Mantenha tudo organizado com as coleções
Salve e categorize o conteúdo com base nas suas preferências.
Use o relatório Mais vendidos para ver as marcas mais vendidas no Google Shopping e nos anúncios do Shopping. Use as informações desse relatório para entender quais marcas estão com um bom desempenho no Google e se você as tem.
Sua conta precisa atender aos requisitos mínimos de qualificação, e você precisa garantir que a forma como você ou terceiros usam os dados dos Insights de mercado exportados da conta do Merchant Center estão em conformidade com os Termos e Condições do Merchant Center.
Confira um exemplo que você pode usar para ver as marcas mais vendidas. Para fazer a solicitação, transmita a seguinte instrução da linguagem de consulta do Merchant Center ao método reports.search:
SELECT
best_sellers.report_date, best_sellers.report_granularity,
best_sellers.country_code, best_sellers.category_id,
best_sellers.rank, best_sellers.previous_rank,
best_sellers.relative_demand, best_sellers.previous_relative_demand,
best_sellers.relative_demand_change, brand.name
FROM BestSellersBrandView
WHERE best_sellers.report_date = '2022-10-10'
AND best_sellers.report_granularity = 'WEEKLY'
AND best_sellers.country_code = 'US'
AND best_sellers.category_id = 166
ORDER BY best_sellers.rank
Você pode mudar os valores na cláusula WHERE para personalizar o relatório com outras datas, granularidades, países e categorias.
Clique em Executar para testar a amostra no APIs Explorer. Depois de clicar em
Executar, atualize o marcador de posição do ID do comerciante para seu próprio ID no
URL da solicitação. Você pode modificar a consulta. A consulta completa precisa ficar em uma linha para funcionar com o API Explorer.
Confira um exemplo de resposta da consulta anterior:
[[["Fácil de entender","easyToUnderstand","thumb-up"],["Meu problema foi resolvido","solvedMyProblem","thumb-up"],["Outro","otherUp","thumb-up"]],[["Não contém as informações de que eu preciso","missingTheInformationINeed","thumb-down"],["Muito complicado / etapas demais","tooComplicatedTooManySteps","thumb-down"],["Desatualizado","outOfDate","thumb-down"],["Problema na tradução","translationIssue","thumb-down"],["Problema com as amostras / o código","samplesCodeIssue","thumb-down"],["Outro","otherDown","thumb-down"]],["Última atualização 2025-08-13 UTC."],[[["\u003cp\u003eThe Merchant API is now in beta and is the future of the Content API for Shopping.\u003c/p\u003e\n"],["\u003cp\u003eDiscover the top-performing brands on Google Shopping using the best sellers report, helping you understand current market trends and potentially expand your product offerings.\u003c/p\u003e\n"],["\u003cp\u003eAccess best-selling brand data via the \u003ccode\u003eBestSellersBrandView\u003c/code\u003e query, customizable for specific dates, locations, and product categories.\u003c/p\u003e\n"],["\u003cp\u003eEnsure compliance with Merchant Center terms and conditions when utilizing Market Insights data extracted from your account.\u003c/p\u003e\n"]]],["The Merchant API beta, a new version of the Content API for Shopping, is introduced. The best sellers report identifies top-performing brands on Google Shopping and ads. To access this data, use the `BestSellersBrandView` query with the `reports.search` method, customize the query using dates, granularities, countries, and categories, and ensure Merchant Center terms are met. Sample code and response examples are provided to facilitate querying and understanding best-selling brand performance data.\n"],null,["# Identify top brands\n\nYou can use the [best sellers](//support.google.com/merchants/answer/9488679) report to view the best-selling brands on Google Shopping and in Shopping ads. You can use the information from this report to understand which brands are\nperforming well on Google, and whether you currently carry them.\n\nSee [About the best seller report](//support.google.com/merchants/answer/9488679) for more information.\n\n\nYour account must meet minimum eligibility requirements, and you must ensure that your use, or any third party's use, of Market Insights data exported from your Merchant Center account complies with the [Merchant Center terms and conditions](//support.google.com/merchants/answer/160173).\n\nQuery [`BestSellersBrandView`](/shopping-content/guides/reports/fields#bestsellersbrandview) to view the best-selling brands on Google.\n\nHere's a sample you can use to view best-selling brands. To make the request, pass the following Merchant Center Query Language statement to the [`reports.search`](/shopping-content/reference/rest/v2.1/reports/search) method: \n\n```scdoc\nSELECT\n best_sellers.report_date, best_sellers.report_granularity,\n best_sellers.country_code, best_sellers.category_id,\n best_sellers.rank, best_sellers.previous_rank,\n best_sellers.relative_demand, best_sellers.previous_relative_demand,\n best_sellers.relative_demand_change, brand.name\nFROM BestSellersBrandView\nWHERE best_sellers.report_date = '2022-10-10'\n AND best_sellers.report_granularity = 'WEEKLY'\n AND best_sellers.country_code = 'US'\n AND best_sellers.category_id = 166\nORDER BY best_sellers.rank\n```\n\nYou can change the values in the `WHERE` clause to customize the report for\nother dates, granularities, countries, and [categories](//support.google.com/merchants/answer/6324436).\n\n[Run](https://developers.google.com/shopping-content/reference/rest/v2.1/reports/search?apix=true&apix_params=%7B%22merchantId%22%3A0%2C%22resource%22%3A%7B%22query%22%3A%22SELECT%20%20best_sellers.report_date%2C%20best_sellers.report_granularity%2C%20%20best_sellers.country_code%2C%20best_sellers.category_id%2C%20%20best_sellers.rank%2C%20best_sellers.previous_rank%2C%20%20best_sellers.relative_demand%2C%20best_sellers.previous_relative_demand%2C%20%20best_sellers.relative_demand_change%2C%20brand.name%20FROM%20BestSellersBrandView%20WHERE%20best_sellers.report_date%20%3D%20%272022-10-10%27%20%20AND%20best_sellers.report_granularity%20%3D%20%27WEEKLY%27%20%20AND%20best_sellers.country_code%20%3D%20%27US%27%20%20AND%20best_sellers.category_id%20%3D%20166%20ORDER%20BY%20best_sellers.rank%22%7D%7D)\n\nClick **Run** to try the sample in the **API Explorer** . After you click\n**Run** , update the merchant ID placeholder to your own merchant ID in the\nrequest URL. You can modify the query. The full query must remain on one line to\nwork with the **API explorer**.\n\nHere's a sample response from the preceding query: \n\n {\n \"results\": [\n {\n \"bestSellers\": {\n \"reportDate\": \"2022-10-10\",\n \"reportGranularity\": \"WEEKLY\",\n \"countryCode\": \"US\",\n \"categoryId\": \"166\"\n \"rank\": \"1\",\n \"previousRank\": \"1\",\n \"relativeDemand\": \"VERY_HIGH\",\n \"previousRelativeDemand\": \"VERY_HIGH\",\n \"relativeDemandChange\": \"FLAT\"\n }\n \"brand\": {\n \"name\": \"Nike\",\n }\n },\n {\n \"bestSellers\": {\n \"reportDate\": \"2022-10-10\",\n \"reportGranularity\": \"WEEKLY\",\n \"countryCode\": \"US\",\n \"categoryId\": \"166\"\n \"rank\": \"2\",\n \"previousRank\": \"2\",\n \"relativeDemand\": \"HIGH\",\n \"previousRelativeDemand\": \"HIGH\",\n \"relativeDemandChange\": \"FLAT\"\n }\n \"brand\": {\n \"name\": \"SHEIN\"\n }\n },\n {\n \"bestSellers\": {\n \"reportDate\": \"2022-10-10\",\n \"reportGranularity\": \"WEEKLY\",\n \"countryCode\": \"US\",\n \"categoryId\": \"166\"\n \"rank\": \"3\",\n \"previousRank\": \"4\",\n \"relativeDemand\": \"HIGH\",\n \"previousRelativeDemand\": \"HIGH\",\n \"relativeDemandChange\": \"FLAT\"\n }\n \"brand\": {\n \"name\": \"adidas\"\n }\n }\n ]\n }"]]
