Configuration attributes for negative targets at the ad group level, which include location targets, dynamic ad targets, remarketing list targets and age/gender targets. Some targets are available only in specific types of engine accounts.
This report can only be returned by an asynchronous request (that is, via the Reports.request() method).
Request excerpt
Send a regular
Reports.request()
request body, but specify "reportType": "negativeAdGroupTarget".
{
...
"reportType": "negativeAdGroupTarget",
"columns": [
{
"columnName": string,
"headerText": string,
"startDate": string,
"endDate": string
}
],
"filters": [
{
"column": {
"columnName": string,
},
...
},
...
],
...
}
For each column that you want returned or filtered in the report,
specify the columnName listed in the table below.
You can also optionally specify
headerText,
startDate,
and endDate.
Note that some columns cannot be filtered; refer to "Filterable" in the table below.
columnName | Description | Behavior | Type | Filterable |
|---|---|---|---|---|
status |
The status of the ad group target: Active, Paused, or Removed. |
attribute | Status |
Yes |
creationTimestamp |
Timestamp of the negative ad group target's creation, formatted in ISO 8601. | attribute | Timestamp |
Yes |
lastModifiedTimestamp |
Timestamp of the negative ad group target's most recent modification, formatted in ISO 8601. | attribute | Timestamp |
Yes |
agency |
Agency name. | attribute | String |
Yes |
agencyId |
DS agency ID. | attribute | ID |
Yes |
advertiser |
Advertiser name. | attribute | String |
Yes |
advertiserId |
DS advertiser ID. | attribute | ID |
Yes |
account |
Engine account name. | attribute | String |
Yes |
accountId |
DS engine account ID. | attribute | ID |
Yes |
accountEngineId |
ID of the account in the external engine account. | attribute | String |
Yes |
accountType |
Engine account type: Google AdWords, Bing Ads, Yahoo Japan Listing Ads, Yahoo Search Marketing, Yahoo Gemini, Baidu, or Comparison Shopping. |
attribute | Engine type |
Yes |
campaign |
Campaign name. | attribute | String |
Yes |
campaignId |
DS campaign ID. | attribute | ID |
Yes |
campaignStatus |
The status of the campaign that contains this item. | attribute | Status |
Yes |
adGroup |
Ad group name. | attribute | String |
Yes |
adGroupId |
DS ad group ID. | attribute | ID |
Yes |
adGroupStatus |
The status of the ad group that contains this item. | attribute | Status |
Yes |
engineRemarketingList |
The name of the remarketing list associated with the target. | attribute | String |
Yes |
dynamicSearchAdsTargetConditions |
The criteria the dynamic ad target uses to exclude pages under the site domain. | attribute | String |
No |
locationTargetName |
The name of the location target. | attribute | String |
Yes |
ageTargetAgeRange |
The age range of age target. | attribute | Age range |
Yes |
genderTargetGenderType |
The gender type of gender target: Male, Female, Unknown. | attribute | Gender type |
Yes |
negativeAdGroupTargetId |
The ID DS generated for a negative ad-group target. | attribute | ID |
Yes |