Enviar eventos

Leia este guia para conhecer o processo de envio de conversões de vendas na loja do Google Ads com a API Data Manager.

Neste guia, você vai concluir as seguintes etapas:

  1. Prepare um Destination para receber dados de eventos.
  2. Prepare os dados de eventos para envio.
  3. Crie uma solicitação IngestionService para eventos.
  4. Envie a solicitação com o APIs Explorer do Google.
  5. Entenda as respostas de sucesso e falha.

Preparar destinos

Antes de enviar dados, prepare pelo menos um Destination para eles. Confira os campos de um Destination. Confira Configurar destinos para mais detalhes e exemplos de destinos para diferentes cenários.

Selecione a guia que corresponde ao seu caso de uso.

  • Selecione Anunciante se você estiver usando credenciais de uma Conta do Google que é um usuário nas contas de anunciante que você quer gerenciar.
  • Selecione Parceiro de dados se você estiver usando credenciais de uma Conta do Google que é um usuário em uma conta de parceiro de dados e quiser gerenciar contas de anunciante com uma vinculação de parceiro à conta de parceiro de dados. As contas de parceiros de dados só são emitidas após passarem pelo processo de aprovação. Para começar, preencha o formulário de interesse.

Advertiser

operatingAccount

A conta que recebe os eventos. Precisa ser a conta do Google Ads proprietária da ação de conversão.

Defina accountType como GOOGLE_ADS e accountId como seu ID de cliente do Google Ads de 10 dígitos (sem hifens).

loginAccount

A conta em que a Conta do Google para as credenciais é um usuário.

productDestinationId

O ID da ação de conversão do Google Ads no operatingAccount que recebe os eventos.

A ação de conversão precisa ter type definido como STORE_SALES. Na interface do Google Ads, a origem da conversão de uma ação de conversão STORE_SALES é Vendas na loja.

{
  "operatingAccount": {
    "accountType": "GOOGLE_ADS",
    "accountId": "OPERATING_ACCOUNT_ID"
  },
  "loginAccount": {
    "accountType": "GOOGLE_ADS",
    "accountId": "LOGIN_ACCOUNT_ID"
  },
  "productDestinationId": "CONVERSION_ACTION_ID"
}

Parceiro de dados

operatingAccount

A conta que recebe os eventos. Precisa ser a conta do Google Ads proprietária da ação de conversão.

Defina accountType como GOOGLE_ADS e accountId como seu ID de cliente do Google Ads de 10 dígitos (sem hifens).

loginAccount

A conta em que o usuário da credencial tem acesso.

Defina accountId como o ID da conta do parceiro de dados e accountType como DATA_PARTNER. O ID da conta do parceiro de dados é fornecido pelo Google quando sua solicitação de parceria é aprovada.

linkedAccount

A conta com uma vinculação de parceiro estabelecida, pela qual o usuário da credencial tem acesso ao operatingAccount.

Se um familiar responsável do operatingAccount estiver vinculado à sua conta de parceiro de dados, defina o linkedAccount como o familiar responsável do operatingAccount. Se o operatingAccount estiver vinculado diretamente à conta do parceiro de dados, não defina linkedAccount.

productDestinationId

O ID da ação de conversão do Google Ads no operatingAccount que recebe os eventos.

A ação de conversão precisa ter type definido como STORE_SALES. Na interface do Google Ads, a origem da conversão de uma ação de conversão STORE_SALES é Vendas na loja.

{
  "operatingAccount": {
    "accountType": "GOOGLE_ADS",
    "accountId": "OPERATING_ACCOUNT_ID"
  },
  "loginAccount": {
    "accountType": "DATA_PARTNER",
    "accountId": "DATA_PARTNER_ACCOUNT_ID"
  },
  "linkedAccount": {
    "accountType": "GOOGLE_ADS",
    "accountId": "LINKED_ACCOUNT_ID"
  },
  "productDestinationId": "CONVERSION_ACTION_ID"
}

O exemplo neste guia mostra como construir uma solicitação que envia todos os eventos para o mesmo destino. Se quiser enviar eventos para vários destinos na mesma solicitação, consulte Enviar eventos para vários destinos.

Preparar dados de eventos

Antes de enviar dados de eventos em uma solicitação, você precisa preparar os dados:

  1. Formate os valores brutos conforme especificado no guia de formatação.
  2. Os identificadores de usuário, como endereços de e-mail, nomes e sobrenomes, precisam ser criptografados com hash usando o algoritmo SHA-256 e codificados com hexadecimal (hex) ou Base64.
  3. Construa o payload Event usando os valores formatados e com hash.

A tabela a seguir mostra um exemplo de dados de eventos que vão desde a entrada bruta até a formatação e o valor final da carga útil:

Atributo do evento Valor bruto Formatado Valor do payload
event_timestamp June 11, 2025 12:05:00PM America/New_York 2025-06-11T12:05:00-04:00 (ISO 8601) 2025-06-11T12:05:00-04:00
product_destination_id 123456789 123456789 123456789
transaction_id XYZ987654321 XYZ987654321 XYZ987654321
conversion_value 450.0 450.0 450.0
currency usd USD (código ISO de três letras) USD
event_source IN_STORE IN_STORE IN_STORE
store_id STORE_NY_001 STORE_NY_001 STORE_NY_001
given_name Charlie charlie (cortado, minúsculo) B9DD960C1753459A78115D3CB845A57D924B6877E805B08BD01086CCDF34433C (hexadecimal SHA-256)
family_name Smith-Jones smith-jones (cortado, minúsculo) DB98D2607EFFFA28AFF66975868BF54C075ECA7157E35064DCE08E20B85B1081 (hexadecimal SHA-256)
region_code US US (código ISO de duas letras) US
postal_code 10011 10011 10011
Dados do carrinho
merchant_product_id ITEM_SKU_987 ITEM_SKU_987 ITEM_SKU_987
quantity 1 1 1
unit_price 450.0 450.0 450.0
Variáveis personalizadas
variable DEPARTMENT DEPARTMENT DEPARTMENT
value ELECTRONICS ELECTRONICS ELECTRONICS

Converter os dados em objetos Event

Converta os dados formatados e com hash de cada evento em um Event.

Requisitos de campo de evento

Crie seus eventos de acordo com os requisitos na tabela a seguir. Consulte a documentação de referência de Event para ver a lista completa de campos disponíveis.

Campo Status Descrição
eventTimestamp Obrigatório Hora em que o evento ocorreu Consulte Formato do carimbo de data/hora.
transactionId Obrigatório Um identificador exclusivo do evento de conversão, usado para remoção de duplicações.
eventSource Obrigatório A origem do evento. Precisa ser definido como IN_STORE.
conversionValue Obrigatório O valor monetário associado ao evento.
currency Obrigatório O código de moeda de três letras ISO 4217 (como USD ou EUR) associado aos valores monetários neste evento.
eventLocation.storeId Obrigatório O código ou identificador da loja configurado para o local da loja física.
cartData Opcional Carrinho de compras associado e dados de compra no nível do item. Se fornecido, pelo menos um item em items é Obrigatório. Consulte Adicionar dados do carrinho.
customVariables Opcional Pares de chave-valor personalizados associados à transação (como DEPARTMENT). Consulte Variáveis personalizadas de vendas na loja. É possível definir customVariables no nível do evento e do item.
destinationReferences Obrigatório sob certas condições Obrigatório apenas ao enviar eventos para vários destinos em uma única solicitação.
userId Opcional Identificador exclusivo de um usuário.
consent Opcional Configurações de consentimento da Lei de Mercados Digitais (DMA) para o usuário, especificando se o consentimento foi concedido para adUserData e adPersonalization.

Requisitos do identificador

Obrigatório. Defina um dos seguintes campos para fornecer identificadores de usuário:

  • Preencha userData se você estiver fazendo upload de dados próprios do usuário.
  • Preencha thirdPartyUserData se você for um parceiro de dados fazendo upload de dados do usuário de terceiros.

Adicionar dados do carrinho

Preencha o campo cartData do Event com informações sobre os itens associados ao evento.

Estes são os campos do objeto CartData:

items
Obrigatório. Inclua pelo menos um item nessa lista.

Campos do Merchant Center

As opções merchantId, merchantFeedLabel e merchantFeedLanguageCode são opcionais. Defina esses campos se os itens no evento incluírem produtos que existem em várias contas do Merchant Center.

merchantId
Opcional. O ID da conta do Merchant Center.
merchantFeedLabel
Opcional. O rótulo do feed do feed do Merchant Center. Com os rótulos do feed, é possível categorizar produtos para segmentação de campanhas. Por exemplo, é possível usar rótulos de feed para organizar produtos por idioma. Se a campanha segmentar produtos com base no país, use o código de país de duas letras no formato ISO-3166-1 alfa-2. Exemplo: US.
merchantFeedLanguageCode
Opcional. O código de idioma ISO 639-1 associado ao feed do Merchant Center em que seus itens são enviados. Exemplo: en.

Campos do item

Adicione um ou mais objetos Item à lista items de CartData. A lista items não pode estar vazia quando cartData é fornecido.

Preencha os seguintes campos para cada Item:

items.itemId
Opcional. Um identificador exclusivo do item.
items.merchantProductId
Opcional. O ID do produto na conta do Merchant Center.
items.unitPrice

Opcional. O preço unitário, excluindo tributos, frete e descontos no escopo do evento (no nível da transação) para este item.

Se o item tiver um desconto no escopo do item, use o preço unitário com desconto. Por exemplo, se um item tiver um preço unitário de 27.67 e um desconto unitário de 6.66, defina unitPrice como 21.01.

items.quantity

Opcional. A quantidade de unidades compradas para este item específico.

Exemplos de solicitação

Confira um exemplo de Event para os dados formatados, criptografados com hash e codificados do evento, como um exemplo de uma conversão de vendas na loja do Google Ads com dados do usuário e dados do carrinho:

  {
  "conversionValue": 450.0,
  "currency": "USD",
  "eventLocation": {
    "storeId": "STORE_NY_001"
  },
  "eventSource": "IN_STORE",
  "eventTimestamp": "2025-06-11T12:05:00-04:00",
  "transactionId": "XYZ987654321",
  "userData": {
    "userIdentifiers": [
      {
        "address": {
          "givenName": "B9DD960C1753459A78115D3CB845A57D924B6877E805B08BD01086CCDF34433C",
          "familyName": "DB98D2607EFFFA28AFF66975868BF54C075ECA7157E35064DCE08E20B85B1081",
          "regionCode": "US",
          "postalCode": "10011"
        }
      }
    ]
  },
  "cartData": {
    "items": [
      {
        "merchantProductId": "ITEM_SKU_987",
        "quantity": 1,
        "unitPrice": 450.0,
        "customVariables": [
          {
            "variable": "DEPARTMENT",
            "value": "ELECTRONICS"
          }
        ]
      }
    ]
  }
}

Criar o corpo da solicitação

Para criar o corpo da solicitação, combine destinations e events, defina o campo encoding e adicione outros campos de solicitação que você quer incluir, como validateOnly e consent.

Enviar a solicitação

Siga estas etapas para testar um pedido no navegador:

  1. Selecione a guia REST e clique em Abrir no API Explorer para abrir o API Explorer em uma nova guia ou janela.
  2. No corpo da solicitação no API Explorer, substitua cada string que começa com REPLACE_WITH, como REPLACE_WITH_OPERATING_ACCOUNT_TYPE, pelo valor relevante.
  3. Clique em Executar na parte de baixo da página do API Explorer e conclua os prompts de autorização para enviar a solicitação.
  4. Defina validateOnly como true para validar a solicitação sem aplicar as mudanças. Quando estiver tudo pronto para aplicar as mudanças, defina validateOnly como false.

Se você instalou uma biblioteca de cliente, selecione a guia da linguagem de programação escolhida para ver um exemplo de código completo de como criar e enviar uma solicitação.

REST

Advertiser

{
    "destinations": [
        {
            "operatingAccount": {
                "accountType": "OPERATING_ACCOUNT_TYPE",
                "accountId": "OPERATING_ACCOUNT_ID"
            },
            "loginAccount": {
                "accountType": "LOGIN_ACCOUNT_TYPE",
                "accountId": "LOGIN_ACCOUNT_ID"
            },
            "productDestinationId": "CONVERSION_ACTION_ID"
        }
    ],
    "encoding": "HEX",
    "consent": {
        "adUserData": "CONSENT_GRANTED",
        "adPersonalization": "CONSENT_GRANTED"
    },
    "events": [
        {
            "conversionValue": 450.0,
            "currency": "USD",
            "eventLocation": {
                "storeId": "STORE_NY_001"
            },
            "eventSource": "IN_STORE",
            "eventTimestamp": "2025-06-11T12:05:00-04:00",
            "transactionId": "XYZ987654321",
            "userData": {
                "userIdentifiers": [
                    {
                        "address": {
                            "givenName": "B9DD960C1753459A78115D3CB845A57D924B6877E805B08BD01086CCDF34433C",
                            "familyName": "DB98D2607EFFFA28AFF66975868BF54C075ECA7157E35064DCE08E20B85B1081",
                            "regionCode": "US",
                            "postalCode": "10011"
                        }
                    }
                ]
            },
            "cartData": {
                "items": [
                    {
                        "merchantProductId": "ITEM_SKU_987",
                        "quantity": 1,
                        "unitPrice": 450.0,
                        "customVariables": [
                            {
                                "variable": "DEPARTMENT",
                                "value": "ELECTRONICS"
                            }
                        ]
                    }
                ]
            }
        }
    ],
    "validateOnly": true
}

Parceiro de dados

{
    "destinations": [
        {
            "operatingAccount": {
                "accountType": "OPERATING_ACCOUNT_TYPE",
                "accountId": "OPERATING_ACCOUNT_ID"
            },
            "loginAccount": {
                "accountType": "DATA_PARTNER",
                "accountId": "DATA_PARTNER_ACCOUNT_ID"
            },
            "linkedAccount": {
                "accountType": "LINKED_ACCOUNT_TYPE",
                "accountId": "LINKED_ACCOUNT_ID"
            },
            "productDestinationId": "CONVERSION_ACTION_ID"
        }
    ],
    "encoding": "HEX",
    "consent": {
        "adUserData": "CONSENT_GRANTED",
        "adPersonalization": "CONSENT_GRANTED"
    },
    "events": [
        {
            "conversionValue": 450.0,
            "currency": "USD",
            "eventLocation": {
                "storeId": "STORE_NY_001"
            },
            "eventSource": "IN_STORE",
            "eventTimestamp": "2025-06-11T12:05:00-04:00",
            "transactionId": "XYZ987654321",
            "thirdPartyUserData": {
                "userIdentifiers": [
                    {
                        "address": {
                            "givenName": "B9DD960C1753459A78115D3CB845A57D924B6877E805B08BD01086CCDF34433C",
                            "familyName": "DB98D2607EFFFA28AFF66975868BF54C075ECA7157E35064DCE08E20B85B1081",
                            "regionCode": "US",
                            "postalCode": "10011"
                        }
                    }
                ]
            },
            "cartData": {
                "items": [
                    {
                        "merchantProductId": "ITEM_SKU_987",
                        "quantity": 1,
                        "unitPrice": 450.0,
                        "customVariables": [
                            {
                                "variable": "DEPARTMENT",
                                "value": "ELECTRONICS"
                            }
                        ]
                    }
                ]
            }
        }
    ],
    "validateOnly": true
}

.NET

// Copyright 2025 Google LLC
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
//     http://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
// See the License for the specific language governing permissions and
// limitations under the License.

using System.Text.Json;
using CommandLine;
using Google.Ads.DataManager.Util;
using Google.Ads.DataManager.V1;
using Google.Protobuf.WellKnownTypes;
using static Google.Ads.DataManager.V1.ProductAccount.Types;

namespace Google.Ads.DataManager.Samples
{
    // <summary>
    // Sends an <see cref="IngestEventsRequest" /> without using encryption.
    //
    // Event data is read from a data file. See the <c>events_1.json</c> file in the
    // <c>sampledata</c> directory for an example.
    // </summary>
    public class IngestEvents
    {
        private static readonly int MaxEventsPerRequest = 2_000;

        [Verb("ingest-events", HelpText = "Sends an IngestEventsRequest without using encryption.")]
        public class Options
        {
            [Option(
                "operatingAccountType",
                Required = true,
                HelpText = "Account type of the operating account"
            )]
            public AccountType OperatingAccountType { get; set; }

            [Option(
                "operatingAccountId",
                Required = true,
                HelpText = "ID of the operating account"
            )]
            public string OperatingAccountId { get; set; } = null!;

            [Option(
                "loginAccountType",
                Required = false,
                HelpText = "Account type of the login account"
            )]
            public AccountType? LoginAccountType { get; set; }

            [Option("loginAccountId", Required = false, HelpText = "ID of the login account")]
            public string? LoginAccountId { get; set; }

            [Option(
                "linkedAccountProduct",
                Required = false,
                HelpText = "Account type of the linked account"
            )]
            public AccountType? LinkedAccountType { get; set; }

            [Option("linkedAccountId", Required = false, HelpText = "ID of the linked account")]
            public string? LinkedAccountId { get; set; }

            [Option(
                "conversionActionId",
                Required = true,
                HelpText = "ID of the conversion action"
            )]
            public string ConversionActionId { get; set; } = null!;

            [Option(
                "jsonFile",
                Required = true,
                HelpText = "JSON file containing user data to ingest"
            )]
            public string JsonFile { get; set; } = null!;

            [Option(
                "validateOnly",
                Default = true,
                HelpText = "Whether to enable validateOnly on the request"
            )]
            public bool ValidateOnly { get; set; }
        }

        public void Run(Options options)
        {
            RunExample(
                options.OperatingAccountType,
                options.OperatingAccountId,
                options.LoginAccountType,
                options.LoginAccountId,
                options.LinkedAccountType,
                options.LinkedAccountId,
                options.ConversionActionId,
                options.JsonFile,
                options.ValidateOnly
            );
        }

        private void RunExample(
            AccountType operatingAccountType,
            string operatingAccountId,
            AccountType? loginAccountType,
            string? loginAccountId,
            AccountType? linkedAccountType,
            string? linkedAccountId,
            string conversionActionId,
            string jsonFile,
            bool validateOnly
        )
        {
            if (loginAccountId == null ^ loginAccountType == null)
            {
                throw new ArgumentException(
                    "Must specify either both or neither of login account ID and login account "
                        + "type"
                );
            }
            if (linkedAccountId == null ^ linkedAccountType == null)
            {
                throw new ArgumentException(
                    "Must specify either both or neither of linked account ID and linked account "
                        + "type"
                );
            }

            // Reads member data from the data file.
            List<EventRecord> eventRecords = ReadEventData(jsonFile);
            // Gets an instance of the UserDataFormatter for normalizing and formatting the data.
            UserDataFormatter userDataFormatter = new UserDataFormatter();

            // Builds the events collection for the request.
            var events = new List<Event>();
            foreach (var eventRecord in eventRecords)
            {
                var eventBuilder = new Event();

                try
                {
                    eventBuilder.EventTimestamp = Timestamp.FromDateTime(
                        DateTime.Parse(eventRecord.Timestamp ?? "").ToUniversalTime()
                    );
                }
                catch (FormatException)
                {
                    Console.WriteLine(
                        $"Skipping event with invalid timestamp: {eventRecord.Timestamp}"
                    );
                    continue;
                }

                if (string.IsNullOrEmpty(eventRecord.TransactionId))
                {
                    Console.WriteLine("Skipping event with no transaction ID");
                    continue;
                }
                eventBuilder.TransactionId = eventRecord.TransactionId;

                if (!string.IsNullOrEmpty(eventRecord.EventSource))
                {
                    if (
                        System.Enum.TryParse(
                            eventRecord.EventSource,
                            true,
                            out EventSource eventSource
                        )
                    )
                    {
                        eventBuilder.EventSource = eventSource;
                    }
                    else
                    {
                        Console.WriteLine(
                            $"Skipping event with invalid event source: {eventRecord.EventSource}"
                        );
                        continue;
                    }
                }

                if (!string.IsNullOrEmpty(eventRecord.Gclid))
                {
                    eventBuilder.AdIdentifiers = new AdIdentifiers { Gclid = eventRecord.Gclid };
                }

                if (!string.IsNullOrEmpty(eventRecord.Currency))
                {
                    eventBuilder.Currency = eventRecord.Currency;
                }

                if (eventRecord.Value.HasValue)
                {
                    eventBuilder.ConversionValue = eventRecord.Value.Value;
                }

                var userDataBuilder = new UserData();

                // Adds a UserIdentifier for each valid email address for the eventRecord.
                if (eventRecord.Emails != null)
                {
                    foreach (var email in eventRecord.Emails)
                    {
                        try
                        {
                            string preparedEmail = userDataFormatter.ProcessEmailAddress(
                                email,
                                UserDataFormatter.Encoding.Hex
                            );
                            // Adds an email address identifier with the encoded email hash.
                            userDataBuilder.UserIdentifiers.Add(
                                new UserIdentifier { EmailAddress = preparedEmail }
                            );
                        }
                        catch (ArgumentException)
                        {
                            // Skips invalid input.
                            continue;
                        }
                    }
                }

                // Adds a UserIdentifier for each valid phone number for the eventRecord.
                if (eventRecord.PhoneNumbers != null)
                {
                    foreach (var phoneNumber in eventRecord.PhoneNumbers)
                    {
                        try
                        {
                            string preparedPhoneNumber = userDataFormatter.ProcessPhoneNumber(
                                phoneNumber,
                                UserDataFormatter.Encoding.Hex
                            );
                            // Adds a phone number identifier with the encoded phone hash.
                            userDataBuilder.UserIdentifiers.Add(
                                new UserIdentifier { PhoneNumber = preparedPhoneNumber }
                            );
                        }
                        catch (ArgumentException)
                        {
                            // Skips invalid input.
                            continue;
                        }
                    }
                }

                if (userDataBuilder.UserIdentifiers.Any())
                {
                    eventBuilder.UserData = userDataBuilder;
                }
                events.Add(eventBuilder);
            }

            // Builds the Destination for the request.
            var destinationBuilder = new Destination
            {
                OperatingAccount = new ProductAccount
                {
                    AccountType = operatingAccountType,
                    AccountId = operatingAccountId,
                },
                ProductDestinationId = conversionActionId,
            };

            if (loginAccountType.HasValue && loginAccountId != null)
            {
                destinationBuilder.LoginAccount = new ProductAccount
                {
                    AccountType = loginAccountType.Value,
                    AccountId = loginAccountId,
                };
            }

            if (linkedAccountType.HasValue && linkedAccountId != null)
            {
                destinationBuilder.LinkedAccount = new ProductAccount
                {
                    AccountType = linkedAccountType.Value,
                    AccountId = linkedAccountId,
                };
            }

            IngestionServiceClient ingestionServiceClient = IngestionServiceClient.Create();

            int requestCount = 0;

            // Batches requests to send up to the maximum number of events per request.
            for (var i = 0; i < events.Count; i += MaxEventsPerRequest)
            {
                IEnumerable<Event> batch = events.Skip(i).Take(MaxEventsPerRequest);
                requestCount++;
                var request = new IngestEventsRequest
                {
                    Destinations = { destinationBuilder },
                    // Adds events from the current batch.
                    Events = { batch },
                    Consent = new Consent
                    {
                        AdPersonalization = ConsentStatus.ConsentGranted,
                        AdUserData = ConsentStatus.ConsentGranted,
                    },
                    // Sets validate_only. If true, then the Data Manager API only validates the
                    // request but doesn't apply changes.
                    ValidateOnly = validateOnly,
                    Encoding = V1.Encoding.Hex,
                };

                // Sends the data to the Data Manager API.
                IngestEventsResponse response = ingestionServiceClient.IngestEvents(request);
                Console.WriteLine($"Response for request #{requestCount}:\n{response}");

                if (response.FieldWarnings.Any())
                {
                    Console.WriteLine(
                        "Request ingested successfully, but field warnings were returned. "
                            + "Review warning details and update your implementation as needed."
                    );
                }
            }
            Console.WriteLine($"# of requests sent: {requestCount}");
        }

        private class EventRecord
        {
            public List<string>? Emails { get; set; }
            public List<string>? PhoneNumbers { get; set; }
            public string? Timestamp { get; set; }
            public string? TransactionId { get; set; }
            public string? EventSource { get; set; }
            public double? Value { get; set; }
            public string? Currency { get; set; }
            public string? Gclid { get; set; }
        }

        private List<EventRecord> ReadEventData(string jsonFile)
        {
            string jsonString = File.ReadAllText(jsonFile);
            var options = new JsonSerializerOptions { PropertyNameCaseInsensitive = true };
            return JsonSerializer.Deserialize<List<EventRecord>>(jsonString, options)
                ?? new List<EventRecord>();
        }
    }
}

Java

// Copyright 2025 Google LLC
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
//     http://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
// See the License for the specific language governing permissions and
// limitations under the License.

package com.google.ads.datamanager.samples;

import com.beust.jcommander.Parameter;
import com.google.ads.datamanager.samples.common.BaseParamsConfig;
import com.google.ads.datamanager.util.UserDataFormatter;
import com.google.ads.datamanager.util.UserDataFormatter.Encoding;
import com.google.ads.datamanager.v1.AdIdentifiers;
import com.google.ads.datamanager.v1.Consent;
import com.google.ads.datamanager.v1.ConsentStatus;
import com.google.ads.datamanager.v1.Destination;
import com.google.ads.datamanager.v1.Event;
import com.google.ads.datamanager.v1.EventSource;
import com.google.ads.datamanager.v1.IngestEventsRequest;
import com.google.ads.datamanager.v1.IngestEventsResponse;
import com.google.ads.datamanager.v1.IngestionServiceClient;
import com.google.ads.datamanager.v1.ProductAccount;
import com.google.ads.datamanager.v1.ProductAccount.AccountType;
import com.google.ads.datamanager.v1.UserData;
import com.google.ads.datamanager.v1.UserIdentifier;
import com.google.common.base.Strings;
import com.google.common.collect.Lists;
import com.google.common.reflect.TypeToken;
import com.google.gson.GsonBuilder;
import com.google.protobuf.util.Timestamps;
import java.io.BufferedReader;
import java.io.IOException;
import java.lang.reflect.Type;
import java.nio.charset.StandardCharsets;
import java.nio.file.Files;
import java.nio.file.Paths;
import java.text.ParseException;
import java.util.ArrayList;
import java.util.List;
import java.util.logging.Logger;

/**
 * Sends an {@link IngestEventsRequest} without using encryption.
 *
 * <p>Event data is read from a data file. See the {@code events_1.json} file in the {@code
 * resources/sampledata} directory for a sample file.
 */
public class IngestEvents {
  private static final Logger LOGGER = Logger.getLogger(IngestEvents.class.getName());

  /** The maximum number of events allowed per request. */
  private static final int MAX_EVENTS_PER_REQUEST = 2_000;

  private static final class ParamsConfig extends BaseParamsConfig<ParamsConfig> {

    @Parameter(
        names = "--operatingAccountType",
        required = true,
        description = "Account type of the operating account")
    AccountType operatingAccountType;

    @Parameter(
        names = "--operatingAccountId",
        required = true,
        description = "ID of the operating account")
    String operatingAccountId;

    @Parameter(
        names = "--loginAccountType",
        required = false,
        description = "Account type of the login account")
    AccountType loginAccountType;

    @Parameter(
        names = "--loginAccountId",
        required = false,
        description = "ID of the login account")
    String loginAccountId;

    @Parameter(
        names = "--linkedAccountType",
        required = false,
        description = "Account type of the linked account")
    AccountType linkedAccountType;

    @Parameter(
        names = "--linkedAccountId",
        required = false,
        description = "ID of the linked account")
    String linkedAccountId;

    @Parameter(
        names = "--conversionActionId",
        required = true,
        description = "ID of the conversion action")
    String conversionActionId;

    @Parameter(
        names = "--jsonFile",
        required = true,
        description = "JSON file containing user data to ingest")
    String jsonFile;

    @Parameter(
        names = "--validateOnly",
        required = false,
        arity = 1,
        description = "Whether to enable validateOnly on the request")
    boolean validateOnly = true;
  }

  public static void main(String[] args) throws IOException {
    ParamsConfig paramsConfig = new ParamsConfig().parseOrExit(args);
    if ((paramsConfig.loginAccountId == null) != (paramsConfig.loginAccountType == null)) {
      throw new IllegalArgumentException(
          "Must specify either both or neither of login account ID and login account type");
    }
    if ((paramsConfig.linkedAccountId == null) != (paramsConfig.linkedAccountType == null)) {
      throw new IllegalArgumentException(
          "Must specify either both or neither of linked account ID and linked account type");
    }
    new IngestEvents().runExample(paramsConfig);
  }

  /**
   * Runs the example. This sample assumes that the login and operating account are the same.
   *
   * @param params the parameters for the example
   */
  private void runExample(ParamsConfig params) throws IOException {
    // Reads event data from the JSON file.
    List<EventRecord> eventRecords = readEventData(params.jsonFile);

    // Gets an instance of the UserDataFormatter for normalizing and formatting the data.
    UserDataFormatter userDataFormatter = UserDataFormatter.create();

    // Builds the events collection for the request.
    List<Event> events = new ArrayList<>();
    for (EventRecord eventRecord : eventRecords) {
      Event.Builder eventBuilder = Event.newBuilder();
      try {
        eventBuilder.setEventTimestamp(Timestamps.parse(eventRecord.timestamp));
      } catch (ParseException pe) {
        LOGGER.warning(
            () ->
                String.format("Skipping event with invalid timestamp: %s", eventRecord.timestamp));
        continue;
      }

      if (Strings.isNullOrEmpty(eventRecord.transactionId)) {
        LOGGER.warning("Skipping event with no transaction ID");
        continue;
      }
      eventBuilder.setTransactionId(eventRecord.transactionId);
      if (!Strings.isNullOrEmpty(eventRecord.eventSource)) {
        try {
          eventBuilder.setEventSource(EventSource.valueOf(eventRecord.eventSource));
        } catch (IllegalArgumentException iae) {
          LOGGER.warning("Skipping event with invalid event source: " + eventRecord.eventSource);
          continue;
        }
      }

      if (!Strings.isNullOrEmpty(eventRecord.gclid)) {
        eventBuilder.setAdIdentifiers(AdIdentifiers.newBuilder().setGclid(eventRecord.gclid));
      }

      if (!Strings.isNullOrEmpty(eventRecord.currency)) {
        eventBuilder.setCurrency(eventRecord.currency);
      }

      if (eventRecord.value != null) {
        eventBuilder.setConversionValue(eventRecord.value);
      }

      UserData.Builder userDataBuilder = UserData.newBuilder();

      // Adds a UserIdentifier for each valid email address for the eventRecord.
      if (eventRecord.emails != null) {
        for (String email : eventRecord.emails) {
          String preparedEmail;
          try {
            preparedEmail = userDataFormatter.processEmailAddress(email, Encoding.HEX);
          } catch (IllegalArgumentException iae) {
            // Skips invalid input.
            continue;
          }
          // Sets the email address identifier to the encoded email hash.
          userDataBuilder.addUserIdentifiers(
              UserIdentifier.newBuilder().setEmailAddress(preparedEmail));
        }
      }

      // Adds a UserIdentifier for each valid phone number for the eventRecord.
      if (eventRecord.phoneNumbers != null) {
        for (String phoneNumber : eventRecord.phoneNumbers) {
          String preparedPhoneNumber;
          try {
            preparedPhoneNumber = userDataFormatter.processPhoneNumber(phoneNumber, Encoding.HEX);
          } catch (IllegalArgumentException iae) {
            // Skips invalid input.
            continue;
          }
          // Sets the phone number identifier to the encoded phone number hash.
          userDataBuilder.addUserIdentifiers(
              UserIdentifier.newBuilder().setPhoneNumber(preparedPhoneNumber));
        }
      }

      if (userDataBuilder.getUserIdentifiersCount() > 0) {
        eventBuilder.setUserData(userDataBuilder);
      }
      events.add(eventBuilder.build());
    }

    // Builds the Destination for the request.
    Destination.Builder destinationBuilder =
        Destination.newBuilder()
            .setOperatingAccount(
                ProductAccount.newBuilder()
                    .setAccountType(params.operatingAccountType)
                    .setAccountId(params.operatingAccountId))
            .setProductDestinationId(params.conversionActionId);
    if (params.loginAccountType != null && params.loginAccountId != null) {
      destinationBuilder.setLoginAccount(
          ProductAccount.newBuilder()
              .setAccountType(params.loginAccountType)
              .setAccountId(params.loginAccountId));
    }
    if (params.linkedAccountType != null && params.linkedAccountId != null) {
      destinationBuilder.setLinkedAccount(
          ProductAccount.newBuilder()
              .setAccountType(params.linkedAccountType)
              .setAccountId(params.linkedAccountId));
    }

    try (IngestionServiceClient ingestionServiceClient = IngestionServiceClient.create()) {
      int requestCount = 0;
      // Batches requests to send up to the maximum number of events per request.
      for (List<Event> eventsBatch : Lists.partition(events, MAX_EVENTS_PER_REQUEST)) {
        requestCount++;
        // Builds the request.
        IngestEventsRequest request =
            IngestEventsRequest.newBuilder()
                .addDestinations(destinationBuilder)
                // Adds events from the current batch.
                .addAllEvents(eventsBatch)
                .setConsent(
                    Consent.newBuilder()
                        .setAdPersonalization(ConsentStatus.CONSENT_GRANTED)
                        .setAdUserData(ConsentStatus.CONSENT_GRANTED))
                // Sets validate_only. If true, then the Data Manager API only validates the request
                // but doesn't apply changes.
                .setValidateOnly(params.validateOnly)
                // Sets encoding to match the encoding used.
                .setEncoding(com.google.ads.datamanager.v1.Encoding.HEX)
                .build();

        LOGGER.info(() -> String.format("Request:%n%s", request));
        IngestEventsResponse response = ingestionServiceClient.ingestEvents(request);
        LOGGER.info(String.format("Response for request #:%n%s", requestCount, response));
      }

      LOGGER.info("# of requests sent: " + requestCount);
    }
  }

  /** Data object for a single row of input data. */
  @SuppressWarnings("unused")
  private static class EventRecord {
    private List<String> emails;
    private List<String> phoneNumbers;
    private String timestamp;
    private String transactionId;
    private String eventSource;
    private Double value;
    private String currency;
    private String gclid;
  }

  /** Reads the data file and parses each line into a {@link EventRecord} object. */
  private List<EventRecord> readEventData(String jsonFile) throws IOException {
    try (BufferedReader jsonReader =
        Files.newBufferedReader(Paths.get(jsonFile), StandardCharsets.UTF_8)) {
      // Define the type for Gson to deserialize into (List of EventRecord objects)
      Type recordListType = new TypeToken<ArrayList<EventRecord>>() {}.getType();

      // Parse the JSON string from the file into a List of EventRecord objects
      return new GsonBuilder().create().fromJson(jsonReader, recordListType);
    }
  }
}

Nó

#!/usr/bin/env node
// Copyright 2025 Google LLC
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
//     https://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
// See the License for the specific language governing permissions and
// limitations under the License.

'use strict';

import {IngestionServiceClient} from '@google-ads/datamanager';
import {protos} from '@google-ads/datamanager';
const {
  Event: DataManagerEvent,
  Destination,
  Encoding: DataManagerEncoding,
  EventSource,
  Consent,
  ConsentStatus,
  IngestEventsRequest,
  ProductAccount,
  UserData,
  UserIdentifier,
} = protos.google.ads.datamanager.v1;
import {UserDataFormatter, Encoding} from '@google-ads/datamanager-util';
import * as fs from 'fs';
import * as yargs from 'yargs';

const MAX_EVENTS_PER_REQUEST = 10000;

interface Arguments {
  operating_account_type: string;
  operating_account_id: string;
  conversion_action_id: string;
  json_file: string;
  validate_only: boolean;
  login_account_type?: string;
  login_account_id?: string;
  linked_account_type?: string;
  linked_account_id?: string;
  [x: string]: unknown;
}

interface EventRow {
  timestamp: string;
  transactionId: string;
  eventSource?: string;
  gclid?: string;
  currency?: string;
  value?: number;
  emails?: string[];
  phoneNumbers?: string[];
}

/**
 * The main function for the IngestEvents sample.
 */
async function main() {
  const argv: Arguments = yargs
    .option('operating_account_type', {
      describe: 'The account type of the operating account.',
      type: 'string',
      required: true,
    })
    .option('operating_account_id', {
      describe: 'The ID of the operating account.',
      type: 'string',
      required: true,
    })
    .option('conversion_action_id', {
      describe: 'The ID of the conversion action.',
      type: 'string',
      required: true,
    })
    .option('json_file', {
      describe: 'JSON file containing user data to ingest.',
      type: 'string',
      required: true,
    })
    .option('validate_only', {
      describe: 'Whether to enable validate_only on the request.',
      type: 'boolean',
      default: true,
    })
    .option('login_account_type', {
      describe: 'The account type of the login account.',
      type: 'string',
    })
    .option('login_account_id', {
      describe: 'The ID of the login account.',
      type: 'string',
    })
    .option('linked_account_type', {
      describe: 'The account type of the linked account.',
      type: 'string',
    })
    .option('linked_account_id', {
      describe: 'The ID of the linked account.',
      type: 'string',
    })
    .option('config', {
      describe: 'Path to a JSON file with arguments.',
      type: 'string',
    })
    .config('config')
    .check((args: Arguments) => {
      if (
        (args.login_account_type && !args.login_account_id) ||
        (!args.login_account_type && args.login_account_id)
      ) {
        throw new Error(
          'Must specify either both or neither of login account type ' +
            'and login account ID',
        );
      }
      if (
        (args.linked_account_type && !args.linked_account_id) ||
        (!args.linked_account_type && args.linked_account_id)
      ) {
        throw new Error(
          'Must specify either both or neither of linked account type ' +
            'and linked account ID',
        );
      }
      return true;
    })
    .parseSync();

  // Reads event data from the JSON file.
  const eventRows: EventRow[] = readEventDataFile(argv.json_file);

  // Builds the events collection for the request.
  const events = [];
  const formatter = new UserDataFormatter();
  for (const eventRow of eventRows) {
    const event = DataManagerEvent.create();
    try {
      const date = new Date(eventRow.timestamp);
      event.eventTimestamp = {
        seconds: Math.floor(date.getTime() / 1000),
        nanos: (date.getTime() % 1000) * 1e6,
      };
    } catch (e) {
      console.warn(
        `Invalid timestamp format: ${eventRow.timestamp}. Skipping row.`,
      );
      continue;
    }

    if (!eventRow.transactionId) {
      console.warn('Skipping event with no transaction ID');
      continue;
    }
    event.transactionId = eventRow.transactionId;

    if (eventRow.eventSource) {
      const eventSourceEnumValue: number | undefined =
        EventSource[eventRow.eventSource as keyof typeof EventSource];
      if (eventSourceEnumValue === undefined) {
        console.warn(
          `Skipping event with invalid event_source: ${eventRow.eventSource}`,
        );
        continue;
      }
      event.eventSource = eventSourceEnumValue;
    }

    if (eventRow.gclid) {
      event.adIdentifiers = {gclid: eventRow.gclid};
    }

    if (eventRow.currency) {
      event.currency = eventRow.currency;
    }

    if (eventRow.value) {
      event.conversionValue = eventRow.value;
    }

    const userData = UserData.create();
    // Adds a UserIdentifier for each valid email address for the eventRecord.
    if (eventRow.emails) {
      for (const email of eventRow.emails) {
        try {
          const processedEmail = formatter.processEmailAddress(
            email,
            Encoding.HEX,
          );
          userData.userIdentifiers.push(
            UserIdentifier.create({emailAddress: processedEmail}),
          );
        } catch (e) {
          console.warn(`Invalid email address: ${email}. Skipping.`);
        }
      }
    }

    // Adds a UserIdentifier for each valid phone number for the eventRecord.
    if (eventRow.phoneNumbers) {
      for (const phoneNumber of eventRow.phoneNumbers) {
        try {
          const processedPhone = formatter.processPhoneNumber(
            phoneNumber,
            Encoding.HEX,
          );
          userData.userIdentifiers.push(
            UserIdentifier.create({phoneNumber: processedPhone}),
          );
        } catch (e) {
          console.warn(`Invalid phone: ${phoneNumber}. Skipping.`);
        }
      }
    }

    if (userData.userIdentifiers.length > 0) {
      event.userData = userData;
    }

    events.push(event);
  }

  // Sets up the Destination.
  const operatingAccountType = convertToAccountType(
    argv.operating_account_type,
    'operating_account_type',
  );

  const destination = Destination.create({
    operatingAccount: ProductAccount.create({
      accountType: operatingAccountType,
      accountId: argv.operating_account_id,
    }),
    productDestinationId: argv.conversion_action_id,
  });

  // The login account is optional.
  if (argv.login_account_type) {
    const loginAccountType = convertToAccountType(
      argv.login_account_type,
      'login_account_type',
    );
    destination.loginAccount = ProductAccount.create({
      accountType: loginAccountType,
      accountId: argv.login_account_id,
    });
  }

  // The linked account is optional.
  if (argv.linked_account_type) {
    const linkedAccountType = convertToAccountType(
      argv.linked_account_type,
      'linked_account_type',
    );
    destination.linkedAccount = ProductAccount.create({
      accountType: linkedAccountType,
      accountId: argv.linked_account_id,
    });
  }

  const client = new IngestionServiceClient();

  let requestCount = 0;
  // Batches requests to send up to the maximum number of events per request.
  for (let i = 0; i < events.length; i += MAX_EVENTS_PER_REQUEST) {
    requestCount++;
    const eventsBatch = events.slice(i, i + MAX_EVENTS_PER_REQUEST);

    // Builds the request.
    const request = IngestEventsRequest.create({
      destinations: [destination],
      // Adds events from the current batch.
      events: eventsBatch,
      consent: Consent.create({
        adUserData: ConsentStatus.CONSENT_GRANTED,
        adPersonalization: ConsentStatus.CONSENT_GRANTED,
      }),
      // Sets encoding to match the encoding used.
      encoding: DataManagerEncoding.HEX,
      // Sets validate_only. If true, then the Data Manager API only validates the request
      validateOnly: argv.validate_only,
    });

    const [response] = await client.ingestEvents(request);
    console.log(`Response for request #${requestCount}:\n`, response);

    if (response.fieldWarnings && response.fieldWarnings.length > 0) {
      console.warn(
        'Request ingested successfully, but field warnings were returned. ' +
          'Review warning details and update your implementation as needed.',
      );
    }
  }
  console.log(`# of requests sent: ${requestCount}`);
}

/**
 * Reads the event data from the given JSON file.
 * @param {string} jsonFile The path to the JSON file.
 * @return {EventRow[]} An array of event data.
 */
function readEventDataFile(jsonFile: string): EventRow[] {
  const fileContent = fs.readFileSync(jsonFile, 'utf8');
  return JSON.parse(fileContent);
}

/**
 * Validates that a given string is an enum value for the AccountType enum, and
 * if validation passes, returns the AccountType enum value.
 * @param proposedValue the name of an AccountType enum value
 * @param paramName the name of the parameter to use in the error message if validation fails
 * @returns {protos.google.ads.datamanager.v1.ProductAccount.AccountType} The corresponding enum value.
 * @throws {Error} If the string is not an AccountType enum value.
 */
function convertToAccountType(
  proposedValue: string,
  paramName: string,
): protos.google.ads.datamanager.v1.ProductAccount.AccountType {
  const AccountType = ProductAccount.AccountType;
  const accountTypeEnumNames = Object.keys(AccountType).filter(key =>
    isNaN(Number(key)),
  );
  if (!accountTypeEnumNames.includes(proposedValue)) {
    throw new Error(`Invalid ${paramName}: ${proposedValue}`);
  }
  return AccountType[proposedValue as keyof typeof AccountType];
}

if (require.main === module) {
  main().catch(console.error);
}

PHP

<?php
// Copyright 2025 Google LLC
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
//     https://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
// See the License for the specific language governing permissions and
// limitations under the License.

/**
 * Sample of sending an IngestEventsRequest without encryption.
 */

require_once dirname(__DIR__, 1) . '/vendor/autoload.php';

use Google\Ads\DataManager\V1\AdIdentifiers;
use Google\Ads\DataManager\V1\Client\IngestionServiceClient;
use Google\Ads\DataManager\V1\Consent;
use Google\Ads\DataManager\V1\ConsentStatus;
use Google\Ads\DataManager\V1\Destination;
use Google\Ads\DataManager\V1\Encoding as DataManagerEncoding;
use Google\Ads\DataManager\V1\Event;
use Google\Ads\DataManager\V1\EventSource;
use Google\Ads\DataManager\V1\IngestEventsRequest;
use Google\Ads\DataManager\V1\ProductAccount;
use Google\Ads\DataManager\V1\ProductAccount\AccountType;
use Google\Ads\DataManager\V1\UserData;
use Google\Ads\DataManager\V1\UserIdentifier;
use Google\Ads\DataManagerUtil\Encoding;
use Google\Ads\DataManagerUtil\Formatter;
use Google\ApiCore\ApiException;
use Google\Protobuf\Timestamp;

// The maximum number of events allowed per request.
const MAX_EVENTS_PER_REQUEST = 2000;

/**
 * Reads the JSON-formatted event data file.
 *
 * @param string $jsonFile The event data file.
 * @return array A list of associative arrays, each representing an event.
 */
function readEventDataFile(string $jsonFile): array
{
    $jsonContent = file_get_contents($jsonFile);
    if ($jsonContent === false) {
        throw new \RuntimeException(sprintf('Could not read JSON file: %s', $jsonFile));
    }
    $events = json_decode($jsonContent, true);
    if (json_last_error() !== JSON_ERROR_NONE) {
        throw new \RuntimeException(sprintf('Invalid JSON in file: %s', $jsonFile));
    }
    return $events;
}

/**
 * Runs the sample.
 *
 * @param int $operatingAccountType The account type of the operating account.
 * @param string $operatingAccountId The ID of the operating account.
 * @param string $conversionActionId The ID of the conversion action.
 * @param string $jsonFile The JSON file containing event data.
 * @param bool $validateOnly Whether to enable validateOnly on the request.
 * @param int|null $loginAccountType The account type of the login account.
 * @param string|null $loginAccountId The ID of the login account.
 * @param int|null $linkedAccountType The account type of the linked account.
 * @param string|null $linkedAccountId The ID of the linked account.
 */
function main(
    int $operatingAccountType,
    string $operatingAccountId,
    string $conversionActionId,
    string $jsonFile,
    bool $validateOnly,
    ?int $loginAccountType = null,
    ?string $loginAccountId = null,
    ?int $linkedAccountType = null,
    ?string $linkedAccountId = null
): void {
    // Reads event data from the data file.
    $eventRecords = readEventDataFile($jsonFile);

    // Gets an instance of the UserDataFormatter for normalizing and formatting the data.
    $formatter = new Formatter();

    // Builds the events collection for the request.
    $events = [];
    foreach ($eventRecords as $eventRecord) {
        $event = new Event();

        if (empty($eventRecord['timestamp'])) {
            error_log('Skipping event with no timestamp.');
            continue;
        }
        try {
            $dateTime = new DateTime($eventRecord['timestamp']);
            $timestamp = new Timestamp();
            $timestamp->fromDateTime($dateTime);
            $event->setEventTimestamp($timestamp);
        } catch (\Exception $e) {
            error_log(sprintf('Skipping event with invalid timestamp: %s', $eventRecord['timestamp']));
            continue;
        }

        if (empty($eventRecord['transactionId'])) {
            error_log('Skipping event with no transaction ID');
            continue;
        }
        $event->setTransactionId($eventRecord['transactionId']);

        if (!empty($eventRecord['eventSource'])) {
            try {
                $event->setEventSource(EventSource::value($eventRecord['eventSource']));
            } catch (\UnexpectedValueException $e) {
                error_log('Skipping event with invalid event source: ' . $eventRecord['eventSource']);
                continue;
            }
        }

        if (!empty($eventRecord['gclid'])) {
            $event->setAdIdentifiers((new AdIdentifiers())->setGclid($eventRecord['gclid']));
        }

        if (!empty($eventRecord['currency'])) {
            $event->setCurrency($eventRecord['currency']);
        }

        if (isset($eventRecord['value'])) {
            $event->setConversionValue($eventRecord['value']);
        }

        $userData = new UserData();
        $identifiers = [];

        if (!empty($eventRecord['emails'])) {
            foreach ($eventRecord['emails'] as $email) {
                try {
                    $preparedEmail = $formatter->processEmailAddress($email, Encoding::Hex);
                    $identifiers[] = (new UserIdentifier())->setEmailAddress($preparedEmail);
                } catch (\InvalidArgumentException $e) {
                    // Skips invalid input.
                    error_log(sprintf('Skipping invalid email: %s', $e->getMessage()));
                    continue;
                }
            }
        }

        if (!empty($eventRecord['phoneNumbers'])) {
            foreach ($eventRecord['phoneNumbers'] as $phoneNumber) {
                try {
                    $preparedPhoneNumber = $formatter->processPhoneNumber($phoneNumber, Encoding::Hex);
                    $identifiers[] = (new UserIdentifier())->setPhoneNumber($preparedPhoneNumber);
                } catch (\InvalidArgumentException $e) {
                    // Skips invalid input.
                    error_log(sprintf('Skipping invalid phone number: %s', $e->getMessage()));
                    continue;
                }
            }
        }

        if (!empty($identifiers)) {
            $userData->setUserIdentifiers($identifiers);
            $event->setUserData($userData);
        }
        $events[] = $event;
    }

    // Builds the destination for the request.
    $destination = (new Destination())
        ->setOperatingAccount((new ProductAccount())
            ->setAccountType($operatingAccountType)
            ->setAccountId($operatingAccountId))
        ->setProductDestinationId($conversionActionId);

    if ($loginAccountType !== null && $loginAccountId !== null) {
        $destination->setLoginAccount((new ProductAccount())
            ->setAccountType($loginAccountType)
            ->setAccountId($loginAccountId));
    }

    if ($linkedAccountType !== null && $linkedAccountId !== null) {
        $destination->setLinkedAccount((new ProductAccount())
            ->setAccountType($linkedAccountType)
            ->setAccountId($linkedAccountId));
    }

    $client = new IngestionServiceClient();
    try {
        $requestCount = 0;
        // Batches requests to send up to the maximum number of events per request.
        foreach (array_chunk($events, MAX_EVENTS_PER_REQUEST) as $eventsBatch) {
            $requestCount++;
            // Builds the request.
            $request = (new IngestEventsRequest())
                ->setDestinations([$destination])
                ->setEvents($eventsBatch)
                ->setConsent((new Consent())
                    ->setAdUserData(ConsentStatus::CONSENT_GRANTED)
                    ->setAdPersonalization(ConsentStatus::CONSENT_GRANTED)
                )
                ->setValidateOnly($validateOnly)
                ->setEncoding(DataManagerEncoding::HEX);

            echo "Request:\n" . json_encode(json_decode($request->serializeToJsonString()), JSON_PRETTY_PRINT) . "\n";
            $response = $client->ingestEvents($request);
            echo "Response for request #{$requestCount}:\n" . json_encode(json_decode($response->serializeToJsonString()), JSON_PRETTY_PRINT) . "\n";

            if (count($response->getFieldWarnings()) > 0) {
                echo 'Request ingested successfully, but field warnings were returned. '
                    . "Review warning details and update your implementation as needed.\n";
            }
        }
        echo "# of requests sent: {$requestCount}\n";
    } catch (ApiException $e) {
        echo 'Error sending request: ' . $e->getMessage() . "\n";
    } finally {
        $client->close();
    }
}

// Command-line argument parsing
$options = getopt(
    '',
    [
        'operating_account_type:',
        'operating_account_id:',
        'login_account_type::',
        'login_account_id::',
        'linked_account_type::',
        'linked_account_id::',
        'conversion_action_id:',
        'json_file:',
        'validate_only::'
    ]
);

$operatingAccountType = $options['operating_account_type'] ?? null;
$operatingAccountId = $options['operating_account_id'] ?? null;
$conversionActionId = $options['conversion_action_id'] ?? null;
$jsonFile = $options['json_file'] ?? null;

// Only validates requests by default.
$validateOnly = true;
if (array_key_exists('validate_only', $options)) {
    $value = $options['validate_only'];
    // `getopt` with `::` returns boolean `false` if the option is passed without a value.
    if ($value === false || !in_array($value, ['true', 'false'], true)) {
        echo "Error: --validate_only requires a value of 'true' or 'false'.\n";
        exit(1);
    }
    $validateOnly = ($value === 'true');
}

if (empty($operatingAccountType) || empty($operatingAccountId) || empty($conversionActionId) || empty($jsonFile)) {
    echo 'Usage: php ingest_events.php ' .
        '--operating_account_type=<account_type> ' .
        '--operating_account_id=<account_id> ' .
        '--conversion_action_id=<conversion_action_id> ' .
        "--json_file=<path_to_json>\n" .
        'Optional: --login_account_type=<account_type> --login_account_id=<account_id> ' .
        '--linked_account_type=<account_type> --linked_account_id=<account_id> ' .
        "--validate_only=<true|false>\n";
    exit(1);
}

// Converts the operating account type string to an AccountType enum.
$parsedOperatingAccountType = AccountType::value($operatingAccountType);

if (isset($options['login_account_type']) != isset($options['login_account_id'])) {
    throw new \InvalidArgumentException(
        'Must specify either both or neither of login account type and login account ID'
    );
}

$parsedLoginAccountType = null;
if (isset($options['login_account_type'])) {
    // Converts the login account type string to an AccountType enum.
    $parsedLoginAccountType = AccountType::value($options['login_account_type']);
}

if (isset($options['linked_account_type']) != isset($options['linked_account_id'])) {
    throw new \InvalidArgumentException(
        'Must specify either both or neither of linked account type and linked account ID'
    );
}

$parsedLinkedAccountType = null;
if (isset($options['linked_account_type'])) {
    // Converts the linked account type string to an AccountType enum.
    $parsedLinkedAccountType = AccountType::value($options['linked_account_type']);
}

main(
    $parsedOperatingAccountType,
    $operatingAccountId,
    $conversionActionId,
    $jsonFile,
    $validateOnly,
    $parsedLoginAccountType,
    $options['login_account_id'] ?? null,
    $parsedLinkedAccountType,
    $options['linked_account_id'] ?? null
);

Python

#!/usr/bin/env python
# Copyright 2025 Google LLC
#
# Licensed under the Apache License, Version 2.0 (the "License");
# you may not use this file except in compliance with the License.
# You may obtain a copy of the License at
#
#     https://www.apache.org/licenses/LICENSE-2.0
#
# Unless required by applicable law or agreed to in writing, software
# distributed under the License is distributed on an "AS IS" BASIS,
# WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
# See the License for the specific language governing permissions and
# limitations under the License.
"""Sample of sending an IngestEventsRequest without encryption."""

import argparse
import json
import logging
from typing import Any, Dict, List, Optional

from google.ads import datamanager_v1
from google.ads.datamanager_util import Formatter
from google.ads.datamanager_util.format import Encoding
from google.protobuf.timestamp_pb2 import Timestamp

_logger = logging.getLogger(__name__)

# The maximum number of events allowed per request.
_MAX_EVENTS_PER_REQUEST = 10_000


def main(
    operating_account_type: datamanager_v1.ProductAccount.AccountType,
    operating_account_id: str,
    conversion_action_id: str,
    json_file: str,
    validate_only: bool,
    login_account_type: Optional[
        datamanager_v1.ProductAccount.AccountType
    ] = None,
    login_account_id: Optional[str] = None,
    linked_account_type: Optional[
        datamanager_v1.ProductAccount.AccountType
    ] = None,
    linked_account_id: Optional[str] = None,
) -> None:
    """Runs the sample.
    Args:
     operating_account_type: the account type of the operating account.
     operating_account_id: the ID of the operating account.
     json_file: the JSON file containing event data.
     validate_only: whether to enable validate_only on the request.
     login_account_type: the account type of the login account.
     login_account_id: the ID of the login account.
     linked_account_type: the account type of the linked account.
     linked_account_id: the ID of the linked account.
    """

    # Gets an instance of the formatter.
    formatter: Formatter = Formatter()

    # Reads the input file.
    event_rows: List[Dict[str, Any]] = read_event_data_file(json_file)
    events: List[datamanager_v1.Event] = []
    for event_row in event_rows:
        event = datamanager_v1.Event()
        try:
            event_timestamp = Timestamp()
            event_timestamp.FromJsonString(str(event_row["timestamp"]))
            event.event_timestamp = event_timestamp
        except ValueError:
            _logger.warning(
                "Invalid timestamp format: %s. Skipping row.",
                event_row["timestamp"],
            )
            continue

        if "transactionId" not in event_row:
            _logger.warning("Skipping event with no transaction ID")
            continue
        event.transaction_id = event_row["transactionId"]

        if "eventSource" in event_row:
            event.event_source = event_row["eventSource"]

        if "gclid" in event_row:
            event.ad_identifiers = datamanager_v1.AdIdentifiers(
                gclid=event_row["gclid"]
            )

        if "currency" in event_row:
            event.currency = event_row["currency"]

        if "value" in event_row:
            event.conversion_value = event_row["value"]

        user_data = datamanager_v1.UserData()
        # Adds a UserIdentifier for each valid email address for the event row.
        if "emails" in event_row:
            for email in event_row["emails"]:
                try:
                    processed_email: str = formatter.process_email_address(
                        email, Encoding.HEX
                    )
                    user_data.user_identifiers.append(
                        datamanager_v1.UserIdentifier(
                            email_address=processed_email
                        )
                    )
                except ValueError:
                    # Skips invalid input.
                    _logger.warning(
                        "Invalid email address: %s. Skipping.",
                        event_row["email_address"],
                    )

        # Adds a UserIdentifier for each valid phone number for the event row.
        if "phoneNumbers" in event_row:
            for phone_number in event_row["phoneNumbers"]:
                try:
                    processed_phone: str = formatter.process_phone_number(
                        phone_number, Encoding.HEX
                    )
                    user_data.user_identifiers.append(
                        datamanager_v1.UserIdentifier(
                            phone_number=processed_phone
                        )
                    )
                except ValueError:
                    # Skips invalid input.
                    _logger.warning(
                        "Invalid phone: %s. Skipping.",
                        event_row["phone_number"],
                    )

        if user_data.user_identifiers:
            event.user_data = user_data

        # Adds the event to the list of events to send in the request.
        events.append(event)

    # Configures the destination.
    destination: datamanager_v1.Destination = datamanager_v1.Destination()
    destination.operating_account.account_type = operating_account_type
    destination.operating_account.account_id = operating_account_id
    destination.product_destination_id = str(conversion_action_id)
    if login_account_type or login_account_id:
        if bool(login_account_type) != bool(login_account_id):
            raise ValueError(
                "Must specify either both or neither of login "
                + "account type and login account ID"
            )
        destination.login_account.account_type = login_account_type
        destination.login_account.account_id = login_account_id
    if linked_account_type or linked_account_id:
        if bool(linked_account_type) != bool(linked_account_id):
            raise ValueError(
                "Must specify either both or neither of linked account "
                + "type and linked account ID"
            )
        destination.linked_account.account_type = linked_account_type
        destination.linked_account.account_id = linked_account_id

    # Creates a client for the ingestion service.
    client: datamanager_v1.IngestionServiceClient = (
        datamanager_v1.IngestionServiceClient()
    )

    # Batches requests to send up to the maximum number of events per
    # request.
    request_count = 0
    for i in range(0, len(events), _MAX_EVENTS_PER_REQUEST):
        request_count += 1
        events_batch = events[i : i + _MAX_EVENTS_PER_REQUEST]
        # Sends the request.
        request: datamanager_v1.IngestEventsRequest = (
            datamanager_v1.IngestEventsRequest(
                destinations=[destination],
                # Adds events from the current batch.
                events=events_batch,
                consent=datamanager_v1.Consent(
                    ad_user_data=datamanager_v1.ConsentStatus.CONSENT_GRANTED,
                    ad_personalization=datamanager_v1.ConsentStatus.CONSENT_GRANTED,
                ),
                # Sets encoding to match the encoding used.
                encoding=datamanager_v1.Encoding.HEX,
                # Sets validate_only. If true, then the Data Manager API only
                # validates the request but doesn't apply changes.
                validate_only=validate_only,
            )
        )

        # Sends the request.
        response: datamanager_v1.IngestEventsResponse = client.ingest_events(
            request=request
        )

        # Logs the response.
        _logger.info("Response for request #%d:\n%s", request_count, response)

        if response.field_warnings:
            _logger.warning(
                "Request ingested successfully, but field warnings were returned. "
                "Review warning details and update your implementation as needed."
            )

    _logger.info("# of requests sent: %d", request_count)


def read_event_data_file(json_file: str) -> List[Dict[str, Any]]:
    """Reads the JSON-formatted event data file.
    Args:
      json_file: the event data file.
    """
    with open(json_file, "r") as f:
        return json.load(f)


if __name__ == "__main__":
    # Configures logging.
    logging.basicConfig(level=logging.INFO)

    parser = argparse.ArgumentParser(
        description=("Sends events from a JSON file to a destination."),
        fromfile_prefix_chars="@",
    )
    # The following argument(s) should be provided to run the example.
    parser.add_argument(
        "--operating_account_type",
        type=str,
        required=True,
        help="The account type of the operating account.",
    )
    parser.add_argument(
        "--operating_account_id",
        type=str,
        required=True,
        help="The ID of the operating account.",
    )
    parser.add_argument(
        "--conversion_action_id",
        type=int,
        required=True,
        help="The ID of the conversion action",
    )
    parser.add_argument(
        "--login_account_type",
        type=str,
        required=False,
        help="The account type of the login account.",
    )
    parser.add_argument(
        "--login_account_id",
        type=str,
        required=False,
        help="The ID of the login account.",
    )
    parser.add_argument(
        "--linked_account_type",
        type=str,
        required=False,
        help="The account type of the linked account.",
    )
    parser.add_argument(
        "--linked_account_id",
        type=str,
        required=False,
        help="The ID of the linked account.",
    )
    parser.add_argument(
        "--json_file",
        type=str,
        required=True,
        help="JSON file containing user data to ingest.",
    )
    parser.add_argument(
        "--validate_only",
        choices=["true", "false"],
        default="true",
        help="""Whether to enable validate_only on the request. Must be
        'true' or 'false'. Defaults to 'true'.""",
    )
    args = parser.parse_args()

    main(
        args.operating_account_type,
        args.operating_account_id,
        args.conversion_action_id,
        args.json_file,
        args.validate_only == "true",
        args.login_account_type,
        args.login_account_id,
        args.linked_account_type,
        args.linked_account_id,
    )

Respostas de sucesso

Uma solicitação bem-sucedida retorna uma resposta com um objeto que contém um requestId. Se algum campo opcional não passar na validação, a resposta também vai incluir uma lista fieldWarnings.

Resposta padrão

Confira um exemplo de resposta para uma solicitação de ingestão bem-sucedida sem avisos:

{
  "requestId": "126365e1-16d0-4c81-9de9-f362711e250a"
}

Resposta com avisos

Confira um exemplo de resposta para uma solicitação de ingestão bem-sucedida que contém um aviso:

{
  "requestId": "126365e1-16d0-4c81-9de9-f362711e250a",
  "fieldWarnings": [
    {
      "field": "events.events[0].cart_data.items[0].merchant_product_id",
      "description": "The merchant product ID is missing in the cart item.",
      "reason": "WARNING_REASON_CART_DATA_ITEM_MERCHANT_PRODUCT_ID_MISSING"
    }
  ]
}

Registre o requestId retornado para que você possa recuperar diagnósticos à medida que cada destino na solicitação é processado. Verifique também se há fieldWarnings para garantir que os campos opcionais enviados foram aceitos. Consulte Avisos de ingestão para mais detalhes.

Respostas de falha

Uma solicitação com falha resulta em um código de status de resposta de erro, como 400 Bad Request, e uma resposta com detalhes do erro.

Por exemplo, um emailAddress que contém uma string de texto simples em vez de um valor codificado em hexadecimal produz a seguinte resposta:

{
  "error": {
    "code": 400,
    "message": "There was a problem with the request.",
    "status": "INVALID_ARGUMENT",
    "details": [
      {
        "@type": "type.googleapis.com/google.rpc.ErrorInfo",
        "reason": "INVALID_ARGUMENT",
        "domain": "datamanager.googleapis.com"
      },
      {
        "@type": "type.googleapis.com/google.rpc.BadRequest",
        "fieldViolations": [
          {
            "field": "events.events[0].user_data.user_identifiers",
            "description": "Email is not hex encoded.",
            "reason": "INVALID_HEX_ENCODING"
          }
        ]
      }
    ]
  }
}

Um emailAddress que não é hash e só tem codificação hexadecimal produz a seguinte resposta:

{
  "error": {
    "code": 400,
    "message": "There was a problem with the request.",
    "status": "INVALID_ARGUMENT",
    "details": [
      {
        "@type": "type.googleapis.com/google.rpc.ErrorInfo",
        "reason": "INVALID_ARGUMENT",
        "domain": "datamanager.googleapis.com"
      },
      {
        "@type": "type.googleapis.com/google.rpc.BadRequest",
        "fieldViolations": [
          {
            "field": "events.events[0]",
            "reason": "INVALID_SHA256_FORMAT"
          }
        ]
      }
    ]
  }
}

Enviar eventos para vários destinos

Se os dados tiverem eventos para destinos diferentes, você poderá enviá-los na mesma solicitação usando referências de destino. Consulte Limites e cotas para saber o número máximo de destinos por solicitação.

Por exemplo, se você tiver um evento para o ID da ação de conversão 123456789 e outro para o ID 777111122, envie os dois eventos em uma única solicitação definindo o reference de cada Destination. O reference é definido pelo usuário. O único requisito é que cada Destination tenha um reference exclusivo. Esta é a lista destinations modificada para a solicitação:

Advertiser

  "destinations": [
    {
      "operatingAccount": {
        "accountType": "OPERATING_ACCOUNT_TYPE",
        "accountId": "OPERATING_ACCOUNT_ID"
      },
      "loginAccount": {
        "accountType": "LOGIN_ACCOUNT_TYPE",
        "accountId": "LOGIN_ACCOUNT_ID"
      },
      "productDestinationId": "123456789",
      "reference": "destination_a"
    },
    {
      "operatingAccount": {
        "accountType": "OPERATING_ACCOUNT_2_TYPE",
        "accountId": "OPERATING_ACCOUNT_2_ID"
      },
      "loginAccount": {
        "accountType": "LOGIN_ACCOUNT_2_TYPE",
        "accountId": "LOGIN_ACCOUNT_2_ID"
      },
      "productDestinationId": "777111122",
      "reference": "destination_b"
    }
  ]

Parceiro de dados

  "destinations": [
    {
      "operatingAccount": {
        "accountType": "OPERATING_ACCOUNT_TYPE",
        "accountId": "OPERATING_ACCOUNT_ID"
      },
      "loginAccount": {
        "accountType": "DATA_PARTNER",
        "accountId": "DATA_PARTNER_ACCOUNT_ID"
      },
      "linkedAccount": {
        "accountType": "LINKED_ACCOUNT_TYPE",
        "accountId": "LINKED_ACCOUNT_ID"
      },
      "productDestinationId": "123456789",
      "reference": "destination_a"
    },
    {
      "operatingAccount": {
        "accountType": "OPERATING_ACCOUNT_2_TYPE",
        "accountId": "OPERATING_ACCOUNT_2_ID"
      },
      "loginAccount": {
        "accountType": "DATA_PARTNER",
        "accountId": "DATA_PARTNER_ACCOUNT_2_ID"
      },
      "linkedAccount": {
        "accountType": "LINKED_ACCOUNT_2_TYPE",
        "accountId": "LINKED_ACCOUNT_2_ID"
      },
      "productDestinationId": "777111122",
      "reference": "destination_b"
    }
  ]

Defina o destinationReferences de cada Event para enviar a um ou mais destinos específicos. Por exemplo, este é um Event que é apenas para o primeiro Destination. Portanto, a lista destinationReferences contém apenas o reference do primeiro Destination:

{
   "adIdentifiers": {
      "gclid": "GCLID_1"
   },
   "conversionValue": 1.99,
   "currency": "USD",
   "eventTimestamp": "2025-06-10T20:07:01Z",
   "transactionId": "ABC798654321",
   "eventSource": "WEB",
   "destinationReferences": [
      "destination_a"
   ]
}

O campo destinationReferences é uma lista. Portanto, é possível especificar vários destinos para um evento. Se você não definir o destinationReferences de um Event, a API Data Manager enviará o evento para todos os destinos na solicitação.

Se um evento tiver vários destinos, a API Data Manager enviará os campos relevantes para cada um deles. Por exemplo, se um evento tiver um destino do Google Ads e um do Google Analytics, a API vai incluir campos do Google Analytics, como clientId, appInstanceId ou eventName, ao enviar o evento para o destino do Google Analytics. Ela também vai incluir campos do Google Ads, como customVariables, ao enviar o evento para o destino do Google Ads.

Próximas etapas