Zadbaj o dobrą organizację dzięki kolekcji
Zapisuj i kategoryzuj treści zgodnie ze swoimi preferencjami.
Raport konkurencyjność cenowa pozwala dowiedzieć się, jak inni sprzedawcy wyceniają te same produkty, które oferujesz. Możesz wykorzystać te informacje podczas ustalania cen produktów lub określania stawek za reklamy.
Twoje konto musi spełniać minimalne wymagania, a Ty musisz zadbać o to, by dane programu Trendy rynkowe wyeksportowane z Twojego konta Merchant Center były wykorzystywane przez Ciebie lub osoby trzecie zgodnie z Warunkami korzystania z usługi Merchant Center.
Zapytanie
PriceCompetitivenessProductView, aby dowiedzieć się, jak inni sprzedawcy wyceniają te same produkty, które sprzedajesz.
Oto przykładowy prompt, którego możesz użyć do wyświetlania danych o konkurencyjności cenowej. Aby wysłać żądanie, przekaż to wyrażenie w języku zapytań Merchant Center do metody reports.search:
Kliknij Uruchom, aby wypróbować przykład w API Explorer. Po kliknięciu Uruchom zaktualizuj w adresie URL żądania symbol zastępczy identyfikatora sprzedawcy, wpisując swój identyfikator sprzedawcy. Możesz zmodyfikować zapytanie. Aby można było użyć narzędzia API Explorer, całe zapytanie musi znajdować się w jednym wierszu.
Oto przykładowa odpowiedź na powyższe zapytanie:
{"results":[{"productView":{"id":"online:en:US:12345","title":"UGG Women's s Classic Mini","brand":"UGG","priceMicros":"124990000""currencyCode":"USD"}"priceCompetitiveness":{"countryCode":"US","benchmarkPriceMicros":"119922291","benchmarkPriceCurrencyCode":"USD"}},{"productView":{"id":"online:en:US:12346","title":"Nike React Infinity Run Flyknit 2","brand":"Nike","priceMicros":"119990000""currencyCode":"USD"}"priceCompetitiveness":{"countryCode":"US","benchmarkPriceMicros":"173436840","benchmarkPriceCurrencyCode":"USD"}},{"productView":{"id":"online:en:US:12347","title":"New Balance 327 White Trainers","brand":"New Balance","priceMicros":"84990000""currencyCode":"USD"}"priceCompetitiveness":{"countryCode":"US","benchmarkPriceMicros":"85459050","benchmarkPriceCurrencyCode":"USD"}}]}
[[["Łatwo zrozumieć","easyToUnderstand","thumb-up"],["Rozwiązało to mój problem","solvedMyProblem","thumb-up"],["Inne","otherUp","thumb-up"]],[["Brak potrzebnych mi informacji","missingTheInformationINeed","thumb-down"],["Zbyt skomplikowane / zbyt wiele czynności do wykonania","tooComplicatedTooManySteps","thumb-down"],["Nieaktualne treści","outOfDate","thumb-down"],["Problem z tłumaczeniem","translationIssue","thumb-down"],["Problem z przykładami/kodem","samplesCodeIssue","thumb-down"],["Inne","otherDown","thumb-down"]],["Ostatnia aktualizacja: 2025-08-13 UTC."],[[["\u003cp\u003eThe Merchant API, a new version of the Content API for Shopping, is now in beta and represents the future of product data integration.\u003c/p\u003e\n"],["\u003cp\u003eMerchants can use the price competitiveness report and the \u003ccode\u003ePriceCompetitivenessProductView\u003c/code\u003e query to compare their product pricing with competitors.\u003c/p\u003e\n"],["\u003cp\u003eAccounts must meet eligibility requirements and adhere to the Merchant Center terms and conditions for using Market Insights data.\u003c/p\u003e\n"],["\u003cp\u003eA sample query and response are provided to demonstrate how to retrieve price competitiveness data using the \u003ccode\u003ereports.search\u003c/code\u003e method.\u003c/p\u003e\n"]]],["The beta version of the Merchant API, the new Content API for Shopping, is introduced. Users can access the price competitiveness report to view how other retailers price the same products. To use this data, accounts must meet eligibility requirements and comply with Merchant Center terms. Data is accessed by querying `PriceCompetitivenessProductView` via the `reports.search` method, as shown in the provided sample, and can be run on the API explorer. The sample response displays price and product comparison.\n"],null,["# Price products competitively\n\nYou can use the [price competitiveness](//support.google.com/merchants/answer/9626903) report to learn how other retailers are pricing the same products that you sell. You can use this information when you're pricing your products or bidding on ads.\n\nSee [About the price competitiveness\nreport](//support.google.com/merchants/answer/9626903) for more information.\n\n\nYour account must meet minimum eligibility requirements, and you must ensure that your use, or any third party's use, of Market Insights data exported from your Merchant Center account complies with the [Merchant Center terms and conditions](//support.google.com/merchants/answer/160173).\n\nQuery\n[`PriceCompetitivenessProductView`](/shopping-content/guides/reports/fields#pricecompetitivenessproductview) to learn how other retailers are pricing the same products that you sell.\n\nHere's a sample you can use to view price competitiveness data. To make the request, pass the following Merchant Center Query Language statement to the [`reports.search`](/shopping-content/reference/rest/v2.1/reports/search) method: \n\n SELECT\n product_view.id, product_view.title, product_view.brand,\n product_view.price_micros, product_view.currency_code,\n price_competitiveness.country_code,\n price_competitiveness.benchmark_price_micros,\n price_competitiveness.benchmark_price_currency_code\n FROM PriceCompetitivenessProductView\n\n[Run](https://developers.google.com/shopping-content/reference/rest/v2.1/reports/search?apix=true&apix_params=%7B%22merchantId%22%3A0%2C%22resource%22%3A%7B%22query%22%3A%22SELECT%20%20product_view.id%2C%20product_view.title%2C%20product_view.brand%2C%20%20product_view.price_micros%2C%20product_view.currency_code%2C%20%20price_competitiveness.country_code%2C%20%20price_competitiveness.benchmark_price_micros%2C%20%20price_competitiveness.benchmark_price_currency_code%20FROM%20PriceCompetitivenessProductView%22%7D%7D)\n\nClick **Run** to try the sample in the **API Explorer** . After you click\n**Run** , update the merchant ID placeholder to your own merchant ID in the\nrequest URL. You can modify the query. The full query must remain on one line to\nwork with the **API explorer**.\n\nHere's a sample response from the preceding query: \n\n {\n \"results\": [\n {\n \"productView\": {\n \"id\": \"online:en:US:12345\",\n \"title\": \"UGG Women's s Classic Mini\",\n \"brand\": \"UGG\",\n \"priceMicros\": \"124990000\"\n \"currencyCode\": \"USD\"\n }\n \"priceCompetitiveness\": {\n \"countryCode\": \"US\",\n \"benchmarkPriceMicros\": \"119922291\",\n \"benchmarkPriceCurrencyCode\": \"USD\"\n }\n },\n {\n \"productView\": {\n \"id\": \"online:en:US:12346\",\n \"title\": \"Nike React Infinity Run Flyknit 2\",\n \"brand\": \"Nike\",\n \"priceMicros\": \"119990000\"\n \"currencyCode\": \"USD\"\n }\n \"priceCompetitiveness\": {\n \"countryCode\": \"US\",\n \"benchmarkPriceMicros\": \"173436840\",\n \"benchmarkPriceCurrencyCode\": \"USD\"\n }\n },\n {\n \"productView\": {\n \"id\": \"online:en:US:12347\",\n \"title\": \"New Balance 327 White Trainers\",\n \"brand\": \"New Balance\",\n \"priceMicros\": \"84990000\"\n \"currencyCode\": \"USD\"\n }\n \"priceCompetitiveness\": {\n \"countryCode\": \"US\",\n \"benchmarkPriceMicros\": \"85459050\",\n \"benchmarkPriceCurrencyCode\": \"USD\"\n }\n }\n ]\n }"]]
