Retail Ordering Business Link Integration Policies
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The following integration policies apply to the Retail Ordering Business Link integration.
Place Action policies
In order to ensure a consistent user experience when interacting with Place
Action links, all Place Action platform providers must adhere to the following
guidelines:
Place Action links must lead to a dedicated landing page for the merchant.
The links must not lead to the platform provider’s homepage or any other pages.
For in-person actions for businesses with multiple locations, place action links
must lead to a dedicated landing page for the specific location from Google
(unless otherwise exempt due to vertical-specific policies).
Place Action links must allow the user to complete the designated action.
For example, an ‘ordering’ link must allow the user to complete an order without
placing a phone call or going to another site or app.
The following categories are currently enabled for the Actions Center Business
Link and Redirect integrations:
Restaurants
Business offering online services
Retail merchants
Adherence to this policy will be proactively monitored on a regular basis.
Violation of the policy can result in perpetual removal of all Place Action
links provided by the platform provider.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2024-10-31 UTC."],[[["Place Action links must direct users to a dedicated merchant landing page for the specific location or service, enabling them to complete the desired action without redirection."],["Partners must adhere to Support & maintenance guidelines and avoid sending user Personal Identification Information (PII) to Google without explicit consent or legal permission."],["The Actions Center Business Link and Redirect integrations currently support Restaurants, Businesses offering online services, and Retail merchants, and partners can upload inventory outside these categories, but it won't be published."],["Consistent monitoring will ensure adherence to these integration policies, and violations can lead to permanent removal of all Place Action links provided by the platform."]]],["Place Action links for merchants must direct users to a dedicated landing page for that specific merchant or location, enabling users to complete the intended action without redirection. Partners must follow support and maintenance guidelines. User Personal Identification Information (PII) should not be sent to Google without consent. The integration supports restaurants, online service businesses, and retail merchants. Violations of these policies may result in the removal of all Place Action links. Partners can upload non-eligible inventory that will not go live.\n"]]