager, for example an email newsletter. The click through would reference this ad, and the click would be tracked via this ad.
ADSENSE
A LineItem using dynamic allocation backed by AdSense.
AD_EXCHANGE
A LineItem using dynamic allocation backed by the Google Ad Exchange.
BUMPER
Represents a non-monetizable video LineItem that targets one or more bumper positions, which are short house video messages used by publishers to separate content from ad breaks.
ADMOB
A LineItem using dynamic allocation backed by AdMob.
PREFERRED_DEAL
The type of LineItem for which there are no impressions reserved, and will serve for a second price bid. All LineItems of type LineItemType.PREFERRED_DEAL should be created via a ProposalLineItem with a matching type. When creating a LineItem of type LineItemType.PREFERRED_DEAL, the ProposalLineItem.estimatedMinimumImpressions field is required.
UNKNOWN
The value returned if the actual value is not exposed by the requested API version.

inventorySharingBlocked

xsd:boolean

Whether inventory sharing is blocked in this ad spot. This field is optional and defaults to false.