Koleksiyonlar ile düzeninizi koruyun
İçeriği tercihlerinize göre kaydedin ve kategorilere ayırın.
Sattığınız ürünlerin diğer perakendeciler tarafından nasıl fiyatlandırıldığını öğrenmek için fiyat rekabetçiliği raporunu kullanabilirsiniz. Bu bilgileri ürünlerinizi fiyatlandırırken veya reklamlara teklif verirken kullanabilirsiniz.
Hesabınızın minimum uygunluk koşullarını karşılaması ve Merchant Center hesabınızdan dışa aktarılan Pazar Analizleri verilerinin tarafınızca veya üçüncü taraflarca kullanımının Merchant Center hüküm ve koşullarına uygun olduğundan emin olmanız gerekir.
Fiyat rekabetçiliği verilerini görüntülemek için kullanabileceğiniz bir örneği aşağıda bulabilirsiniz. İsteği göndermek için aşağıdaki Merchant Center Query Language ifadesini reports.search yöntemine iletin:
Örneği API Gezgini'nde denemek için Çalıştır'ı tıklayın. Çalıştır'ı tıkladıktan sonra, istek URL'sindeki satıcı kimliği yer tutucusunu kendi satıcı kimliğinizle güncelleyin. Sorguyu değiştirebilirsiniz. Tam sorgu, API Gezgini ile çalışmak için tek bir satırda kalmalıdır.
Önceki sorguya ilişkin örnek yanıt:
{"results":[{"productView":{"id":"online:en:US:12345","title":"UGG Women's s Classic Mini","brand":"UGG","priceMicros":"124990000""currencyCode":"USD"}"priceCompetitiveness":{"countryCode":"US","benchmarkPriceMicros":"119922291","benchmarkPriceCurrencyCode":"USD"}},{"productView":{"id":"online:en:US:12346","title":"Nike React Infinity Run Flyknit 2","brand":"Nike","priceMicros":"119990000""currencyCode":"USD"}"priceCompetitiveness":{"countryCode":"US","benchmarkPriceMicros":"173436840","benchmarkPriceCurrencyCode":"USD"}},{"productView":{"id":"online:en:US:12347","title":"New Balance 327 White Trainers","brand":"New Balance","priceMicros":"84990000""currencyCode":"USD"}"priceCompetitiveness":{"countryCode":"US","benchmarkPriceMicros":"85459050","benchmarkPriceCurrencyCode":"USD"}}]}
[[["Anlaması kolay","easyToUnderstand","thumb-up"],["Sorunumu çözdü","solvedMyProblem","thumb-up"],["Diğer","otherUp","thumb-up"]],[["İhtiyacım olan bilgiler yok","missingTheInformationINeed","thumb-down"],["Çok karmaşık / çok fazla adım var","tooComplicatedTooManySteps","thumb-down"],["Güncel değil","outOfDate","thumb-down"],["Çeviri sorunu","translationIssue","thumb-down"],["Örnek veya kod sorunu","samplesCodeIssue","thumb-down"],["Diğer","otherDown","thumb-down"]],["Son güncelleme tarihi: 2025-08-13 UTC."],[[["\u003cp\u003eThe Merchant API, a new version of the Content API for Shopping, is now in beta and represents the future of product data integration.\u003c/p\u003e\n"],["\u003cp\u003eMerchants can use the price competitiveness report and the \u003ccode\u003ePriceCompetitivenessProductView\u003c/code\u003e query to compare their product pricing with competitors.\u003c/p\u003e\n"],["\u003cp\u003eAccounts must meet eligibility requirements and adhere to the Merchant Center terms and conditions for using Market Insights data.\u003c/p\u003e\n"],["\u003cp\u003eA sample query and response are provided to demonstrate how to retrieve price competitiveness data using the \u003ccode\u003ereports.search\u003c/code\u003e method.\u003c/p\u003e\n"]]],["The beta version of the Merchant API, the new Content API for Shopping, is introduced. Users can access the price competitiveness report to view how other retailers price the same products. To use this data, accounts must meet eligibility requirements and comply with Merchant Center terms. Data is accessed by querying `PriceCompetitivenessProductView` via the `reports.search` method, as shown in the provided sample, and can be run on the API explorer. The sample response displays price and product comparison.\n"],null,["# Price products competitively\n\nYou can use the [price competitiveness](//support.google.com/merchants/answer/9626903) report to learn how other retailers are pricing the same products that you sell. You can use this information when you're pricing your products or bidding on ads.\n\nSee [About the price competitiveness\nreport](//support.google.com/merchants/answer/9626903) for more information.\n\n\nYour account must meet minimum eligibility requirements, and you must ensure that your use, or any third party's use, of Market Insights data exported from your Merchant Center account complies with the [Merchant Center terms and conditions](//support.google.com/merchants/answer/160173).\n\nQuery\n[`PriceCompetitivenessProductView`](/shopping-content/guides/reports/fields#pricecompetitivenessproductview) to learn how other retailers are pricing the same products that you sell.\n\nHere's a sample you can use to view price competitiveness data. To make the request, pass the following Merchant Center Query Language statement to the [`reports.search`](/shopping-content/reference/rest/v2.1/reports/search) method: \n\n SELECT\n product_view.id, product_view.title, product_view.brand,\n product_view.price_micros, product_view.currency_code,\n price_competitiveness.country_code,\n price_competitiveness.benchmark_price_micros,\n price_competitiveness.benchmark_price_currency_code\n FROM PriceCompetitivenessProductView\n\n[Run](https://developers.google.com/shopping-content/reference/rest/v2.1/reports/search?apix=true&apix_params=%7B%22merchantId%22%3A0%2C%22resource%22%3A%7B%22query%22%3A%22SELECT%20%20product_view.id%2C%20product_view.title%2C%20product_view.brand%2C%20%20product_view.price_micros%2C%20product_view.currency_code%2C%20%20price_competitiveness.country_code%2C%20%20price_competitiveness.benchmark_price_micros%2C%20%20price_competitiveness.benchmark_price_currency_code%20FROM%20PriceCompetitivenessProductView%22%7D%7D)\n\nClick **Run** to try the sample in the **API Explorer** . After you click\n**Run** , update the merchant ID placeholder to your own merchant ID in the\nrequest URL. You can modify the query. The full query must remain on one line to\nwork with the **API explorer**.\n\nHere's a sample response from the preceding query: \n\n {\n \"results\": [\n {\n \"productView\": {\n \"id\": \"online:en:US:12345\",\n \"title\": \"UGG Women's s Classic Mini\",\n \"brand\": \"UGG\",\n \"priceMicros\": \"124990000\"\n \"currencyCode\": \"USD\"\n }\n \"priceCompetitiveness\": {\n \"countryCode\": \"US\",\n \"benchmarkPriceMicros\": \"119922291\",\n \"benchmarkPriceCurrencyCode\": \"USD\"\n }\n },\n {\n \"productView\": {\n \"id\": \"online:en:US:12346\",\n \"title\": \"Nike React Infinity Run Flyknit 2\",\n \"brand\": \"Nike\",\n \"priceMicros\": \"119990000\"\n \"currencyCode\": \"USD\"\n }\n \"priceCompetitiveness\": {\n \"countryCode\": \"US\",\n \"benchmarkPriceMicros\": \"173436840\",\n \"benchmarkPriceCurrencyCode\": \"USD\"\n }\n },\n {\n \"productView\": {\n \"id\": \"online:en:US:12347\",\n \"title\": \"New Balance 327 White Trainers\",\n \"brand\": \"New Balance\",\n \"priceMicros\": \"84990000\"\n \"currencyCode\": \"USD\"\n }\n \"priceCompetitiveness\": {\n \"countryCode\": \"US\",\n \"benchmarkPriceMicros\": \"85459050\",\n \"benchmarkPriceCurrencyCode\": \"USD\"\n }\n }\n ]\n }"]]