Universal Analytics to Google Analytics 4 dimensions and metrics equivalence
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This document contains a mapping of Universal Analytics API dimensions and
metrics to equivalent Google Analytics 4 dimensions and metrics. Only the
Universal Analytics fields mentioned in this chart currently have an equivalent
in Google Analytics 4.
Note: Although the fields listed below may have similar meaning in Universal
Analytics and Google Analytics 4, it is possible that the format and semantics
of the values have changed. Consult API Dimensions & Metrics
for a detailed description of every field when migrating an existing
application to Google Analytics 4.
User
Metrics
Field name
UA Name
GA4 equivalent name
Users
ga:users
totalUsers
New Users
ga:newUsers
newUsers
1 Day Active Users
ga:1dayUsers
active1DayUsers
7 Day Active Users
ga:7dayUsers
active7DayUsers
28 Day Active Users
ga:28dayUsers
active28DayUsers
Number of Sessions per User
ga:sessionsPerUser
sessionsPerUser
Session
Metrics
Field name
UA Name
GA4 equivalent name
Sessions
ga:sessions
sessions
Session Duration
ga:sessionDuration
userEngagementDuration
Hits
ga:hits
eventCount
Traffic Sources
Dimensions
Field name
UA Name
GA4 equivalent name
Full Referrer
ga:fullReferrer
pageReferrer
Campaign
ga:campaign
sessionCampaignName
Source
ga:source
sessionSource
Medium
ga:medium
sessionMedium
Campaign Code
ga:campaignCode
sessionCampaignId
Adwords
Dimensions
Field name
UA Name
GA4 equivalent name
Ad Format
ga:adFormat
adFormat, in combination with adSourceName
Google Ads: Ad Group
ga:adGroup
sessionGoogleAdsAdGroupName
Ad Distribution Network
ga:adDistributionNetwork
sessionGoogleAdsAdNetworkType
Search Query
ga:adMatchedQuery
sessionGoogleAdsQuery
Google Ads Campaign ID
ga:adwordsCampaignID
sessionCampaignId
Google Ads Ad Group ID
ga:adwordsAdGroupID
sessionGoogleAdsAdGroupId
Google Ads Creative ID
ga:adwordsCreativeID
sessionGoogleAdsCreativeId
Metrics
Field name
UA Name
GA4 equivalent name
Advertiser ad clicks
ga:adClicks
advertiserAdClicks
Advertiser ad impressions
ga:impressions
advertiserAdImpressions
Advertiser ad cost
ga:adCost
adveristerAdCost
Dimensions
Field name
UA Name
GA4 equivalent name
Browser
ga:browser
browser
Operating System
ga:operatingSystem
operatingSystem
Operating System Version
ga:operatingSystemVersion
operatingSystemVersion
Mobile Device Branding
ga:mobileDeviceBranding
mobileDeviceBranding
Mobile Device Model
ga:mobileDeviceModel
mobileDeviceModel
Device Category
ga:deviceCategory
deviceCategory
Data Source
ga:dataSource
platform
Geo Network
Dimensions
Field name
UA Name
GA4 equivalent name
Country
ga:country
country
Region
ga:region
region
City
ga:city
city
City ID
ga:cityId
cityId
Country ISO Code
ga:countryIsoCode
countryId
System
Dimensions
Field name
UA Name
GA4 equivalent name
Language
ga:language
language
Screen Resolution
ga:screenResolution
screenResolution
Page Tracking
Dimensions
Field name
UA Name
GA4 equivalent name
Hostname
ga:hostname
hostName
Page
ga:pagePath
pagePathPlusQueryString
Page Title
ga:pageTitle
pageTitle
Metrics
Field name
UA Name
GA4 equivalent name
Pageviews
ga:pageviews
screenPageViews
Time on Page
ga:timeOnPage
userEngagementDuration
App Tracking
Dimensions
Field name
UA Name
GA4 equivalent name
App Version
ga:appVersion
appVersion
Screen Name
ga:screenName
unifiedScreenName
Metrics
Field name
UA Name
GA4 equivalent name
Screen Views
ga:screenviews
screenPageViews
Event Tracking
Dimensions
Field name
UA Name
GA4 equivalent name
Event Label
ga:eventLabel
eventName
Metrics
Field name
UA Name
GA4 equivalent name
Total Events
ga:totalEvents
eventCount
Event Value
ga:eventValue
eventValue
Ecommerce
Dimensions
Field name
UA Name
GA4 equivalent name
Item Brand
ga:productBrand
itemBrand
Item Category
ga:productCategory
itemCategory
Item Category (Enhanced Ecommerce)
ga:productCategoryHierarchy
itemCategory, itemCategory2, itemCategory3, itemCategory4, itemCategory5
Item ID
ga:productSku
itemId
Item list name
ga:productListName
itemListName
Item name
ga:productName
itemName
Item promotion creative name
ga:internalPromotionCreative
itemPromotionCreativeName
Item promotion ID
ga:internalPromotionId
itemPromotionId
Item promotion name
ga:internalPromotionName
itemPromotionName
Order Coupon Code
ga:orderCouponCode
orderCoupon
Transaction ID
ga:transactionId
transactionId
Metrics
Field name
UA Name
GA4 equivalent name
Add-to-carts
ga:productAddsToCart
addToCarts
Cart-to-view rate
ga:cartToDetailRate
cartToViewRate
Checkouts
ga:productCheckouts
checkouts
Ecommerce purchases
ga:uniquePurchases
ecommercePurchases
Item list click through rate
ga:productListCTR
itemListClickThroughRate
Item list clicks
ga:productListClicks
itemListClicks
Item list views
ga:productListViews
itemListViews
Item promotion click through rate
ga:internalPromotionCTR
itemPromotionClickThroughRate
Item promotion clicks
ga:internalPromotionClicks
itemPromotionClicks
Item promotion views
ga:internalPromotionViews
itemPromotionViews
Item purchase quantity
ga:itemQuantity
itemPurchaseQuantity
Item revenue
ga:itemRevenue
itemRevenue
Item views
ga:productDetailViews
itemViews
Time
Dimensions
Field name
UA Name
GA4 equivalent name
Date
ga:date
date
Year
ga:year
year
Month of the year
ga:month
month
Week of the Year
ga:week
week
Day of the month
ga:day
day
Hour
ga:hour
hour
Minute
ga:minute
minute
Month Index
ga:nthMonth
nthMonth
Week Index
ga:nthWeek
nthWeek
Day Index
ga:nthDay
nthDay
Minute Index
ga:nthMinute
nthMinute
Day of Week
ga:dayOfWeek
dayOfWeek
Hour of Day
ga:dateHour
dateHour
Date Hour and Minute
ga:dateHourMinute
dateHourMinute
Hour Index
ga:nthHour
nthHour
Audience
Dimensions
Field name
UA Name
GA4 equivalent name
Age
ga:userAgeBracket
userAgeBracket
Gender
ga:userGender
userGender
In-Market Segment
ga:interestInMarketCategory
brandingInterest
Lifetime Value and Cohorts
Dimensions
Field name
UA Name
GA4 equivalent name
Acquisition Campaign
ga:acquisitionCampaign
firstUserCampaignName
Acquisition Medium
ga:acquisitionMedium
firstUserMedium
Acquisition Source
ga:acquisitionSource
firstUserSource
Cohort
ga:cohort
cohort
Day
ga:cohortNthDay
cohortNthDay
Month
ga:cohortNthMonth
cohortNthMonth
Week
ga:cohortNthWeek
cohortNthWeek
Metrics
Field name
UA Name
GA4 equivalent name
Users
ga:cohortActiveUsers
cohortActiveUsers
Total Users
ga:cohortTotalUsers
cohortTotalUsers
Channel Grouping
Dimensions
Field name
UA Name
GA4 equivalent name
Default Channel Grouping
ga:channelGrouping
sessionDefaultChannelGrouping
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Last updated 2022-10-19 UTC.
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