A partir de 8 de setembro de 2025, todos os novos itens de linha precisarão declarar se vão veicular anúncios políticos da União Europeia (UE). As APIs do Display & Video 360 e os uploads de SDF que não fornecem declarações vão falhar. Consulte nossa página de suspensões de uso para mais detalhes sobre como atualizar sua integração e fazer essa declaração.
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É possível recuperar itens de linha do YouTube e parceiros, os grupos de anúncios e os recursos de anúncios e a segmentação relevante para a veiculação de anúncios do YouTube e parceiros usando a API Display & Video 360. Os recursos e a segmentação do YouTube e parceiros só podem ser criadosou atualizados pela interface.
Esta página descreve como usar a API Display & Video 360 para identificar recursos do YouTube & Partners e recuperar segmentações relevantes, além de como criar e atualizar recursos do YouTube & Partners em massa usando arquivos de dados estruturados (SDFs) na interface.
Identificar recursos do YouTube e parceiros
Os recursos do YouTube e parceiros consistem em determinados tipos de itens de linha, grupos de
anúncios e anúncios.
Itens de linha
Os itens de linha dos seguintes valores de LineItemType são itens de linha do YouTube e parceiros e não podem ser criados ou atualizados:
Assim como acontece com os recursos do YouTube e parceiros, não é possível modificara segmentação do YouTube e parceiros usando a API do Display & Video 360. Qualquer tentativa de modificar
a segmentação a seguir vai retornar um erro:
Segmentação atribuída em qualquer nível dos seguintes tipos de segmentação:
TARGETING_TYPE_SESSION_POSITION, TARGETING_TYPE_YOUTUBE_CHANNEL e
TARGETING_TYPE_YOUTUBE_VIDEO.
[[["Fácil de entender","easyToUnderstand","thumb-up"],["Meu problema foi resolvido","solvedMyProblem","thumb-up"],["Outro","otherUp","thumb-up"]],[["Não contém as informações de que eu preciso","missingTheInformationINeed","thumb-down"],["Muito complicado / etapas demais","tooComplicatedTooManySteps","thumb-down"],["Desatualizado","outOfDate","thumb-down"],["Problema na tradução","translationIssue","thumb-down"],["Problema com as amostras / o código","samplesCodeIssue","thumb-down"],["Outro","otherDown","thumb-down"]],["Última atualização 2025-07-25 UTC."],[[["\u003cp\u003eThe Display & Video 360 API can be used to retrieve YouTube & Partners line items, ad groups, ads, and their targeting information.\u003c/p\u003e\n"],["\u003cp\u003eYouTube & Partners resources and targeting cannot be created or updated through the API; they must be managed through the Display & Video 360 UI.\u003c/p\u003e\n"],["\u003cp\u003eTo retrieve all targeting relevant to a YouTube & Partners ad, you need to retrieve targeting from the advertiser, line item, and ad group levels.\u003c/p\u003e\n"],["\u003cp\u003eYou can use Structured Data Files (SDF) to create and update YouTube & Partners resources in bulk through the Display & Video 360 UI.\u003c/p\u003e\n"],["\u003cp\u003eThe Display & Video 360 API can be used to generate and download SDFs for editing and subsequent upload through the UI.\u003c/p\u003e\n"]]],["The Display & Video 360 API allows retrieval of YouTube & Partners line items, ad groups, ads, and their targeting. However, these resources and targeting cannot be created or updated via the API. To identify them, look for specific `LineItemType` values. Retrieval of targeting requires fetching data from the advertiser, line item, and ad group levels. Modifications, including targeting adjustments and creation of these resources, can only be done using Structured Data Files (SDF) uploaded through the Display & Video 360 UI.\n"],null,["# Retrieve YouTube & Partners Line Items\n\nYou can retrieve YouTube \\& Partners line items, their ad groups and ad\nresources, and targeting relevant to YouTube \\& Partners ad serving using\nDisplay \\& Video 360 API. **YouTube \\& Partners resources and targeting can only be created**\n**or updated through the UI**.\n\nThis page describes how to use the Display \\& Video 360 API to identify YouTube \\& Partners\nresources and retrieve relevant targeting, and how to create and update YouTube\n\\& Partners resources in bulk using Structured Data Files (SDF) in the UI.\n\nIdentify YouTube \\& Partners resources\n--------------------------------------\n\nYouTube \\& Partners resources consist of certain types of line items, [Ad\nGroups](/display-video/api/reference/rest/v4/advertisers.adGroups), and [Ads](/display-video/api/reference/rest/v4/advertisers.adGroupAds).\n\n### Line Items\n\nLine items of the following [`LineItemType`](/display-video/api/reference/rest/v4/advertisers.lineItems#LineItemType) values are YouTube \\&\nPartners line items and **cannot be created or updated**:\n\n- `LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_ACTION`\n- `LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_AUDIO`\n- `LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_NON_SKIPPABLE`\n- `LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_NON_SKIPPABLE_OVER_THE_TOP`\n- `LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_REACH`\n- `LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_REACH_OVER_THE_TOP`\n- `LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_SIMPLE`\n- `LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_SIMPLE_OVER_THE_TOP`\n- `LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_TARGET_FREQUENCY`\n- `LINE_ITEM_TYPE_YOUTUBE_AND_PARTNERS_VIDEO_SEQUENCE`\n\nSettings specific to YouTube \\& Partners line items can be retrieved from the\n[`youtubeAndPartnersSettings`](/display-video/api/reference/rest/v4/advertisers.lineItems#LineItem.FIELDS.youtube_and_partners_settings) field of the\n[`LineItem`](/display-video/api/reference/rest/v4/advertisers.lineItems#LineItem) resource.\n\n### YouTube Ad Groups and Ads\n\nYouTube Ad Groups and Ads are child resources under YouTube \\& Partner\nline items that allow for further specification.\n\nA YouTube \\& Partners line item can have multiple\n[`AdGroup`](/display-video/api/reference/rest/v4/advertisers.adGroups) resources under it, each with its own [additional\ntargeting](/display-video/api/reference/rest/v4/advertisers.adGroups.targetingTypes.assignedTargetingOptions) and [bidding strategy](/display-video/api/reference/rest/v4/advertisers.adGroups#AdGroup.FIELDS.bid_strategy). Under each\n[`AdGroup`](/display-video/api/reference/rest/v4/advertisers.adGroups) resource can be multiple [`AdGroupAd`](/display-video/api/reference/rest/v4/advertisers.adGroupAds)\nresources of the same [ad format](/display-video/api/reference/rest/v4/advertisers.adGroups#AdGroupFormat), each with its own [creative\ninformation](/display-video/api/reference/rest/v4/advertisers.adGroupAds#AdGroupAd.FIELDS.oneof_ad_details) and [list of additional tracking\nURLs](/display-video/api/reference/rest/v4/advertisers.adGroupAds#AdGroupAd.FIELDS.ad_urls).\n\nRetrieve targeting\n------------------\n\n[Targeting used for serving YouTube \\& Partners ads](//support.google.com/displayvideo/answer/6260055) is\nassigned at the advertiser level, line item level, and Ad Group level.\n\nYouTube \\& Partners targeting inherited from parent resources are not reflected\nin the targeting settings of child resources, as is [standard for non-YouTube\n\\& Partners resources](/display-video/api/guides/best-practices/targeting#utilize_targeting_inheritance).\n\nIn order to retrieve all targeting relevant to the serving of a YouTube \\&\nPartners ad, you must:\n\n- retrieve targeting assigned to its parent advertiser using [`advertisers.listAssignedTargetingOptions`](/display-video/api/reference/rest/v4/advertisers/listAssignedTargetingOptions),\n- retrieve targeting assigned to its parent line item using [`advertisers.lineItems.bulkListAssignedTargetingOptions`](/display-video/api/reference/rest/v4/advertisers.lineItems/bulkListAssignedTargetingOptions),\n- and retrieve targeting assigned to its parent ad group using [`advertisers.adGroups.bulkListAssignedTargetingOptions`](/display-video/api/reference/rest/v4/advertisers.adGroups/bulkListAssignedTargetingOptions).\n\n### Attempting to modify YouTube targeting\n\nAs is the case with YouTube \\& Partners resources, **you cannot modify**\n**YouTube \\& Partners targeting using the Display \\& Video 360 API**. Any attempt to modify\nthe following targeting will return an error:\n\n- Targeting assigned at any level of the following [targeting types](/display-video/api/reference/rest/v4/TargetingType): `TARGETING_TYPE_SESSION_POSITION`, `TARGETING_TYPE_YOUTUBE_CHANNEL`, and `TARGETING_TYPE_YOUTUBE_VIDEO`.\n- Targeting assigned to [YouTube \\& Partners line item resources](#line_items).\n- Targeting assigned to [`AdGroup`](/display-video/api/reference/rest/v4/advertisers.adGroups) resources.\n\nCreate and update using SDF UI upload\n-------------------------------------\n\nAlthough you cannot create or update YouTube \\& Partners resources using the\nDisplay \\& Video 360 API, you can create or update YouTube \\& Partners line items, ad groups,\nand ads in bulk using [Structured Data File (SDF) upload through the\nDisplay \\& Video 360 UI](//support.google.com/displayvideo/answer/6301070).\n\nThese resources are represented in SDF through the [Line Item](/display-video/api/structured-data-file/v6/LineItem),\n[Youtube Ad Group](/display-video/api/structured-data-file/v6/AdGroup), and [YouTube Ad](/display-video/api/structured-data-file/v6/AdGroupAd) file\nformats.\n\nYou can [generate and download Structured Data Files using\nDisplay \\& Video 360 API](/display-video/api/guides/downloading-sdfs/create). Edit existing rows to make changes to existing\nresources or add new rows for create new resources, and upload the updated\nfiles through the Display \\& Video 360 UI."]]
